052: The #1 Reason Most Facebook Ads Fail - a podcast by Lise Kuecker

In this episode, you’ll learn:

• What is the definition of a landing page?

• The reasons why you shouldn’t use your home page as your landing page

• How to use headlines, subheads, bullets and “call to actions” on your landing page

• Why your market and your message need to match
the benefits of split-testing your landing pages

• Why adding video to your landing page can make a HUGE difference!

LINKS: 

 

Further episodes of The Business of Boutique Fitness

Further podcasts by Lise Kuecker

Website of Lise Kuecker