110 - The Impact of Brand on B2B Businesses | Udi Ledergor - a podcast by Refine Labs

Udi Ledergor (CMO at Gong) joined us for a Demand Gen Expert Session to talk about why Gong, a B2B SaaS company, decided to run a Super Bowl ad. They also broke down why you should try to avoid best practices, and discussed ways marketers at new companies can get brand campaigns and low budget initiatives off the ground.

Further episodes of B2B Revenue Vitals

Further podcasts by Refine Labs

Website of Refine Labs