Episode 448 – LinkedIn Profile & How To Brand Yourself Better With It? - a podcast by Brian Basilico: Author • Speaker • Online Strategist | BaconPodcast.com

What do you think LinkedIn is? If you are like most people (including Microsoft who owns it) it's considered the best play to find and post a job on the internet. It's so much more than that... it one of the the best personal branding tools out there (yes better than Facebook and Instagram combined)! LinkedIn is the de facto B2b business branding and marketing platform.



If you just pat attention to the content above the fold (on the page before you have to scroll), ther are multiple opportunities that you MUST take advantage of to make a great and lasting first impression. These could be the difference between a booming business or bust...



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In this episode, I will share some ideas how you can use the branding you create on LinkedIn and use it in other ways to promote and build your brand to multiple audiences.

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