Selling Luxury Homes - What's the Story? - a podcast by The Residential Real Estate Council

What is it about the power of stories that can help set us apart from competitors, better connect with (and persuade) our luxury clients, and ultimately make us more successful as luxury real estate experts? In this story-filled speech, Jack illustrates how agents can effectively use stories to be more compelling, unique, persuasive, and successful in their interactions with luxury clients.

Attendees will learn how to use the story of the white-gloved Louis Viton associate to dramatically increase the effectiveness of their listing and pricing presentations.

The characteristics of the four categories of High Net Worth Individuals will be explained. You will learn how to use stories to connect with them regardless of their generational or wealth strata.

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Further podcasts by The Residential Real Estate Council

Website of The Residential Real Estate Council