#107 The art and science of personalization at Zulily - a podcast by National Retail Federation

Zulily launches over 9,000 new products and 100 sales every single day — and curates a unique storefront for each of its millions of customers. Through personalization and stories told through images, videos and social media, Zulily turns the shopping experience into an entertainment experience. Vice President of Technology Bindu Thota talks about the technology and the people that make it all happen.

Learn more at retailgetsreal.com.

Further episodes of Retail Gets Real

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Website of National Retail Federation