Why Media Businesses Need More Channels Beyond Search and Social with Veronica Magan - a podcast by Vivek Khandelwal

Veronica Magan who is the Director of Digital Growth and Innovation at Access Intelligence, said, "Audience is the people that you market to." 

She joined us to discuss why media businesses need to go beyond social media and other search engines to reach their audience. Her emphasis lied strongly on email marketing, especially for her niche audience. 

Listen in for more insights.

Further episodes of Own Thy Audience

Further podcasts by Vivek Khandelwal

Website of Vivek Khandelwal