68 - Brand, Demand & ABM | Demand Gen Live S2 x03 - a podcast by Refine Labs

from 2020-10-21T15:50:38

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On last night's Demand Gen Live we received several questions before the show and tackled them live. Some topics we covered include:

-Brand, Demand, ABM - Where to focus?;

-First 90 days as the first marketing hire; and

-How the pursuit of ROI and Efficiency drives bad marketing.

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