#1 How Walmart does business in China - a podcast by National Retail Federation

Large retailers like Walmart have an international presence, including hundreds of stores in China. No two countries shop alike, but a strong connection with the community is important no matter where you’re opening a business.
 
Maggie Sans, former senior vice president and chief corporate affairs officer for Walmart in China, joins NRF's Bill Thorne and Sarah Rand for a candid discussion about doing business outside the United States. Maggie shares her retail career story and explains the importance of community relations when it comes to establishing a global retail presence.
 
The products on the shelves might change, but Walmart maintains a strong, consistent brand regardless of location. Maggie shares the challenges of understanding China’s unique and sophisticated shopping culture, along with the cross-cultural learning experiences of adapting to international markets.

Further episodes of Retail Gets Real

Further podcasts by National Retail Federation

Website of National Retail Federation