Podcasts by Selling the Couch

Selling the Couch

With over 1.5 million downloads, Selling the Couch is a top podcast for mental health private practitioners who think differently.

Psychologist Melvin Varghese interviews successful therapists, top entrepreneurs, business/marketing, productivity, and social media experts.

Further podcasts by Melvin Varghese, Ph.D.

Podcast on the topic Firmengründung

All episodes

Selling the Couch
ENCORE: Owning A Therapy Building During The Pandemic from 2023-12-14T03:00

What would it be like to own and run your own group therapy practice--including the building? And to complicate matters, what if the whole endeavor is getting off the ground during a global pand...

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Selling the Couch
ENCORE: Long-Haul COVID-19 and Private Practice from 2023-12-07T03:00

Today’s show is about navigating long-haul COVID symptoms and life as a private practitioner. I wanted to have a non-academic conversation about this intriguing topic from a real-life perspectiv...

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Selling the Couch
ENCORE: Improving Your Sleep As A Therapist: Tips From A Sleep Psychologist from 2023-11-30T03:00

Today’s show is about one of my most favorite topics in the world: sleep. I’ll admit that my thinking about sleep has changed a lot over the years as I’ve learned more. Whether you’re a champion...

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Selling the Couch
ENCORE: Building A Directory For Trauma Therapists from 2023-11-16T03:00

Today’s show is about building an online directory, which is hugely relevant to every clinician. Whether you’ve used an online directory to refer clients or thought about creating a directory to...

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Selling the Couch
ENCORE: When Chronic Health Concerns are Dismissed from 2023-11-09T03:00

Welcome to a new season of STC! Today’s conversation is different from the typical STC session, as it was inspired by a thread created in the STC community about healthcare providers dismissing ...

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Selling the Couch
350: The Beginners Guide To Launching A Course Affiliate Program from 2023-10-26T03:00

Creating an affiliate program for your online course can make a huge difference in your sales, but there are important things to consider. Being ready to start an affiliate program has prompted ...

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Selling the Couch
349: Working Through Messages About What A Therapist Is"Supposed"To Do with Erin Gibb from 2023-10-19T03:00

Welcome! Today’s topic is relevant to every clinician and business owner. How do we create and build a business according to our values and sense of fulfillment rather than based on what society...

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Selling the Couch
348: Could Keeping Your business Small Be the Next BIG Thing? with Melvin Varghese, PhD from 2023-10-12T03:00

Two questions confront me daily: How big do I actually want to grow STC? What is the purpose of STC in relation to my overall life? Freedom is my most important value, and building my business a...

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Selling the Couch
347: How to Make Money with AirBnb Rentals from 2023-10-05T03:00

Many therapists are interested in diversifying their income streams beyond their clinical work. We focus today’s session on a very specific aspect of supplemental income, mainly around AirBnb re...

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Selling the Couch
346: How I’m Thinking About YouTube as a Podcaster (and Dad) from 2023-09-28T03:00

Since the beginning of this podcast in 2015, I’ve thought a lot about how I can use YouTube to maximize the impact of STC. I’ve pondered many questions about the sustainability of this endeavor ...

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Selling the Couch
345: How to Become a Speaker with Jasmin Haley from 2023-09-21T03:00

Many of us aspire to add public speaking as a way to grow our impact beyond the therapy room, but it can be overwhelming to get started. Join us to learn more from today’s guest!

O...

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Selling the Couch
344: Should I Stop An Existing Podcast To Start A New One? from 2023-09-14T03:00

It’s not unusual for a podcaster to rebrand and head in a new direction after podcasting for a while. The big questions in this transition are around the logistics of the rebranding process. Tod...

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Selling the Couch
343: How to Build Authentic Relationships With Journalists from 2023-09-07T03:00

Building relationships with journalists can be an open door to having your work featured, spotlighted, and available to a wider audience. The opportunities and possibilities are endless, but how...

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Selling the Couch
ENCORE: Depression and Private Practice Building from 2023-08-31T03:00

Today’s topic is a popular one that affects many people. I’m not ashamed to say that I have struggled with mental health and depression. It’s especially important to know how to balance mental h...

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Selling the Couch
ENCORE: How To Invest Intelligently: Top Tips From A Certified Financial Planner from 2023-08-24T03:00

I have to admit that the topic of personal finance excites the nerd in me. I love reading and learning more about all things around finance! Investing intelligently and planning for retirement a...

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Selling the Couch
ENCORE: A Slow, Intentional Transition To Full Time Private Practice from 2023-08-10T03:00

Staying true to our values is important in the work we do as clinicians. True business success for us is not based solely on the revenue we generate but on many other important aspects, such as ...

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Selling the Couch
ENCORE: How To Overcome The Crippling Fear Of Launching A New Product Or Service from 2023-08-03T03:00

In any solo episode, I love to be transparent in sharing the behind-the-scenes processes in the entrepreneurial journey. On social media, we see highlights and the finished product, but we rarel...

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Selling the Couch
ENCORE: Comparing Yourself to Others in the Field: Avoiding The Pitfalls from 2023-07-20T03:00

Today’s show is about a topic that has been a struggle for much of my life and career.

I’ve fallen victim to comparing myself to others and feeling like I’m not measuring up.

It’s ta...

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Selling the Couch
ENCORE: Creating Authentic"Win-Win"Relationships With Colleagues from 2023-07-06T03:00

Many of us find the concept of networking to be an intimidating endeavor. Even though it’s a vital element of business success, it can feel scary and shady, and a little too sales-y. Join us to ...

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Selling the Couch
342: My $2k Pro Podcasting Tech Stack from 2023-06-29T03:00

Overwhelmed. That’s the best word to describe how most podcasters feel as they take the leap and start on their podcasting journey. Perhaps the biggest source of overwhelm is confusion about the...

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Selling the Couch
341: 11 No-Code Tools I’m Using as a Six-Figure Course Creator from 2023-06-22T03:00

Today I’m sharing what I’m using for no-code tools and my tech stack as an online course creator. Believe me, I’ve experimented with a lot of different things, and I’m always willing to share wh...

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Selling the Couch
340: 3 Meetings 99% of Course Creators Don’t Schedule But Absolutely Need from 2023-06-15T03:00

Are you a course creator who wants to get better and better at your craft? I launched my first online course back in 2015, and I’m glad I did it and started on this journey. The truth is that I ...

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Selling the Couch
339: 3 Vital Questions To Ask Before Launching An Online Course from 2023-06-08T03:00

When I was a first-time course creator in 2015, I was excited and scared at the same time. The tension around building fast or building thoughtfully was difficult to navigate. In today’s session...

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Selling the Couch
338: Why I Spent $10k To Create A Free Online Course from 2023-06-01T03:00

As clinicians and entrepreneurs, we are always looking to use our skills more creatively and expand our offerings and services. We recently released theListen

Selling the Couch
337: 4 Actionable Strategies I Used to Double My LinkedIn Followers in 6 Months from 2023-05-25T03:00

If you’ve thought about getting more active on LinkedIn and building an audience there to increase the number of referral sources for your private practice or to move from clinical to online inc...

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Selling the Couch
336: How To Give Better Virtual Presentations with Lorraine Lee from 2023-05-18T03:00

In today’s busy online world, virtual presentations are everything in how you are received AND perceived. If you put forth the effort to create an online course, webinar, or speaking engagement,...

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Selling the Couch
335: How To Show Up On Social Media When You Have A Love/Hate With It With Elizabeth Penela, PhD from 2023-05-11T03:00

Welcome to today’s session, which is a conversation/coaching call with a member of our Online Course Mastermind.

We focus today on the dilemma that comes along with social media. While so...

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Selling the Couch
334: Mindset Shifts Going From Therapy To Online Course Income with Mineela Chand, LMFT from 2023-05-04T03:00

The pandemic has dramatically shifted and shaped the world of therapy, and it’s prompted all of us to take a close look at our work and how we can do it best. We have learned that we, as therapi...

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Selling the Couch
333: Why I’m Done Building a $1 Million/Year Business from 2023-04-27T03:00

Is your goal to build a business that brings in $1 million each year? I used to be that entrepreneur, too, but something’s changed. Even though I always feel some vulnerability in sharing the up...

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Selling the Couch
332: How To Tell Better Stories In Your Marketing with Brent Stutzman from 2023-04-20T03:00

Everyone loves a good story! Just think how your marketing could be transformed by using the same captivating pull of a good story! This concept takes the intimidating world of marketing and mak...

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Selling the Couch
331: How To Work Through Perfectionism When Launching Your Online Course (Katie Lear, LCMHC, RPT, RDT) from 2023-04-13T03:00

If you’ve had a standoff with perfectionism in starting something new, you’ll want to join us for this coaching call in today’s session. Like most clinicians who are branching out with an online...

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Selling the Couch
330: How To Not Let Work Become Your Identity (Dan Cumberland) from 2023-04-06T03:00

Welcome to a brand new season of Selling the Couch! After an extended sabbatical of several months, it’s good to be back on STC with new, exciting shows. Today’s topic is one that we have all co...

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Selling the Couch
ENCORE: Creation, Do's and Don'ts of a Successful Retreat Model in Private Practice from 2023-03-30T03:00

Today’s show is about a topic I’ve wanted to cover for a while. It’s about something many of us might have wanted to do in our practices. We are talking about retreats and mini-retreats, and I h...

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Selling the Couch
ENCORE: 3 Ways To Become A Better Leader In A Post-Pandemic World from 2023-03-23T03:00

So much of what we do as clinicians revolves around leadership, even though we may not be comfortable thinking of ourselves that way. If we are truly leaders in what we do, it makes sense to lea...

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Selling the Couch
ENCORE: Building A Second Brain, Melvin Varghese, Ph.D. from 2023-03-16T03:00

Do you love learning new things but struggle to retain the information you’d like to remember for later use? This problem is an ever-present obstacle in my nerdy quest to accumulate knowledge. T...

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Selling the Couch
ENCORE: 3 Tips To Significantly"Wow"Your Telehealth Videos from 2023-03-09T03:00

Today’s show covers a topic that always brings out the nerd in me. If you are an STC regular, then you know the importance I place on my video and audio gear. With the future of our field being ...

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Selling the Couch
ENCORE: Expert Insights on How to Generate Income Through Podcasting from 2023-03-02T03:00

As rewarding as it is to start your own podcast and share your knowledge and expertise with the world, there is one thing that makes it even better--and that’s monetizing your podcast. Wouldn’t ...

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Selling the Couch
ENCORE: Understanding Our Money Stories and Setting Private Practice Fees in Order to Honor Our Stories from 2023-02-23T03:00

What are your “money stories”? This is a topic many of us struggle with related to the stories we tell ourselves about money. Our money beliefs affect everything about our practice, our work as ...

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Selling the Couch
ENCORE: Growing Your Practice With Retreats, Workshops and Groups from 2023-02-16T03:00

In this episode of Selling the Couch, we have our first repeat guest - Ker Nola.  Keri is back today to discuss ways to grow your practice through retreats, workshops and groups.  She ...

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Selling the Couch
ENCORE: Increasing Efficiency in Your Private Practice from 2023-02-09T03:00

Welcome! My guest today is Dana Hampson, who is inprivate practice in Alabama. Our topic is increasing efficiency in the day to day operation of a private practice. Efficiency is not a comm...

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Selling the Couch
ENCORE: Using SEO to Grow Your Private Practice from 2023-02-02T03:00

Welcome! I’m glad to be back on the podcast after a break over the holidays, and I wish you each a Happy 2017 as we start off this year together! My guest today is Cathy Hanville, LCSW, in Alban...

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Selling the Couch
ENCORE: The Concept Of Using Telemedicine For Mental Health Clinicians And Practical Measures To Take from 2023-01-19T03:00

The concept of using telemedicine for mental health clinicians has become very relevant due to the coronavirus pandemic. Unfortunately, meeting clients this way is something that is not just tem...

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Selling the Couch
ENCORE: Ups And Downs of Transitioning From a Full-Time job Into Private Practice from 2023-01-12T03:00

Chances are you’ve thought about today’s topic at least once, or you may have your own similar experience. Many clinicians have gone through the transition from a full-time job into private prac...

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Selling the Couch
ENCORE: What A Clinician Needs To Have In Place Before Scaling To Multiple Income Streams from 2022-12-29T03:00

I can’t believe it’s here----Episode 200! I’m thrilled to have made it this far in my journey and to have so many of you along with me. Podcasting has made me more confident as a person and a sp...

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Selling the Couch
ENCORE: A Live vs. Pre-Recorded Online Course from 2022-12-15T03:00

Today’s show is a live coaching call regarding a topic that has been very relevant to me recently. We are talking about the many nuances of online courses. I hope this episode will be helpful to...

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Selling the Couch
ENCORE: How Online Reviews Help Improve The Private Practice with Keely Kolmes, PsyD from 2022-12-08T03:00

With today’s technology, most people rely on online reviews when it comes to products, services, restaurants, hotels, and much more. When it comes to clinicians and clients, online reviews can r...

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Selling the Couch
ENCORE: Tips on Creating a Professional Livestream, Melvin Varghese, Ph.D. from 2022-12-01T03:00

Today’s show is the first of a two-part series about livestreaming. I jumped somewhat hesitantly into this world a few months ago, and surprisingly, I’ve enjoyed this new outlet. Join me as I sh...

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Selling the Couch
ENCORE: Charging Premium Prices For Your Online Course (Money Blocks + Fears) from 2022-11-17T03:00

Welcome to Session 300! I never even imagined reaching this point, and I’m very grateful to be at this milestone. I love everything about connecting with people through podcasting, so thank you ...

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Selling the Couch
ENCORE: Where Should I Focus My Online Course Marketing? from 2022-11-10T03:00

One of the new things for STC this year is the incorporation of coaching calls into the podcast from time to time. Join us for a glimpse into today’s coaching call about online courses.

Ou...

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Selling the Couch
ENCORE: 10 Lessons Learned from a Successful Cohort-Based Course Launch from 2022-11-03T03:00

Today’s show covers lessons I have learned from launching a successful cohort-based course (CBC). The process takes a lot of work but is very rewarding, so if a CBC is in your future, don’t miss...

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Selling the Couch
329: 7 Questions to Ask Before Launching an Online Course from 2022-10-27T03:00

This episode is the last one before I take an extended break for a few months. The plan is to be back in April 2023, with exciting, brand-new STC episodes. I think rest is important in the human...

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Selling the Couch
328: Mental Roadblocks Of Going From Clinician To Coach with Angela Williams, LCSW from 2022-10-20T03:00

Today’s topic is very relevant in our post-pandemic world. Many clinicians are left wondering if their best work lies in the clinical field or the coaching/consulting arena. I’ve felt this dilem...

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Selling the Couch
327: An Easier Way to Refer Out Clients with Anna O’Brien and Jim Pasquarella from 2022-10-13T03:00

I think often about legacy in providing STC as a resource for our field and being of service to our colleagues. The same desire for a lasting legacy drives me to connect with good people who are...

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Selling the Couch
326: Standing Out On Twitter-3 Lessons Learned From 0 to 200k Followers with Aadit Sheth from 2022-10-06T03:00

I still call myself a Twitter newbie because I haven’t been there for very long, but I’ve been honored to connect with amazing people holding full and varied skill sets. I’m chatting with one of...

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Selling the Couch
325: 7 Ways That Shifting To A 4 Day Work Week Made Me A Better Entrepreneur from 2022-09-29T03:00

Today’s topic is inspired by a Twitter thread I wrote about a life-changing event in our family when our daughter began preschool recently. Since she was born prematurely, going through the NICU...

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Selling the Couch
324: How To Grow A New Podcast with Jeremy Enns from 2022-09-22T03:00

“Will anyone listen to it? How can I grow my audience?” These are the questions that badger everyone who starts a podcast, and even though I am a veteran podcaster of several years, I know there...

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Selling the Couch
323: 3 Tips To Become An Awesome Storyteller Online from 2022-09-15T03:00

Today’s topic is a fascinating one for me. As therapists, we are wired for stories, but telling an effective story online is a struggle for many of us. Fortunately for us, my guest has wisdom an...

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Selling the Couch
322: How To Avoid Information Overload In Your Online Course from 2022-09-08T03:00

Today’s session is a coaching call, and our main focus is on a struggle that many course creators face. When you are an expert in your course content, how do you find the balance in presenting i...

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Selling the Couch
321: Business As A Tool For Growth, Creativity, and Social Justice with Ariana Lloyd, LCSW from 2022-09-01T03:00

Hello! Welcome to a brand new season of STC that will take us through September and October before I take an extended sabbatical of several months. Today’s session is a fascinating conversation ...

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Selling the Couch
ENCORE: Improving Your Private Practice Website with Daniel Fava from 2022-08-25T03:00

Like many of you, I’m looking forward to a different 2021, but I am grateful for what we’ve learned about ourselves, our businesses, and our resilience. Today’s topic is more relevant than ever,...

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Selling the Couch
ENCORE: Building A Personal Brand On Social Media from 2022-08-11T03:00

If the topic of building your personal brand on social media brings feelings of anxiety and insecurity, then today’s show is for you. As clinicians, we know it makes sense to have a digital foot...

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Selling the Couch
ENCORE: Writing a Children's Book from 2022-08-04T03:00

Have you ever considered writing a children’s book? I’ll admit that I’ve thought about it, and it might be a new endeavor in my future. Writing a children’s book takes creativity and planning, a...

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Selling the Couch
320: 5 Lessons I Learned After 2 Cohort-Based Course Launches from 2022-07-28T03:00

Today’s solo episode is the last one before we take an extended summer break for August. We will return with new episodes in September and October before I plan a sabbatical of several months. Listen

Selling the Couch
319: 9 Ways to Turn Your Podcast Into A Money-Making Machine from 2022-07-21T03:00

Before I started this podcast in 2015, I had rolled the idea around in my head over and over again. The problem was that I was full of fears and apprehension, and I just wasn’t sure that I could...

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Selling the Couch
318: Why You Should Not Just Build a Social Media Following with Craig Morris from 2022-07-14T03:00

Today’s topic is relevant to many different types of businesses and entrepreneurs, and it’s something I have pondered along my own journey. We are taking a look at owning an audience compared to...

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Selling the Couch
317: A Niche Working With Incarcerated Men from 2022-07-07T03:00

Today’s session is atypical and very specific, but I think it’s a relevant and timely focus. The topic of supporting incarcerated men has been something I’ve thought about for a long time becaus...

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Selling the Couch
316: Creating A Breathwork App with Brian Von Ancken from 2022-06-30T03:00

Today’s session is all about building a breathwork app. It’s an interesting and nuanced process that most of us don’t understand. Breathwork can be a vital part of any therapy practice, and it i...

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Selling the Couch
315: How to Use Loom to Record Your Course Quickly and Efficiently from 2022-06-23T03:00

Even with seven years or so of course-building under my belt, I certainly do not claim to be an expert with all the answers. Always the student, I’m constantly learning and tweaking the process,...

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Selling the Couch
314: Finding Our Enough as Entrepreneurs with Keri Nola from 2022-06-16T03:00

Today’s session is very relevant to the season of life that I’m currently navigating. How far do we keep going as entrepreneurs as we reach our goals? How far is enough that our lives and respon...

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Selling the Couch
313: The 10 Biggest Mistakes I Made As An Online Course Creator from 2022-06-09T03:00

These past few years, I’ve been focused on building a life around my family and self-care rather than fitting those things around a career. I’ve learned that there is much wisdom in slowing down...

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Selling the Couch
312: SEO When Doing Telehealth Across The State from 2022-06-02T03:00

Today’s topic is a relevant one for many clinicians as telehealth services have become a widespread, vital, and normal part of the healthcare field. Specifically, we are focusing on how Search E...

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Selling the Couch
311: 10 Lessons I've Learned as a Course Creator (part 2) from 2022-05-26T03:00

Today’s solo episode is the second in a two-part series about the lessons I’ve learned as a course creator. I launched The Healthcasters course back in 2015, and it recently passed the $300K rev...

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Selling the Couch
310: Creating an Online Course for Parents from 2022-05-19T03:00

I’m the fortunate podcast host with two guests today, which is a first for me! They are long-time friends of mine from grad school who have taken a unique idea and brought it to fruition in star...

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Selling the Couch
309: 10 Lessons I've Learned as a Course Creator from 2022-05-12T03:00

Today’s solo episode is the first in a two-part series about the lessons I’ve learned as a course creator. I launched The Healthcasters course back in 2015, and it just passed the $300K revenue ...

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Selling the Couch
308: How Writing A Book Helped Grow My Practice from 2022-05-05T03:00

Today’s session is special because our guest is a friend and colleague from our internship days at Vanderbilt. He has accomplished many things in his career, one of which is co-authoring a book ...

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Selling the Couch
ENCORE: Creating An Epic Welcome Video,Bryan Nixon, MA, LPC from 2022-04-28T03:00

Today’s topic is very specific, but it’s one that makes a big difference in your private practice and has a meaningful impact on your clients. We are talking about creating an epic welcome video...

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Selling the Couch
ENCORE: 3 Powerful Reasons Every Entrepreneur Needs A Daily Hike (Backed By Science) from 2022-04-21T03:00

What if I told you that there is something simple and free that most of us can do daily for an hour or less that yields amazing physical and mental benefits? Would you want to know what it is? S...

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Selling the Couch
ENCORE: Moving From An Online Course To A Membership Model with Jennifer McGurk, RDN, CDN, CEDRD-S from 2022-04-14T03:00

Today’s show takes on a very niched perspective, but the information and wisdom are useful in many aspects of our work as clinicians and business owners. We are specifically discussing how to mo...

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Selling the Couch
ENCORE: Real Advice To Therapists Launching An Online Course from 2022-04-07T03:00

This is the last episode until September while I take some time off to focus on self-care before the summer ends. Today’s episode is a valuable one if you are thinking about launching an online ...

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Selling the Couch
307: How to Keep Your Podcast Going from 2022-03-31T03:00

At the beginning of this month, we reached our seven years of podcasting milestone here at Selling the Couch. That’s pretty crazy when statistics show that three out of every four new podcasts d...

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Selling the Couch
306: How to Show Up Imperfect In Your Marketing from 2022-03-24T03:00

If there is one thing I’ve learned as a small business owner, it’s that it takes courage to show up imperfect. We want so badly to be perfect and put together in front of our audience, but perfe...

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Selling the Couch
305: The Power Of Building In Public from 2022-03-17T03:00

Today’s session covers the power of building in public, which has been a new concept for me in the last few months. This is a way for business owners to build their products and services in publ...

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Selling the Couch
304: How To Build An Email List Alongside Your Online Course from 2022-03-10T03:00

Today’s session features a coaching call about how to build an email list simultaneously with an online course. You’ve probably heard that social media is the best option for building an email l...

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Selling the Couch
303: 3 Ways To Protect Your Personal Information Online from 2022-03-03T03:00

This session covers an important topic in today’s world. I had an unsettling experience personally with the issue of privacy regarding my personal information. It has been a big, bad mess all th...

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Selling the Couch
302: Why I Spent $4K On Studio Lighting For My Home Office from 2022-02-24T03:00

Today’s session is a solo episode in which I share details about why I have made the $4K investment in studio lighting for my home office since 2019. This session is prompted by a Twitter feed t...

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Selling the Couch
301: Balancing Fatherhood and Entrepreneurship from 2022-02-17T03:00

Today’s topic is one of great interest to me because of my journey through life. It can be difficult and very challenging to balance fatherhood and entrepreneurship in a way that feels like you ...

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Selling the Couch
300: Charging Premium Prices For Your Online Course (Money Blocks + Fears) from 2022-02-10T03:00

Welcome to Session 300! I never even imagined reaching this point, and I’m very grateful to be at this milestone. I love everything about connecting with people through podcasting, so thank you ...

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Selling the Couch
299: Tips To Build Your Email List: Lessons From 300 Newsletters + 5k subscribers from 2022-02-03T03:00

If you are struggling to build your email list, today’s show can help! With over 300 STC newsletters and 5K subscribers, I’ve learned a few lessons about what works–and what doesn’t. We are fort...

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Selling the Couch
298: 10 Lessons Learned from a Successful Cohort-Based Course Launch from 2022-01-27T03:00

Today’s show covers lessons I have learned from launching a successful cohort-based course (CBC). The process takes a lot of work but is very rewarding, so if a CBC is in your future, don’t miss...

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Selling the Couch
297: 3 Tips To Significantly"Wow"Your Telehealth Videos from 2022-01-20T03:00

Today’s show covers a topic that always brings out the nerd in me. If you are an STC regular, then you know the importance I place on my video and audio gear. With the future of our field being ...

Listen
Selling the Couch
296: Where Should I Focus My Online Course Marketing? from 2022-01-13T03:00

One of the new things for STC this year is the incorporation of coaching calls into the podcast from time to time. Join us for a glimpse into today’s coaching call about online courses.

Ou...

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Selling the Couch
295: Avoid These 3 Mistakes The Average Investor Makes from 2022-01-06T03:00

I’m excited to begin a new year and a new season with you!

While we were on the holiday break, STC hit a huge milestone of 1.2 million downloads, which is unbelievable to me.

I’m s...

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Selling the Couch
ENCORE: 3 Tips on Creating A Membership Site from 2021-12-30T03:00

Today’s solo episode topic may be one you’ve thought a lot about, or it may be something that hasn’t crossed your mind. We are discussing the ins and outs of creating a membership site, somethin...

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Selling the Couch
ENCORE: How Much Is"Enough"In Our Business? from 2021-12-23T03:00

When it comes to your business, how much is ENOUGH? How do you even know what enough is? These are questions we can all use some clarity about, along with evaluating the success of our business....

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Selling the Couch
ENCORE: 5 Subtle Ways I Stay Productive Daily: Melvin Varghese, PhD from 2021-12-16T03:00

What techniques have you found that help you stay on task each day? Maybe you have some tried and true habits, or maybe you recognize the need to put in place a little more structure. Either way...

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Selling the Couch
ENCORE: Website SEO And Why It Is Important To Attract Ideal Clients In Private Practice with Maelisa Hall, PsyD from 2021-12-02T03:00

Today’s show is about search engine optimization (SEO), an essential aspect of your private practice website. The truth is that you can have the most beautifully designed website on the planet, ...

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Selling the Couch
ENCORE: Signs That Private Practice Is Not For Someone And How To Move Away From It from 2021-11-17T03:00

Since STC usually focuses on aspects of the journey into private practice, today’s show is different. We are talking to someone who decided to take her skill set in another direction and move aw...

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Selling the Couch
ENCORE: Blogging As A Way To Build Your Practice And Reach Your Ideal Clients from 2021-11-11T03:00

We are tackling another topic relevant to the pandemic crisis. This particular time is a good chance to think about private practice in different ways than ever before. If you’ve ever considered...

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Selling the Couch
ENCORE: The Process Of Launching a Membership Site To Survive The Pandemic from 2021-11-04T03:00

During times like these, it’s essential to think outside the box, but every decision has business and financial implications. One way to survive the pandemic shutdown is to pull back from one-on...

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Selling the Couch
294: 5 Business Lessons Learned In 2021 from 2021-10-28T03:00

This is the last podcast episode for this year as I take some extra time off to refresh, recharge, and get new episodes ready for 2022. In this solo episode, I’m reflecting and sharing the top f...

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Selling the Couch
293: How To Increase Fees With Existing Clients from 2021-10-21T03:00

Today’s topic is one that many clinicians have navigated, are navigating, or will navigate in the future. It’s the idea of increasing fees with existing clients. I’ve seen this topic come up rep...

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Selling the Couch
292: Writing A Children's Book from 2021-10-14T03:00

Have you ever considered writing a children’s book? I’ll admit that I’ve thought about it, and it might be a new endeavor in my future. Writing a children’s book takes creativity and planning, a...

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Selling the Couch
291: Owning A Therapy Building During The Pandemic from 2021-10-07T03:00

What would it be like to own and run your own group therapy practice--including the building? And to complicate matters, what if the whole endeavor is getting off the ground during a global pand...

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Selling the Couch
290: Long-Haul COVID-19 and Private Practice from 2021-09-30T03:00

Today’s show is about navigating long-haul COVID symptoms and life as a private practitioner. I wanted to have a non-academic conversation about this intriguing topic from a real-life perspectiv...

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Selling the Couch
289: Improving Your Sleep As A Therapist: Tips From A Sleep Psychologist from 2021-09-23T03:00

Today’s show is about one of my most favorite topics in the world: sleep. I’ll admit that my thinking about sleep has changed a lot over the years as I’ve learned more. Whether you’re a champion...

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Selling the Couch
288: 3 Ways To Become A Better Leader In A Post-Pandemic World from 2021-09-16T03:00

So much of what we do as clinicians revolves around leadership, even though we may not be comfortable thinking of ourselves that way. If we are truly leaders in what we do, it makes sense to lea...

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Selling the Couch
287: Building A Directory For Trauma Therapists from 2021-09-09T03:00

Today’s show is about building an online directory, which is hugely relevant to every clinician. Whether you’ve used an online directory to refer clients or thought about creating a directory to...

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Selling the Couch
286: When Chronic Health Concerns Are Dismissed from 2021-09-02T03:00

Welcome to a new season of STC! Today’s conversation is different from the typical STC session, as it was inspired by a thread created in the STC community about healthcare providers dismissing ...

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Selling the Couch
ENCORE: 5 Tips To Authentically Get On Podcasts: Melvin Varghese, PhD from 2021-08-26T03:00

As STC has grown, I’ve been wanting to address this topic of getting on other podcasts as a guest. In a typical week, I receive several requests from people wanting to be a guest on STC.  T...

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Selling the Couch
ENCORE: How I create Live Stream Content With 30 Minutes of Prep: Melvin Varghese, Ph.D. from 2021-08-19T03:00

This is the follow-up to last week’s podcast about creating a professional livestream. We’ve already covered the gear you’ll need, so today’s show focuses on creating the content for your livest...

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Selling the Couch
ENCORE: Expert Insights on How to Generate Revenue Through Podcasting from 2021-08-12T03:00

As rewarding as it is to start your own podcast and share your knowledge and expertise with the world, there is one thing that makes it even better--and that’s monetizing your podcast. Wouldn’t ...

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Selling the Couch
ENCORE: Pro Tips To Improve The Quality Of Live Videos from 2021-08-05T03:00

The pandemic and months of quarantine have many of us relying more than ever on video. We use video for meetings, live sessions, live-streaming, and other content, so it’s important to have the ...

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Selling the Couch
285: Real Advice To Therapists Launching An Online Course from 2021-07-29T03:00

This is the last episode until September while I take some time off to focus on self-care before the summer ends. Today’s episode is a valuable one if you are thinking about launching an online ...

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Selling the Couch
284: Depression and Private Practice Building from 2021-07-22T03:00

Today’s topic is a popular one that affects many people. I’m not ashamed to say that I have struggled with mental health and depression. It’s especially important to know how to balance mental h...

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Selling the Couch
283: How To Invest Intelligently: Top Tips From A Certified Financial Planner from 2021-07-15T03:00

I have to admit that the topic of personal finance excites the nerd in me. I love reading and learning more about all things around finance! Investing intelligently and planning for retirement a...

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Selling the Couch
282: A Live vs. Pre-Recorded Online Course from 2021-07-08T03:00

Today’s show is a live coaching call regarding a topic that has been very relevant to me recently. We are talking about the many nuances of online courses. I hope this episode will be helpful to...

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Selling the Couch
281: A Slow, Intentional Transition To Full Time Private Practice from 2021-07-01T03:00

Staying true to our values is important in the work we do as clinicians. True business success for us is not based solely on the revenue we generate but on many other important aspects, such as ...

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Selling the Couch
280: How To Overcome The Crippling Fear Of Launching A New Product Or Service from 2021-06-24T03:00

In any solo episode, I love to be transparent in sharing the behind-the-scenes processes in the entrepreneurial journey. On social media, we see highlights and the finished product, but we rarel...

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Selling the Couch
279: Building A Personal Brand On Social Media from 2021-06-17T03:00

If the topic of building your personal brand on social media brings feelings of anxiety and insecurity, then today’s show is for you. As clinicians, we know it makes sense to have a digital foot...

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Selling the Couch
278: Comparing Yourself to Others in the Field: Avoiding The Pitfalls from 2021-06-10T03:00

Today’s show is about a topic that has been a struggle for much of my life and career.

I’ve fallen victim to comparing myself to others and feeling like I’m not measuring up.

It’s ...

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Selling the Couch
277: 3 Powerful Reasons Every Entrepreneur Needs A Daily Hike (Backed By Science) from 2021-06-03T03:00

What if I told you that there is something simple and free that most of us can do daily for an hour or less that yields amazing physical and mental benefits? Would you want to know what it is? S...

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Selling the Couch
276: Creating Authentic"Win-Win"Relationships With Colleagues from 2021-05-27T03:00

Many of us find the concept of networking to be an intimidating endeavor. Even though it’s a vital element of business success, it can feel scary and shady and a little too sales-y. Join us to lear...

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Selling the Couch
276: Creating Authentic"Win-Win"Relationships With Colleagues from 2021-05-27T03:00

Many of us find the concept of networking to be an intimidating endeavor. Even though it’s a vital element of business success, it can feel scary and shady and a little too sales-y. Join us to l...

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Selling the Couch
275: Best Advice I Would Give If Starting A Podcast from 2021-05-20T03:00

Today’s show is different from any previous STC episode. I’m doing a live coaching call, a new podcast format for me that is still in the experimental stage. If you’ve thought about starting you...

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Selling the Couch
274: From The First Female-Identified Electrician In Oregon To A Counselor + Trainer With Progressive Vision Loss from 2021-05-13T03:00

Today’s show is a special one because we are joined by the first female-identified electrician in the state of Oregon. Breaking into an overwhelmingly male-dominated field, along with other obst...

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Selling the Couch
273: Bringing BrainSpotting to BIPOC Communities: John Edwards, LCSW from 2021-05-06T03:00

It can be a scary thing to truly pursue your calling. Today’s guest has beaten the odds to create brainspotting training specifically for the BIPOC community. He’s finding increased success and ...

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Selling the Couch
ENCORE: Thinking Outside the Box to Grow Your Practice! from 2021-04-29T03:00

My guest today is Jason Weiland, who operates his therapy practice in Florida. He is dedicated to helping clients through wilderness retreats and workshops. Jason shares how he has combined his ...

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Selling the Couch
ENCORE: Designing and Creating an App for Your Business from 2021-04-22T03:00

My guest today is Benjamin Reisterer, LPC, in Grand Rapids, MI. He has successfully accomplished something that is a frequent topic of discussion in the STC Facebook community: he designed and c...

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Selling the Couch
ENCORE: The Process of Creating and Marketing Your Product Using the Feelings Wheel from 2021-04-15T03:00

How are you at thinking outside the box? As private practitioners, that kind of creative thinking is vital, but we know that any journey has its bumps in the road. This episode is perfect for ev...

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Selling the Couch
ENCORE: Dealing With Depression And Anxiety In Private Practice from 2021-04-08T03:00

Welcome to the final episode of 2019! I try to be intentional about the mindful breaks I take to keep myself refreshed and focus on producing quality content for STC. The plan is for the show to...

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Selling the Couch
273: How to Build a Private Practice While Dealing With Grief, Mourning, And Loss from 2021-04-01T05:00

Grief, mourning, and loss---they aren’t topics we usually enjoy discussing, but whether we like it or not, they are processes that we all have to go through at some point in life. For a therapist, ...

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Selling the Couch
ENCORE: How to Build a Private Practice While Dealing With Grief, Mourning, And Loss from 2021-04-01T03:00

Grief, mourning, and loss---they aren’t topics we usually enjoy discussing, but whether we like it or not, they are processes that we all have to go through at some point in life. For a therapis...

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Selling the Couch
272: 20 Colleagues Reflect: How The Pandemic Has Changed Me As A Business Owner from 2021-03-25T03:00

Today’s show is a special episode about the changes on both personal and professional levels since the beginning of the pandemic. The field of mental health therapy has been flipped upside-down ...

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Selling the Couch
271: Creating An Epic Welcome Video,Bryan Nixon, MA, LPC from 2021-03-18T03:00

Today’s topic is very specific, but it’s one that makes a big difference in your private practice and has a meaningful impact on your clients. We are talking about creating an epic welcome video...

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Selling the Couch
270: When A Therapy Practice Is No Longer Your Calling, Melvin Varghese, PhD from 2021-03-11T03:00

Today’s solo episode is a show I’ve wanted to do, but it’s a vulnerable topic for me. This show highlights a moment of joy because it means I’m listening to my hopes and dreams and not my fears....

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Selling the Couch
269: Responding to a Calling Despite Fear: Cyndi Doyle, LPC-S, NCC, CDWF, CCISM from 2021-03-04T03:00

The fear of being seen is something we all face at one time or another. When we feel called to serve in bigger and better ways, we can’t be afraid to show up authentically. Today’s conversation ...

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Selling the Couch
268: Moving From An Online Course To A Membership Model with Jennifer McGurk, RDN, CDN, CEDRD-S from 2021-02-25T03:00

Today’s show takes on a very niched perspective, but the information and wisdom are useful in many aspects of our work as clinicians and business owners. We are specifically discussing how to mo...

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Selling the Couch
267: Bookkeeping Things To Consider When Transitioning From Solo to Group Practice With Michael Spencer, BS, MA from 2021-02-18T03:00

As a business owner, if you’re baffled by the world of bookkeeping, then today’s show will be helpful to you. Maybe you’re a solo practitioner considering starting a group practice, or perhaps y...

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Selling the Couch
266: How We Connect our Mindset to Systems to Achieve Entrepreneurial Confidence from 2021-02-11T03:00

We all want to have entrepreneurial confidence as we run our business. Today’s topic is how we connect our mindset to systems to achieve that confidence. Join us to learn more about translating ...

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Selling the Couch
265: Transitioning From Conventional Business Model in Private Practice in 2021 And Beyond with Brant Thomsen, LICSW from 2021-02-04T03:00

Many of us are wondering what our careers are going to look like in 2021 and beyond. We know the therapy model of 2019 as we knew it is not coming back. How do we pivot and move forward? We are ...

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Selling the Couch
264: Building A Second Brain, Melvin Varghese, Ph.D. from 2021-01-28T03:00

Do you love learning new things but struggle to retain the information you’d like to remember for later use? This problem is an ever-present obstacle in my nerdy quest to accumulate knowledge. T...

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Selling the Couch
263: How to Show up as a Genuine And Authentic Clinician in Multicultural Identities from 2021-01-21T03:00

Today’s topic is a relevant one for any clinician interested in diversity and multiculturalism. It can be fulfilling and empowering to show up in authentic ways for your clients, especially with...

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Selling the Couch
262: Improving Your Private Practice Website with Daniel Fava from 2021-01-14T03:00

Like many of you, I’m looking forward to a different 2021, but I am grateful for what we’ve learned about ourselves, our businesses, and our resilience. Today’s topic is more relevant than ever,...

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Selling the Couch
261: Adapting New Ways of Doing Things in Private Practice Because of Difficult Circumstances from 2021-01-07T08:00

I’m hoping 2021 will be a new year of great experiences and opportunities after what we went through in 2020. Today’s show covers one specific way that clinicians have had to adapt to new ways o...

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Selling the Couch
ENCORE: Creating Private Practice In Only Two Weeks with The Help of Intentionality And Relationships from 2020-12-31T08:00

Every once in a while, you’ll hear the success story of someone who breaks the mold and goes against the norms. Today’s show highlights the story of a therapist who bucks the trend of everything...

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Selling the Couch
ENCORE: The Biggest Bookkeeping Blunders That Clinicians Make and Their Solutions from 2020-12-24T08:00

Balance sheet, profit/loss statements, cash flow, business expense----do these terms send you into a sudden state of anxiety and panic? If so, then this is the perfect show for you! The entire t...

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Selling the Couch
ENCORE: The Biggest Bookkeeping Blunders That Clinicians Make and Their Solutions from 2020-12-24T08:00

Balance sheet, profit/loss statements, cash flow, business expense----do these terms send you into a sudden state of anxiety and panic? If so, then this is the perfect show for you! The entire topi...

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Selling the Couch
ENCORE: Top Five Tips About Hiring a Virtual Assistant from 2020-12-17T08:00

Today’s show is one that I’ve looked forward to for a long time. We are covering a topic that comes up frequently in the STC community, which is the process of hiring a virtual assistant. I’ve b...

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Selling the Couch
ENCORE: Smart Ways To Repurpose Blog Content from 2020-12-10T08:00

Today’s episode is a solo session in which I discuss Smart Ways to Repurpose Blog Content. I tried doing a Facebook Live recently on this topic, but there were te...

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Selling the Couch
ENCORE: The First Online Marketplace Exclusively For Mental Health Professionals To Buy And Sell Their Original Products from 2020-12-03T08:00

Today’s show is a little different than normal. We’re highlighting the first online marketplace exclusively for mental health professionals to buy and sell their original products. We’re talking...

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Selling the Couch
ENCORE: Creating A Conference To Share Your Message In Private Practice from 2020-11-26T08:00

As clinicians, we often think about creative outlets for our messages of hope and healing. One of those that you might not have considered is creating a conference. It may sound like an overwhel...

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Selling the Couch
ENCORE: Building Sales Funnel And Email List To Grow Your Private Practice from 2020-11-19T08:00

Have you heard much about “sales funnels”? If you have, the phrase might have conjured up visions of slick and slimy marketing schemes that haven’t l...

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Selling the Couch
ENCORE: Transition From Clinical Work To Online Courses And Challenges Of Course Creation with Miranda Palmer from 2020-11-12T08:00

Many clinicians think about creating online courses, and some may even feel pressured to take this step. Online courses are sometimes portrayed as th...

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Selling the Couch
ENCORE: Multiple Income Streams And What is The Best Way to Put Them in Place? from 2020-11-05T08:00

Today’s show covers an interesting topic that has come up in the STC community. We discuss multiple income streams frequently, but what is the best way to put those in place? Do I need to build ...

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Selling the Couch
260: Following Your Heart And Finding Compassion For Yourself from 2020-10-29T07:00

Today’s show wraps up this season of new episodes for 2020. STC will feature replays of our most popular episodes through November and December. I’ll be taking some extra time for self-care and ...

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Selling the Couch
259: How I create Live Streaming Content With 30 Minutes of Prep: Melvin Varghese, Ph.D. from 2020-10-22T07:00

This is the follow-up to last week’s podcast about creating a professional livestream. We’ve already covered the gear you’ll need, so today’s show focuses on creating the content for your livest...

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Selling the Couch
258: Tips on Creating a Professional Livestream, Melvin Varghese, Ph.D. from 2020-10-15T07:00

Today’s show is the first of a two-part series about livestreaming. I jumped somewhat hesitantly into this world a few months ago, and surprisingly, I’ve enjoyed this new outlet. Join me as I sh...

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Selling the Couch
257: The Concept of Coworking Spaces And If They Meet The Needs of Clinicians from 2020-10-08T07:00

How can the concept of coworking spaces apply to the world of therapy? Can a coworking space sufficiently meet the needs of clinicians? We’re exploring this topic in today’s show. Join us to lea...

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Selling the Couch
256: Emotional And Professional Aspects For Clinicians to Consider Around Money from 2020-10-01T07:00

Today’s show covers a topic we’ve talked about before, but there are many aspects for a clinician to consider around money. The topic carries many nuances and emotional ties, so we need to have ...

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Selling the Couch
255: Doing Our Own Work in Therapy To Be Effective as Business Owners And Good People in The World from 2020-09-24T07:00

Today’s show focuses on the importance of doing our own work in therapy to be effective as business owners and good people in the world. In light of all the difficulties in navigating 2020, this...

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Selling the Couch
254: Expert Wisdom on Complicated Grief and How To Deal with It from 2020-09-17T07:00

With all that’s going on in the world around us, dealing with grief in various forms and degrees has become extremely relevant. Additionally, we all know people who are hurting through the loss ...

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Selling the Couch
253: Getting Ready For Unexpected Situations And Dealing With Them in Private Practice from 2020-09-10T07:00

Today’s show is an interesting conversation about how unexpected things can happen, even in the world of private practice. You just never know what the future may hold!

Laura Vaillancourt ...

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Selling the Couch
252: Dealing with Pandemic Challenges And Growing Private Practice In It from 2020-09-03T07:00

As we enter a new STC season, we are all aware of the challenges for clinicians during the coronavirus pandemic. Many practitioners have pivoted and transitioned into the world of telehealth, wh...

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Selling the Couch
ENCORE: Three Non-Traditional Marketing Methods For Introverts To Market Their Practice Effectively from 2020-08-27T07:00

How do you succeed in marketing your practice when you tend toward introversion? So many clinicians are not extroverts and don’t feel comfortable with the traditional networking that is required...

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Selling the Couch
ENCORE: What America's Millionaires Do Differently from 2020-08-20T07:00

Have you ever wondered what it would be like to be a millionaire? Most of us have probably spent some time dreaming about how we would use that kind of wealth, but you might be surprised to lear...

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Selling the Couch
ENCORE: How to Market a TeleMental Health Practice from 2020-08-13T07:00

With the growth of the telemedicine industry in recent years, have you considered using this technology in your private practice? If your curiosity is piqued, then you might wonder about the dif...

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Selling the Couch
ENCORE: How to Find Ideal Clients And Why It’s Best to Focus on The Ideal Clients from 2020-08-06T07:00

Where do your ideal clients hang out? Who are the people and organizations that are serving them? These are questions you should answer as you consider narrowing your focus and attracting your i...

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Selling the Couch
251: Colleagues Share The #1 Business Lesson They've Learned from The Selling The Couch Podcast from 2020-07-30T07:00

In this last episode before the usual August break for STC, I wanted to highlight my colleagues and valued listeners. So much knowledge and wisdom have been shared in these first few years of th...

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Selling the Couch
250: Pro Tips To Improve The Quality Of Live Videos from 2020-07-23T07:00

The pandemic and months of quarantine have many of us relying more than ever on video. We use video for meetings, live sessions, live-streaming, and other content, so it’s important to have the ...

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Selling the Couch
249: 5 Years and 1 Million Downloads: Melvin Varghese, PhD from 2020-07-16T07:00

Today’s show is a special episode as we celebrate STC hitting the ONE MILLION downloads’ milestone. When I started the podcast, I thought one million downloads was a reasonable 20-year-goal, but...

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Selling the Couch
248: Expert Insights on How to Generate Income Through Podcasting from 2020-07-09T07:00

As rewarding as it is to start your own podcast and share your knowledge and expertise with the world, there is one thing that makes it even better--and that’s monetizing your podcast. Wouldn’t ...

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Selling the Couch
247: Moving From Multiple Systems For Content Management To All-in-one Platform from 2020-07-02T07:00

July is an exciting month because STC will hit one million downloads! It’s something I could never have imagined during these first few years. As STC has grown, we’ve added new team members and ...

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Selling the Couch
246: The Process Of Launching a Membership Site To Survive The Pandemic from 2020-06-25T07:00

During times like these, it’s essential to think outside the box, but every decision has business and financial implications. One way to survive the pandemic shutdown is to pull back from one-on...

Listen
Selling the Couch
245: Signs Why Private Practice Is Not For Someone And Moving Away From It from 2020-06-18T07:00

Since STC usually focuses on aspects of the journey into private practice, today’s show is different. We are talking to someone who decided to take her skill set in another direction and move aw...

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Selling the Couch
244: The Truth About Marriage: Golden Nuggets for Happy Relationships from 2020-06-11T07:00

Today’s show is different from the regular topics of business and entrepreneurship, and it may be one of the most important issues of all. Join us to learn some golden nuggets to help you in you...

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Selling the Couch
243: Blogging As A Way To Build Your Practice And Reach Your Ideal Clients from 2020-06-04T07:00

We are tackling another topic relevant to the pandemic crisis. This particular time is a good chance to think about private practice in different ways than ever before. If you’ve ever considered...

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Selling the Couch
242: The Concept Of Using Telemedicine For Mental Health Clinicians And Practical Measures To Take from 2020-05-28T07:00

The concept of using telemedicine for mental health clinicians has become very relevant due to the coronavirus pandemic. Unfortunately, meeting clients this way is something that is not just tem...

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Selling the Couch
241: Text-based Therapy And Using It In An Ethical And Effective Way In Private Practice from 2020-05-21T07:00

As clinicians, we occupy a unique role as we hold space for the grief of our clients while still navigating our own grief and disappointment in a time like this pandemic crisis. These times make...

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Selling the Couch
240: Expert Tips for Private Practice That Involves Military Population from 2020-05-14T07:00

Even though today’s topic is very specific, it’s one that applies to many clinicians. We are discussing the unique situation of restarting a private ...

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Selling the Couch
239: Website SEO And Why It Is Important To Attract Ideal Clients In Private Practice with Maelisa Hall, PsyD from 2020-05-07T07:00

Today’s show is about search engine optimization (SEO), an essential aspect of your private practice website. The truth is that you can have the most...

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Selling the Couch
ENCORE: Sharing the Knowledge of Business Building and Marketing Strategies in Private Practice from 2020-04-30T07:00

It’s a challenge to open up and be vulnerable about what you’ve learned along your journey. Often, it’s that authenticity that is most effective in helping others learn from what YOU have learne...

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Selling the Couch
ENCORE: How to Focus on Your ONE Thing from 2020-04-23T07:00

Welcome to a solo episode about a very important topic: Focusing on Your ONE Thing. This episode is an outgrowth of one of my personal goals for 2017, wh...

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Selling the Couch
ENCORE: 19 Colleagues Share"The #1 Way I Get Referrals For My Practice.” from 2020-04-16T07:00

This episode features . . . .you! Nineteen of our listeners took the time to record their tips for getting referrals, which just happens to be the most-asked question for clinicians. This episod...

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Selling the Couch
ENCORE: A Deep Dive into Setting Fees That Ensure Our Profitability and Business Growth from 2020-04-09T07:00

Today’s topic is one that puzzles many clinicians and leaves us feeling uncomfortable. We’ve approached setting fees on past episodes, but today we a...

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Selling the Couch
233: My 5 Favorite Tools For Creating Online Courses, Melvin Varghese, PhD from 2020-03-26T07:00

Today’s show is about something a bit different, even though we’re in the middle of the coronavirus crisis. I’ve learned that we should have a virtua...

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Selling the Couch
232: Top Five Tips About Hiring a Virtual Assistant from 2020-03-19T07:00

Today’s show is one that I’ve looked forward to for a long time. We are covering a topic that comes up frequently in the STC community, which is the ...

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Selling the Couch
231: Creation, Do's and Don'ts of a Successful Retreat Model in Private Practice from 2020-03-12T07:00

Today’s show is about a topic I’ve wanted to cover for a while. It’s about something many of us might have wanted to do in our practices. We are talking about retreats and mini-retreats, and I h...

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Selling the Couch
230: Renting Or Subleasing Extra Office Space And Key Points To Launch This In Private Practice from 2020-03-05T08:00

Today’s topic is a new one in the STC community. Have you ever thought about renting or subleasing extra office space? Whether you might be a prospec...

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Selling the Couch
229: 5 Tips To Authentically Get On Podcasts: Melvin Varghese, PhD from 2020-02-27T08:00

As STC has grown, I’ve been wanting to address this topic of getting on other podcasts as a guest. In a typical week, I receive several requests from people wanting to be a guest on STC.  There ...

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Selling the Couch
228: Building a Successful Private Pay Group Practice In An Area Where Other Clinicians Take Insurance from 2020-02-20T08:00

Today’s conversation focuses on an interesting topic. We’ve often discussed the nuances of a private pay practice, but today we are going deeper. Is ...

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Selling the Couch
227: Multiple Income Streams And What is The Best Way to Put Them in Place? from 2020-02-13T08:00

Today’s show covers an interesting topic that has come up in the STC community. We discuss multiple income streams frequently, but what is the best way to put those in place? Do I need to build ...

Listen
Selling the Couch
226: A Deep Dive into Setting Fees That Ensure Our Profitability and Business Growth from 2020-02-06T08:00

Today’s topic is one that puzzles many clinicians and leaves us feeling uncomfortable. We’ve approached setting fees on past episodes, but today we a...

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Selling the Couch
225: 3 Lessons from Revamping My Private Practice Website: Melvin Varghese, PhD from 2020-01-30T08:00

Welcome to a solo episode! I wanted to take this opportunity to discuss how I’ve revamped my private practice website. The process has been very inte...

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Selling the Couch
224: The Big Picture Of Private Practice And Basic Procedures To Get Started With It with Montoyia McGowan, LCSW from 2020-01-23T08:00

Have you felt the pull of private practice? Maybe you’ve considered taking the leap into private practice, but are hesitant about the first steps to ...

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Selling the Couch
223: How Online Reviews Help Improve The Private Practice with Keely Kolmes, PsyD from 2020-01-16T08:00

With today’s technology, most people rely on online reviews when it comes to products, services, restaurants, hotels, and much more. When it comes to...

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Selling the Couch
222: Transition From Clinical Work To Online Courses And Challenges Of Course Creation with Miranda Palmer from 2020-01-09T08:00

Many clinicians think about creating online courses, and some may even feel pressured to take this step. Online courses are sometimes portrayed as th...

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Selling the Couch
221: The Power Of Sub-niching Within A Niche And Lessons Learned From It with Curt Widhalm from 2020-01-02T08:00

Welcome to the first episode of 2020! It’s been nice to have some extra time for rest and family time around the holidays, but now I’m ready to get going again with wonderful guests and helpful ...

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Selling the Couch
220: [ENCORE] Money Pitfalls That Come With Business Success from 2019-12-26T08:00

Do you “have it all together” when it comes to your business finances? My hat’s off to you if you do, but for most of us, the painful truth is that any business journey comes with its own set of...

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Selling the Couch
219: [ENCORE] Creating a Digital Product Using Your Clinical Strengths and Growing it Online from 2019-12-19T08:00

Today’s guest is Debra Roberts, LCSW, who is in private practice specializing in relationship therapy. Our topic today is one that many clinicians have probably pondered at one time or another. ...

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Selling the Couch
218: [ENCORE] 3 Practice Building Insights After 100 Conversations With Successful Practitioners from 2019-12-12T08:00

When you’ve talked with as many people as I have, you tend to learn a lot of lessons and gain great insights into what it takes to build a successful private practice. Today’s show is a solo epi...

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Selling the Couch
217: [ENCORE] 5 Podcasting Myths and How to Avoid Them from 2019-12-05T08:00

Welcome to this solo episode! I’m talking today about all the things I thought I knew about podcasting that turned out NOT to be true. I want to help you avoid these mistakes if you’re consideri...

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Selling the Couch
216: [ENCORE] How to Build an Authentic Brand Around Your Therapy Practice from 2019-11-26T08:00

Welcome!

Can you build a private pay counseling private practice in t...

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Selling the Couch
215: [ENCORE] How to Build an Authentic Brand Around Your Therapy Practice from 2019-11-21T08:00

Today’s guest is Dr. Joy Harden Bradford, a psychologist in private practice in Decatur, GA. She is the creator of the website, blog, and podcast, Therapy for Black Girls. Her practice ...

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Selling the Couch
214: [ENCORE] How to Find Ideal Clients And Why It’s Best to Focus on The Ideal Clients from 2019-11-14T08:00

Where do your ideal clients hang out? Who are the people and organizations that are serving them? These are questions you should answer as you consid...

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Selling the Couch
213: [ENCORE] My Struggles with Chasing the Shiny Objects in Business from 2019-11-07T08:00

Today’s podcast is a solo episode about My Struggle with Chasing the Shiny Objects in Business. I’ve experienced this struggle as I’ve built STC and gone through the challenges of entrepreneursh...

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Selling the Couch
212: Dealing With Depression And Anxiety In Private Practice from 2019-10-31T07:00

Welcome to the final episode of 2019! I try to be intentional about the mindful breaks I take to keep myself refreshed and focus on producing quality...

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Selling the Couch
211: Building Private Practice Around Religious Abuse And Marketing It from 2019-10-24T07:00

Today’s topic is a new one for the podcast. We’ve never tackled the subject of religious abuse before, even though it pops up in news stories frequen...

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Selling the Couch
210: How To Balance Out The Fear Of Public Speaking And Giving A Presentation from 2019-10-17T07:00

Today’s topic is one that brings fear into the hearts of many: giving a presentation. Although many clinicians aspire to speak in front of peers on t...

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Selling the Couch
209: Immigration Hardship Evaluations And How To Conduct, Market, And Charge For Them from 2019-10-10T07:00

Today’s show covers a topic that we’ve dealt with before, but I wanted to take a deeper dive into Immigration Hardship Evaluations. Let’s learn more ...

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Selling the Couch
208: Building Sales Funnel And Email List To Grow Your Private Practice from 2019-10-03T07:00

Have you heard much about “sales funnels”? If you have, the phrase might have conjured up visions of slick and slimy marketing schemes that haven’t l...

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Selling the Couch
207: When Should I Launch A Podcast?: Melvin Varghese, PhD from 2019-09-26T07:00

Today’s show is a solo episode inspired by a recent roundtable that I led with some local therapists here in the Philadelphia area. A question came u...

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Selling the Couch
206: The Biggest Factors To Consider Before Setting Up a Practice In a Saturated Area from 2019-09-19T07:00

Today’s show is full of very practical tips that I hope will be helpful to you. We are talking about the nuances of building a sustainable practice w...

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Selling the Couch
205: Daniel Fava: Using Pinterest and Blogging to Explode Website Traffic from 2019-09-12T07:00

Today’s topic is one that I’m excited to share with you. We are discussing using a combination of blogging and Pinterest to explode our website traff...

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Selling the Couch
204: How To Optimize Your Business In Light Of Your Tax Situation from 2019-09-05T07:00

Welcome to a new season of STC! During the time off, I focused on rest, self-care, and family. I also spent time working on the STC Directory, trying to bring improvements that will benefit all ...

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Selling the Couch
203: Melvin Varghese PhD: How I Structure My Days from 2019-07-25T07:00

As we wrap up this season, it’s a good time to evaluate where we are in our businesses. I thought it would be good to talk about how I structure my days and weeks to maximize productivity, focus...

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Selling the Couch
202: Why People Struggle With Insomnia And How Quality Sleep Impacts Us As Private Practitioners from 2019-07-18T07:00

How is your sleep? Sleep is a vitally important part of our lives that is often overlooked. We don’t usually think about the ways we cheat ourselves out of good sleep and how the quality of our ...

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Selling the Couch
201: Creating A Conference To Share Your Message In Private Practice from 2019-07-11T07:00

As clinicians, we often think about creative outlets for our messages of hope and healing. One of those that you might not have considered is creating a conference. It may sound like an overwhel...

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Selling the Couch
200: What A Clinician Needs To Have In Place Before Scaling To Multiple Income Streams from 2019-07-03T07:00

I can’t believe it’s here----Episode 200! I’m thrilled to have made it this far in my journey and to have so many of you along with me. Podcasting has made me more confident as a person and a sp...

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Selling the Couch
199: When a Team Member Passes Away: Melvin Varghese, Ph.D. from 2019-06-27T07:00

I never thought I’d have to do an episode like this one, but unfortunate events have brought me face-to-face with reality. One of my team members, Karen, was diagnosed with an aggressive form of...

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Selling the Couch
198: How We Make Self-care A Regular And Necessary Part Of Our Lifestyle from 2019-06-20T07:00

Today’s topic is one that I’m very passionate about, and I’m finding more and more clinicians who are making lifestyle changes and getting on board with self-care. Specifically, today’s show cov...

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Selling the Couch
197: How To Survive The Day-To-Day Grind Of Private Practice Both As Clinicians And Business Owners from 2019-06-13T07:00

Today’s show covers a topic that is very important to clinicians, but it’s one that we don’t often talk about. We’re focusing on how we survive the day-to-day grind of private practice both as c...

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Selling the Couch
196: The First Online Marketplace Exclusively For Mental Health Professionals To Buy And Sell Their Original Products from 2019-06-06T07:00

Today’s show is a little different than normal. We’re highlighting the first online marketplace exclusively for mental health professionals to buy and sell their original products. We’re talking...

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Selling the Couch
195: Leadership and Private Practice from 2019-05-30T07:00

In today’s solo episode, I’m sharing a book that has stood out in my life and might be helpful to you. Reading books about leadership and business is a cost-effective way to expand my knowledge ...

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Selling the Couch
194:"Niching Down"In Private Practice And Marketing Mistakes That Some Clinicians Make from 2019-05-23T07:00

The concept of “niching down” in your private practice is one we frequently discuss on STC. With that discussion come the questions about being specific enough---or maybe too specific. Is there ...

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Selling the Couch
193: ACT (Acceptance and Commitment Training) And How To Incorporate It In Client Conversations from 2019-05-16T07:00

It’s always interesting to learn how clinicians bring themselves into alignment with their deeper purpose and values. When this happens, the clinician will feel greater satisfaction and fulfillm...

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Selling the Couch
192: How To Bring Mindfulness Into The Entrepreneurial Journey from 2019-05-09T07:00

Being a private practice owner and running your own business can be a daunting process with many things to learn. We are diving into the nuances of entrepreneurship today with someone willing to...

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Selling the Couch
191: How To Use G Suite As a Tool For Managing a Private Practice from 2019-05-02T07:00

It’s a new season for Selling the Couch, and I’m excited to be back after a few weeks off! We have a cool topic to discuss today, and it’s one we see frequent questions about in the STC Communit...

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Selling the Couch
190: 19 Colleagues Share"The #1 Way I Get Referrals For My Practice." from 2019-03-28T07:00

This episode features . . . .you! Nineteen of our listeners took the time to record their tips for getting referrals, which just happens to be the most-asked question for clinicians. This episod...

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Selling the Couch
189: What Perfectionism is And Why So Many in Private Practice Struggle With It from 2019-03-21T07:00

Have you ever been called a perfectionist? It’s admirable to have high standards and be highly motivated, but perfectionism is a trap that many clinicians fall into. In today’s show, we’ll talk ...

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Selling the Couch
188: Ins And Outs of Establishing a Bilingual Practice And How To Market It from 2019-03-14T07:00

Today’s topic is one that you’ve probably not considered, but it’s immensely relevant in many areas of the US today. I’m excited to explore with you the ins and outs of establishing a bilingual ...

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Selling the Couch
187: Ups And Downs of Transitioning From a Full-Time job Into Private Practice from 2019-03-07T08:00

Chances are you’ve thought about today’s topic at least once, or you may have your own similar experience. Many clinicians have gone through the transition from a full-time job into private prac...

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Selling the Couch
186: Being Honest With My Business Finances: Melvin Varghese, Ph.D from 2019-02-28T08:00

Today’s solo episode is an honest look at my journey as a business owner, especially concerning finances and business expenses. I always try to be transparent with you about my successes, and I ...

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Selling the Couch
185: Building a Sex Therapy Practice and Marketing it with Nazanin Moali, PhD from 2019-02-21T08:00

Today’s topic is one we haven’t covered before---building a sex therapy practice. Believe it or not, there aren’t that many clinicians who are specializing in this field. My guest today is an ex...

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Selling the Couch
184: Sharing the Knowledge of Business Building and Marketing Strategies in Private Practice from 2019-02-14T08:00

It’s a challenge to open up and be vulnerable about what you’ve learned along your journey. Often, it’s that authenticity that is most effective in helping others learn from what YOU have learne...

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Selling the Couch
183: What is Brainspotting And How To Use It? from 2019-02-07T08:00

What have you heard about brainspotting? Is it something you’ve been curious about or may be considered for additional training? We’re on a mission today to learn more about this technique and h...

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Selling the Couch
182: 5 Subtle Ways I Stay Productive Daily: Melvin Varghese, PhD from 2019-01-31T08:00

What techniques have you found that help you stay on task each day? Maybe you have some tried and true habits, or maybe you recognize the need to put in place a little more structure. Either way...

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Selling the Couch
181: Creating a Sound Social Media Policy While Navigating the Intersection of Personal and Professional Life as Clinicians from 2019-01-24T08:00

As a clinician, do you have a social media policy? Is it something you’ve ever considered? If not, then this show may open your eyes to this topic. How can we as clinicians create a sound social...

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Selling the Couch
180: The Biggest Bookkeeping Blunders That Clinicians Make and Their Solutions from 2019-01-17T08:00

Balance sheet, profit/loss statements, cash flow, business expense----do these terms send you into a sudden state of anxiety and panic? If so, then this is the perfect show for you! The entire t...

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Selling the Couch
179: “Wounded Healer” in Private Practice and How They Create a Successful Practice While Owning Their Pain from 2019-01-10T08:00

Wounded healer---it’s a term used frequently in our field, and one that resonates deeply with so many therapists. Time and time again, we hear of those drawn to the therapy field because of a de...

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Selling the Couch
178: An Open and Honest Look at The Life Events of The Past Year and The Lessons Learned from 2019-01-03T08:00

Welcome to the first episode of 2019! This show is a little different, as I’m being interviewed by Patricia Young, whom you may remember as a previous STC guest. She’s been here before, discussi...

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Selling the Couch
177: How to Find Ideal Clients And Why It’s Best to Focus on The Ideal Clients from 2018-11-01T07:00

Where do your ideal clients hang out? Who are the people and organizations that are serving them? These are questions you should answer as you consider narrowing your focus and attracting your i...

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Selling the Couch
176: Pros And Cons of Charging For The Peer Supervision Group Part 2 from 2018-10-25T07:00

If you heard Episode 175, then you know that we are continuing the discussion about peer supervision groups. We discussed how to structure the group,...

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Selling the Couch
175: Pros And Cons of Charging For The Peer Supervision Group from 2018-10-18T07:00

Have you thought about starting a peer supervision group? It’s a great way to get feedback from colleagues, combat the isolation of a private practice, and even gain cross-referrals. Where do yo...

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Selling the Couch
174: Respecting Your Life Seasons as a Business Owner And Doing Things With Pace, Structure, And Flexibility from 2018-10-11T07:00

As business owners, we want freedom and flexibility, but as we evolve, we encounter the difficulties of life. Sometimes we find ourselves out of balance with what’s really important and we are o...

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Selling the Couch
173: What is The Immigration Evaluation Process and How to Set Fees And the Systems&Processes For it? from 2018-10-04T07:00

How do the worlds of immigration and LCSW intersect? It may not be a connection that you think of, but the need is there for immigration evaluations to be done, and this is where my guest today ...

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Selling the Couch
172: How to Market a TeleMental Health Practice from 2018-09-27T07:00

With the growth of the telemedicine industry in recent years, have you considered using this technology in your private practice? If your curiosity is piqued, then you might wonder about the dif...

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Selling the Couch
171: Three Non-Traditional Marketing Methods For Introverts To Market Their Practice Effectively from 2018-09-20T07:00

How do you succeed in marketing your practice when you tend toward introversion? So many clinicians are not extroverts and don’t feel comfortable with the traditional networking that is required...

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Selling the Couch
170: How to Get Credentialed and Paneled and Mistakes to Avoid in the Process from 2018-09-13T07:00

No doubt you’ve heard questions---and experienced some confusion about how to get credentialed and get on insurance panels. We have had many questions about this topic in the STC community, so t...

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Selling the Couch
169: How to Build a Private Practice While Dealing With Grief, Mourning, And Loss from 2018-09-06T07:00

Grief, mourning, and loss---they aren’t topics we usually enjoy discussing, but whether we like it or not, they are processes that we all have to go through at some point in life. For a therapis...

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Selling the Couch
168: How Much Is"Enough"In Our Business? from 2018-07-26T07:00

When it comes to your business, how much is ENOUGH? How do you even know what enough is? These are questions we can all use some clarity about, along with evaluating the success of our business....

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Selling the Couch
167: Maintaining The Balance of Being a Helper And a Healer And Being a Business Owner at The Same Time from 2018-07-19T07:00

Have you ever neglected your own needs to work with your clients? Have you sacrificed time for personal self-care to squeeze in “one more client”? Most clinicians are probably guilty of this beh...

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Selling the Couch
166: Dealing with Chronic Illness While Maintaining Private Practice from 2018-07-12T07:00

How can a clinician deal with chronic illness? Is it possible to continue running your business and furthering your career? This is a topic I’ve wanted to dive into because I know many of my pri...

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Selling the Couch
165: Understanding Our Money Stories and Setting Private Practice Fees in Order to Honor Our Stories from 2018-07-05T13:54

What are your “money stories”? This is a topic many of us struggle with related to the stories we tell ourselves about money. Our money beliefs affect everything about our practice, our work as ...

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Selling the Couch
164: 3 Practice Building Insights After 100 Conversations With Successful Practitioners from 2018-06-28T07:00

When you’ve talked with as many people as I have, you tend to learn a lot of lessons and gain great insights into what it takes to build a successful private practice. Today’s show is a solo epi...

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Selling the Couch
163: Creating Private Practice In Only Two Weeks with The Help of Intentionality And Relationships from 2018-06-21T07:00

Every once in a while, you’ll hear the success story of someone who breaks the mold and goes against the norms. Today’s show highlights the story of a therapist who bucks the trend of everything...

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Selling the Couch
162: How to Ensure Your Personal Safety As a Clinician from 2018-06-14T07:00

What safety measures do you have in place? As clinicians, we may not think about personal safety as a concern, and we certainly hope it’s never an issue, but we should be proactive and prepared....

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Selling the Couch
161: How to Successfully Implement Counseling Practice Online from 2018-06-07T07:00

Have you considered online counseling? As clinicians, we all have questions and fears around this endeavor and how it works. We have discussed the practical aspects of online counseling on the s...

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Selling the Couch
160: Money Pitfalls That Come With Business Success from 2018-05-31T07:00

Do you “have it all together” when it comes to your business finances? My hat’s off to you if you do, but for most of us, the painful truth is that any business journey comes with its own set of...

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Selling the Couch
159: The Ins and Outs of Google AdWords with John Sanders from 2018-05-24T07:00

Have you found yourself intimidated, but still curious, about using Google AdWords? Maybe you’ve wondered how it really works and if it would be helpful for you as a clinician. I’m in this categ...

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Selling the Couch
158: Developing a Niche In Supporting Gender-questioning or Transgender Clients with Dara Hoffman-Fox, LPC from 2018-05-17T07:00

How do clinicians hone in on a particular niche? Is it important to focus on a specific ideal client? Our conversation today is one that’s needed in today’s world because it’s a focus on develop...

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Selling the Couch
157: How to Transition From a Therapy Model to A Coaching Model with Mary Bicknell from 2018-05-10T07:00

What are the nuances to consider if you want to make the transition from therapy to coaching? It’s something that many therapists think about and wonder if it would work for them and their pract...

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Selling the Couch
156: Understanding Disability Insurance with Aaron Channing from 2018-05-03T07:00

What happens if you receive a serious diagnosis or injury that puts you out of work? It’s obviously something that we don’t want to think about, but the reality is that any of us could face this...

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Selling the Couch
155: What America's Millionaires Do Differently from 2018-03-29T07:00

Have you ever wondered what it would be like to be a millionaire? Most of us have probably spent some time dreaming about how we would use that kind of wealth, but you might be surprised to lear...

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Selling the Couch
154: Understanding Niching, SEO, Blog, Website Design and Making it Work in Your Favor with Paul Steinke, LPC from 2018-03-22T07:00

Niching, SEO, blog and website design----these are concepts we need to be familiar with as clinicians, but don’t they tend to be confusing? How do they fit together—or do they? Today’s show will...

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Selling the Couch
153: Choosing the Language in Private Practice That Connects Brain and Heart with Shirani M. Pathak, LCSW from 2018-03-15T07:00

What are the essential elements in creating a successful private practice? We all know the list of things to consider and plan goes on and on and on! Everywhere we turn, there are new challenges...

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Selling the Couch
152: The Process of Creating and Marketing the product using Feelings Wheel from 2018-03-08T09:00

How are you at thinking outside the box? As private practitioners, that kind of creative thinking is vital, but we know that any journey has its bumps in the road. This episode is perfect for every...

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Selling the Couch
152: The Process of Creating and Marketing Your Product Using the Feelings Wheel from 2018-03-08T08:00

How are you at thinking outside the box? As private practitioners, that kind of creative thinking is vital, but we know that any journey has its bumps in the road. This episode is perfect for ev...

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Selling the Couch
151: How to Assign Homework to Clients and Motivate Them to Complete It from 2018-03-01T08:00

What if your clients did their homework? Wouldn’t it be great if you could keep your clients engaged in- between sessions? These questions are behind the development of Therachat, a HIPAA-compli...

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Selling the Couch
150: Tips for Growing an Online Community - Melvin Varghese, PhD from 2018-02-22T08:00

Have you ever thought about starting your own online community? You’ve heard me talk often about the STC Facebook Community and the many questions and show topics that spring from that group. In...

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Selling the Couch
149: How to Build a Successful Private Pay Practice with Dr. Erika Martinez from 2018-02-15T08:00

How do you build a successful private pay practice in an area heavily dominated by insurance pay practices? It’s a question that many clinicians either struggle with, or think about, and this is...

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Selling the Couch
148: The Concept of Out-Of-Network Benefits for Clinicians and Patients with Rachael Norman from 2018-02-08T08:00

Today’s show highlights a common problem for clinicians, especially those in a private pay practice. How do we get clients’ out-of-network claims paid? Rachael Norman is here from Better Listen

Selling the Couch
147: Keeping Your Clients Communication HIPAA Compliant from 2018-02-01T08:00

My guest today is Dr. David Craig, from Spruce Health, which is a great resource for HIPAA compliance. Today’s conversation will give clinicians something to think about staying HIPAA compliant ...

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Selling the Couch
146: 3 Tips on Creating A Membership Site from 2018-01-25T08:00

Today’s solo episode topic may be one you’ve thought a lot about, or it may be something that hasn’t crossed your mind. We are discussing the ins and outs of creating a membership site, somethin...

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145: Pros and Cons of Providing an Unconventional Counseling Service from 2018-01-18T08:00

I’m excited to share with you my conversation with Amy Van Slambrook, who is a clinician in Florida and a member of the STC community. We are talking about how she’s accomplishing good in the wo...

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144: Practical tips for prioritizing your purpose over your passion with Amaan Nathoo from 2018-01-11T08:00

The topic for today’s show is one I have thought a lot about. It’s about having a bigger vision for your practice and building a business that isn’t just for income, but for doing MORE in the wo...

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Selling the Couch
143: Finding new niches and creating new services based on your clients'needs with Ilona Naroditskiy, LPC from 2018-01-04T08:00

Welcome to a new year and a new season of STC! I was thankful to have a couple of weeks in India over the break, seeing many family members that I haven’t seen in a while. Now we are back and lo...

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Selling the Couch
142: 5 Lessons I've Learned From Successful Private Practitioners Melvin Varghese, PhD from 2017-11-16T08:00

Today’s episode is a bittersweet one since it’s the final one of 2017. I always take a break from the podcast from Thanksgiving through the end of December, to focus on self-care and give myself...

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Selling the Couch
141: How do you create a positive culture in private practice? from 2017-11-09T08:00

My guests today are Dr. Kate Campbell and Katie Lemieux, from The Private Practice Startup Podcast. Our topic is this: How do you create a positive culture in private practice? I’ll admit that I...

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Selling the Couch
140: How to Handle the Hiring Process and Tools For Efficient Inter-Office Communication from 2017-11-02T07:00

My guest today is Maureen Werrbach, an active member of the STC community and owner of a group practice in Chicago. Maureen manages around 20 clinicians and staff members who work for her at Urb...

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Selling the Couch
139: My Struggle With Chasing The Shiny Objects In Business from 2017-10-26T07:00

Today’s podcast is a solo episode about My Struggle with Chasing the Shiny Objects in Business. I’ve experienced this struggle as I’ve built STC and gone through the challenges of entrepreneursh...

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Selling the Couch
138: Creating a Digital Product Using Your Clinical Strengths and Growing it Online from 2017-10-19T07:00

Today’s guest is Debra Roberts, LCSW, who is in private practice specializing in relationship therapy. Our topic today is one that many clinicians have probably pondered at one time or another. ...

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Selling the Couch
137: Naming Process, Marketing, and Referral Planning for New Practice from 2017-10-12T07:00

Michelle Richardson, LCSW, started her group practice in Audubon, NJ in 2015. Her practice, the Mindful Soul Center for Well Being, focuses on women’s issues. Michelle shares how she had a visio...

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136: Structuring Your Website and Copy That Speak to Your Ideal Clients from 2017-10-05T07:00

Elizabeth Cush, aka “Biz,” is in private practice in Annapolis, Maryland. Her practice focuses on those with anxiety. Elizabeth is an active member of the STC Facebook Community, and she went ba...

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Selling the Couch
135: Smart Ways To Repurpose Blog Content from 2017-09-28T07:00

Today’s episode is a solo session in which I discuss Smart Ways to Repurpose Blog Content. I tried doing a Facebook Live recently on this topic, but there were technical difficulties. I knew it ...

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Selling the Couch
134: Prepping for court and the challenges it brings from 2017-09-21T07:00

My guest today is Nicol Stolar-Peterson. She spent 12 years working in the child protective services field, so she has the experience to tell us about prepping for court and the challenges it br...

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Selling the Couch
133: How to Build an Authentic Brand Around Your Therapy Practice from 2017-09-14T07:00

Today’s guest is Dr. Joy Harden Bradford, a psychologist in private practice in Decatur, GA. She is the creator of the website, blog, and podcast, Therapy for Black Girls. Her practice ...

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Selling the Couch
132: How To Return To Private Practice After Having A Baby from 2017-09-07T07:00

My guest today is Molly Papp, a therapist who works with couples and individuals in California. As the mother of a three-month old son, Molly has personal experience with today’s topic. We’re di...

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Selling the Couch
131: Five Ways to Authentically Connect with Referral Sources from 2017-08-31T07:00

Today’s show is a solo episode with yours truly, and we are discussing Five Ways to Authentically Connect with Referral Sources. We all know that these connections are important for our practice...

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130: Keeping Your Email HIPAA Compliant from 2017-08-24T07:00

Today’s topic is email correspondence with clients, specifically, the parameters to follow in staying secure. My guest is Anabeli Fernandez of Hushmail, and we’re diving deep into the world of e...

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Selling the Couch
129:Marketing Strategies That Come from a Place of Service from 2017-08-17T07:00

Today’s guest is Allison Puryear, LCSW, CEDS, and she’s here to talk about a topic that many find full of panic, anxiety, and...

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Selling the Couch
128: Using Your Passion for a Specific Population to Expand Your Practice from 2017-08-10T07:00

My guest today is Laura Vaillancourt, LHMC, a geriatric mental health specialist in Olympia, WA. Laura is doing amazing things in serving the elderly, providing a variety of services including c...

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127: Success Tips for Transitioning to Group Therapy with Sue Marriott from 2017-08-03T07:00

My guest today is Sue Marriott, LCSW, in Austin, Texas. She has run multiple therapy groups, even some long-term groups that have run for over a decade! Sue shares her inspiration, marketing tec...

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Selling the Couch
126: My Struggle to Find a Niche from 2017-07-27T07:00

I’m going solo today to have an honest conversation about My Struggle with Finding a Niche. It’s been a difficult path that stills feel a little raw and emotional for me as I’ve taken the leap b...

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125: Finding and Owning your Superpowers as a Private Practitioner from 2017-07-20T07:00

My guest today is Annie Schuessler, MFT, who coaches clinicians through her private practice in California. Our topic is a fun but important one: Finding and Owning your Superpowers as a private...

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Selling the Couch
124: Building Your Business Through the Adversities of Life from 2017-07-13T07:00

Today’s guest is Daniela Tempesta, LCSW, who has a private practice in San Francisco. She has an amazing story to share about starting and re-starting her practice while dealing with the sudden los...

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Selling the Couch
123: Practicing Mindfulness from 2017-07-06T07:00

Today’s guest is Kim Engstrom, a colleague who practices in my local area, just south of Philadelphia.  Our topic is perfect for my return after a break; it’s about practicing mindfulness. As pract...

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Selling the Couch
122: Creative Ways to Scale Your Business Into Multiple Streams of Income from 2017-05-25T07:00

My guest today is Nicole Liloia, LCSW in New Jersey. We’re talking about thinking outside the box when it comes to creating multiple income streams and scaling our businesses. Nicole has the experi...

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Selling the Couch
121: 5 Podcasting Myths and How to Avoid Them from 2017-05-18T07:00

Welcome to this solo episode! I’m talking today about all the things I thought I knew about podcasting that turned out NOT to be true. I want to help you avoid these mistakes if you’re considering ...

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Selling the Couch
120: How to Set Fees for Your Private Practice from 2017-05-11T07:00

My guest today is Opher Ganel, who is the spouse of a mental health practitioner. Although he trained as a physicist, he has a passion for small businesses. In working with his wife in her practice...

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Selling the Couch
119: A Mid-Career Transition to Therapy from 2017-05-04T07:00

My guest is Cathy Berman, a private practitioner in Oakland, CA. She began her career as a nurse practitioner in the ob-gyn field. It was a natural transition for her to become a marriage and famil...

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Selling the Couch
118: Tips and Tricks to Creating Your First E-Course from 2017-04-27T07:00

My guest today is Melissa Thompson, LMFT, who practices in NYC. Our topic is how to create an e-course, which is something she and two colleagues have done. They began with a blog that they expande...

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Selling the Couch
117: How to Market and Fill Up Your Newly Created Groups from 2017-04-20T07:00

Today’s show is Part 2 of Episode 116 with Katie May, a DBT-certified therapist who works with teens in Philadelphia. Katie has been successful in creating therapy groups for her clients and is eag...

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Selling the Couch
116: Starting a Group Within Your Private Practice from 2017-04-13T07:00

Today’s conversation is with Katie May, from just outside Philadelphia, whose therapy practice specifically focuses on teens and adolescents. Our topic is one that frequently comes up in the STC Fa...

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Selling the Couch
115: Thinking Outside the Box to Grow Your Practice! from 2017-04-06T07:00

My guest today is Jason Weiland, who operates his therapy practice in Florida. He is dedicated to helping clients through wilderness retreats and workshops. Jason shares how he has combined his pra...

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Selling the Couch
114: How to Turn Prospects into Clients from 2017-03-30T07:00

Welcome to my conversation with Dr. Dori Gatter. Dori is a Licensed Professional Counselor in private practice and group practice in West Hartford, Connecticut. We’re talking about an important top...

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Selling the Couch
113: Moving from a Private Practice to a Group Practice from 2017-03-23T07:00

Welcome to my conversation with Alison Pidgeon, LPC, in Lancaster, PA. Alison has been successful in expanding her solo practice into a group practice with five clinicians. We’re discussing how she...

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Selling the Couch
112: Designing and Creating an App for Your Business from 2017-03-16T07:00

My guest today is Benjamin Reisterer, LPC, in Grand Rapids, MI. He has successfully accomplished something that is a frequent topic of discussion in the STC Facebook community: he designed and crea...

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Selling the Couch
111: Making Live Presentations and Workshops Part of Your Revenue Model from 2017-03-09T08:00

My guest today is Dr. Katayune (Kat) Kaeni, who is a psychologist in CA specializing in maternal mental health. Our topic is one that comes up frequently in the STC Facebook community. It’s about g...

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Selling the Couch
110: How to Become Known in Your Niche by Your Own Community from 2017-03-02T08:00

Welcome! My guest today is Amanda Petrik, LCPC in Topeka, Kansas. In addition to her counseling work, Amanda is also a registered play therapist. She recently made the transition from part-time pri...

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Selling the Couch
109: Creating a Therapeutic Board Game Around Mindfulness from 2017-02-23T08:00

My guest today is Dr. Ellis Edmunds, a psychologist in Oakland, CA. Today’s topic is about pursuing your passions and thinking outside the box. Ellis had the idea to create a therapeutic board game...

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Selling the Couch
108: How to Focus on Your ONE Thing from 2017-02-16T08:00

Welcome to a solo episode about a very important topic: Focusing on Your ONE Thing. This episode is an outgrowth of one of my personal goals for 2017, which is to read one business-related book per...

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Selling the Couch
107: Building a Private Practice Around Your Passion from 2017-02-09T08:00

My guest today is Robbin Rockett, a psychologist in CA who focuses her practice on working primarily with single moms. Our topic is building a private practice around your calling and passion. A gr...

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Selling the Couch
106: Changing Careers to Become a Private Practice Clinician from 2017-02-02T08:00

My guest today is Nicole Burgess, LMFT, a friend and clinician from Indianapolis. Nicole’s career has included being an accountant, a business analyst, and now---a clinician and podcaster. Her podc...

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Selling the Couch
105: Transitioning from Private Practitioner to CEO from 2017-01-26T08:00

Welcome! My guest today is Jennifer Cobb, LCSW in Greensboro, NC. Our topic is one I’ve pondered for awhile. It’s the transition from solo practice to group practice; in other words, how do you mak...

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Selling the Couch
104: Does Your Practice Need an Online Business Manager? from 2017-01-19T08:00

Welcome to a conversation with my guest, Frances J. Harvey. Frances is an online business manager for clinicians in the mental health industry. She has some very practical tips for hiring an online...

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Selling the Couch
103: Best Practices for Your Private Practice Website from 2017-01-12T08:00

We’re off to an exciting start in 2017! I’ll have some upcoming BIG announcements on future shows, so stay tuned to see what’s in store! Today’s guest is Perry Rosenbloom, the founder of Brighter V...

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Selling the Couch
102: Using SEO to Grow Your Private Practice from 2017-01-05T08:00

Welcome! I’m glad to be back on the podcast after a break over the holidays, and I wish you each a Happy 2017 as we start off this year together! My guest today is Cathy Hanville, LCSW, in Albany, ...

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Selling the Couch
101: How to Establish a Therapeutic Group in Your Practice from 2016-11-17T08:00

Today’s topic is how to start a therapeutic group in your practice. My guest has started not one, but two groups in her practice that specializes in trauma. Diane Webb is a licensed mental health c...

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Selling the Couch
100: Celebrating 100 Episodes with Practice Building Tips! from 2016-11-10T08:00

Welcome to Episode 100! I’m grateful to all my listeners and very humbled to have come this far. I never dreamed in the beginning that this milestone was possible, but here we are! Today’s episode ...

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Selling the Couch
99: Lessons from Building A Practice to 100 Clients from 2016-11-03T07:00

Welcome! My guest today is Sarah Gilbert, LCSW in Connecticut. Sarah is a colleague who has been in private practice for about two years and has just reached the milestone of seeing 100 clients. Sh...

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Selling the Couch
98: Considerations for Writing a Book from 2016-10-27T07:00

 Today’s guest is Jennifer Blough, a counselor in private practice in Ann Arbor, MI. Jennifer’s passion is working within the animal welfare community, specifically in the field of compassion fatig...

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Selling the Couch
97: 5 Benefits of Napping from 2016-10-20T07:00

Welcome to session 97—a solo episode! Today we are talking about the benefits of naps. There is so much evidence about the positive effects of naps, and I’ve experienced these firsthand. I regularl...

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Selling the Couch
96: Tips for Growing Your Private Practice from 2016-10-13T07:00

My guest today is Jo Muirhead, a rehab counselor in Australia. Jo helps health professionals grow successful practices and has helped clinicians for over 20 years! We’re discussing some great topic...

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Selling the Couch
95: Using Strengths to Address Weaknesses from 2016-10-06T07:00

Welcome to a helpful and honest look at strengths and weaknesses. My guest is a friend, Beth Luwandi, LPC in Cincinnati, OH. Beth works with mid-lifers in her practice and is the creator and host o...

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Selling the Couch
94: Fears and Challenges in Growing Your Private Practice from 2016-09-29T07:00

Welcome! My guest today is Lourdes Viado, LMFT, in private practice in Las Vegas, NV. We are discussing the private practice journey, its fears and challenges, and how to be successful. You’ll be c...

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Selling the Couch
93: How Comparison Can Steal Your Joy from 2016-09-22T07:00

Today’s guest is Sarah Leitschuh, LMFT in Minnesota. Sarah has been a very active member of the STC Facebook community for a LONG time. I’ve wanted to have her on the show ever since she wrote a po...

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Selling the Couch
92: My Morning Routine and Productivity from 2016-09-15T07:00

Welcome to this solo session about my morning routine. I know this is a different sort of topic than we normally cover, but I’ve been so impressed with my own improved productivity that I just have...

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Selling the Couch
91: Targeting Demographics vs. Diagnoses in Your Private Practice from 2016-09-08T07:00

Welcome! My guest today is Liz Higgins, LMFT Associate, in the Dallas area. Liz has a private practice that specializes in relationships and marriages of millennials. Instead of focusing on a parti...

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Selling the Couch
90: Trends in Healthcare from 2016-09-01T07:00

My guest for today’s conversation is Dr. Jessica Dolgan, a psychologist and one of the founders of Therapy Partner. Jessica practices in Denver, serving adolescents and young adults with therapy ne...

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Selling the Couch
89: Build&Expand Referral Networks with Clinicians&Non-Clinicians from 2016-08-25T07:00

Welcome! My guest today is Jennifer McGurk, a registered nutritionist and dietician in Nyack, NY. She works with clinicians who see clients with eating disorders. Our topic is a recurring one withi...

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Selling the Couch
88: Navigating Digital Communication in Your Practice from 2016-08-18T07:00

Today’s guest is Roy Huggins of Person Centered Tech Support. He is the biggest expert I know about how technology and safety intersect in today’s world. Specifically, we’re talking about the thing...

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Selling the Couch
87: Finding the Right Location for Your Practice from 2016-08-11T07:00

Welcome! My guest today is Jim Jonas, LICSW, LMFT in Minnesota. Jim has expanded his practice to six different locations. Our topic is about selecting a location for your private practice and how t...

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Selling the Couch
86: Electronic Health Records - What You Need to Know from 2016-08-04T07:00

Welcome to a super-informational show! Our topic is electronic health records, known as EHR. In today’s digital age, we as clinicians are moving away from paper records, but there are important fac...

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Selling the Couch
85: Saying No As A Private Practice Business Owner from 2016-07-28T07:00

Welcome! My guest today is Allison Puryear from the Abundance Practice Building community. Allison practices in Asheville, NC, and has a thriving coaching business for private practitioners. You ma...

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Selling the Couch
84: Freshen Your Website and Wow Your Clients from 2016-07-21T07:00

Welcome! My guest today is Daniel Fava, a web designer who helps therapists and private practitioners create and market their professional websites. The “nerd” in me is excited about what we can al...

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Selling the Couch
83: Persevering in Your Private Practice Journey from 2016-07-14T07:00

Welcome! My guest today is Sovann Pen, a Licensed Professional Counselor in Portland, OR. Sovann is here to talk about his private practice journey, the fears he faced, and what has kept him going....

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Selling the Couch
82: Surviving Tough Times in Private Practice from 2016-07-07T07:00

Today’s guest is John Harrison, a Licensed Professional Counselor in private practice in Cincinnati. John is here to discuss the need to “roll with the tough times” in private practice. Tough times...

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Selling the Couch
81: Experiences in Private Practice from 2016-06-30T07:00

Welcome! My guest today is Dr. Vanessa Scaringi, a psychologist in Austin, TX. She’s an active member of our STC Facebook community and is a great fit to share about her experience in private pract...

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Selling the Couch
80: Taking Your Counseling Practice Online - Part 2 from 2016-06-23T07:00

Welcome! Today’s episode is Part 2 of last week’s session with Clay Cockrell, LCSW in NY. Listen to Part 1 if you haven’t yet, and then you will have a comprehensive picture of what Online Counseli...

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Selling the Couch
79: The Ins and Outs of Online Counseling from 2016-06-16T07:00

Welcome! My guest today is Clay Cockrell, LCSW. Interestingly enough, I read an article about Clay while in graduate school. It was about his “Walk and Talk Therapy” in Central Park in NYC, which i...

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Selling the Couch
78: Facebook Ads to Boost Your Blog Post from 2016-06-09T12:00

Welcome! Today’s guest is Michelle Lewis, LCSW, a clinician in Salt Lake City. Her practice focuses on bariatric surgery and the issues of weight loss and eating disorders. Michelle is an active me...

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Selling the Couch
77: Using Public Speaking to Grow Your Private Practice from 2016-06-02T07:00

Welcome! My guest today is Corey Busch, a Marriage and Family Therapist in Minneapolis, MN. Corey has experience using public speaking as a way to grow his practice, whether it’s in getting referra...

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Selling the Couch
76: Taking on an Entrepreneurial Mindset from 2016-05-26T07:00

Welcome! My guest today is Howard Spector, the founder of Simple Practice, a practice management software company for therapists. Howard shares what he’s learned about handling the day-to-day grind...

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Selling the Couch
75: Introducing a Sliding Scale Platform from 2016-05-19T07:00

Welcome! Today’s guest is a therapist in private practice in Asheville, NC. Paul Fuglesang is the founder of Open Path Collective, which connects clinicians and individuals seeking therapists with ...

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Selling the Couch
74: Using Story to Connect with Clients from 2016-05-12T07:00

Welcome! Do you love a great story? Why do we all feel a connection to stories? As a private practitioner, how do you share yourself in story without crossing boundaries? Today’s guest is Marisa Go...

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Selling the Couch
73: Ergonomics for Clinicians from 2016-05-05T07:00

Welcome! My guest today is Cath Cleveland, an occupational therapist from Melbourne, Australia. As therapists, we SIT all day long; have you ever thought about YOUR posture? Ergonomically speaking,...

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Selling the Couch
72: More Myths of Setting Your Private Practice Fees from 2016-04-28T07:00

Welcome to Part 2 of my conversation with Tiffany McLain. If you haven’t listened to Part 1, then I invite you to do that first.Tiffany has a passion to help practitioners tackle money shame and th...

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Selling the Couch
71: 5 Myths of Setting Your Practice Fees from 2016-04-21T07:00

Welcome! Today’s episode is Part 1 of a conversation with Tiffany McLain, MFT. This episode came out of a blog post byTiffany entitled, “The Top Ten Myths Therapists Believe about Setting Fees.” Th...

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Selling the Couch
70: Creating an Outside the Box Niche Private Practice from 2016-04-14T07:00

Welcome! Today’s guest is Rebecca Wong. She’s a private practitioner who is really thinking outside the box and doing some amazing things in her private practice.  Rebecca is a Licensed Clinical S...

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Selling the Couch
69: Creating an Effective Online Profile from 2016-04-07T07:00

Welcome! My guest today is Jeff Guenther, who is an LPC in Portland, Oregon. Jeff is here to share some of his expertise about creating an effective online profile. Specifically, we’ll discuss how ...

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Selling the Couch
68: Integrating Supervision into Private Practice from 2016-03-31T07:00

Welcome! My guest today is Renee Beck, a Marriage and Family Therapist in Oakland, CA. Renee works with alternative healers and artists and specializes in dream work and transpersonal therapy. Our ...

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Selling the Couch
67: Podcasting as a Private Practice Clinician from 2016-03-24T07:00

Welcome! Today’s guest is Robert Cox, a mental health clinician in private practice who recently launched a podcast.  Robert became quite an expert in the field of autism, but then branched  into h...

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66: Balancing Private Practice and Parenting from 2016-03-17T07:00

Today’s guest is Dr. Robin Norris, LMFT, in Sterling, VA. Robin works hard every day at being a parent of two young children AND being a clinician in private practice. She’s here to talk about the ...

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Selling the Couch
65: Transitioning from Private Practice to Consulting from 2016-03-10T08:00

Welcome to our ONE-YEAR Anniversary show! It’s so hard to believe we’ve been on this journey for a whole year now! Thanks for being a part of the STC family! Today’s guest is a good friend, Jackie ...

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64: Increasing Efficiency in Your Private Practice from 2016-03-03T08:00

Welcome! My guest today is Dana Hampson, who is inprivate practice in Alabama. Our topic is increasing efficiency in the day to day operation of a private practice. Efficiency is not a common topic...

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63: Building a heart-centered private practice from 2016-02-25T08:00

Welcome! Today’s guest is Marie Dauterive, who is a registered Marriage and Family Therapy Intern in Florida. We are talking about how to build a heart-centered practice. Her desire to have a heart...

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62: Building an Insurance-Based Private Practice from 2016-02-18T08:00

Welcome! Today’s guest is Samara Stone, who is a Licensed Clinical Social Worker in Baltimore, MD. Samara is here to discuss a topic that clinicians don’t talk about very much: building an insuranc...

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Selling the Couch
61: Navigating the Messy Middle: Private Practice One Year Later from 2016-02-11T08:00

Welcome! My guest today is Dr. Agnes Wainman, who is a super active member of the STC Facebook community. Recently she created a post that went viral with many likes and responses. Her post was abo...

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Selling the Couch
60: Switching Your Credentials for Solo Practice from 2016-02-04T08:00

Welcome! It is unbelievable that this episode brings us to #60! Thanks to all my listeners! Today’s guest is Danielle Kepler, who is a Licensed Clinical Professional Counselor in Chicago. Danielle ...

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59: Create an Amazing About Page from 2016-01-28T08:00

My guest today is Nicole Bonsol, who worked in the mental health field before launching into independent work in music and writing. She’s here to share her expert advice on creating an “About” page...

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58: Creating a Membership Website from 2016-01-21T08:00

My guest today is Ryan Lee, who is the first person to start a membership site in the health and wellness field. He is here to share his expert advice about Creating a Membership Site. Do you have ...

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Selling the Couch
57: Transitioning from Group to Private Practice with Brian Zirngible from 2016-01-14T08:00

Today's episode features Brian Zirngible, LMFT. Brian's story is important because he is in the process of transitioning from group practice to private practice. Hearing his story as he is in the m...

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Selling the Couch
56: Overcoming Adversity with Tanner Gers from 2016-01-07T08:00

There is almost no one who is more suited to give advice in overcoming adversity and struggles than Tanner. He is an excellent role model for anyone who has been severely injured or handicapped in ...

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Selling the Couch
55: Distribution, Pricing and Payments for Your E-Course from 2015-12-31T08:00

Today’s episode is the second in a two-part series about creating an E-Course. In last week’s episode, I talked about planning and researching your course, finding an audience, and the basic gear n...

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Selling the Couch
54: Researching and Finding an Audience for Your E-Course from 2015-12-24T08:00

Today’s show is the first of a two-part series covering the steps in creating an E-Course. Specificallly, today’s section will cover creating and selling an E-Course. I have had experience in this ...

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Selling the Couch
53: Overcoming Entrepreneurial Burnout from 2015-12-17T08:00

Today’s guest is Jaree Freeman, who is a podcasting friend who has owned multiple businesses. We are discussing a topic today that is difficult to confront, and it’s one that hits close to home for...

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52: How to Expand Your Practice and Add Other Clinicians from 2015-12-10T08:00

 My guest today is Tanisha Sapp, who is a Licensed Professional Counselor in Georgia. Tanisha is here to address a highly-requested topic among those in private practice: how to expand your practic...

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Selling the Couch
51: Overcoming Money Shame from 2015-12-03T08:00

In this episode of Selling the Couch, Jane Carter talks with Melvin about money.  It's hard for clinicians to charge for their services many times, and Jane and Melvin talk about ways to overcome t...

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Selling the Couch
50: Tips for Building an Awesome Website from 2015-11-19T08:00

In this episode of Selling the Couch, Kat Love comes on the show to talk about your website.  Getting your practice online isn't the end of it - it's so much more than that!  Kat shares some very p...

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Selling the Couch
49: Transitioning from Employee to Private Practice from 2015-11-12T08:00

Welcome! Today’s guest is Allison Puryear, LCSW and eating disorder therapist in Asheville, NC. One topic that has come up frequently among the STC Facebook community is the idea of transitioning f...

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48: Creating Multiple Streams of Income from 2015-11-05T08:00

Welcome!  Today’s guest is Dr. Cory Bank, who was the very first guest on Episode 1!  Cory focuses on consulting, online coaching, and teaching others.  He is an expert on creating multiple streams...

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Selling the Couch
47: Overcoming Your Private Practice Fears from 2015-10-29T07:00

Welcome to another episode!  My guest today is Jasmine Adams, who is a Licensed Clinical Social Worker with her own private practice.  Jasmine is here to talk about how she made the decision to go ...

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46: Preparing for Private Practice Before You Graduate from 2015-10-15T07:00

In this episode, Patricia Gonzalez shares how she knew she was destined for private practice while she was still in grad school.  She took massive action and was able to get the supervisor she need...

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45: Secret of an Effective Psychology Today Profile from 2015-10-15T07:00

Today's guest is Jared DeFife.  Jared has become the go to resource for creating a great Psychology Today profile.  He is here today to tell you how you can do it too!  

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44: Common Mistakes Almost Every New Private Practitioner Makes from 2015-10-08T07:00

In this episode of Selling the Couch, Melvin interviews Dr. Traci Lowenthal.  Track has 2 private practice locations, and she's here today to share her private practice journey, as well as the comm...

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43: Using Periscope to Connect with Your Audience from 2015-10-01T07:00

In this episode, our guest Mercedes Samudio shares her best tips for using Periscope to promote your private practice.  Mercedes is a clinician who uses Periscope and has found that it has greatly ...

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42: Using Video To Promote Your Practice from 2015-09-24T07:00

In this episode of Selling the Couch, we have special guest Ernesto Segismundo on the show to share his best practices for using video to promote your practice.  Ernesto uses video through a variet...

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Selling the Couch
41: Building Great Mastermind Groups from 2015-09-17T07:00

In this episode of Selling the Couch, Melvin Varghese share 5 tips for building great mastermind groups.  Melvin credits his mastermind with much of his business success and shares 5 ways to form a...

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Selling the Couch
40: SEO To Get Found......Even Locally from 2015-09-10T07:00

Welcome!  My guest today is Neil Patel, who teaches people how to optimize their SEO (search engine optimization).  You may not know his name, but you’ve probably used his products.  He is the crea...

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39: Leveraging In-Person Networking to Grow Your Practice from 2015-09-03T07:00

Welcome!  Today’s session is all about In-Person Networking.  Think of networking as an opportunity to build relationships.  My guest is Natalie Moore, who is a Marriage and Family Therapist intern...

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38: Increase Your Reach With A LinkedIn Blog from 2015-08-27T07:00

In this episode of Selling The Couch, writing expert Glenn Liebowitz joins us to talk about blogging for your private practice.  Not only does Glenn have tons of experience blogging, he is also a t...

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Selling the Couch
37: The Expert Guide to Private Practice Blogging from 2015-08-20T07:00

In this episode, Sharon Martin reveals how to blog for your private practice.  There are ways to do it so that you grow your business, increase your visibiity and become an authority.  Sharon shows...

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36: Transitioning From Clinician To Trainer from 2015-08-13T07:00

In this episode, Dr. Rebecca Jorgensen shares how she transitioned from clinician to trainer.  Now, she successfully uses the skills she has learned to train others in her expertise.  Rebecca condu...

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Selling the Couch
35: Growing Your Practice With Retreats, Workshops and Groups from 2015-08-06T07:00

In this episode of Selling the Couch, we have our first repeat guest - Ker Nola.  Keri is back today to discuss ways to grow your practice through retreats, workshops and groups.  She shares a lot ...

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Selling the Couch
34: Planning to Achieve Your Goals from 2015-07-30T07:00

In this episode of Selling the Couch, Tony Woodall shares his expertise in goald setting.  As host of the Goal Getting podcast, Tony coached others through the steps needed to not just set goals, b...

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Selling the Couch
33: How Nutrition Improves Your Practice from 2015-07-23T07:00

In this episode, we have special guest Shelly Davidescu on to share with us the impact of proper food and drink on our ability to practice. Using proper nutrition and hydration techniques, you can...

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Selling the Couch
32: Using Podcasting to Grow and Build Your Practice from 2015-07-16T07:00

Welcome to today’s show! My guest today is . . . ME! Yes, it’s a solo podcast episode about one of my favorite topics, which is podcasting. I’m talking about USING PODCASTING TO BUILD YOUR BUSIN...

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31: Building a Passionate Private Pay Practice from 2015-07-09T07:09:42

This episode features the dynamic duo of Miranda Palmer and Kelly Higdon. They share practical tips and strategies on how to build your private pay practice in any community. We cover the top ques...

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30: Practical Tips for Easy Case Notes from 2015-07-02T07:00

Dr. Maelisa Hall specializes in helping clinicians get their paperwork in order. She learned early on in her practice that other clinicians weren't loving the part of their job that involves paper...

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28: Share the Book in You With The World from 2015-06-25T07:00

Welcome! My guest today is Nick Pavlidis, who is a husband, father, attorney, blogger, podcaster, author, and a friend of mine. Nick conducts two successful podcasts: “Five Minutes with Dad,” an...

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27: Get More Clients Without Marketing from 2015-06-18T07:00

Most private practice clinicians have the same aversion to marketing as I do. Today Ana Melikian reveals the best way to book yourself solid, without focusing on sales and marketing. There isn't ...

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26: Unlocking the Profits in Couple Therapy from 2015-06-11T07:00

Welcome! My guest today is Alexandra Saperstein, who is a licensed professional counselor in Portland, OR. Alexandra has worked in full-time private practice specializing in couples therapy for o...

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Selling the Couch
25: Instagram the Easy Way from 2015-06-04T07:00

Ryan Maher explains how private practitioners can use Instagram to get traffic to your website. Ryan also provides tips and strategies to get more followers and engage with your fans.

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24: Practice Building Tips From an Intern from 2015-05-28T07:00

Rachel Moore is a the beginning of her counseling career, and already she has embarked on her private practice journey. She has built a private practice as an intern, and she is also doing volunte...

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Selling the Couch
23: Creating a Winning Email List from 2015-05-21T07:00

Selling the Couch Host, Melvin Varghese reveals his best kept secret for building his email list, and getting a high open rate for each campaign.

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Selling the Couch
22: The Miracle Morning Improves Productivity from 2015-05-19T07:00

Hal Elrod takes us through his journey of dying in a car accident, to developing habits that have changed his life. He began the miracle morning as a way to pull himself out of his lowest point, w...

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Selling the Couch
21: Using ADHD to Rewire Your Private Practice from 2015-05-14T07:00

Eric Tivers, host of the ADHD Rewired Podcast shares his journey to building his own private therapy practice. Eric also reveals how his diagnosis of ADHD has impacted the path his practice has ta...

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Selling the Couch
20: Using Pinterest to Drive Traffic to Your Website from 2015-05-12T07:00

Jeff Sieh of Manly Pinterest Tips discusses the best way to use Pinterest to drive traffic back to your website and build your brand.

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Selling the Couch
19: Private Practice Success from 2015-05-07T07:00

Lynn Grodzki shares her best strategies to build a successful private practice through relationship building and integrity marketing.

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Selling the Couch
18: Using Video To Market Your Practice from 2015-05-05T07:00

Larry Becker is well known as the video reviewer of cameras for B&H Photo, the largest online camera store. In his latest endeavor, Larry is now training other small businesses to use video to mar...

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Selling the Couch
17: Pricing for Growth from 2015-04-30T07:00

Best practices for building your practice and charging what you're worth.

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Selling the Couch
16: Build a Private Practice You Love from 2015-04-28T07:00

Namrata Rindani-McMahill shares the keys to build a practice that you can love every day of the week.

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Selling the Couch
15: Conquering Fear to Grow Your Practice from 2015-04-23T02:42:23

Jordan Sybrant reveals his secrets to conquer fear in order to grow your business.

Jordan shares his personal experience with feeling inadequate and doubting if he could ever be a success....

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Selling the Couch
14: How To Run A Successful Therapy Business from 2015-04-21T01:08:49

Casey Truffo reveals 5 Keys to Running a Successful Business. Tips in this interview help you focus on becoming the CEO of your practice.

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Selling the Couch
13: Lessons from Starting a Podcast and Blog from 2015-04-16T07:00

I have learned so many things from starting a podcast, so I thought I would share my top 5 lessons with you. This is my first solo episode, so I take you behind the scenes, where we look at my num...

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Selling the Couch
12: How To Leverage Facebook Ads from 2015-04-14T07:30

Valerie Shoopman is one of the world's top experts on running ads through Facebook. In fact, she's run Facebook Ad campaigns for "A-list" entrepreneurs like John Lee Dumas and Nick Unsworth. Toda...

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Selling the Couch
11: Private Practice Taking Flight! from 2015-04-09T07:30

Deb Owens talks about her private practice journey in today's session of Selling The Couch. In this session, you’ll learn what Deb learned from being on insurance panels versus private pay, some s...

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Selling the Couch
10: Landing Local Media Interviews from 2015-04-07T07:30

Today's session is all about how mental health private practitioners can land local media interviews in order to build credibility and authority. Melvin talks with Betsy Fitzpatrick on ways to fin...

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Selling the Couch
9: Balancing Life and Private Practice from 2015-04-02T07:30

My guest today is Mari Lee, LMFT, CSAT-S. Mari has an amazing story of being in foster care as a child to building a very successful private practice where she focuses on helps individuals who str...

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Selling the Couch
8: Successful Paralegal to Blossoming Therapist from 2015-03-31T07:30

My guest today is Laura Reagan, a paralegal turned clinical social worker who launched a private pay practice in May 2013. In this episode, you’ll learn: Laura's tips on how to overcome voices of ...

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Selling the Couch
7: How to (Really) Build Trust on Your Website from 2015-03-26T07:30

Tips to build website trust. In today's episode, you'll learn simple tweaks to build trust on your private practice website with our featured guest Becky Degrossa. More specifically, you’ll learn...

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Selling the Couch
6: On Being a Counselor and Pro Blogger from 2015-03-24T07:30

How to write for larger blogs. Today's guest, Michael Formica is a certified counselor, life coach, and regular columnist for the Huffington Post and Psychology Today. In this episode, you’ll lear...

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Selling the Couch
5: Great Audio Made Easy from 2015-03-19T07:30

How therapists can get great audio. In this episode, you’ll learn about: What makes great audio, Why good audio matters on your private practice website, Simple tricks to get better sound, and reco...

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Selling the Couch
4: Building a Private Pay Practice from 2015-03-17T07:30

Tips to build a insurance0free practice. Can you build a private pay practice in this day and age? That is the question that Keri Nola and I explore in Session 4 of the Selling the Couch podcast....

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Selling the Couch
3: How to Stand Out on Twitter from 2015-03-12T07:30

How use Twitter to market your counseling private practice. Today's podcast is with my friend Bud Hennekes (the guy has been on Twitter since 2008 and landed three jobs using Twitter!). Bud's the ...

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Selling the Couch
2: 5 Years And A Thriving Private Practice from 2015-03-05T23:30

Camille McDaniel shares how she's building a thriving private practice even though she started just a few years ago. Camille talks about the moment she knew that she had to make the leap into priva...

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Selling the Couch
1: Lessons from 15 Years in Private Practice from 2015-03-05T23:13:32

Dr. Cory Bank is a sports psychologist in private practice. In today's session, Cory shares about his private practice journey that started 15 years ago. After today's session, you’ll learn a quo...

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Selling the Couch
0: Intro and What to Expect from 2015-03-05T11:45:58

Selling the Couch is the podcast that helps mental health providers build and grow their counseling private practices. Many of us go into private practice but are taught very little about owning a...

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