198 - Start Your 2022 Marketing Plan Now with our Top 3 Tips | Dave Gerhardt - a podcast by Refine Labs

Marketing teams that start planning for 2022 now are the ones that are going to win in Q1. Teams that wait until December, or even early January, are the ones that are going to be scrambling and end Q1 in the hole. In this expert series of State of Demand Gen, Chris welcomes Dave Gerhardt to discuss their top three tips for developing a Q1 2022 marketing plan now. They dive into seasonality, marketing agility, testing new ideas and channels, and the necessities for a successful Q1.

Thanks to our friends at Hatch for producing this episode. Get unlimited podcast editing at usehatch.fm.

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