RV E10 - C-Suite Alignment, "Arguments" Against Self Reported Attribution, and More... | Best of TikTok Live - a podcast by Refine Labs

We've been going live every Tuesday on Tiktok for the past 18+weeks now answering real-time questions from the audience. In this episode, we pulled some of our favorite questions including:

- Any tips to improve CMO/CRO Alignment?

- What are your thoughts on boosting posts/putting media spend behind organic content?

- Is there any truth behind the criticisms that attribution vendors have against self-reported attribution?

- Any advice to make sure our website is capturing the demand we're creating?

- What's essential to have in your marketing tech stack?

- How do you switch to demand gen when you're already using SDRs?

- What's the best way to build a community?

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