Designing Brand Idenity - Episode 21 - a podcast by Jay Ehret
from 2008-12-23T00:57:13
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How do you solve the branding puzzle, especially if you're an existing business? Your brand is your company's most important asset, so you need to do it right.
Alina Wheeler is the author of Designing Brand Identity, now in it's second edition. In this episode of Power to the Small Business, Alina Wheeler gives us four simple questions to answer. Answering those four questions is the start to designing your brand identity.
Show notes and links are posted on The Marketing Spot Blog: TheMarketingSpot.blogspot.com
Further episodes of Power to the Small Business | Branding / Marketing Plans
Further podcasts by Jay Ehret
Website of Jay Ehret