Episode 85 - Holly Jolly Marketing Folly - a podcast by Jay Ehret
from 2013-01-09T20:10:52
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There's marketing prudence, and then there's marketing foolishness. In this episode of Power to the Small Business, Spike Jones of WCG joins host Jay Ehret to discuss how business get caught up in the wrong marketing. It's a fun, post-holiday look at what not-to-do.
Spike Jones is Group Director, Engagement at WCG in Austin, Texas and is author of Brains on Fire.
Guest: Spike Jones of WCGHost: Jay Ehret of TheMarketingSpot.com
Topics Discussed:
Crowd-sourcing misteps
Hijacked Hashtags
Great Content is Great Advertising
Looking for the Next Big Thing
Relying only on Free Tools
Not having a website.
Further episodes of Power to the Small Business | Branding / Marketing Plans
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Website of Jay Ehret