Episode 75 - Magic Marketing: Light and Dark Tactics - a podcast by Jay Ehret

Podcast host and small business marketing specialist Jay Ehret discusses "Marketing Magic," both the good and the bad. The importance of magic moments in the customer experience and why the search for magic marketing pixie dust is fruitless.
Topics Discussed:

Why quality products, good service and a fair price are not enough.
How to become more than just a bullet point to customers
What is customer experience magic.

Also:

What you get from the hyped-up online providers of magic marketing pixie dust
Why there are no marketing secrets
Success is not determined by a secret, it’s guided by a plan.

Host: Jay Ehret of The Marketing Spot
Free Recorded Webinar: Creating a Remarkable Customer Experience
Complete Show Notes and Links: Power to the Small Business - Magic Marketing

Further episodes of Power to the Small Business | Branding / Marketing Plans

Further podcasts by Jay Ehret

Website of Jay Ehret