Episode 78: The easy way to create content for your MSP’s website - a podcast by Paul Greens MSP Marketing

In this week’s episode

• If you find content writing for your website a painful and slow process, you’re not alone. This week Paul has a great 5 step process for easily creating original content


• Also on the show this week, should you use LinkedIn’s InMail or Messages to contact prospects?


• Plus there’s a great book suggestion all about how your people can drive your profits and a special guest explains why you need an ‘Entrepreneurial Operating System’

Show notes

• Out every Tuesday on your favourite podcast platform


• Presented by Paul Green, an MSP marketing expert


• In talking about what kind of content to write, Paul mentioned the brilliant book They Ask, You Answer by Marcus Sheridan


• Register for a free copy of Paul’s book


• Paul’s special guest was Rebecca Finken from Traction 4 Success talking about Gino Wickman‘s ‘entrepreneurial operating system’ and why you need one (also check out his book Traction)


• Here’s a link to the book Paul mentioned ‘The E-Myth Revisited‘ by Michael Gerber


• Thank you to Stephen King from GrowthForce for recommending the book Take Care of Your People by Paul Sarvadi


• On May 18th Paul will be joined by Bob Layton from Digital Defense talking about how to demonstrate value with cyber security protection


• Please send any questions, ideally in audio-form (or any other feedback) to hello@paulgreensmspmarketing.com

Episode transcription

Voiceover:

Fresh every Tuesday for MSPs around the world. This is Paul Greens MSP Marketing Podcast.

Paul Green:

Hi. Hello, and welcome to the show. Here’s what we’ve got coming up for you this week.

Rebecca Finken:

A lot of entrepreneurs, they run their businesses on egos and subjective emotions, which doesn’t always give you the real true picture.

Paul Green:

We’ve also got a great book suggestion later on about how looking after your people better can actually help your bottom line. I’ve also got an opportunity for you to get a free copy o

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