#221 Rebecca Veksler - The Science of Selling to Entrepreneurs - a podcast by Sales IQ

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Welcome to episode #221 of the How To Sell podcast where we explore the art sales and entrepreneurship.  In this episode, Dave Fastuca and Luigi Prestinenzi sit down with Rebecca Veksler.

Rebecaa is the Co-Founder of Four Rooms, Founder of SoL Products and is currently building a AI driven Software Solution within the Health Tech space, specifically for Functional Medicine and Naturopathic modalities.

Rebecca shares her journey, from taking the reins of a gym at the age of 17 to building a global empire, including the successful launch of SoL Cups. We delve into her experiences in hospitality, sustainability, ecommerce, and health industries, exploring her expertise in B2B, retail, and global business development. 

To wrap things up, Dave shares his insights on the world of technology investments. marketing decisions and the importance of solutions-focused thinking while building a business from the ground up. We look back at Rebecca’s entrepreneurial journey as we explore the emotional side of entrepreneurship and the unique challenges entrepreneurs face every day.

We also dive deep into the world of technology investments and marketing decisions. Dave shares his valuable experiences, from family business acumen to quick decision-making and the importance of solutions-focused thinking. Together, we explore the emotional side of entrepreneurship, discussing the unique qualities required and the challenges entrepreneurs face.

Join us as we unravel the secrets of personalized sales, audience engagement, and the entrepreneurial spirit. 

If you found these takeaways valuable, please consider leaving a 5-star rating on Spotify and a review on Apple Podcasts.

Socials:

- Spotify: https://shorturl.at/hJPQ8

- Apple: https://shorturl.at/oEI58

- LinkedIn:

Luigi Prestinenzi - https://shorturl.at/diwy9

Dave Fastuca -  https://shorturl.at/ctvLY

Rebecca Veksler- https://www.linkedin.com/in/rebecca-veksler-82778765/

00:00 Preview and Introduction
02:50 Rebecca's Early Entrepreneurial Journey 
08:02 Transitioning from Gym Management to Entrepreneurship 
13:41 Discovering a New Passion in Health Tech
21:56 Cash Flow and Effective Decision Making
32:01 The Challenges of Working with Family 
36:13 Selling to a Fast-Paced, Risk-Taking Entrepreneur
42:34 Tailoring Your Sales Approach
 

Further episodes of How to Sell - Master B2B Sales

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Website of Sales IQ