Episode 54: How to buy another MSP - a podcast by Paul Greens MSP Marketing
from 2020-11-24T00:05:30
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In this week’s episode
- Did you know one of the quickest ways for an MSP to grow… is to actually buy another MSP? But a lot of people think that buying a business is out of their league; assuming it’ll cost too much money or be overly difficult. This week on the show Paul’s joined by an MSP M&A (mergers & acquisitions) expert to dispel some myths and help you identify the opportunities, and potential pitfalls
- Also this week – times have changed and you can no longer rely on just one particular way of gaining new clients. Paul explains the importance of having multiple marketing pillars
- Plus how to properly brief a Virtual Assistant. If you’re toying with the idea of using a VA, in this episode Paul helps you get the most from them
Show notes
- Out every Tuesday on your favourite podcast platform
- Presented by Paul Green, an MSP marketing expert
- Find out more about marketer and business consultant Jay Abraham and his books
- Paul mentioned the brilliant book They Ask, You Answer by Marcus Sheridan
- Find out more about the brilliant physical time-tracking tool Timeular
- Paul mentioned the project management software Basecamp
- Here’s a link to the MSP Marketing Group on Facebook
- Paul’s special guest was MSP Commercial Solutions expert Daniel Welling talking about how best to buy or sell an MSP business in 2021 – check out his website here
- Many thanks to Chris Timm from Sondela Consulting for recommending the books The Ride of a Lifetime by Disney’s Bob Iger and Never Split the Difference by Chris Voss
- Please recommend a book you think will inspire other MSPs here paulgreensmspmarketing.com/podcastbooks
- Paul’s special guest on December 1st will be Steve Taylor from RocketMSP talking about current trends in MSP marketing
- Please send any questions, ideally in audio-form (or any other feedback) to hello@paulgreensmspmarketing.com
Further episodes of Paul Green
Further podcasts by Paul Green's MSP Marketing
Website of Paul Green's MSP Marketing