STTA 200: Craft Your Message - a podcast by Jen Du Plessis: Coach, International Speaker, Best Selling Author

In this episode, I get to sit down with Allison Larsen, an international speaker, top-selling author of Soul Intuition, and Founder of The Speakers Coalition. Allison’s passion and special talent lie in connecting people, and one of the things she helps her clients do is to craft their message for their ideal client. How does she do this? The trick is to focus on the transformation, not just information.

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