Episode 55 - The Legal Side of Marketing - a podcast by Jay Ehret

Business-law attorney Danny Bronski discusses trademarks, copyright law and intellectual property.
Dive into the murky waters of the legal side of marketing it this episode of Power to the Small Business. Host Jay Ehret speaks with Seattle attorney Danny Bronski. The discussion includes:

What should you trademark?
What is your obligation with a trademark?
What protection does a trademark provide?

Also

What should you copyright?
What are the differences between copyright and trademark?
What are the legal costs involved.

For complete show notes and links on The Marketing Spot Blog, see: The Legal Side of Marketing
Check out Jay Ehret's Facebook Page: The Marketing Spot on Facebook
Recommended Event: Small Biz Social Media Summit

Further episodes of Power to the Small Business | Branding / Marketing Plans

Further podcasts by Jay Ehret

Website of Jay Ehret