Podcasts by The Bacon Podcast with Brian Basilico | CURE Your Sales

The Bacon Podcast with Brian Basilico | CURE Your Sales

The Bacon Podcast is part coaching that explains and educates you on various marketing tools, and expert interviews with successful people who share their knowledge and experience around their area of expertise!

Further podcasts by Brian Basilico: Author • Speaker • Online Strategist | BaconPodcast.com

Podcast on the topic Marketing

All episodes

The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 941–Look Back… Move Forward from 2023-12-11T13:00:35

At the beginning of 2023, businesses were facing the possibility of rising inflation, a recession, and workforce shortages. Then, the tech business community added some spicy Artificial Intelligenc...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 940–Best Of–Creating One Million Jobs Through Collaboration with Dennis Yu from 2023-12-07T13:54:17

Dennis Yu’s mission is to create a million jobs. CEO of BlitzMetrics, a digital marketing company that partners with schools to train young adults. We offer courses, implementation, and consulting....

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 939–Winning Lessons from 2023 from 2023-12-04T13:32:40

To some of you, 2023 was a cakewalk compared to 2021 and 2022. To others, this was the most challenging year ever. Either way, I agree with you! Whether it was good or bad, you probably grew person...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 938–Best Of–Books Are Not Just For Paper Anymore And Why YOU Should Write One with Heidi Thorne from 2023-11-29T12:46:22

Dr. Heidi Thorne, MBA/DBA, is a business speaker and author with over 25 years of combined experience in sales and advertising, including over 15 years as editor and advertising director of a trade...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 937–Fail Forward from 2023-11-27T13:00

I have failed. When I wrote my book, It's Not About You, It's About Bacon, I thought I would finally find fantastic success. I had dreams of speaking worldwide, pontificating about the virtues of R...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 936–Best Of–Leveraging Relationships And Reinvention with Michael O’Neal from 2023-11-22T13:38:32

I'm originally from Ohio, and lived there for 12 years. Grew up Catholic (I'm a recovering Catholic now) and played every sport known to man when I was a little kid. Became a Steelers fan back then...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 935–It’s the Most Thankful Time of the Year from 2023-11-20T13:25:55

It's that time of the year when business starts to wind down, and people are looking forward to the holidays. Not in the marketing business. This is the busiest part of the year, prepping our clien...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 934–Best Of–Reinventing Sales Teams with Rent-A-Rep with Bill Guertin from 2023-11-16T11:35:10

Bill Guertin (pronounced like"13") is a positive voice for change and is the leader of the “7 Voices” Movement, whose purpose is to hear, recognize, and minimize the effects of the negative Voices ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 933–What is Relationship Marketing? from 2023-11-15T13:01:11

I've heard it said that to succeed in business, you must master business tools. Some businesses make do with what they can afford, while others highly invest in cutting-edge technologies. With the ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 932–Best Of–Drive Growth Through The Customer Experience with Chip Royce from 2023-11-08T13:23:04

  Chip’s first experience with the tech sector started in 1994 after downloading the first Netscape browser (now Firefox) and led him to join his first startup a year later. He’s worked for and adv...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 931–How Well Do You Vet Your Prospective Clients? from 2023-11-06T13:13:40

Dog daycares have to vet their potential customers before they can become customers. First, they are required to have the right vaccinations to prevent doggie flu, kennel cough, and more. Next, the...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 930–Best Of–Social Selling On LinkedIn with Brynne Tillman from 2023-11-01T20:08:14

Brynne Tillman is the LinkedIn Whisperer and CEO of Social Sales Link. For over a decade she has been teaching Entrepreneurs, sales teams and business leaders how to leverage LinkedIn for social se...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 929–What do Your Leads… LEAD to? from 2023-10-30T12:00:57

If you are on LinkedIn, I am sure you have fallen victim to the connect and pitch. Chances are they got your name using Sales Navigator, a tool like ZoomInfo, or by looking at their connections and...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 928–In Memorial of–Simplifying Your Sales Process with Mark S A Smith from 2023-10-26T09:13:01

In Memorial of On October 21st, 2023. Mark SA Smith passed on. He was a friend and an inspiration to me and this podcast. He was an educator and entrepreneur who gave his knowledge and time to help...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 927–Falling for the Forest from the Trees from 2023-10-24T21:08:31

The phrase, “can't see the forest for the trees,” means that someone is so focused on small details or individual parts of a situation that they fail to see or understand the larger picture or the ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 926–Best Of–Training Your Staff in the Zoombie Era with Michelle Filicicchia from 2023-10-18T11:30:37

Michelle’s primary focus is helping leaders and employees achieve high-performance and measurable results that encompass engagement, productivity, well-trained individuals and effective teams. Mich...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 925–Analog vs. Digital Relationships from 2023-10-18T11:28:43

We live in a complex world of chaos. The difference today is that the amount and speed of data we have access to and consume, in the form of audio, video, text, and voice, can be overwhelming. We o...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 924–Best Of–Do You Have An Addiction To Average with Kellan Fluckiger from 2023-10-11T20:34:39

Ultimate Catalyst for personal transformation. Creator of the ultimate life formula. Author of 13 books and “your ultimate life“ podcast. 30-year executive experience in the energy industry. Surviv...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 923–Looking Into the Future… By LISTENING the Past from 2023-10-09T12:00:36

We recently watched a documentary about the Webb Space Telescope. If you are unfamiliar, the Hubble Space Telescope increased the range we could see into space versus land-based observatories. It h...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 922–Best Of–Expanding Your Social Reach On LinkedIn with Nimble and CEO Jon Ferrara from 2023-10-04T12:11:19

Jon Ferrara is a CRM and Relationship Management entrepreneur and noted speaker about Social Media's effects on Sales and Marketing. He has re-imagined CRM by building a Simply Smarter Social Sales...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 921–Is it Time to Get New Business Cards? from 2023-10-02T12:09

The business card's origin can be traced back to around the time of the Pilgrims and Plymouth Rock. Visiting Cards were used in the 17th century. Although they were standardized in size to fit in b...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 920–Best Of–How To Use LinkedIn To Look Sweet In The C-Suite with Deb Krier from 2023-09-28T11:54:03

Deb Krier is a LinkedIn Strategist, social media advisor, and professional speaker. For more than 10 years, she has work with professionals to optimize their use of LinkedIn. As the founder of Wise...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 919–Who is More Useful to Your Business? A CMO or a CRO? from 2023-09-26T15:20:47

I think I can safely say that you don't go into business to lose money… unless you intentionally do so for a tax write-off. Yet making money is not as easy as it's often characterized. It takes a g...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 918–Best Of–Broken Windshields&Naked Swimmers and Conducting Business In A Time Of Crisis with Perry Marshall from 2023-09-20T11:21:58

Perry Marshall is one of the most expensive business strategists in the world. He is endorsed in FORBES and INC Magazine. He’s guided clients like FanDuel and InfusionSoft from startup to hundreds ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 917–What Does BACON Have To Do with POOP? from 2023-09-19T15:49:40

I was excited and honored to be the keynote speaker at a national conference where the words… CRAP, SH!T, and POOP are in every presenter's speech and are spoken openly and frequently in almost eve...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 916–Best Of–Will AI (Artificial Intelligence) Really Change The World Of Marketing? with Pam Didner from 2023-09-13T12:12:34

Pam Didner is a marketing consultant, writer, speaker, podcaster, and author of 3 books: Global Content Marketing, Effective Sales Enablement, and the Modern AI Marketer.  She has given future tren...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 915–Look Over There? How to Turn Distraction into Disruption from 2023-09-11T19:56:58

I have had multiple people ask me about using AI in marketing. They had this perception that I would show them how it works so they could replace my services with this Golden Ticket of marketing th...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 914–Best Of–How To Adjust Your Mindset To Make Your Time More Valuable with Mark SA Smith from 2023-09-06T11:00:08

Mark S. A. Smith designs and implements customer acquisition systems that find and recruit customers for disruptive products. He speaks at entrepreneurial events delivering pragmatic ideas to grow ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 913–Seconds… Chance Interactions from 2023-09-04T21:57:03

If you manage your own or other business websites, I imagine you are using Google Analytics or another data manager to explore the traffic to your website. Generally, you measure how much traffic y...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 912–Best Of–How To Deal With Psycho-Drama In Business with John Faisandier from 2023-08-30T11:27:09

John Faisandier – speaker, author, trainer, counsellor, educator, entrepreneur Volunteer teaching in Tonga, Catholic priesthood, psychodrama training lay the foundation for compassionate Emotional ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 911–Could You Improve a Customer’s Journey with Artificial Intelligence Marketing? from 2023-08-29T11:02:47

I'm currently listening to an audiobook Marketing 5.0 by Philip Kotler. It's part of a series that I have been following (3.0, 4.0). 5.0 explores marketing in the post-pandemic world. 4.0 was the e...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 910–Best Of–Who Is Gen Z and How Do They Spend $600 Billion a Year with Kathleen Hessert and Krista Jasso from 2023-08-23T12:15:58

When the marketplace was still fixated on the peculiarities of Millennials, Kathleen migrated to what’s NEXT- Generation Z. Used to working with young athletes, she turned to teens to build WeRGenZ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 909–Is Your Marketing an Investment or an Expense? Good Questions! from 2023-08-21T17:51:18

Speaking of communications, I've had a few Zoom meetings this week that stood out and I wanted to share. I understand that recapping Zoom meetings may not be the most exciting thing you read all we...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 908–Best Of–How To Turn Adversity Into Opportunity with Bogdan Rosu from 2023-08-17T12:03:52

Bogdan Rosu created and taught the world's first Personal Development through Martial Arts program for 6 years. In that time he helped hundreds of individuals unlock the power of their mindset, bec...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 907–Making An Argument For Better Marketing from 2023-08-15T16:01:47

Is your marketing working for or against you? In any case, you are the judge. I recently took a college course on"The Art of Debate."It was by A Wake Forest Professor named Dr. Jarrod Atchinson. It...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 906–The Power of Personalized Short Form Video with Austin Armstrong from 2023-08-09T14:26:13

Austin Armstrong is a lifelong digital marketer, public speaker, host of the TikTok podcast BusinessTok, CEO of Socialty Pro, an organic SEO&Vertical Video marketing agency, and CEO of Syllaby, a b...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 905–Making Connections… Where are the Wires? from 2023-08-07T13:20:29

I grew up with wires, LOTS OF WIRES. Being a musician and an audio-video and computer geek, I still have bins filled with wires.I don't know about you, but I still find wired connections more relia...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 904–Best Of–Balancing Working From Home With Your Family In The Same Room with Matthew Brennan from 2023-08-03T11:53:45

Matthew Brennan is a freelance copywriter specializing in high-quality blog and website content, as well as landing pages, sales letters, and other marketing materials. He translates complex indust...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 903–FOMO to ROI in 5 Easy Questions from 2023-08-01T14:46:25

I started my podcast back on November 1st, 2014. I am about to cross the 1000-episode barrier. Next year will be 10 years. Although some of those episodes are “Best Of” repeats, I have done a monoc...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 902–Best Of–Generate Better Sales By Communicating Through Authenticity with Ridgely Goldsborough from 2023-07-26T12:00:32

Author and International Speaker, Ridgely Goldsborough, believes in solving problems and taking complex topics, and making sense out of them. He started his first business at 16 and since graduatin...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 901–Focusing on the 5 A-Holes of Marketing from 2023-07-25T19:12:27

A salesman and a marketing guy walk into a bar… This really happened. Well, the bar was at a country club. I had the pleasure of spending a Fore-Hour Nature Meeting with Larry Long Jr ? wher...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 900–Best Of–Beacons Of Leadership with Chris Voss from 2023-07-20T12:07:36

Deb Krier is a LinkedIn Strategist, social media advisor, and professional speaker. For more than 10 years, she has work with professionals to optimize their use of LinkedIn. As the founder of Wise...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 899–Dropping Knowledge Bombs And Hitting Targets from 2023-07-17T19:50:37

I have mentioned before, I am a fan of Malcolm Gladwell and his podcast"Revisionist History". His last book"The Bomber Mafia"was about the race to use strategic bombing to end World War II. This wa...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 898–Best Of–Leadership Through Mindset And Skillset with Alain Hunkins from 2023-07-12T16:07:39

Alain Hunkins helps high achieving people become high achieving leaders. Over his 20+ year career, Alain has worked with over 2,000 groups of leaders in 25 countries. He’s worked with 42 of the For...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 897–I Lost It All… And Why I’m Happy About It! from 2023-07-12T16:00:33

Have you ever watched the movie “A Christmas Story”? There is a scene where Ralphie is helping his dad change a tire for the first time. He was holding the lug nuts in the hubcap, and his dad's han...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 896–Best Of–How To Scale Your Business Through An Ecosystem with Steven Hoffman from 2023-07-05T10:30:57

Steve Hoffman (Captain Hoff) is the Chairman&CEO of Founders Space, a global innovation hub for entrepreneurs, corporations, and investors, with over 50 partners in 22 countries. Hoffman is also a ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 895–Tag… You’re In! Segmenting Secrets from 2023-07-03T10:28:54

In my last post, I talked about how segmenting your audience can help your business communications but how it can often look like a junk drawer. I also stated that I was in search of answers. So, I...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 894–Best Of–The Nimble C-Suite with Mark SA Smith from 2023-06-28T14:15:47

Mark S. A. Smith designs and implements customer acquisition systems that find and recruit customers for disruptive products. He speaks at entrepreneurial events delivering pragmatic ideas to grow ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 893–How Can A Junk Drawer Help You Build A Healthy Business? from 2023-06-27T16:01:07

We all have one. Some of us have multiple. You may even have one in every room of your house. It's the junk drawer. True Story: I was looking for a piece of wood in my garage to prop up my desk for...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 892–Work-Life Balance with BeFamily and Gavin Zuchlinski from 2023-06-21T17:50:57

Gavin Zuchlinski is the founder of Be Family, an app to help parents take care of all of the work involved in running their families. Before starting Be Family, Gavin previously founded Acuity Sche...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 891–The Devil Is In The Details…In The Data from 2023-06-21T17:42:07

Last week I attended a CMO panel discussion sponsored by the AMA Triangle. It included CMOs from SAS, Blue Cross Blue Shield, and a couple of other independent medium to small-business CMOs. One of...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 890–Best Of–Email Systems Follow-Up and Sequencing with Luis Xavier from 2023-06-15T13:57:36

Luis Help Businesses Engage Prospects And Build An Army Of Loyal Customers Using Automated systems that increase engagement and create a constant flood of sales. Engage with your Leads, Increase Sa...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 889–Fad, Fame, Or Fortune… It’s About Business (and Time) from 2023-06-13T15:33:18

Magician hand conjuring sparks on black background - copy space with magic Back in 2015, I talked about my concept of the Marketing Trifecta. I will explain what that is in a bit, but there has bee...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 888–Best Of–Knowing Your Personality Why with Lisa Schermerhorn from 2023-06-07T11:50:55

Lisa has over 20 years of experience as a transformational leader, award-winning speaker, and expert in the fields of human behavior, leadership, and personal development.  She also trained in the ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 887–Your CPA Wants to Know Your CPA from 2023-06-07T11:48:25

Networking is a tool for meeting people. It can be performed online, or in person. It has real costs of time and often some money. There are so many free and paid options. You can find lots of free...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 886–Best Of–Why“FREE”Is A Four Letter Word That’s Bad For B2b Businesses? with Mark S.A. Smith from 2023-06-01T10:18:16

Mark S. A. Smith designs and implements customer acquisition systems that find and recruit customers for disruptive products. He speaks at entrepreneurial events delivering pragmatic ideas to grow ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 885–The Power of Awareness&The Awareness of Power from 2023-05-30T14:54:17

I got hacked. Well, my credit card did. I was balancing my books when I noticed two charges from GoDaddy India on a credit card with a $25,000 limit. I use GoDaddy for domain names, but not in Indi...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 884–Best Of–How The AMA, iContact, and Pizza Can Help You Market Better with Hank Hoffmeier from 2023-05-24T10:36:49

Hank is an author, speaker, podcast host and Sr. Manager of Client Solutions at iContact, a Ziff Davis company. With a passion for all things digital and social, combined with more than 20 years of...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 883–Winning with Rightsourcing and Content Creation from 2023-05-22T10:34:14

I have to brag a bit... I won Board Member of the Quarter for the AMA Triangle. Back in January, I was recruited to join as the VP of Communications, and by April I was recognized as a winner!I sim...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 882–Best Of–How Interrogating Terrorists Can Help Sales with Colton Seale from 2023-05-17T14:41:19

Colton led the development of the Interview&Interrogation (I&I) training for the High-Value Detainee Interrogation Group (HIG) which is recognized as breaking the mold for interviewing training and...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 881–The Grass May Be Greener on the Other Side of the Fence (But You Still Have to Mow It) from 2023-05-15T14:39:03

It's been years since I mowed my own lawn. Why? I have been blessed enough to afford to pay people to pick up dog poop and mow my lawn. Common business logic tells us to focus on what's important. ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 880–The New Content Culture with Keith Reynolds from 2023-05-10T13:16:26

Keith founded Publio to help clients transition from traditional marketing toward an ROI-based content publishing model to promote brands, build audiences, grow a sales pipeline, and optimize SEO p...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 879–Is Your Content a Tapas or Family Style Meal? from 2023-05-08T19:46:40

Just like Family Style is big, and Tapas is small, content can be served up the same way. There are two common trains of thought when it comes to creating and serving up content. Content served up ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 878–Jolt Your Sales Team to Epic Results with Larry Long Jr. from 2023-05-03T13:49:42

Larry Long Jr is the Founder and CEO of LLJR Enterprises, which focuses on business&sales motivation, inspiration, and most importantly, transformation through speaking, coaching&training programs....

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 877–Influence vs. Inspiration… It Takes Emotional Intelligence from 2023-05-01T12:55:44

It's been years since I have been a conference attendee. The latest conference I attended was the 2023 Leadership Summit for chapter leaders of the AMA (American Marketing Association). What I lear...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 876–Assess Your Way To Success with Jim Reklis from 2023-04-26T20:37:22

I have 30+ years of experience as a catalyst for leaders who want to grow in self-awareness, harness their innate talents, and enhance their performance to create a meaningful impact in their life ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 875–Charging Your Content–Seeing The Light from 2023-04-25T19:09:59

I have a problem. Well, it's more of an annoyance. We have RING cameras on the front and back of our house. In order to see the widest possible views, they had to be placed up high. The more the ca...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 874–Best Of–Managing Your Social Media Marketing Calendar Using CoSchedule with Garrett Moon from 2023-04-19T11:17:10

Garrett Moon is the CEO and Co-Founder at CoSchedule, the web's most popular marketing calendar and the fastest growing startup in North Dakota. Ranked as the best business tool built by a startup ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 873–Elevating Your Content – Topic, Title… Then Tool! from 2023-04-19T11:06:07

Do you own a lathe? If you do, chances are woodworking is your hobby or business. Do you own a 3D printer? If you do, chances are you are in the manufacturing or design fields.I don't own either, b...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 872–Best Of–How To Avoid A Great Resignation At Your Company with Mark Babbitt&S. Chris Edmonds from 2023-04-13T11:18:23

Mark S. Babbitt is President of WorqIQ, a community and change management consultancy that helps organizations understand leadership's impact on culture and the company's collective level of Workpl...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 871–The Dollars Are In The Data from 2023-04-11T13:55:18

There is a famous saying, “What gets measured gets managed”, or “What gets measured, gets done”. It's often attributed to Peter Drucker (but his organizations said it was not him initially). But wh...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 870–Best Of–How Artificial Intelligence Can Improve Your Business Meetings with Avish Bhama from 2023-04-04T19:24:32

Avish Bhama is the founder and CEO of Sonia Automation, a technology company that builds A.I. to automate client facing workflows. Prior to Sonia, Avish co-founded Vaurum, a bitcoin exchange, and M...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 869–Engagement…to The Power of 3 from 2023-04-04T18:22:40

Have you ever been in an endless loop or Mobius strip conversation with a toddler? You know... the endless circle of WHY? When a toddler keeps asking"WHY?"in response to everything they hear or see...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 868–Best Of–Creating Leverage In Person and Online with Cloris Kylie from 2023-03-29T12:32:41

Cloris Kylie, Marketing MBA, helps you build authority and attract the right clients online and offline. She shows you how to leverage connections with influencers and leaders of marketing platform...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 867–Passengers… Prepare For Landing – Guiding Website Visitors to Their Destination from 2023-03-29T12:18:47

I am always amazed that 80 tons of people, luggage, metal, and fuel, lifts you up in the air and flies you 1000 miles in about 2 hours, and it's almost 1000 times safer than driving in a car. On to...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 866–Is Radio Still Relevant in this Digital World? with Bob Kastl from 2023-03-22T20:12:39

Bob Kastl is the son of a Military Attorney and Judge, so he grew up in many places including: Texas, Alaska, Alabama, New Mexico, Virginia and Panama. He majored in Mass Communications at James Ma...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 865–What’s for Dessert? How to Simplify Your Website to Increase Sales from 2023-03-20T19:44:23

The first thing that happens when you get to a restaurant is you are guided to your table and handed a menu. Menus are generally organized into appetizers, meals, and desserts. Could you imagine if...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 864–Best Of–How To Scale Your Business Through An Ecosystem with Steven Hoffman from 2023-03-15T12:36:04

Steve Hoffman (Captain Hoff) is the Chairman&CEO of Founders Space, a global innovation hub for entrepreneurs, corporations, and investors, with over 50 partners in 22 countries. Hoffman is also a ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 863–How Can a Golf Swing Help You Build a Marketing SYS-TEM? from 2023-03-13T18:19:29

Construction background How often do you find yourself getting ads for something that you just searched for? It can be both creepy and annoying.I went to a local golf shop to have some clubs regrip...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 862–Best Of–Bending Reality–Make The Impossible Probable with Victoria Song from 2023-03-09T15:51:14

VICTORIA SONG is the Leadership Advisor to successful founders and CEOs of the fastest growing technology companies in Silicon Valley and celebrities with power, platform, and influence. Victoria b...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 861–Stick a Pin in Your Vision Board…So What’s the Point? from 2023-03-07T14:28:33

If you want to build a successful business, you have to stay top of mind, provide value, and continue to learn, grow and change. What follows are three experiences I had in the last week or so that...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 860–From Downturn To Disaster–Business Continuity with Erika Andresen from 2023-03-01T21:44:29

Erika Andresen, CBCP, JD, MPA, is a recovering lawyer after nearly two decades of experience in both the corporate finance world and the military. Erika became a subject matter expert on national s...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 859–Are You Networking in a Hierarchical or Node Mode? from 2023-02-28T14:34:13

was listening to “The Square and the Tower”, subtitled “Networks and Power, from the Freemasons to Facebook” by Niall Ferguson. It argues that most organizations are hierarchical. “It's about emper...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 858–Best Of–Making Your Content Larger Than Life In Medium with Jeff Herring from 2023-02-23T14:46:44

Struggle with creating content? Jeff Herring provides tools, templates, software, and strategies to make content creation easy! No experience necessary. Jeff Herring AKA The Content Marketing Guy i...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 857–What’s Your Marketing Mousetrap?–Part 3 from 2023-02-21T18:00:24

In this final part of the series, I wanted to show how and why following traditional marketing thinking can hamper your success in B2b marketing. B2b marketing differs from consumer marketing becau...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 856–Best Of–Using Email Drip Sequences To Supercharge Your Sales Process with Shawn Finder from 2023-02-15T11:59:09

Shawn Finder has always been an entrepreneur at heart. At age 24, Shawn entered the entrepreneurial world after competing as one of Canada's top-ranked tennis players. He started out importing pack...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 855–What’s Your Marketing Mousetrap?–Part 2 from 2023-02-14T20:48:44

In part 1 of this series, I hinted that in this post I was going to outline a system we are working on that helps capture data from visitors in a way that traditional methods are either missing or ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 854–Profitable Virtual and Hybrid Events with Julie Migliacci from 2023-02-08T12:56:07

Julie Migliacci has over 17 years of high-touch customer service and event planning under her belt. There isn’t an event type she hasn’t planned before, from large celebrity fundraisers, virtual co...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 853–What’s Your Marketing Mousetrap?–Part 1 from 2023-02-07T12:03:43

In our last house, we had a small problem. Mice! If you think about it, your business is like my garage. Specifically your website. It has food for thought and attracts creatures who sneak in and o...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 852–Best Of–The Website Success Holy Trinity with Kurt Scholle from 2023-02-02T14:52:23

Kurt Scholle is an entrepreneur who understands what it is like to own your own business and to be responsible for the livelihoods of your employees. He measures business success only one way: prof...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 851–Don’t Become An Expense–Become Invaluable from 2023-01-31T12:09:22

I luckily learned a lesson back in the 1980s when I worked at AT&T. During a performance review, my supervisor said,"Son, you are an expense. I can hire two people for what you are asking for and I...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 850–Best Of–Dealing With Change And Becoming Undisruptable with Aidan McCullen from 2023-01-26T13:32:56

Deb Krier is a LinkedIn Strategist, social media advisor, and professional speaker. For more than 10 years, she has work with professionals to optimize their use of LinkedIn. As the founder of Wise...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 849–Are Your Processes Putting Progress in Purgatory? from 2023-01-23T22:20:11

Let's face it... Procrastination and Perfection have a purpose, but they pause progress. Progress is perpetuated by the processes you put in place. But all too often, we can put progress in purgato...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 848–Drive Growth Through The Customer Experience with Chip Royce from 2023-01-19T10:37:37

  Chip’s first experience with the tech sector started in 1994 after downloading the first Netscape browser (now Firefox) and led him to join his first startup a year later. He’s worked for and adv...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 847–Are You Whiffing the WIIFM? from 2023-01-17T16:27:47

Why is a very powerful word. It provokes conversations and promotes thoughtful responses. Simon Sinek thought it was so important he wrote a book about it"Start with Why". He said that"What"is the ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 846–Best Of–Career Hacks For 20&30 Somethings with Tom Agan from 2023-01-12T12:12:26

With the proper knowledge and coaching combined with an inspiring vision, I believe anyone -- person, team or organization -- can dramatically improve their performance. I help companies understand...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 845–Are You Whiffing the WIIFM? from 2023-01-11T15:05:31

When I say"Whiff"what do you think of? Are you imagining a baseball, moving at 100 mph, dropping out of the strike zone as the batter takes a swing at strike three? Or are you thinking of waking up...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 844–Reinventing Sales Teams with Rent-A-Rep with Bill Guertin from 2023-01-04T21:56:06

Bill Guertin (pronounced like"13") is a positive voice for change and is the leader of the “7 Voices” Movement, whose purpose is to hear, recognize, and minimize the effects of the negative Voices ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 843–Marketing – Strategy vs. Plan from 2023-01-04T12:38:09

Having worked with many non-profits in the past, the biggest hurdle they have to overcome is resources. If they want in for free, someone has to dedicate or donate the time. Otherwise, they have to...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 842–Best Of–The Emergence Of Tribalism In Social Media with Brian Kinghorn from 2022-12-28T21:01:10

Brian E. Kinghorn, Ph.D. is an assistant professor of Curriculum, Instruction, and Foundations at Marshall University. He earned his doctorate in educational psychology and educational technology a...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 841–Resolutions Vs. Reinventions from 2022-12-27T22:44:57

We all know the ebb and flow of resolutions. We set a simple or lofty goal to achieve, only to find that we slip up a day, week, or month later. That gives us permission to try again next year! Ea...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 840–Will AI (Artificial Intelligence) Really Change The World Of Marketing? with Pam Didner from 2022-12-21T22:07:50

Pam Didner is a marketing consultant, writer, speaker, podcaster, and author of 3 books: Global Content Marketing, Effective Sales Enablement, and the Modern AI Marketer.  She has given future tren...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 839–Half Baked Cookies – How To Cook Your B2b Marketing to Perfection from 2022-12-20T20:51:29

Tis The Season... for holiday parties. There are cookies everywhere. There are cookie exchanges because you can't get enough. You can't eat all your own cookies (well I guess you could if you tried...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 838–Work Is Not Where You Work? It’s What You Do! with Stan Phelps from 2022-12-14T21:14:15

Stan is a Forbes Contributor, TEDx Speaker, IBM Futurist, Certified Speaking Professional, and best-selling author of the Goldfish Series. He is an Instructor for the ANA School of Marketing and Ru...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 837–4 Signs Your Marketing Strategy is Not For B2b Sales from 2022-12-12T20:03:33

Tis The Season... The end of the year is always interesting. It's a time to reflect on the past, while we look toward the future, and many of us are giving and getting presents!  having moved to a ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 836–How To Maximize Your Networking In 2023 with Mike Verret from 2022-12-08T13:59:03

Mike has more than 20 years of experience in advertising and marketing, and his ability to understand and connect with an audience is the hallmark of his career. The approach he shares is what taug...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 835–5 FREE Things That You Want To Maximize in 2023 from 2022-12-06T20:37:36

Do you remember the good old days? Go back to before 2007 and remember what your world was like. You may have been a PC or a Mac (you surely remember those commercials). Moore's Law is the philosop...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 834–Looking Back&Forth–Insights for 2023 from 2022-12-01T12:02:14

Mark S. A. Smith designs and implements customer acquisition systems that find and recruit customers for disruptive products. He speaks at entrepreneurial events delivering pragmatic ideas to grow ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 833–The 5 Types of Golfers (What They Can Tell You About Your Business Style) from 2022-11-29T17:56:47

Golf is a fairly simple game. You hit a little white (or colored in my case) ball from a tee to a cup in the grass. It's meant to be done in 3, 4, or 5 touches of the ball. Many people think it's a...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 832–Best Of–Creating Content Art–Interviews with 6 Content Creation Specialists from 2022-11-23T13:17:30

Writer Jennifer Capler - The DM WomanLife&Leadership | Empowering Effective Leaders | Leadership Researcher&Speaker | Published Researcher&Author | Doctor of Management | Certified NLP Master Coach...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 831–Looking Back&Forth…What Are You Thankful For? from 2022-11-21T13:07:35

Every year, around the 3rd to 4th week of November, until the 1st week of January, business starts to slow down (unless you are in retail). We start to reflect on the previous months of the year. I...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 830–The Limitless Value Of Creativity with Blamah Sarnor from 2022-11-16T22:52:18

I am the CEO and Founder of Web Collaborative, a full-service digital creative agency. We pride ourselves on producing high-quality work that authentically communicates the value and story of our c...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 829–The 5 Keys To Successful B2b Marketing from 2022-11-15T23:21:40

Consumers are fickle. How do I know? I am one. Consumers change loyalties in an instant, while B2b customers are more complex. Switching brands or companies is easy for B2c. Not so much for B2b.One...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 828–Best Of–The History of CRMs and Why People Don’t Use Them Enough with Jon Ferrara from 2022-11-10T10:54:48

Jon is a SaaS entrepreneur and a CRM pioneer. He’s mostly known for founding one of the first CRMs, GoldMine. After selling his first company and retiring for 10 years, he decided to get back in th...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 827–The Distraction Attraction from 2022-11-08T12:31:29

I have no idea how old you are, but I am this old… Do you remember TV Magic Cards? Marshall Brodine was a famous magician (and he was the clown Wizzo on the Bozo Circus Show) who lived in Geneva, I...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 826–Best Of–Envisioning Better Social Media Interaction Using Planable with Xenia Muntean from 2022-11-02T21:33:47

Xenia is the CEO and Co-Founder of Planable, a content review and marketing collaboration platform used by over 5,000 teams behind brands such as Hyundai, Christian Louboutin, Viber, and United Nat...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 825–Marketing and Sales = Poison or Antidote from 2022-11-01T15:42:47

I want you to imagine that you have just ingested some poison. After the initial shock of realizing the impending doom, you hear the doorbell ring. At that very moment, an antidote salesman is stan...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 824–Best Of–Look Into My Eyes and Sell More with Umar Hameed from 2022-10-27T11:29:19

Umar Hameed is an expert in changing individual behavior and improving team dynamics. He uses techniques and tools from the world of Applied Neuroscience and NLP to make individuals and organizatio...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 823–It’s Not What They Say…It’s What They Do…CONSISTENTLY from 2022-10-26T11:37:40

Consistency can be defined as conformity in the application of something, typically that which is necessary for the sake of logic, accuracy, or fairness. When it comes to sales and marketing, consi...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 822–Best Of–The Transformational Economy with Mark S.A. Smith from 2022-10-20T11:05:17

Mark S. A. Smith designs and implements customer acquisition systems that find and recruit customers for disruptive products. He speaks at entrepreneurial events delivering pragmatic ideas to grow ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 821–Well Would You Look At That? Lessons Learned from Lifelong Learning from 2022-10-17T21:59:55

You have undoubtedly heard the saying that"You can't teach an old dog, new tricks?"It is true that younger minds are more open to new concepts and more pliable. But that does not mean that older mi...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 820–How To Make Your Business Stand Out Like a Pink Goldfish with Stan Phelps from 2022-10-12T21:47:03

Stan is a Forbes Contributor, TEDx Speaker, IBM Futurist, Certified Speaking Professional, and best-selling author of the Goldfish Series. He is an Instructor for the ANA School of Marketing and Ru...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 819–Consistent Communication…Are You Picking Up What I Am Putting Down? from 2022-10-10T22:37:24

Sitcoms and dramas often have two or three storylines that follow their own formulas, but then meet at the end to form a cohesive plot or storyline. But, if one of those threads ventures off to fat...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 818–How A Ping-Pong Table Could Save Your Business (or Maybe Not?) from 2022-10-05T22:10:16

Neil is a Certified Business Performance Advisor with Insperity. He is an HR professional for small businesses, specializing in employee engagement, loyalty, and retention. His business services in...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 817–The 5 Half-Truths of B2b Sales and Marketing (You Have Probably Been Fed) from 2022-10-03T22:07:57

Have you ever eaten an"Impossible Burger"? They do a pretty good job of making plants taste like meat, but why do they call it Impossible? Because meat has heme. Heme is the molecule that gives blo...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 816–Best Of–Envisioning Better Social Media Interaction Using Planable with Xenia Muntean from 2022-09-29T11:17:26

Xenia is the CEO and Co-Founder of Planable, a content review and marketing collaboration platform used by over 5,000 teams behind brands such as Hyundai, Christian Louboutin, Viber, and United Nat...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 815–Seasons…Cold Weather Can Nudge Business to Heat Up from 2022-09-26T17:25:42

We just crossed the autumnal equinox. In layman's terms - Summer is over (at least on the calendar.) Summer from a personal level is one of the most active times of the year. We have longer days an...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 814–Best Of–Making The Most Of Video In Your Marketing Mix with Lou Bortone from 2022-09-22T10:00:23

Lou Bortone is known as The Video Godfather. We’re not exactly sure why and, frankly, we’re a little afraid to ask. What we do know is that Lou Bortone has been a pioneer and thought leader in the ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 813–Name That Tune–Has Your Brand Voice Evolved With Your Business? from 2022-09-20T16:00:38

Yesterday, I when to the Digital Summit in Raleigh, where I helped out with the AMA Triangle booth (American Marketing Association - Raleigh chapter)\. It was a great day filled with meeting new pe...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 812–Best Of–ATTENTION–How To Stay Safe Through Situational Awareness with Brian Searcy from 2022-09-15T18:47:08

Brian Searcy is the President of The Paratus Group. His vision for The Paratus Group is to “Redefine How Safety is Learned” to make Schools, Churches and the Workplace and our Communities as safe a...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 811–How To Exceed Expectations? Find Someone Who Cares! from 2022-09-13T21:33:09

When it comes to exceeding expectations, you have to first set them, then exceed them. If you set expectations too high, you can often disappoint. If you set them too low, people tend to misinterpr...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 810–How To Hire Amazing Employees with Jeannette Seibly from 2022-09-07T19:57:16

Jeannette Seibly is The Leadership Results Coach. She has guided the creation of"people solutions"for 100s of companies while guiding the creation of three millionaires and countless 6-figure incom...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 809–It Pays to Follow The Instructions and Sometimes You Have To Write Your Own from 2022-09-07T10:18:36

It's been over 22 years since we built and bought our last home. Over that time, technology was whizzing along while our home and appliances lived in the early years of the 20th century. This was p...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 808–How Interrogating Terrorists Can Help Sales with Colton Seale from 2022-09-01T02:02:46

Colton led the development of the Interview&Interrogation (I&I) training for the High-Value Detainee Interrogation Group (HIG) which is recognized as breaking the mold for interviewing training and...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 807–You Get What You Pay For…Some Assembly Required from 2022-08-31T19:36:18

There are many benefits to creating and maintaining a virtual workforce. There is also one big drawback. You have no one in your office to help you carry and assemble office furniture. No matter ho...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 806–Best Of–Following The North Star to Your Success with Dan McPherson from 2022-08-25T11:33:05

Dan McPherson, International Speaker, Business and Personal Development Coach, and CEO of Leaders Must Lead, is on a mission to help Creatives and Entrepreneurs create and grow profit and understan...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 805–Success Is Personal and How To String Together Little Wins from 2022-08-22T21:13:21

I have been told that people who have almost died have a new perspective on life. Once you almost lose your life, you stop taking life (especially getting up each day) for granted. I begin each new...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 804–Best Of–Reading Body Language&Facial Expressions In The Age Of Zoom&Masks with Blanca Cobb from 2022-08-17T21:36:55

Blanca Cobb is an internationally recognized body language expert who’s been featured on national television shows such as the Steve Harvey Show, TODAY Show, Megyn Kelly TODAY, Dr. Oz, Dr. Drew, CN...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 803–If You Want Change, Results or Success, You Have To Take Your Own Pulse and Own It! from 2022-08-15T12:00:27

I was a control freak, and would normally work 12 to 16 hours a day, 6 to 7 days a week to do it all myself. I was successful at it, but at a cost. That cost was having a life. As I walked Layla (m...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 802–Best Of–Pay It Forward Tuesdays with Chuck Hester from 2022-08-03T22:53:07

Chuck Hester is a nationally renowned LinkedIn trainer and speaker who helps clients get the most out of LinkedIn. He also teaches others how to communicate effectively both in their personal life ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 801–Modern Website Makeover–Less Nav and More Salve (or Solve) from 2022-08-02T21:53:32

One thing I can assure you about marketing your business is that it's a neverending treadmill of change. When it comes to website technology, there is not a lot of earth-shaking change happening. W...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 800–Best Of–The Science Of Networking with Frank Agin from 2022-07-27T19:44:57

Frank Agin (http://frankagin.com) is president of AmSpirit Business Connection, an organization that empowers entrepreneurs, sales representatives, and professionals to become successful through ne...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 799–Innovation Is More Than Just A String (Theory) from 2022-07-25T12:00:38

I love my morning walks with my dog, Layla. Especially here in North Carolina. She gets to sniff, do her business, meet other dogs and people, and have the occasional stare-down battle with bunnies...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 798–How Consistent Content Creates Consistent Connections with Warren Whitlock from 2022-07-20T21:57:36

Hi. I’m Warren Whitlock. My mission is to help brands improve the results of their digital marketing. I started creating content for marketing when “new media” meant we could combine multiple slide...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 797–What’s LOVE Got To Do With It? In Marketing–EVERYTHING! from 2022-07-17T21:19:35

You may (or may not agree with the statement of concept... Marketing&Advertising are different. Advertising is about creating brand awareness. Marketing is about human interaction, behavior, and re...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 796–Best Of The Melding Of Mindset And Training with Marla Tabaka and Michelle Filicicchia from 2022-07-14T11:34:24

Marla Tabaka is an internationally known small business strategist, national radio show host, and leading Inc.com author. Her integrative approach to coaching combines mindset management and strate...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 795–2 Things that Probably Won’t Work for Your B2b Business from 2022-07-12T15:02:15

The brain loves to store and process sequences. We tend to rank success by the probability that a sequence will end in a positive or negative result. This is due to our limbic brains and the fight ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 794–How The AMA, iContact, and Pizza Can Help You Market Better with Hank Hoffmeier from 2022-07-07T11:10:16

Hank is an author, speaker, podcast host and Sr. Manager of Client Solutions at iContact, a Ziff Davis company. With a passion for all things digital and social, combined with more than 20 years of...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 793–Boy…Do I Have A Deal For You? Deals From The Trenches And The Search For Value And Truth! from 2022-07-05T12:54:46

Everything has new technology. Washing machines don't have agitators (I guess they are less angry now), fridges have Bluetooth (who talks to it?), and mattresses have memory foam (I am not sure I w...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 792–Best Of–From Dot Com Drummer To Data Real Estate Agent–How Computing Power Effects Your Business with Bill Winsininski from 2022-06-30T12:22:15

Bill is skilled in Sales, Data Center, Management, Business Development, and Marketing. - More Coming SoonLearn More About Bill and Confluence LLC - CLICK HERE

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 791–Seeing The World Through A Fresh Set Of“I”s from 2022-06-27T22:57:57

I have had more than one person question,"Why would you leave an area, where you have 22 or 40 years of connections to start over?".I have asked myself that question a few times. The only answer I ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 790–Best Of–Life Lessons For Success with Tag Team Member DC Glenn from 2022-06-22T18:32:13

DC Glenn was born in Chicago, Illinois, and Steve Gibson was born in Omaha, Nebraska. Both moved to Denver, Colorado, as young children. They met at Manual High School in 1982, where both pursued t...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 789–You Can’t Always Get What You Want? But If You Try Sometimes… from 2022-06-21T14:30:58

Do you know that Rolling Stones song? “You Can't Always Get What You Want?” It goes on to say, “But if you try sometimes, you might find, you get what you need.” I think that “Want” is a term that ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 778–Using Conscious Focused Actions To Grow Your Business with JV Crum III from 2022-06-15T12:53:56

J V Crum III is known for his LIVE On-Camera Trainings where he creates a Breakthrough for business coaches and consultants by helping them find $50,000 or more in hidden revenues and develop steps...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 787–“You Can Sell Anything!”(With A Little Help From My Friends) from 2022-06-13T22:24:44

We're about to make the 1000-mile journey from our old home to a new apartment. We had to find short-term living arrangements while our new home is still being built. Our Realtor and Home Stager, b...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 786–Best Of–What Does Value Mean To Your Customers? with Bob Burg from 2022-06-09T10:43:46

It is generally agreed upon that entrepreneurship is the engine that drives an economy upwards and is primarily responsible for its growth.Entrepreneurs create jobs, bring better and more affordabl...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 785–A Goal is Not a Strategy, But a Strategy Needs a Goal from 2022-06-06T20:58:11

I think that a goal is an admirable thing to have. Maybe you have heard the saying that"A goal without a deadline, is just a dream!". I'd like to add that"A goal without a plan, is just a Goal!"We ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 784–The Purpose Driven Economy with Mark S.A. Smith from 2022-06-01T19:35:32

Mark S. A. Smith designs and implements customer acquisition systems that find and recruit customers for disruptive products. He speaks at entrepreneurial events delivering pragmatic ideas to grow ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 783–When is 10 Greater Than 1000? (Hint It’s All About Relationships) from 2022-05-30T21:43:48

You never realize how much STUFF you have until you have to move it. We all have closets, drawers, and other hiding places that keep our stuff organized and out of sight, Simply go to any closet or...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 782–Why“FREE”Is A Four Letter Word That’s Bad For B2b Businesses? with Mark S.A. Smith from 2022-05-26T12:00:50

Mark S. A. Smith designs and implements customer acquisition systems that find and recruit customers for disruptive products. He speaks at entrepreneurial events delivering pragmatic ideas to grow ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 781–Why“FREE”Is A Four Letter Word That’s Bad For B2b Businesses? from 2022-05-23T12:00:22

Most of us have fallen victim to the allure of FREE stuff.  I had a freezer full of big bags and boxes of frozen food from going to Sam's Club and being a victim of the FREE sample person standing ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 780–Best Of–Understanding Thought Leadership And Influence Personas with Jim Barry from 2022-05-18T18:55:46

Dr. Jim Barry is the author of Social Content Marketing for Entrepreneurs, a textbook used in the instruction of MBA courses. He has served as Professor of Marketing at NSU since August, 2004 where...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 779–The Secret 3 B’s of Finding Your Perfect Customer from 2022-05-16T12:00:26

Did you know that the American bee is actually digital? Yup... It's a U.S.B. So is it a conspiracy theory, or a bad dad joke? Perspective is reality in the mind of the beholder!Some people think th...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 778–Best Of–Managing and Scheduling Your Social Media Posts In Planable with Vlad Calus from 2022-05-11T23:51:11

Vlad Calus is the co-founder @ Planable, the command center of social media collaboration for marketing teams, digital agencies, and freelancers to collaborate with their teammates&clients on the c...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 777–Three Questions With The Same Answer–Know, Like,&Trust from 2022-05-09T12:30:05

What do my best clients have in common? That question can be answered by looking at the Pareto Principle. 80% of my best clients come from referrals. and 80% of my income comes from 20% of all my c...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 776–Best Of–Better Relationship Emotional Intelligence Using Crystal with Drew D’Agostino from 2022-05-05T12:05:22

Founder of Crystal for the past 4 years, a personality platform that offers free assessments and industry-leading psychometric predictions. Focused on helping people communicate effectively, resol...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 775–The Power of Three…With Sales&Marketing from 2022-05-02T16:06:40

Good professional speakers and good marketers know that the most effective way to get people to remember what you said and to take action is to KEEP IT SIMPLE! Even if you have a very complex topic...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 774–Aligning Your Sales&Marketing Authenticity with Brent Keltner from 2022-04-27T22:22:39

Brent Keltner, Ph.D. is the author of the April 2022 book The Revenue Acceleration Playbook: Creating an Authentic Buyer Journey Across Sales, Marketing, and Customer Success published by Page Two ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 773–My GREATEST Sales Success…(Selling My Wife On Moving) from 2022-04-25T19:56:16

I hate the process of making sales soI hired a sales coach to help me overcome my fears. I was filled with the guilt of asking people for money. Also, I lacked the self-confidence to ask what my ho...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 772–Best Of–The Dream Vs Reality Of Crappy Marketing with Jonny Cooper from 2022-04-20T23:16:22

British author, piano player, international racing driver, and business coach Jonny Cooper is the founder of www.JonnyHatesMarketing.com Since growing a business to 8-figures and exiting, Jonny’s b...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 771–3 Signs From God That It’s Time To Move On… from 2022-04-18T12:28:32

I don't want to get all religious on you. As a matter of fact, I have often studied the science of religions, tribes, politics, and many facets of how and why we adopt belief systems that shape our...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 770–Best Of Unleash Your Primal Brain (And Understanding Your Customers) with Tim Ash from 2022-04-14T02:23:18

Tim Ash is an acknowledged authority on evolutionary psychology and digital marketing. He is a sought-after international keynote speaker, executive marketing advisor, and the bestselling author of...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 769–No One Can Serve Two Masters…But You Can Serve Two Clients At The Same Time! from 2022-04-12T21:33:39

Last week I had the pleasure and honor of being a paid speaker at a live conference. It was the first one I was able to do in the last 3 years. When you are presenting to an audience (as a paid spe...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 768–Best Of–Connect–Direct–Project Your Business with Michael Verret from 2022-04-06T11:00:14

Mike has more than 20 years of experience in advertising and marketing, and his ability to understand and connect with an audience is the hallmark of his career. The approach he shares is what taug...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 767–Networking Is All About Give And Take But Success Takes Giving from 2022-04-05T00:53:20

It's been a long journey to get ready to sell a house and buy another. I have been in the Chicagoland area for almost 50 years. Over that period I have moved at least a dozen times. But, you never ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 766–What Is Your Business REALLY Worth? with Henry Kaskov from 2022-03-30T20:53:34

Henry founded Kaskov Valuations, Inc. (KVi) with the mission of providing the right business valuation and financial consulting services to small and mid-sized businesses. Since 2008, he has gained...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 765–Are Your Signing Up Your Customers To The Right Channel? from 2022-03-29T00:20:53

I don't know if you have access to Apple TV+, but if you have not watched the movie"Coda", I can highly recommend it. Coda is a movie about a deaf family in the fishing town of Glouster Massachuset...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 764–Hire Higher with Andrea Hoffer from 2022-03-24T10:58:16

Andrea knows that great businesses are built on strong teams. That's why she founded AHA! Recruiting Experts, a company dedicated to helping leaders attract and retain the best people for their com...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 763–Good Things Come In Threes–The Marketing Trifecta Meets The Management Triad from 2022-03-22T20:48:02

They say, “Good things come in threes!” But who are ‘They'and what's good about them? Here are just a few… Primary ColorsBranches of Government StoogesI could go on for days, but good things in bu...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 762–How To Scale Your Business Through An Ecosystem with Steven Hoffman from 2022-03-15T22:14:25

Steve Hoffman (Captain Hoff) is the Chairman&CEO of Founders Space, a global innovation hub for entrepreneurs, corporations, and investors, with over 50 partners in 22 countries. Hoffman is also a ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 761–Avoid The Superman Syndrome–You Need The Justice League from 2022-03-15T00:26:11

In business, people are often looking for that one guy or company with superpowers to solve their critical issues. They are looking for Superman (or Superwoman) when what they really need is the Ju...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 760–Best Of The Psychology of Intentional Social Media with Brian Kinghorn from 2022-03-08T23:23:06

Brian E. Kinghorn, Ph.D. is an Associate Professor of Curriculum, Instruction, and Foundations at Marshall University. He earned his doctorate in educational psychology and educational technology a...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 759–How To Land The Right Client (Hint: It’s About Connections) from 2022-03-08T23:18:59

I don't know about you, but the past two years have been a challenge for everyone, and we are no different. It's not only made working from home more acceptable but an embraced lifestyle. People ar...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 758–Never Wear Pants Again with Chris Martinez from 2022-03-03T04:53:10

Chris Martinez is an entrepreneur, speaker, author and the Founder of DUDE Agency, a company specializing in helping digital marketing agencies with their people, processes, and education so they c...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 757–It’s People…Making Green Takes PEOPLE! from 2022-03-01T03:37:19

Past Bacon Podcast Guest Ryan Weiss, gave a presentation and workshop last week to a larger audience. The constant them and the biggest takeaway was that your processes have to align your purpose, ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 756–Top Of The Mountain Leadership with Tiffany Prince from 2022-02-24T01:41:38

Tiffany Prince, founder of Prince Performance LLC, is experienced in providing coaching, workshops and consulting around leadership, performance, change management and building high-performing team...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 755–How To Document Success? What Gets Captured–Gets Updated (With A Nudge) from 2022-02-21T17:12:25

How do you people feel about your CRM? Is it a Bankers'Box in the basement, or is it a loved and actively used tool? CRMs are often thought of as managing data, but in the middle of Customer&Manage...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 754–The Transformational Economy with Mark S.A. Smith from 2022-02-17T13:07:06

Mark S. A. Smith designs and implements customer acquisition systems that find and recruit customers for disruptive products. He speaks at entrepreneurial events delivering pragmatic ideas to grow ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 753–How To Give Your Sales Team A Little Empathy To Share With Your Customers? from 2022-02-14T18:55:38

It's hard to believe that two years ago we went from a kind of normal to total chaos in our businesses. We were mostly all chugging along, filled with hope for a new year, and BOOM. One thing has b...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
How To Give Your Sales Team A Little Empathy To Share With Your Customers? from 2022-02-14T18:55:38









It's hard to believe that two years ago we went from a kind of normal to total chaos in our businesses. We were mostly all chugging along, filled w...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 752–How To Avoid A Great Resignation At Your Company with Mark Babbitt&S. Chris Edmonds from 2022-02-09T12:19:55

Mark S. Babbitt is President of WorqIQ, a community and change management consultancy that helps organizations understand leadership's impact on culture and the company's collective level of Workpl...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 751–LinkedIn Wants Your New And Old Content (HINT: And So Do Your Prospects&Clients) from 2022-02-07T19:03:01

Of the many distractions, we have in our business lives, I am guessing that social media is not one that you would rate as useful. Believe me, I get it. With over 100 emails a day, phone calls, and...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 750–Career Hacks For 20&30 Somethings with Tom Agan from 2022-02-02T13:00:45

With the proper knowledge and coaching combined with an inspiring vision, I believe anyone -- person, team or organization -- can dramatically improve their performance. I help companies understand...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 749–Turbo-Charge Your Sales Engine in 2022–Fueling Your R.A.C.E from 2022-01-31T13:00:36

Your story and unique answers to your client's questions are the basic fuel to your sales engine. That engine needs a fuel pump and a turbo boost… Let me explain. A well-designed eBook also fuels y...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 748–From Orangutan To Rocket Scientist with Ryan Weiss from 2022-01-26T15:24:46

Ryan Weiss is a Christian, Husband, Father, Son, Brother, and Friend to many. He is passionate about engaging with business leaders who are interested in influencing the world in a positive way and...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 745–Turbo-Charge Your Sales Engine in 2022–Going Fishing from 2022-01-24T18:47:10

The average person will give you 8 seconds (the attention span of a goldfish) of online attention before moving on or taking action. (Time.com) So, every interaction you can create with them on soc...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 746–The Nimble C-Suite with Mark SA Smith from 2022-01-19T13:30:38

Mark S. A. Smith designs and implements customer acquisition systems that find and recruit customers for disruptive products. He speaks at entrepreneurial events delivering pragmatic ideas to grow ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 745–Turbo-Charge Your Sales Engine in 2022–A Simple Truth from 2022-01-17T20:14:44

What we all want are more sales. The simple truth is… If you can make it easier for your sales team to be successful, you and your business will thrive! What became crystal clear throughout all of ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 744–Look Into My Eyes and Sell More with Umar Hameed from 2022-01-12T20:25:54

Umar Hameed is an expert in changing individual behavior and improving team dynamics. He uses techniques and tools from the world of Applied Neuroscience and NLP to make individuals and organizatio...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 743–Turbo-Charge Your Sales Engine in 2022–The Search For The Easy Button from 2022-01-10T21:09:36

Over the last few years, we have all faced unprecedented challenges. We’ve all been rocked by things out of our control, like a once-in-a-lifetime pandemic, remote work, supply chain shortages, and...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 742 Email Systems Follow-Up and Sequencing with Luis Xavier from 2022-01-05T18:27:43

Luis Help Businesses Engage Prospects And Build An Army Of Loyal Customers Using Automated systems that increase engagement and create a constant flood of sales. Engage with your Leads, Increase Sa...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 741–The Anatomy Of An Ebook (I Wrote For My Business)–A Marketer’s Journey from 2022-01-04T01:25:03

Thought Leadership Marketing or Branding as Concept I don't know about you, but I think the hardest thing to do as a marketer is to market myself and my own business. When it comes to doing it for ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 741–The Anatomy Of An Ebook (I Wrote For My Business)–A Marketer’s Journey from 2022-01-03T13:38:08

Thought Leadership Marketing or Branding as Concept I don't know about you, but I think the hardest thing to do as a marketer is to market myself and my own business. When it comes to doing it for ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 740 How To Turn Adversity Into Opportunity with Bogdan Rosu from 2021-12-30T03:13:15

Bogdan Rosu created and taught the world's first Personal Development through Martial Arts program for 6 years. In that time he helped hundreds of individuals unlock the power of their mindset, bec...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 739–Addition Through Subtraction–When Less Leads To More! from 2021-12-27T23:22:19

Happy New Year! It's that time of the year where we think about making changes. What's on your list... joining a gym, dieting, quitting something? The New Year is just a milestone, but it is a good...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 738–Knowing Your Personality Why with Lisa Schermerhorn from 2021-12-23T01:42:12

Lisa has over 20 years of experience as a transformational leader, award-winning speaker, and expert in the fields of human behavior, leadership, and personal development.  She also trained in the ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 737–Finding Joy–In Your Business And In Life from 2021-12-20T19:18:37

It's that time of the year when we tend to look back and plan ahead. But you may want to stop and be mindful of the moment and find Joy! What brings you joy in your business? Can you makeyour work...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 736–Creating Content Art–Interviews with 6 Content Creation Specialists from 2021-12-15T02:03:28

Writer Jennifer Capler - The DM WomanLife&Leadership | Empowering Effective Leaders | Leadership Researcher&Speaker | Published Researcher&Author | Doctor of Management | Certified NLP Master Coach...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 735–How To Treat Your Content Like You Are An Artist? What’s Your Canvas? from 2021-12-13T19:06:48

Recently, we watched this documentary film where acclaimed French artist JR confronts prejudice and uplifts communities through larger-than-life art. He uses photography, and prints large murals an...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 734–Generate Better Sales By Communicating Through Authenticity with Ridgely Goldsborough from 2021-12-09T00:57:30

Author and International Speaker, Ridgely Goldsborough, believes in solving problems and taking complex topics, and making sense out of them. He started his first business at 16 and since graduatin...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 733–You May Want Leads…But What You Really Need Is Prospects? from 2021-12-06T19:05:54

I don't know about you, but I feel like I have to use the FORCE to fight off the number of people who reach out cold, asking me if I could use more leads? I find it ironic that they don't know me e...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 732–What’s An Audience Blueprint vs A Brand Blueprint with Mike Verret from 2021-12-02T23:00:59

Mike has more than 20 years of experience in advertising and marketing, and his ability to understand and connect with an audience is the hallmark of his career. The approach he shares is what taug...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 731–How Will Changing Your Marketing…Actively Improve Your Sales Success? from 2021-11-29T16:58:46

I learned a lesson while teaching LinkedIn to a companies sales team. I could teach tools, tactics, and tips, but I could not help them to look past the process to create progress. That was up to t...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 730–Becoming A Trusted Advisor–Part 2 with Mark SA Smith from 2021-11-24T13:00:02

Mark S. A. Smith designs and implements customer acquisition systems that find and recruit customers for disruptive products. He speaks at entrepreneurial events delivering pragmatic ideas to grow ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 729–The 10 Most POWERFUL Words In Business (Besides Thank You!) from 2021-11-22T13:00:59

It's that time of year again to give thanks and send holiday gifts and cards. The problem is, when we do that in social media or email, our sincerity gets diluted by every other person or company d...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 728–Becoming A Trusted Advisor–Part 1 with Mark SA Smith from 2021-11-18T00:33:19

Mark S. A. Smith designs and implements customer acquisition systems that find and recruit customers for disruptive products. He speaks at entrepreneurial events delivering pragmatic ideas to grow ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 727–Relationship Marketing For Success? Connect With Someone And Their Network from 2021-11-16T17:29:57

I recently did something I have not done in over 5 years. I hopped on a plane and went to Raleigh North Carolina to meet a bunch of people I have not yet met in person. The last few years have been...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 726–Overcoming The Red Tape Of Filling Jobs With Foreign Workers with Jacki Lentini from 2021-11-11T01:56:38

The Law Offices of Jacqueline Lentini, LLC is certified by the State of Illinois Central Management Services as a Women Business Enterprise (WBE), a part of the diversity compliance opportunities w...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 725–Marketing B2b For Better Sales–3 Things It Is&3 Things It Is NOT? from 2021-11-08T12:00:56

It was not too long ago that we had to get in our cars and go to store-to-store to find what we needed and the best deal. Amazon now does that for you and delivers it in a day or two. Since we are ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 724–Framing Your Negative Messages In A Positive Way with Jeff Ward from 2021-11-04T02:27:09

Jeff Ward has covered Illinois politics as a journalist for 11 years. He knows how to frame a message and he knows how to win a campaign. As a prize-winning former eight-year Sun-Times suburban op...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 723–Why Is Artificial Intelligence So Bad At Sales And Marketing? from 2021-11-01T16:46:06

When I walk my dog, I am using a bunch of AI (Artificial Intelligence) from my fitness tracker to taking pictures, to posting to social, and even voice recognition. We hardly even think about AI in...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 722–Creating One Million Jobs Through Collaboration with Dennis Yu from 2021-10-28T02:23:19

Dennis Yu’s mission is to create a million jobs. CEO of BlitzMetrics, a digital marketing company that partners with schools to train young adults. We offer courses, implementation, and consulting....

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 721–The Bento Box And How To Bite Size Your Marketing Messages from 2021-10-26T00:25:56

When I was a kid, I remember the feeling of getting a new lunchbox. I was proud to carry my favorite superhero or cartoon character with me to the lunchroom... it was the status symbol of the time ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 720–The Psychology of Intentional Social Media with Brian Kinghorn from 2021-10-20T15:06:14

Brian E. Kinghorn, Ph.D. is an Associate Professor of Curriculum, Instruction, and Foundations at Marshall University. He earned his doctorate in educational psychology and educational technology a...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 719–Why Social Media is NOT Effective As Advertising? (Well Sort Of) from 2021-10-19T02:34:21

Advertising is about awareness and getting the right people to take action when a topic resonates with them. Social Media is about having a platform that encourages engagement.Many conflate social ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 718–Working, Selling, and Leading By Finding Your Authenticity&Flow with Victoria Montgomery Brown from 2021-10-13T23:57:34

Victoria Montgomery Brown is the co-founder and founding CEO of Big Think the knowledge company that gets people smarter, faster through the wisdom of the world's leading thinkers and do-ers. Victo...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 717–Want Clients To Really Take A Look? Put It In An Ebook from 2021-10-12T00:18:29

Did you know that elephants don't really like peanuts? In the 1990s, elephants were used in circuses and zoos that allowed people to feed them. The circuses and zoos would sell peanut bags for peop...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 716–Fostering Innovation In Your Business with Dan Toma from 2021-10-07T03:07:45

After co-authoring the award-winning book The Corporate Startup, Dan founded the consultancy company Outcome. At Outcome, Dan is helping large companies transform to be able to grow for the future ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 715–Critical R.A.C.E. Theory and How To Win With YOUR Business? from 2021-10-04T19:35

When Facebook (and other social media platforms0 go down, your business can suffer if you rely on it to help spread your messages. Facebook (and other social media platforms) have come under scruti...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 714–Good Comes First–Leadership Tips with Mark Babbitt&Chris Edmonds from 2021-09-29T19:35:12

Mark S. Babbitt is President of WorqIQ, a community and change management consultancy that helps organizations understand leadership's impact on culture and the company's collective level of Workpl...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 713–Content Marketing Trends–Is Your Business Chasing The Wrong Ball? from 2021-09-27T18:45:25

When you see everyone doing the same thing, human nature is to follow the crowd. Just because everyone is doing it, does that mean it's right for your business or your customers? Have you ever seen...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 712–Best Of–The 3 P’s of Increasing Your Sales with Phil Gerbyshak from 2021-09-23T11:00:52

Phil Gerbyshak is a Sales trainer, a social media pioneer and a techno whiz kid who got his start delivering email by hand in the Navy. He’s the host of the show Conversations with Phil and is th...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 711–How Can A Great Marketing System Overcome Disruption In Business? from 2021-09-20T21:44:07

When disruption strikes, businesses try to manage by finding new leads to sell to, but is that the best way to deal with it?. When disruption strikes, we tend to get bust, and if you are too busy t...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 710–A Business Ready To Sell…Is A GREAT Business with Mark SA Smith from 2021-09-15T19:55:53

Mark S. A. Smith designs and implements customer acquisition systems that find and recruit customers for disruptive products. He speaks at entrepreneurial events delivering pragmatic ideas to grow ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 709–Want To Sell Your Business? Use Marketing To Increase Your Valuation from 2021-09-14T00:40:34

In an upcoming expert interview, Marks S A Smith tells us that"A Ready To Sell Business is a GREAT Business". What he means is, if you increase the sales by improving the processes, your business s...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 708–Dealing With Change And Becoming Undisruptable with Aidan McCullen from 2021-09-08T14:18:56

Deb Krier is a LinkedIn Strategist, social media advisor, and professional speaker. For more than 10 years, she has work with professionals to optimize their use of LinkedIn. As the founder of Wise...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 707–What Is The Secret B2b Marketing Formula? (Math is Hard–Success Is Not) from 2021-09-07T02:35:42

There is a secret in the banking industry - Savings accounts with restrictions make people save more... 80% more. There are two things that work, setting a minimum total or a set amount of time bef...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 706–Best Of–Timbits Selling and Delivering Value with David Priemer from 2021-09-02T02:58:19

Like most of us, David Priemer never thought he'd end up in sales! He started his career tinkering with test tubes and differential equations as an award-winning research scientist before spending ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 705–A Bolt Of Lightning–Inspiration vs Disruption? from 2021-08-31T00:20:01

George Carlin once said,"Electricity is really just organized lightning". We think of lighting as a brilliant idea, but it's also a type of interface cable for computers? But when the kind from the...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 704–Trust Based Selling with Ari Galper from 2021-08-25T21:23:28

Deb Krier is a LinkedIn Strategist, social media advisor, and professional speaker. For more than 10 years, she has work with professionals to optimize their use of LinkedIn. As the founder of Wise...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 703–Life Just Happens…While You’re Running Your Business from 2021-08-23T22:00:59

A lot has changed since 2001 when I started my business. Technology has been on a roll with the inventions of HDTV, camera phones, flash drives, and Bluetooth! Who could have imagined the invention...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 702–Beacons Of Leadership with Chris Voss from 2021-08-19T02:33:25

Deb Krier is a LinkedIn Strategist, social media advisor, and professional speaker. For more than 10 years, she has work with professionals to optimize their use of LinkedIn. As the founder of Wise...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 701–What Do Your Customers REALLY Want? Advertising, Marketing, and Relationship Marketing? from 2021-08-17T00:16:29

Website designer working with the new computer interface as design concept Don't you just hate all the junk mail you get ( and have to delete) every day? You never signed up for that list? You have...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 700–Best Of–Lay Off The Rah-Rah Or BSOS&Get Back To Business Basics with Chris Voss from 2021-08-12T12:40:29

Chris Voss has been a CEO and Serial Entrepreneur for over 31 years, building and managing a multitude of corporations in differing fields of industry. He's a Forbes Top 50 Social Media Influencer,...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 699–Are Your Marketing Systems Not Working? Stop Gambling&Start Winning from 2021-08-09T23:40:50

I am not sure if you have ever been inside a casino, but it's noisy with lots of flashing lights. Those are usually the sights and sounds of slot machines all around you. Slots are a simple and ver...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 698–Best Of–Business Success Strategies with Cathy Demers from 2021-08-05T00:35:56

Founder of BusinessSuccess.com and Host of the popular Business Success Cafe, Cathy Demers is not a “wanna be” when it comes to proven business success. In fact, she co-founded a company with a tin...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 697–How Utilizing Consumer Marketing Methods May Undermine Your Business Sales? from 2021-08-02T17:36:06

Did you know that Sears started as an entrepreneur who resold a batch of watches to railroad employees? He parlayed that into one of the biggest mail-order companies in the world. It was the Amazon...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 696–Best Of–How To Join The Conversation In Your Customer’s Mind with David Garfinkel from 2021-07-29T11:39:01

David Garfinkel is author of"Breakthrough Copywriting"and known among insiders as"The World's Greatest Copywriting Coach."He's worked with direct-marketing-oriented business owners in dozens of ind...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 695–How Can The Right Business Tools Help You Solve Business Problems Better? from 2021-07-26T14:40:37

It's enticing to find a Swiss Army Knife or suite of tools to manage our business and sales. Often we want to find an integration of a CRM, Email Marketing, Social Media, Project Manager, and more!...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 694–Optimizing Your LinkedIn Profile with Deb Krier from 2021-07-21T14:42:54

Deb Krier is a LinkedIn Strategist, social media advisor, and professional speaker. For more than 10 years, she has work with professionals to optimize their use of LinkedIn. As the founder of Wise...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 693–Leveraging LinkedIn To Grow Your B2b Business Through Social Networking from 2021-07-19T19:59

Many people think of LinkedIn as just another social media platform. I prefer to treat it as a Relationship Marketing tool that has one goal - let my perfect customers understand why I am here and ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 692–Building An Online Community with Scott Paton from 2021-07-14T02:41

Today, Scott is a full-on Digital Nomad, having structured his life so that he can grow his business while on a camel in Morocco, a beach in Greece, trekking around Machu Picchu or walking up a pyr...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 691–What Is Relationship Marketing? Amplify Your Marketing Messages from 2021-07-12T22:26:46

I was talking with a neighbor while walking my dog Layla. I was trying to explain what relationship marketing is and how social media plays into the mix. He felt that social media was censoring som...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 690–Build Business Bigger with Daniel Giordano from 2021-07-07T12:00:46

Daniel Giordano works with global businesses with expertise in online lead generation, business development, and a knack for finding hidden revenue streams. But over 20 years ago, he started with n...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 689–Need To Find&Keep Better People? Market Your Culture To Everyone from 2021-07-05T12:00:32

In the Post-Pandemic Pivot, companies and entrepreneurs are finding it harder to attract high-quality talent. Many people have left the workforce for the Gig Economy or the Creator Economy. Some co...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 688–Connect–Direct–Project Your Business with Michael Verret from 2021-06-30T12:00:51

Mike has more than 20 years of experience in advertising and marketing, and his ability to understand and connect with an audience is the hallmark of his career. The approach he shares is what taug...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 687–What Great Advice Would You Tell A Younger Self? (If You Could?) from 2021-06-28T21:44:51

I saw this post on Facebook the other day, and it asked a question, and it made me think. The question was, “What great advice would you tell your younger self if you could?” So, I decided to do a ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 686–How To Box Up More Creativity In Your Business with Penney Fox from 2021-06-24T00:33:45

My name is Penney Fox. I’m a Small Business Productivity Coach. If you own a small business and are wondering how to grow your customer base with social media, I can help. I’m sure you’ve heard tha...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 685–Testing 1-2-3…How To Get Your Audience To Embrace Your Content? from 2021-06-21T12:30:24

Back when I was playing in a band, you had to learn how to read your audience. We would choose songs based on how they reacted to previous ones:1st Set - Songs To Set The Mood 2nd Set - Play More O...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 684–How Understanding Analytics Can Help You Manage Change Better with Jill Holtz from 2021-06-16T12:00:43

Jill Holtz is co-founder of Mykidstime.com, an information website for parents, that has grown from a local West of Ireland listings directory to a global website, and a trusted online brand for pa...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 683–Want To Improve Your Business? Here Is My Know-Like-Trust System! from 2021-06-14T20:59:46

There have been a lot of people associated with the terms KNOW, LIKE,&TRUST! It has been attributed to Mark Twain, Stephen Covey, and past Bacon Podcast Guests Bob Burg and Chris Brogan. But what d...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 682–Envisioning Better Social Media Interaction Using Planable with Xenia Muntean from 2021-06-09T18:02:07

Xenia is the CEO and Co-Founder of Planable, a content review and marketing collaboration platform used by over 5,000 teams behind brands such as Hyundai, Christian Louboutin, Viber, and United Nat...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 681–Exercise Your Business–Get A Running Start To Deliver On Your Goals from 2021-06-08T11:39:38

What do running a business and running a 5K have in common? They both can feel like being on a treadmill, especially without having some Goals. I found some inspiration from a book I found on Blink...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 680–I Need To Know You&How to Meet Extraordinary People with Kymberli Speight from 2021-06-01T22:18:22

Kymberli is an author, speaker, executive coach, and professional trainer. Currently, she serves as the president-elect for NSA-Austin. In addition to her love for speaking, she teaches executive t...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 679–Dunbar’s Number And Why It’s Better To Be Part Of A Tribe from 2021-05-31T15:50:08

What's the difference between being an influencer and a good networker? Common wisdom says that you should try to build a huge following on LinkedIn (30,00 people) or a huge email list. If you can ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 678–The Science Of Networking with Frank Agin from 2021-05-26T03:16:34

Frank Agin (http://frankagin.com) is president of AmSpirit Business Connection, an organization that empowers entrepreneurs, sales representatives, and professionals to become successful through ne...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 677–You’ve Got Jail…How Facebook Is Getting Bad For Business from 2021-05-24T23:53:52

I find that Facebook is becoming less and less of a platform where I think we can try to do business. It has not only become very divisive but their model of Community Standards is over-policed in ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 676–Bending Reality–Make The Impossible Probable with Victoria Song from 2021-05-19T03:33:47

VICTORIA SONG is the Leadership Advisor to successful founders and CEOs of the fastest growing technology companies in Silicon Valley and celebrities with power, platform, and influence. Victoria b...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 675–To Achieve Your BHAG…You Need to SHAG to become a BFD from 2021-05-18T00:44:16

How do you eat an elephant? The traditional answer is - One bite at a time!But I consider you do it with SHAG. Eating an elephant is a Big Hairy Audacious Goal (BHAG). SHAg is a Small Hairy Audacio...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 674–The Last Law of Attraction with Andrew Kap from 2021-05-12T23:25:37

“The Last Law of Attraction Book You’ll Ever Need To Read” offers readers a never-before-seen understanding of the topic — that no other “LOA” book has ever been able to do — by going the extra mil...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 673–How Using Mixed Emotions Can Emotionally Charge Your Marketing Messages? from 2021-05-11T00:49:11

Literary theorist Christopher Booker adheres to the school of thought that there are 7 basic plots to all stories including movies, play, sitcoms, and more. They all tend to cycle the viewer throug...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 672–The Role of Creativity Plays In Enhancing Innovation with David Nayer from 2021-05-06T03:41:39

I've been on every side of innovation: discovering, creating, building, operating, partnering, and exiting. I'm vetted in public companies, a serial entrepreneur, an advisor and partner for venture...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 671–Why You Should Treat Your Marketing Like Choosing A Winning Stock? from 2021-05-03T23:38

At one point, I thought it would be a good idea to try day trading... BOY was I wrong? I did not understand the basic concepts of how good stock purchases take targeted research. There are some key...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 670–Unleash Your Primal Brain (And Understanding Your Customers) with Tim Ash from 2021-04-29T11:13:24

Tim Ash is an acknowledged authority on evolutionary psychology and digital marketing. He is a sought-after international keynote speaker, executive marketing advisor, and the bestselling author of...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 669–Vanity Fair, Unfair Vanity, and Vanity Metrics from 2021-04-27T14:12:07

I had a meeting with someone on Lunchlub named Holly. She works at Vanderbilt Medical Center in Media. We discussed how they are changing their methodologies to an email newsletter, educational con...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 668–INTERVIEW SPECIAL–Life Lessons For Success with Tag Team Member DC Glenn from 2021-04-23T00:18:10

DC Glenn was born in Chicago, Illinois, and Steve Gibson was born in Omaha, Nebraska. Both moved to Denver, Colorado, as young children. They met at Manual High School in 1982, where both pursued t...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 667–The History of CRMs and Why People Don’t Use Them Enough with Jon Ferrara from 2021-04-20T23:23:48

Jon is a SaaS entrepreneur and a CRM pioneer. He’s mostly known for founding one of the first CRMs, GoldMine. After selling his first company and retiring for 10 years, he decided to get back in th...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 666–6 Myths of Business I Created To Confuse You with Special Guest Lucifer from 2021-04-19T11:00:19

Lucifer is the world-renowned GREED coach and business consultant and also known as Coyote, Dracula, Beelzebub (he prefers Bubba), and the Prince of Darkness, He does not disclose clients, but you ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 665–Do You Have An Addiction To Average with Kellan Fluckiger from 2021-04-14T19:01:01

Ultimate Catalyst for personal transformation. Creator of the ultimate life formula. Author of 13 books and “your ultimate life“ podcast. 30-year executive experience in the energy industry. Surviv...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 664–Why Online Ads Can Be More Of A Gamble Like A Slot Machine? from 2021-04-12T20:58:52

Gambling can be a fun personal activity but has perils when it comes to business. But all too often, businesses use advertising as a way to attract customers without realizing the full concept that...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 663–Following The North Star to Your Success with Dan McPherson from 2021-04-08T02:24

Dan McPherson, International Speaker, Business and Personal Development Coach, and CEO of Leaders Must Lead, is on a mission to help Creatives and Entrepreneurs create and grow profit and understan...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 662–Creating Content From A Philosophical–Philanthropic–Propaganda Perspective from 2021-04-05T20:21:45

Philosophy, Philanthropy, and Propaganda all have different meanings to different people. Some are positive and some are negative. But they all can have an impact on the effectiveness of your marke...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 661–Developing The Next Generational Sales Force with David Lopez from 2021-03-31T23:57:51

As co-founder/CEO, my superpower is that I actually give a damn. I care about increasing opportunities for our students. In my free time, I love to watch or play basketball! Internalyze is an onlin...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 660–If You Want To Grow Your Business–Network Better from 2021-03-29T21:08:54

During the last year and the world of working from home, I was blown away at all of the networking groups I was able to find online. Some of them had upwards of 100 people at a Zoom meeting. Networ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 659–The Dream Vs Reality Of Crappy Marketing with Jonny Cooper from 2021-03-24T21:30:03

British author, piano player, international racing driver, and business coach Jonny Cooper is the founder of www.JonnyHatesMarketing.comSince growing a business to 8-figures and exiting, Jonny’s be...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 658–To Be FRESH Content Creator You Need to Be A Consumer First from 2021-03-22T20:45:13

Who knew eating could be so complex? Today we have many choices. Fast food, or restaurant delivery, grocery shopping, or grocery delivery. Each has its advantages, but FRESH takes more time. If you...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 657–Reading Body Language&Facial Expressions In The Age Of Zoom&Masks with Blanca Cobb from 2021-03-18T02:32:45

Blanca Cobb is an internationally recognized body language expert who’s been featured on national television shows such as the Steve Harvey Show, TODAY Show, Megyn Kelly TODAY, Dr. Oz, Dr. Drew, CN...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 656–What is Your 2021 Stimulus Plan? from 2021-03-15T22:22:40

SSUCv3H4sIAAAAAAAEAJ2QywrDIBBF94X+g7jOwtakTfsroYuJSpCaCD5SSsi/10cE1905584d5852PiGER7CS4SfaYhVqqZS3zoCTegmYNAcXXDptJKgII9uTgq0D562wccSBGDgxhd4MD3/5Z8g1KkISgyNIGDcVs35MrKC9+duZH68SBSaxsG9auApihBKQgwy...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 655–Scaling A Million Dollar Business In A Pandemic World with Tommy Mello from 2021-03-10T02:02:57

Tommy Mello is the founder of A1 Garage Doors, a $40 million-plus home service business with over 200 employees in 9 states. He shares what he's learned at HomeServiceExpert.com to help fellow entr...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 654–Why You Need To Be Part Of The Cancel Culture? from 2021-03-08T22:42:28

There has been a lot of chatter about Cancel Culture lately. I am ALL FOR IT (but in a different sort of way). I am talking about you taking the time to cancel things that annoy you by disrupting y...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 653–How To Rev Up Your Social Media Engine When The World Shifts To Neutral with Robin Wilson from 2021-03-04T04:05:30

Sassy is a word she likes to use to describe herself, but really words like driven, focused, and direct are closer to the flavor of cupcake that she is. Robin started SCP AGENCY in a time when no o...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 652–Don’t Be an Icky Guy (or Gal) Find Your Purpose with Ikigai from 2021-03-02T00:08:19

It's hard to believe that's it's been a year that most of us have been on lockdown due to the pandemic. It has been tough on some and we all need a way to stay upbeat and redefine our purpose. Ther...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 651–Pay It Forward Tuesdays with Chuck Hester from 2021-02-24T17:24:24

Chuck Hester is a nationally renowned LinkedIn trainer and speaker who helps clients get the most out of LinkedIn. He also teaches others how to communicate effectively both in their personal life ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 650–Don’t Be Be An Inbox Clogger–Email With A Purpose from 2021-02-23T04:19:53

It's easy to have a full email inbox. As a business owner, you don't want to be part of somebody's full inbox, meaning your email lays unread and ultimately in the trash bin. That means you have to...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 649–Timbits Selling and Delivering Value with David Priemer from 2021-02-17T00:41:23

Like most of us, David Priemer never thought he'd end up in sales! He started his career tinkering with test tubes and differential equations as an award-winning research scientist before spending ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 648–Organized or Disorganized…That is the Question? from 2021-02-15T21:48:51

Did you know that the average person spends 2.5 days (60 hours) per year searching for lost items? My guess is that is even longer if you include your digital assets (emails, password, computer fil...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 647–Best Of–Looking For Some Golden Leads? Get Out There&Serve People with Warren Whitlock from 2021-02-11T01:53:45

Hi. I’m Warren Whitlock. My mission is to help brands improve the results of their digital marketing. I started creating content for marketing when “new media” meant we could combine multiple slide...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 646–Using Your Inner Crystal Ball With Your Marketing Strategy from 2021-02-08T19:05:33

Black Magic Ball with answer Outlook not so good There is a big difference between a marketing plan and a marketing strategy.A Crystal Ball, the Magic 8-Ball, and Zoltar are all fun, but in the end...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 645–The Quick Business To Public Speaking Method with Connie Regan Green and Ellen Finkelstein from 2021-02-04T00:25:35

Connie Regan Green Connie Ragen Green is a former classroom teacher and real estate appraiser who left it all behind to come online in 2006. As an author of more than twenty books, publisher, inter...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 644–Why You Want To Be The Problem Child from 2021-02-01T23:11:15

According to a recent study by MIT, second-born children, particularly boys, tend to be the troublemaker or the “black sheep” in the family compared to their older siblings. The youngest children a...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 643–Successful Social Selling In A Virtual World with Craig Lowder from 2021-01-26T23:17:50

Craig Lowder, author of Smooth Selling Forever, is a sales-effectiveness expert with a thirty-year track record of helping owners of small and mid-size companies achieve their sales goals. He is th...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 642–The Three Headed Marketing Success System from 2021-01-26T00:56:07

I often hear from companies after I explain my process,"We like what you have to say... but we are just going to hire a marketing person."I ask in return"Which one?"They often don't understand that...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 641–Leadership Through Mindset And Skillset with Alain Hunkins from 2021-01-21T00:22:25

Alain Hunkins helps high achieving people become high achieving leaders. Over his 20+ year career, Alain has worked with over 2,000 groups of leaders in 25 countries. He’s worked with 42 of the For...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 640–5 Cool New Tools To Save Time In 2021 from 2021-01-18T23:04:28

We have all heard that"Time is Money", but in some cases"Time Costs Money". In business, it often makes send to find tools that make your life easier, less complex, or helps you speed up processes....

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 639–New Challenges In This New Business Environment with Eleanor Haglund from 2021-01-14T00:33:13

Eleanor Haglund is an MBA candidate at Columbia Business School and Founder and CEO of Aspire 360, a network of startup CEOs that support each other's growth. After studying Creative Writing, Psych...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 638–Yes AND vs Yes BUT – When To Let Go Of Your Buts from 2021-01-11T23:00:12

The word “YES” alone is a very positive word but, a lot of times the word yes has an addendum to it such as yes and, or yes but. Today I want to help you know when you should be letting go of your ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 637–How Technology Makes What’s Old New Again with Warren Whitlock from 2021-01-07T04:43:34

Hi. I’m Warren Whitlock. My mission is to help brands improve the results of their digital marketing. I started creating content for marketing when “new media” meant we could combine multiple slide...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 636–Time Vs Money–Both Are Limited Resources But What Do You Value More? from 2021-01-05T00:41:27

Image by Tumisu from Pixabay Welcome back to the new reality of 2021. Although we are just getting off the ground (business-wise), there are many business and marketing experts that are trying to s...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 635–How To Turn The Sour Grapes Of 2020 Into Fine Wine In 2021 with A.M. Williams from 2020-12-30T04:15:24

Coach A.M. Williams is a Results Coach who specializes in helping experts transform their expertise into high leveraged offers. He is the owner of A.M. Williams Coaching Co., LLC and has personally...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 634–Happy New Year–5 Things You Can Get Ready&Organized from 2020-12-28T22:50:50

Photo by Simon Zhu on Unsplash Every year I have a new year tradition. I take the day on January 1st to put away last year's files and make new file folders for the coming year for both personal an...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 633–The Melding Of Mindset And Training with Marla Tabaka and Michelle Filicicchia from 2020-12-23T04:15:32

Marla Tabaka is an internationally known small business strategist, national radio show host, and leading Inc.com author. Her integrative approach to coaching combines mindset management and strate...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 632–From Bacon to Beacon…How To Light Up Your Business In 2021? from 2020-12-21T22:54:58

Photo by Jan Baborák on Unsplash A friend, mentor, and frequent podcast guest expert, Marla Takaka (see Episodes 171, 395, 531, and the upcoming episode 633) asked a question on Facebook."Do you ha...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 631–How To Adjust Your Mindset To Make Your Time More Valuable with Mark SA Smith from 2020-12-17T04:00:06

Mark S. A. Smith designs and implements customer acquisition systems that find and recruit customers for disruptive products. He speaks at entrepreneurial events delivering pragmatic ideas to grow ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 630–The 5 Habits You Need To Adapt For a Successful New Year from 2020-12-15T01:29:34

If you stream TV and have Netflix, then you may have seen the mini-series"The Queens Gambit". It a story about how an orphan girl became the queen of chess in the 1960s. In the series, Beth learns ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 629–Holiday Gifting In A Zoom Meeting World with Chelsea Martin from 2020-12-08T22:46:28

Chelsea Martin is Co-Owner of Noms Bake Shop, the industry expert in the art of convenient corporate gifting that leaves a lasting impression. In the noisy world of gift-giving, Noms Bak Shop makes...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 628–Up On The Housetop Click, Click, Click–How a Website is like Building A House from 2020-12-07T22:28:22

If you have multiple parts of your business (wholesale, retail, and online), it makes sense to have multiple websites to serve each of your different audiences. I have this podcast site, one for my...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 627–ATTENTION–How To Stay Safe Through Situational Awareness with Brian Searcy from 2020-12-02T20:39:11

Brian Searcy is the President of The Paratus Group. His vision for The Paratus Group is to “Redefine How Safety is Learned” to make Schools, Churches and the Workplace and our Communities as safe a...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 626–Now Is The Time to Start Marketing Your A.S.S. Off from 2020-12-01T01:20:49

People who know me know that I like acronyms. BACON is an acronym for Building Authentic Connections Online Marketing. Politics is a touchy subject, but it's been interesting how messages have evol...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 625–The 7 Voices In Your Head That May Be Holding You Back with Bill Guertin from 2020-11-25T14:04:34

Bill Guertin (pronounced like"13") is a positive voice for change and is the leader of the “7 Voices” Movement, whose purpose is to hear, recognize, and minimize the effects of the negative Voices ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 624–What Business Are You REALLY In? Are You Thankful? from 2020-11-23T23:24:24

In 1970, John Lennon released a son"Instant Karma". In our'want it now'world I am here to tell you that it's not how this works. Sometimes, you can do all the right things but still, suffer. I have...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 623–How To Adapt–Cope–Flex In Uncertain And Challenging Buisness Times with Rick Lochner from 2020-11-18T01:48:48

Rick Lochner is the President of RPC Leadership Associates, Inc. where he helps Business Owners Make Leadership a Way of Life. A Certified Veteran-Owned Business, he helps clients align their busin...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 622–Why It’s Important To Make A Case With A Case Study? from 2020-11-17T01:01:27

Although it started out as a graphic, what I found myself doing was making a case for Case Studies. Case Studies are often conflated with White Papers. A white paper talks about the implementation ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 621–How Can The F-Word Change Your Life? with Dr. Cheryl Lentz from 2020-11-11T23:05:05

Known as the Academic Entrepreneur, Dr. Cheryl is a unique and dynamic speaker who intensely connects with her audience, having one foot in academia and one foot in the business and entrepreneurial...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 620–What Business&Life Lessons Can You Take Away From 2020? from 2020-11-10T01:49:47

Who could have predicted what 2020 would be a tumultuous year? Every year has a degree of ebbs and flows, but this year was unique. What did you learn from the challenges that were presented? How c...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 619–Training Your Staff in the Zoombie Era with Michelle Filicicchia from 2020-11-05T02:22:26

Michelle’s primary focus is helping leaders and employees achieve high-performance and measurable results that encompass engagement, productivity, well-trained individuals and effective teams. Mich...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 618–How To Get Your Content To Win The Election On Social Media from 2020-11-03T03:54:55

Did you know that people are voting for your social media posts? People vote on your posts with likes, comments, and shares, but social media platforms have a form of voter suppression with their a...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 617–Best Of–Overcoming Overwhelm with Karolyn Blume from 2020-10-29T03:13:03

Karolyn dropped additional nuggets of sales and marketing goodness in the EXTENDED Interview. Be sure to click here to access all of our great extended interviews, transcripts and more within our I...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 616–How Staring At Clouds Can Improve Your Marketing Results? from 2020-10-26T21:26:23

The fall in Chicago is what I call 50 Shades of Gray... because it's cloudy and drab almost every day. I miss the sunshine and the puffy white clouds already! But I want to talk about a different k...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 615–Best Of–Getting Great Growth In Business With Facebook Groups with Marc Mawhinney from 2020-10-22T02:31:12

Marc dropped additional nuggets of sales and marketing goodness in the EXTENDED Interview. Be sure to click here to access all of our great extended interviews, transcripts and more within our Insi...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 614–In Order To Change Minds, You Have To Overcome Heard Immunity from 2020-10-20T02:45:22

WARNING: This is part story, part lesson, part RANT! It's bad enough that we have to put up with robocalls, political ads, and polls, and just random hang-ups, but when a real salesperson calls and...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 613–Best Of–Reputation, Reviews, Recommendations&Referrals with Mark S.A. Smith from 2020-10-15T11:53:27

Mark S. A. Smith designs and implements customer acquisition systems that find and recruit customers for disruptive products. He speaks at entrepreneurial events delivering pragmatic ideas to grow ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 612–How To Help Marketing Build A Bridge To Better Sales? from 2020-10-12T23:11:46

Training our new dog Layla (who is 11 months) is a challenge. Luckily, she responds to food, or better yet - Treats! We have multiple treats for different training activities. We have one for when ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 611–Best Of–Generating Leads with Matt Bacak from 2020-10-08T00:14:55

Matt dropped additional nuggets of sales and marketing goodness in the EXTENDED Interview. Be sure to click here to access all of our great extended interviews, transcripts and more within our Insi...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 610–How To Make Virtual One-On-Ones More Proactive&Productive from 2020-10-06T00:49:50

If we took a way-back machine to December 2019, you probably never would have guessed that you would be networking almost 100% online? Zoom has been a savior and a bain for many, but here we are li...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 609–Best Of–Joint Ventures with Gina Gaudio Graves from 2020-10-01T02:29:32

Gina dropped additional nuggets of sales and marketing goodness in the EXTENDED Interview. Be sure to click here to access all of our great extended interviews, transcripts and more within our Insi...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 608–Finding The Influencers to Make Your Content Go Viral from 2020-09-29T03:13:56

In his book,"The Tipping Point", Malcolm Gladwell discusses how viruses spread. We are not only talking about the medical kind, but the ones that influence people and culture. Viruses usually start...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 607–Best Of–Storytelling Made Easy- Persuade and Transform Your Audiences, Buyers, and Clients with Michael Hauge from 2020-09-24T03:45:55

MICHAEL HAUGE works with people who want to change more lives and make more money, by telling compelling stories. He has been one of Hollywood’s top consultants and story experts since 1985, and ha...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 606–The 4 People You Should Positively Be Marketing To from 2020-09-22T00:56:33

Networking has changed and so have our businesses. If you are like me, we spend a lot of time on Zoom. I am here to tell you Zoom Fatigue is REAL! Meeting online increases our cognitive load becaus...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 605–Best Of–Bright Shiny Object Syndrome with Kelly McCausey from 2020-09-16T21:57:03

Kelly dropped additional nuggets of sales and marketing goodness in the EXTENDED Interview. Be sure to click here to access all of our great extended interviews, transcripts and more within our Ins...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 604–Pull The Common Thread That Holds Us All Together from 2020-09-15T00:25:52

Our last dog (Buddy Guy) never really would destroy his toys. Our new dog Layla is a completely different animal. She believes her purpose in live to find and spit the stuffing out of every toy you...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 603–Best Of–Be Disruptive To Create New Business with Mark S. A. Smith from 2020-09-09T23:40:06

Mark S. A. Smith designs and implements customer acquisition systems that find and recruit customers for disruptive products. He speaks at entrepreneurial events delivering pragmatic ideas to grow ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 602–How New Customers Can Be Like Getting A New Puppy from 2020-09-08T03:04:43

On a past podcast, I discussed the crazy idea we had of trying to adopt a dog and the lessons learned through the process. Well, a week ago we left downtown Chicago with a new 11-month-old puppy na...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 601–How To Get Your Brag On While Networking with Jeannette Seibly from 2020-09-02T02:44:10

Jeannette Seibly is The Leadership Results Coach and an award-winning executive coach and keynote speaker. During the past 28 years, she’s guided the creation of 3 millionaires and countless 6-figu...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 600–How And Why To Build A Golden Rolodex from 2020-09-01T03:03:28

Do you remember using a Rolodex? It was a device that was round or a slotted platform that contained index cards with sorted contact information in alphabetical tabs. We used to keep all our import...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 599–Finding A or Becoming Guest On A Podcast with Brent Basham from 2020-08-27T00:30:43

Brent Basham is an occasional podcaster, dad of three, co-founder of Poddit. In 2014 Brent had an epiphany. As a father and tech enthusiast, he realized we were standing at a very unique point in h...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 598–Lessons Need To Be Learned But Are Wasted Without Action from 2020-08-24T23:19:35

Every marketing communications should have a common goal: to create a human-to-human conversation. It could happen online, on the phone, or in person, but that should be the purpose. Sometimes we m...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 597–How To Build Awesome Business Relationships Through Email with Ely Delaney from 2020-08-18T22:03:56

Ely Delaney is an Automated Systems Strategist and the co-founder of Purple Knight Marketing, an education company designed to help entrepreneurs go from surviving to thriving in any economy. He’s ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 596–Why Your Marketing Needs a Feedback Loop? from 2020-08-17T23:05:42

In music, there are two kinds of feedback - Good and Bad. Bad feedback is that high pitched squeal you hear when a microphone gets too close to a speaker. Good feedback is the kind where you contro...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 595–Best Of–Creating A Healthy Relationship With Failure with Miha Matlievski from 2020-08-13T03:26:34

One business coach has forged his approach to helping entrepreneurs and business executives by using a monumental personal failure and eventual redemption to help get others where they need to go t...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 594–Procrastination vs. Perfectionism and How-To Git‘Er Done from 2020-08-10T22:39:28

Writing a book is a challenge. It was five months ago to the day that I started the process, and it IS a process. To do it right, it takes a team of designers, editors, proofreaders, and friends. I...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 593–How To Make Some Serious Bread from Friends and Connections with Nancy Hand from 2020-08-05T00:45:45

Nancy is a networking and social confidence coach with a background in contract law, dispute resolution, and NLP. She helps her clients build and re-build social and professional networks after maj...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 592–It’s The Message Stupid from 2020-08-03T21:56:06

Great marketing communication systems can work, but most of them only work when you feed the right message, to the right audience, at the right time.Some industries such as health and finance have ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 591–Best Of–Save Time And Make More Money Using Virtual Assistants with Kathy Goughenour from 2020-07-29T22:24:15

Brad Banyas is an entrepreneur, executive and technology advocate with over 22 years of experience in the Software as a Service (SaaS) industry. Brad started his career in software sales in 1991. H...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 590–Scams&Spams And How To Protect Yourself&Your Business from 2020-07-27T21:22:32

In today's uncertain environment, there are many opportunities for people to take advantage of you and your business. Fake calls are on the rise. Scam and spam snail mail and email are more prevale...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 589–The Magic Of Relationships and Follow-Up with Joe M. Turner from 2020-07-21T23:32:46

"Chief Impossibility Officer"Joe M. Turner is the founder and principal speaker and performer at Turner Magic&Keynotes, providing world-class corporate entertainment and insightful keynotes for cli...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 588–How To Overcome The Story In You And Your Customers Minds from 2020-07-20T23:24:21

Seth Godin said in his daily blog email"If it’s not helping you take action to make things better, what’s it for?"When it comes to the content you create, what's the action you expect people to tak...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 587–What You Can Do To Reboot Your Speaking Career with Kerry Heaps from 2020-07-15T16:27:34

An Entrepreneur of 15 years, Kerry is the Publisher of Pageant Platform Magazine and the Host of Pageant Platform Podcast. Kerry is a sought-after Speaker on topics such as Leveraging your Publicit...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 586–How To Serve Up Great Content With Marketing Systems from 2020-07-13T14:51:49

QUESTION? Is your marketing more like a vending machine or a restaurant? A vending machine is simple. People put money in and get something (generally overpriced) out.Restaurants are more complex. ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 585–What Is BYOD And Why Does It Matter With Remote Employees with Michael Peysakhovich from 2020-07-08T00:17:40

Michael graduated from Virginia Tech and went there on a wrestling scholarship and received a degree in Child Development and a minor in Organic Chemistry. Currently a Sales Executive for my family...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 584–How to Overcome FEAR with Content Marketing HOPE from 2020-07-06T21:44:16

We are living in a noisy world. We are living at gigabit speed. We are living in a world of rapid change. We face so much information being thrown at us that it can become mind-bending and often de...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 583–How Better Listening Can Lead To Bigger Sales with Nancy Kazdan from 2020-06-30T22:59:14

Nancy L. Kazdan, Founder&CEO, Market Share International is widely regarded by her clients as the leader in advising, coaching and training people from professional services organizations, financia...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 582–The Top 5 Big Mistakes Big Businesses Make On LinkedIn from 2020-06-29T23:13:25

No matter what size business you have or are working in, it should have a LinkedIn Business page. Whether you are a solopreneur or a corporate CEO, you need to make sure that you have a cohesive me...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 581–5 Keys To Better Understanding Your Business Finances with Andrew Stotz from 2020-06-24T00:59:18

Andrew left a management career at Pepsi-Cola in California to teach finance in Thailand and has not stopped teaching since. In 1993, he found his life calling as a financial analyst, a job for whi...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 580–How To Increase Your Return On Relationship Investment By Interacting Human to Human from 2020-06-22T22:03:11

There is a difference between in-person or face-to-face networking and online networking. When you meet in person, you usually have the attention of more than one person at a time. Online it's much...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 579–What Does Good Mean In Your Business with Mark S. Babbitt from 2020-06-17T12:48:50

Mark S. Babbitt is President of WorqIQ, a community and change management consultancy that helps organizations understand leadership’s impact on culture and their collective level of Workplace Inte...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 578–The Pu-Pu Platter And Creating Content Marketing Samplers from 2020-06-15T22:26:24

I've been working on my new book “Toilet Paper Math”. Last week I talked about the three"P"s of Thought Leadership and I would be remiss if I did not interject some potty humor. That's why I am cal...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 577–Understanding Thought Leadership And Influence Personas with Jim Barry from 2020-06-09T23:15:04

Dr. Jim Barry is the author of Social Content Marketing for Entrepreneurs, a textbook used in the instruction of MBA courses. He has served as Professor of Marketing at NSU since August, 2004 where...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 576–Thought Leadership? You Need To Have Purpose, Passion, And A Plan from 2020-06-08T23:33:07

When people say that they want to be found on social media, that can mean many things. You can be fun, entertaining, controversial, or just a standard user and observer. To make social media REALLY...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 575–From B2b To H2h–Embracing The New Reality with JV Crum III from 2020-06-03T20:22:24

Are you an entrepreneur on a mission to make an impact and build a highly profitable business? Stay tuned! Named by Inc Magazine as one of the Top 13 Business Shows, JV Crum III hosts the Conscious...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 574–LinkedIn Is The Best Way…To Follow The Bouncing Customers from 2020-06-01T23:43:50

With business in flux, people are moving. They may be changing jobs either by choice or by economic conditions. Just last year, the average job tenure lasted 3-5 years but that may change more rapi...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 573–Follow The Bouncing Customers with Mark SA Smith from 2020-05-28T00:35:45

Mark S A Smith: Working in the world of technology since 1982, Mark uses systems thinking to help organizations successfully bring new, disruptive technology to market by orchestrating compelling, ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 572–Why Building An Audience Is A Moving Target And What You Can Do? from 2020-05-26T02:52:46

It's hard to believe it's been 7 years since I started writing my first book. At that time I created a website to promote it. Since then I have added 3 more books but never really looked at the web...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 572–Best Of–Don’t Just Build A Business But Make A Difference–The Hero Factor with Jeffrey Hayzlett from 2020-05-20T21:16:21

Jeffrey is a leading business expert, cited in Forbes, SUCCESS, Mashable, Marketing Week and Chief Executive, among many others. He shares his executive insight and commentary on television network...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 571–How Marketing Should…Connect The Dots To More Sales? from 2020-05-18T21:05:33

I love puzzles. My favorite is a word puzzle where you have to take jumbled letters and create the right word based on a clue. Marketing and sales are justifiably interconnected. There are a series...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 570–Making Your Content Larger Than Life In Medium with Jeff Herring from 2020-05-12T20:50:37

Struggle with creating content? Jeff Herring provides tools, templates, software, and strategies to make content creation easy! No experience necessary. Jeff Herring AKA The Content Marketing Guy i...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 569–Want More Business? Give 100% And Expect Nothing In Return from 2020-05-11T21:43:38

Not so long ago, business, as usual, has come to an abrupt halt. In some cases, it has changed in scope and feel, while others have had a complete shutdown. Many people are scrambling to figure out...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 569–The 6 Types Of Questions You Should Be Asking Your Prospects with Nancy Kazdan from 2020-05-08T00:57:52

Nancy L. Kazdan, Founder&CEO, Market Share International is widely regarded by her clients as the leader in advising, coaching and training people from professional services organizations, financia...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 568–Don’t Get Bored Get Focus–Follow One Course Until Successful from 2020-05-04T23:14:51

I have to admit it, I have become bored lately. It's not from a lack of work to do? It was because the work I was accomplishing was becoming redundant. Have you ever heard the acronym F.O.C.U.S? It...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 567–Social Distancing vs Physical Distancing In A Social Hungry World with Brian Kinghorn from 2020-04-30T00:09:17

Brian E. Kinghorn, Ph.D. is an assistant professor of Curriculum, Instruction, and Foundations at Marshall University. He earned his doctorate in educational psychology and educational technology a...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 566–Need More Business? How To Listen For Questions And Communicate Answers from 2020-04-28T00:45:03

If you have listened to this podcast for a while you probably know that I love golf. The good news in Illinois is that they are opening up golf courses soon, but there are still a lot of questions ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 565–Designing Success Through Structured Process with Stephen Pope from 2020-04-22T02:39:38

I grew up an entrepreneur and inventor, learning to use technology to help build the next"big"thing. When I was younger, that was a water cooled computer and then a car computer. Later that was sta...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 564–Why Hiring A Good Content Writer Is Great For Business? from 2020-04-20T19:18:14

Happy spring! Spring is here - Trees are blooming, noses are running and I am jogging.As I run through my neighborhood, there is a park that I can see through the trees, but as the treas begin to b...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 563–Balancing Working From Home With Your Family In The Same Room with Matthew Brennan from 2020-04-15T23:55:18

Matthew Brennan is a freelance copywriter specializing in high-quality blog and website content, as well as landing pages, sales letters, and other marketing materials. He translates complex indust...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 562–How Your Website Is Like Taking Your Brain To The Bank from 2020-04-13T21:54:07

During this time of crisis, you are either identified as a an essential or non-essential business. But you have an essential part of your business and that is your website. It's like a bank (which ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 561–Broken Windshields&Naked Swimmers and Conducting Business In A Time Of Crisis with Perry Marshall from 2020-04-08T23:08:15

Perry Marshall is one of the most expensive business strategists in the world. He is endorsed in FORBES and INC Magazine. He’s guided clients like FanDuel and InfusionSoft from startup to hundreds ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 560–This Is Not Normal…It’s OK from 2020-04-06T23:23:48

I hope you are staying healthy&safe?  Have you ever been on a flight where the oxygen masks have dropped? In the pre-flight briefing, they often say, “Although the bag may not inflate, rest assur...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
‘Episode 559–So You’re Working From Home? How To Cope With Confinement with Cam Russo from 2020-04-02T02:39:55

Cam Russo is a native of Chicago, Illinois, and an established freelance writer, blogger, author, and content strategist. When he's not doing writing or other blog-related things, he can usually be...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 558–Your Mindset Matters–Posting Positive Messages Helps from 2020-03-31T00:10:08

Last week on social media (Facebook) I posted this quote..."If we view ourselves as besieged victims who need to go into hiding, then we cultivate fear and hoarding. If we view ourselves as a commu...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 557–Direct Marketing Basics with Brian Kurtz from 2020-03-26T03:46:43

Brian Kurtz has had two careers.The first spanned 34 years as a force behind Boardroom Inc., an iconic publisher and direct marketer. During that time, he was mentored by, and worked with, a who’s ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 556–Bored or Busy? It’s Time To Work Harder! from 2020-03-23T23:17:04

We are a week or so into a major change in our business work environments. Many workers have been sent home to either work there, or wait for the business climates to change. During this time of ho...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 555–Easy Infographics and Presentations Using Visme with Payman Taei from 2020-03-18T01:44:33

Payman Taei is the founder of Visme, an all-in-one visual communication platform empowering everyone to create and share beautiful interactive presentations, infographics, reports and other forms o...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 554–Three Things Every Business Should Do During A Time Of Crisis? from 2020-03-16T20:56:44

When I ran my business in the 1990's I was faced with a disaster that took me by surprise and almost shut my business down. Our recording studio was flooded with raw sewage and it took months to re...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 553–Best Of–Influencer Marketing with Chris Brogan from 2020-03-11T22:37:29

Chris Brogan is CEO of Owner Media Group , providing skills for the modern entrepreneur. He is also a highly sought after professional speaker and the New York Times bestselling author of nine book...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 552–Romeo, Oh Romeo? How Can I Pitch Thee? Let Me Count The Ways! from 2020-03-10T00:45:06

One of the most basic marketing tools is face-to-face networking. Getting out of your office and meeting new people is a sure fire way to increase business opportunities and learn new things. Netwo...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 551–The 5 Lies CEOs Tell Themselves with Mark SA Smith from 2020-03-05T01:09:29

Mark S A Smith: Working in the world of technology since 1982, Mark uses systems thinking to help organizations successfully bring new, disruptive technology to market by orchestrating compelling, ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 550–How A Dreamcatcher Helps To Create Customer Focused Content from 2020-03-03T00:07:05

Have you ever had a dream or a great idea at night, said to yourself"I have to remember this?", and then wake up only to remember that you wanted to remember something, and just forgot what it was?...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 549 – Best Of–Making The Most Of Evernote with CMO Andrew‘Malc’Malcolm from 2020-02-27T03:38:08

Over a decade leading global SaaS businesses, Andrew has tried just about everything to generate growth with marketing. Some of which has work; most of which hasn’t. But through identifying new pro...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 548–Embrace Disruption By Changing The Way You Think About Change! from 2020-02-25T00:01:27

Change happens. Change is inevitable. Change is a process. It's a lot of things, but often never easy. Especially when it involves multiple people, with multiple objectives, and multiple points of ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 547–Best Of–How To Eat An Elephant&Land A Whale with Mark S. A. Smith from 2020-02-20T00:02:10

Mark S. A. Smith designs and implements customer acquisition systems that find and recruit customers for disruptive products. He speaks at entrepreneurial events delivering pragmatic ideas to grow ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 546–Toilet Paper Math…Why Some Online Marketing Does Not Always Square Up? from 2020-02-18T00:32:34

I saw this video online where a math (multiplication) was done the traditional way (how I learned) and the NEW way (putting numbers in a table and working it in phases). The old way took 20 seconds...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 545–Building A Business Community Live and Online with Ellen Huxtable from 2020-02-13T01:23:14

Ellen Huxtable is a business coach, author, and speaker. Her company, Advantage Business Concepts, helps clients get past the speed bumps of business. Ellen offers consultative services, team facil...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 544–I Almost Died…And How Social Media Helped Me Make It Better! from 2020-02-11T01:59:13

Yup you read that right. Out of nowhere... I got sick but had no idea how really sick I was. One of my neighbors saw me being loaded into an ambulance, and posted it to a neighborhood Facebook Grou...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 543–Best Of–The Psychology Of Social Media with Brian Kinghorn–Part 2 from 2020-02-06T01:31:15

Brian E. Kinghorn, Ph.D. is an assistant professor of Curriculum, Instruction, and Foundations at Marshall University. He earned his doctorate in educational psychology and educational technology a...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 542–Best Of–The Psychology Of Social Media with Brian Kinghorn–Part 1 from 2020-02-06T01:28:55

Brian E. Kinghorn, Ph.D. is an assistant professor of Curriculum, Instruction, and Foundations at Marshall University. He earned his doctorate in educational psychology and educational technology a...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 541–Don’t Put All Your Eggs In One Basket–Make A Marketing Omelette with Roman Prokopchuk from 2020-01-29T18:40:28

Roman Prokopchuk is a first-generation immigrant from Lviv, Ukraine. He came to the United States with 6 other family members to a 2 bedroom apartment from Ukraine, which was still under the Soviet...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 540–How To Make Great Business Relationships…As Easy AS 1-2-3! from 2020-01-28T00:16:07

Collecting names is great. Having a big email list is preferred, but sometimes less is more. As you collect names what follows is more important than the original contact. Can you build a know like...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 539–Looking For Some Golden Leads? Get Out There&Serve People with Warren Whitlock from 2020-01-22T21:27:03

Hi. I’m Warren Whitlock. My mission is to help brands improve the results of their digital marketing. I started creating content for marketing when “new media” meant we could combine multiple slide...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 538–The Details Is In The Data–How To Better Collect And Use Info From Your Website from 2020-01-20T23:11:05

Nothing warms my cockles like a good batch of data. Especially when it comes to helping me to better connect with clients and potential customers. Data is everywhere nowadays, but capturing it, har...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 537–5 Common Mistakes Organizations Make When Marketing with Mark James from 2020-01-15T01:46:20

Mark James is an accomplished business improvement advisor with over 40 years of experience in workplace performance, distribution channel effectiveness, marketing and measurement. As the founder a...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 536–Questions? Why Good Answers Lead To Better Questions? from 2020-01-14T00:57:25

I get quite a few (at least one per day) direct messages on LinkedIn or Facebook. They range for what's the meaning of life (just kidding) to very detailed business questions that generally can eas...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 535–From Dot Com Drummer To Data Real Estate Agent–How Computing Power Effects Your Business with Bill Winsininski from 2020-01-09T03:07:28

Bill is skilled in Sales, Data Center, Management, Business Development, and Marketing. - More Coming SoonLearn More About Bill and Confluence LLC - CLICK HERE

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 534–The Sweetest Sound And Why Caring Matters For Your Business.mp3 from 2020-01-09T01:45:14

Rumor has it that celebrating more birthdays leads to a longer life. Every year I hake my birthday off (not to celebrate myself, but to celebrate that who acknowledge that day). I tend to get over ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 533–Foresight Is 2020–Why Investing In Human Capital Is Critical with Karen Kimsey Sward from 2020-01-02T00:00:51

Karen has the vision and experience to help your company, identify what is holding it back from realizing its true potential, to help you strategize and implement the change and processes that prod...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 532–Foresight is 2020–How Building Trust Is Important To Sales? from 2019-12-31T01:11:20

Starting next year I am writing a new book.  It does not have a title yet, but the overall theme is You are not in the sales business… you are in the TRUST business! In the consumer world, there is...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 531–Foresight 2020–Maximizing Your Mindset To Improve Your Outcomes with Marla Tabaka from 2019-12-24T15:26:24

Marla Tabaka is an internationally known small business strategist, national radio show host, and leading Inc.com author. Her integrative approach to coaching combines mindset management and strate...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 530–Foresight is 2020–Use Technology To Create Memories and Pay It Forward from 2019-12-24T00:22:32

During the holidays, chances are you are spending time with family and friends. You have an opportunity... to create memory assets. There are many opportunities to capture moments, textures, images...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 529–Foresight 2020–Forecasting Future Profits with Mark SA Smith from 2019-12-18T01:16:04

Mark S A Smith: Working in the world of technology since 1982, Mark uses systems thinking to help organizations successfully bring new, disruptive technology to market by orchestrating compelling, ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 528–Foresight is 2020–Why You Need To Recommit To Email Marketing? from 2019-12-17T03:44:20

As part of my Foresight 2020 series (looking back to forge ahead to make next year the best year ever), I wanted to explore how and why I think email marketing is going to be bigger and better than...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 527–Foresight 2020–Optimizing Your Content Marketing Plan with Andy Crestodina from 2019-12-11T01:54:14

Andy Crestodina is a co-founder and Chief Marketing Officer of Orbit Media, an award-winning 40-person digital agency in Chicago. Over the past 20 years, Andy has provided digital marketing advice ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 526–Foresight is 2020–What You Need To Do NOW To Get Your Website Ready from 2019-12-10T01:54:30

It is the middle ground between light and shadow, between science and superstition, and it lies between the pit of man's fears and the summit of his knowledge. This is the dimension of imagination....

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 525–Thinking Of Starting A Business In 2020? Start Here with Pam Jordan and Stan Padgett from 2019-12-05T01:58:36

Pam Jordan has worked with small businesses for over 15 years as a MBA Business Accountant and Fractional CFO. Also known as The Profit Finder, she has helped start-ups to multi-million dollar comp...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 524–How The Death Of A Pet Can Make Social Media And The World A Better Place? from 2019-12-03T01:30:02

It's sad around here 😢because our beloved Buddy Guy (100 lb - 10-12 year old) black Labrador has crossed the Rainbow Bridge. BG (as he was affectionally know) was beloved on social media. He was n...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 523–How Artificial Intelligence Can Improve Your Business Meetings with Avish Bhama from 2019-11-27T20:29:06

Avish Bhama is the founder and CEO of Sonia Automation, a technology company that builds A.I. to automate client facing workflows. Prior to Sonia, Avish co-founded Vaurum, a bitcoin exchange, and M...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 522–5 Ways To Give Thanks To Your Clients This Thanksgiving from 2019-11-26T00:47:15

It's The Holidays Season. Thanksgiving is the day we give thanks for the bounty in our lives. Has your business had a bountiful harvest this year? All too often we get too busy to step back and giv...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 521–How To Deal With Psycho-Drama In Business with John Faisandier from 2019-11-20T00:56:03

John Faisandier – speaker, author, trainer, counsellor, educator, entrepreneur Volunteer teaching in Tonga, Catholic priesthood, psychodrama training lay the foundation for compassionate Emotional ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 520–Does it Pay To Join The Online Pay To Play Game? It’s a Gamble? from 2019-11-19T04:32:39

Social media has truly become more media, and less social. All platforms are based on selling something (mostly ads), and they tilt the scales in their favor. Business pages in Facebook are lucky t...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 519–Understanding Your Mind Type with Ridgely Goldsborough from 2019-11-13T14:39:04

Author and International Speaker, Ridgely Goldsborough, believes in solving problems and taking complex and challenging topics and making sense out of them. He started his first business at 16 and ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 518–Give Your Content A Little Bit Of R.E.S.P.E.C.T. from 2019-11-11T23:00:04

What you want Baby, I got it What you need Do you know I got it?All I'm askin’ Is for a little respect That song was a theme song for a generation of women, but today we all could use a little more...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 517–So You Want To Be A Podcaster? with Todd Cochrane from 2019-11-06T01:02:25

Todd Cochrane, CEO of RawVoice/Blubrry, wrote the book on podcasting. Well, at least the first one: “Podcasting: The Do-It-Yourself Guide.” The founder of the People’s Choice Podcast Awards and the...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 516–Relationship Capital Investment Can Create Greater Interest? from 2019-11-05T00:23:57

I received a message on LinkedIn from a connection who just read one of my books. He wanted to thank me for the insights of the content by taking me to lunch. I said my plate was full, but made tim...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 515–Discover How-To Delegate Without Losing Control with Mark SA Smith from 2019-10-30T22:28

Does your to-do list get longer every day? Are you swamped by the urgent but unimportant tasks that don’t move you toward your strategic initiatives?Would you like to delegate tasks but been burned...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 514–How Ordinary People Help With Your Zone Of Genius? from 2019-10-28T23:09:26

There is a lot you can learn from history. In two different movies I've recently watched ("The Darkest Hour"and"Dunkirk"). I saw the depths of the human condition and formed a clearer understanding...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 513–News You Can Use By Getting Public Relations with Hank Eder from 2019-10-23T00:34:49

Hank Eder is a PR/Marketing pro with decades of experience, from newspaper reporter/editor to PR&advertising agencies. Currently, he runs a small PR/Marketing business mostly online, at hankeder.co...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 512–What’s Old Is New…Don’t Mummify Your Content! from 2019-10-22T00:22

Recently in the news, there was a discovery in Egypt of a new batch of Mummies. Each of them are 2000 plus year old people who each share a story, but have unique stories of their own. You old cont...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 511–From Concert Halls To Living Rooms–Marketing Music Like A Coach with Ben Thomas from 2019-10-15T21:21:17

Ben has spent most of the past 15 years of his life being a dual-career music pastor and indie-folk singer/songwriter. A few years ago his world view seemed to be expanding beyond the boxes that “c...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 510–Stop Selling Your Time…When People Pay For Results? from 2019-10-14T22:02

We live a society that equates time with money. Time is a resource that can be sold, but that make it a commodity. It can be negotiated and people can always buy your time from somebody for less (e...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 509–Using Video To Create An Exceptional Customer Experience with Yifat Cohen from 2019-10-09T02:50:19

Yifat Cohen is the architect behind generating a quarter of a million dollar ($250,000) in just 10 days with live shows. A Growth Hacker specializing in community building, gamifying live engagemen...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 508–Social Media • The Marketing Trifecta • The Pyramid Scheme from 2019-10-08T03:23:28

I always say that"Relationships Are The Currency Of Business!", and this is the foundation of how and why marketing works. It takes time to lead people through a journey from awareness to big ticke...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 507–From Mega Church To Macchiato–Reinveting Relevance with Scott Hodge from 2019-10-02T02:44:30

Scott Hodge is the Lead Pastor of The Orchard Community, an eclectic spiritual community of artists, innovators, dreamers and thinkers helping people become who they’ve been created them to be. Sco...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 506–How Does Making Yourself Obsolete Makes you More Valuable Now? from 2019-10-01T03:09:06

Most businesses are busy trying to create customers for life. But in some cases, It makes more sense to make you and your services become obsolete to customers. This is especially true if you are i...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 505–Babbling About Sales&Podcasting with Pat Helmers.mp3 from 2019-09-25T01:00:39

Pat Helmers is an international business consultant and technology startup coach. He is the author of the Selling With Confidence sales system and host of the award winning Sales Babble sales podca...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 504–Content Marketing And Making The Customer The Hero Of You Story from 2019-09-23T23:14:22

Have you ever been to a website or email and said to yourself,"Man... they really like themselves"? Companies and brands are so busy trying to convince you that they are the best option for you, th...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 503–How To Become A Sought After Expert Even If No One Knows You Yet with Janis Pettit from 2019-09-18T17:02:08

Janis Pettit is a best selling author, speaker, and serial entrepreneur. After some years working as a New York stage and TV actor/singer, and cable business talk show host, she built 4 businesses ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 502–Why Do Content Marketing? It’s all In The Numbers! from 2019-09-17T00:16:54

One of the inherent problems with social media is other people just don't get it... Social: of or relating to human society, the interaction of the individual and the group, or the welfare of huma...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 501–The Emergence Of Tribalism In Social Media with Brian Kinghorn from 2019-09-11T00:35:18

Brian E. Kinghorn, Ph.D. is an assistant professor of Curriculum, Instruction, and Foundations at Marshall University. He earned his doctorate in educational psychology and educational technology a...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 500–Celebration from 2019-09-09T14:09:07

Welcome to Episode 500! This has been a journey of 250 weeks, just 10 (or 2x5) weeks short of 5 years.In Numerology"The number 5 usually indicates someone who is full of energy (but unable to chann...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 499–From In Person To Online–Building A Cohesive Community with David Perdew from 2019-09-04T16:26:29

As the CEO and chief architect of NAMS (the Novice to Advanced Marketing System), David Perdew has used all his skills as a journalist, consultant and entrepreneur to build one of the most successf...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 498–What’s Next? Stop Reinventing When You Can Easily Pivot? from 2019-09-02T20:46:22

Reinvention often means scrapping everything and starting from scratch, or trying to take something that someone has already created, and trying to do it better (the better mouse trap). Starting fr...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 497–Creating A Healthy Relationship With Failure with Miha Matlievski from 2019-08-28T10:47:33

One business coach has forged his approach to helping entrepreneurs and business executives by using a monumental personal failure and eventual redemption to help get others where they need to go t...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 496–Do You Have An Attitude of Gratitude? How To Find One! from 2019-08-26T20:08:28

There are two kinds of people in this world - People who get up in the morning and say,"Good Morning God", and those who say"Good God... It’s Morning?"Are you seeing life through the lens of"If I c...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 495–Using Email Drip Sequences To Supercharge Your Sales Process with Shawn Finder from 2019-08-21T15:08:37

Shawn Finder has always been an entrepreneur at heart. At age 24, Shawn entered the entrepreneurial world after competing as one of Canada's top-ranked tennis players. He started out importing pack...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 494–Is Your Content Refuse or Recycle Friendly To The Internet? from 2019-08-19T20:29:35

Did you know that approximately 8 million metric tonnes of waste plastic that enters the Earth's ocean every year? Sometimes it feels that way on the internet as well? 1,209,600 new data producing...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 493–Makin’Bacon And Other Insights About Creating And Using Great Graphics with Jackson Price from 2019-08-14T14:29:33

Jackson Price is a senior Creative Director with over 25 years of experience across a variety of business sectors. Clients include the Fortune 100, ad agencies, design studios, universities, govern...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 492–When It Comes To Social Graphics…It’s Hip To Be Square! from 2019-08-12T16:38:54

In 1986,"Back To The Future II"predicted what life would be like in 2015. They got a lot of things right, and some of them wrong, but it also missed a few KEY things while predicting the future... ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 491–Jonny Hates Marketing But Loves His Three Pillars Of Success with Jonny Cooper from 2019-08-07T20:57:08

British author, piano player, international racing driver and business coach Jonny Cooper is the founder of www.JonnyHatesMarketing.com. Since growing a business to 8-figures and exiting, Jonny’s b...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 490–How To Avoid Packing Peanut Messages That Hurt Your Brand? from 2019-08-05T21:53:02

Have you ever gone to a networking event and ask someone"What do you do?"only to regret it. Sometimes we ask people what time it is and they want to tell us how to build a watch? When we get shipm...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 489–How To Join The Conversation In Your Customer’s Mind with David Garfinkel from 2019-07-31T11:25:36

David Garfinkel is author of"Breakthrough Copywriting"and known among insiders as"The World's Greatest Copywriting Coach."He's worked with direct-marketing-oriented business owners in dozens of ind...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 488–How To Use A Magic Mirror To Talk To And With Your Perfect Customers? from 2019-07-29T19:15:53

When I was a kid... I remember getting excited every day for a program on TV. You may (or may not be ) old enough to remember a kids TV show called"Romper Room". In this show, they taught life less...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 487–The 3 P’s of Increasing Your Sales with Phil Gerbyshak from 2019-07-25T01:01:26

Phil Gerbyshak is a Sales trainer, a social media pioneer and a techno whiz kid who got his start delivering email by hand in the Navy. He’s the host of the show Conversations with Phil and is th...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 486–How Can A Pile Of Needles Attract Your New Customers? from 2019-07-22T18:20:42

Why is it better to build a pile of needles versus finding a needle in a haystack? Because the needles are what you use to sow (sew) new business. Yet still, people spend way more time trying to fi...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 485–Building A Pile Of Needles Through Networking with John Corcoran from 2019-07-17T23:55:58

John Corcoran is a former White House Writer, speechwriter, an attorney, author and podcasting expert. He started his career as a Writer in the Clinton White House, and today is cofounder of a bo...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 484–How To Get Noticed On Social Media And My Corny Beef With Hashtags from 2019-07-15T19:49:21

So What's a Hashtag? When I was a kid, has was something we had at breakfast (with potatoes and corned beef). As a teen, it was something (I heard about😎) that people put in pipes and smoked. Tod...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 483–The Seven Deadly Sins Or Viral Virtues with Mark S. A. Smith from 2019-07-11T12:44:23

Why do this? Run a Sustainable, scalable, profitable, and salable business. Pope Gregory listed the seven deadly sins in 590 AD. https://en.wikipedia.org/wiki/Seven_virtuesFor every sin there is a...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 482–The Seven Deadly Sins Or Viral Virtues of Marketing from 2019-07-08T20:17:18

Have you noticed that social media is becoming more and more divisive lately? Something as simple and fictional as a mermaid is causing people lose their minds, get in fights, and spew hate, vitrio...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 481–Are You A Badass Chick? with Jean Zbinden from 2019-07-03T02:50:28

“I show women how you can be a badass chick when sometimes you feel like Gal Gadot in Wonder Women and other times like Roseanne Roseannadanna.” I am a 50+, menopausal, married, have 2 semi adult ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 480–Are You Building A Cult Or Culture On Social Media? from 2019-07-02T16:07:17

I have found that working for a company forces you to conform to the corporate culture... So does that make it a cult or a culture? Not all cults are bad, nor all cultures good. People join cults ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 479–The Website Success Holy Trinity with Kurt Scholle from 2019-06-27T03:00:42

Kurt Scholle is an entrepreneur who understands what it is like to own your own business and to be responsible for the livelihoods of your employees. He measures business success only one way: prof...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 478–How To Create Consistency In The Overwhelm Of Change from 2019-06-25T02:59:10

With today's communication technology, especially in the world of social media, change is a constant. No matter what platform you login to, on what ever day, there is change. Some of it is obvious,...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 477–Social Selling On LinkedIn with Brynne Tillman from 2019-06-19T15:03:37

Brynne Tillman is the LinkedIn Whisperer and CEO of Social Sales Link. For over a decade she has been teaching Entrepreneurs, sales teams and business leaders how to leverage LinkedIn for social se...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 476–How Great Graphics Will Help Your Content Get Noticed? from 2019-06-17T19:30:05

Images are integral to your content. When my wife broke the screen on her iPhone, I took it in to have the screen repairs. At the front of the store, there was a display case, with old broken scree...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 475–Managing and Scheduling Your Social Media Posts In Planable with Vlad Calus from 2019-06-11T23:34:35

Vlad Calus is the co-founder @ Planable, the command center of social media collaboration for marketing teams, digital agencies, and freelancers to collaborate with their teammates&clients on the c...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 474–What Is More Fascinating On Social Media? Engagement Or Education? from 2019-06-10T20:12:37

What's more important to you and your business... Engagement or Education when it comes to posting on Social Media? Well that depends on many factors? What platform are you posting? What are your g...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 473–Making The Most Of Video In Your Marketing Mix with Lou Bortone from 2019-06-05T00:59:35

Lou Bortone is known as The Video Godfather. We’re not exactly sure why and, frankly, we’re a little afraid to ask. What we do know is that Lou Bortone has been a pioneer and thought leader in the ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 472–The Anatomy of the Perfect Social Media Post from 2019-06-03T19:04:26

Would you take a flight knowing that it was ONLY running on autopilot? Why would you try to do that with your social media posts? Ever platform has a different audience, but more importantly, a dif...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 471–Books Are Not Just For Paper Anymore And Why YOU Should Write One with Heidi Thorne from 2019-05-29T23:11:10

Dr. Heidi Thorne, MBA/DBA, is a business speaker and author with over 25 years of combined experience in sales and advertising, including over 15 years as editor and advertising director of a trade...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 470–How To Make Your Content Marketing Messages More Memorable!? from 2019-05-27T21:34:40

In the last episode, I interviewed Jane Atkinson about public speaking as a tool for your business. In that Interview she mention that she like to create keynote speeches that start with a story, m...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 469–Taking The Fear And Mystery Out Of Speaking For Your Business with Jane Atkinson from 2019-05-22T20:32:08

They say “It's hard to see the label when you're inside the jar."My specialty is to help speakers see and work on what they can't see in their business. Having worked with professional speakers fo...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 468–Why Are You Selling Dog Food To Cat People? from 2019-05-20T23:57:29

Selling Dog Food To Cat People means that just because someone has a pet, it does not mean that they are potential customers for all kinds of pet foods. Yeah they may get a dog some day, but right ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 467–The Power Of Authority Marketing with Michael Greenberg.mp3 from 2019-05-16T03:41:41

Michael Greenberg is the founder of Gentleman Of Technology LLC, a B2B venture creation and growth consulting firm. GOT specializes in B2B SaaS and Service businesses, as well as personal advisory ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 466–6 Ways You Need To Perfect Your LinkedIn Profile from 2019-05-13T21:53:21

When it comes to online marketing and social media, people tend to engage from emotion, but buy for benefits. LinkedIn is no different (sort of). It's different than any other social platform becau...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 465–Need Help Getting Things Done? There Is Help For That with Nathan Hirsch from 2019-05-08T20:47:07

Nathan Hirsch is a 29 year old long time entrepreneur and expert in remote hiring and eCommerce. He started his first eCommerce business out of his college dorm room and has sold over $30 million o...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 464–Why A Marketing Mind Is Better Than A Sales Script? from 2019-05-06T18:12:19

Over the weekend I listened to two audio books. One was"Choose"by Ryan Levesque about a marketing strategy and another was by a LinkedIn Expert focused on sales. They BOTH lived up to expectations....

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 463–What Does Value Mean To Your Customers? with Bob Burg from 2019-05-01T11:57:19

It is generally agreed upon that entrepreneurship is the engine that drives an economy upwards and is primarily responsible for its growth.Entrepreneurs create jobs, bring better and more affordabl...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 462–Why Value Is Not About Being The Lowest Price But About The Best Fit? from 2019-04-29T23:55:23

Have you ever worked with a customer who could not see the value that your products or service provided? Value is relative. Value is in the eye of the beholder. Although value is often view as a me...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 461 – Building Community With An Online Summit with Charlie Wedel from 2019-04-24T00:02:25













Charlie Wedel is the CEO of 5D ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 460 – How To Meet Your ‘PERFECT 10’ on LinkedIn? Use The 80/20 Rule! from 2019-04-22T20:06:10

Do you remember the movie "10"? It's an American romantic comedy by Blake Edwards, and starring Dudley Moore, Julie Andrew, and Bo Derek, and follows a man in middle age who becomes infatuated with...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 459 – The 8 P’s Of Reducing Perceived Risk In Sales with Mark S.A. Smith from 2019-04-18T03:32:01







Mark S A Smith: Working in the world of technology since 1982, Mark uses systems thinking to help organizations successfully bring new, disruptive technology ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 458 – There Is An Easy Button to Success, But Can You Afford It? from 2019-04-15T18:33:54

Everybody wishes they had an "Easy Button" that you could simply push and 'POOF'... good things just happen. If we all had that, nobody would have to work and nor would your products and services s...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 457 – What’s New With LinkedIn 3.0 with Ted Prodromou from 2019-04-11T00:46:22







Ted Prodromou, America’s Leading LinkedIn Coach, is the award-winning, best-selling author of Ultimate Guide to LinkedIn for Business and Ultimate Guide to Tw...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 456 – Are You Answering The Right Questions With Your Marketing? from 2019-04-09T00:10:25

Did you know that the average person get of has...



* Over 120 Email per Day

* About 200 Unread Emails In Their Inbox

* Has Over 8000 Emails In Their I...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 455 – Sell Without Selling with Robert Imbriale from 2019-04-04T00:27:16







Robert got an early start to his career. With a computer in his hands in 1980, he quickly realized how this new technology would have a major impact on our Listen

The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 454 – Start Treating LinkedIn Like Tinder… Make Your Profile Swipe Stopping from 2019-04-01T23:26:43

What if you started treating Linkedin like the dating app Tinder? Tinder allows users to like (swipe right) or dislike (swipe left) other users, and allows users to chat if both parties liked each ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 453 – How Writing A Book Can Grow Your Business with David Hancock of Morgan James Publishing from 2019-03-27T14:39:16







David Hancock is the founder of Morgan James Publishing and the chairman of Guerrilla Marketing International, and has co-authored sixteen books, including Pe...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 452 – Why Social Media Is A Bet You Can’t Win… What You Can Do About It? from 2019-03-25T23:12:49



People tend to think of social media posting as free advertising, and in some ways it truly is. I tend to look at it from a business sense as a gamble. It's more like a casino filled wit...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 451 – Turning Tragedy Into Triumph By Helping Those Suffering From Addiction with Phil Brakefield from 2019-03-21T00:20:09







Phil Brakefield is a best-selling author, speaker, consultant, promotional products expert, apparel guru, musician, ex professional athlete and obsessive mark...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 450 – Faster – Better – Cheaper… Pick Two? Choosing The Right Customers For Your Business from 2019-03-19T00:25:24

People work hard to get new customer or to get customers to choose them. Let me let you in on a little secret.. You get to choose your customers as well!



People who value their...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 449 – Convincing Your Audience That Water Is Wet? Why Writing Matters In Marketing with Tomo Albanese from 2019-03-13T21:24:37







Priding himself on transparency, honesty, and consistency, Tomo is a content and copy veteran, with over a decade's worth of experience. Tomo has worked with ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 448 – LinkedIn Profile & How To Brand Yourself Better With It? from 2019-03-11T23:34:22

What do you think LinkedIn is? If you are like most people (including Microsoft who owns it) it's considered the best play to find and post a job on the internet. It's so much more than that... it ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 447 – Using Conscious Focused Actions To Grow Your Business with JV Crum III from 2019-03-06T13:51:55







J V Crum III is known for his LIVE On-Camera Trainings where he creates a Breakthrough for business coaches and consultants by helping them find $50,000 or mo...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 446 – Are You Asking Yourself… The Reason I Am Doing This Is? from 2019-03-04T22:57:49

When Someone asks "Who Is your Perfect Audience" and they answer “Everyone"… They are REALLY saying "They Don’t Really Know?”. If you don't know who you are talking to, how are you supposed to know...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 445 – Communicating From A Point Of Love Vs Fear with Michele PW from 2019-02-27T22:15:31







Michele PW (Pariza Wacek) is the best-selling author of the “Love-Based Business” series of books that share how to sell more with love and build a solid, pro...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 444 – 5 Myths About Online Marketing That Need To Be Busted from 2019-02-25T21:30:04

I had the pleasure of meeting with a new client and their social media team. They wanted to boost engagement on their social media to boost sales. They looked puzzled when I started talking website...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 443 – How To Avoid The Time-Money-Energy Drains In Your Business with Cindy J Holbrook from 2019-02-20T01:23:15







Cindy J Holbrook, aka The Visibility wiz, is uniquely gifted at guiding entrepreneurs to thrive as they go up the ladder from being the best-kept secret to tr...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 442 – What To Do When People Attack You Online? from 2019-02-18T23:11:57

Have you ever posted anything on social media and regretted it later? I am sure most of you have. This weekend I did!



Normally when people start to argue and get mean and start...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 441 – Change Is Not Always Better… But Better Is Always Change with Warren Whitlock from 2019-02-13T03:42:53







Hi. I’m Warren Whitlock. My mission is to help brands improve the results of their digital marketing.

I started creating content for marketing when ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 440 – How-To Inspire Your Customers To Buy From You? from 2019-02-11T19:50:44

What Inspires You? What gets you Excited? Uplifted? Energized?



Chances are that what inspires you may also inspire your customers. We are usually a reflection of our perfect av...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 439 – How To Use LinkedIn To Look Sweet In The C-Suite with Deb Krier from 2019-02-06T13:30:13







Deb Krier is a LinkedIn Strategist, social media advisor, and professional speaker. For more than 10 years, she has work with professionals to optimize their ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 438 – What Can You Do With Your Linkedin Connections? from 2019-02-04T21:31:26

I am sorry to say that if you have made a New Years Resolution, there is an 80% chance at this point it's already failed. There is a false narrative that it takes 21 days to form a new habit? But, ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 437 – Don’t Just Build A Business But Make A Difference – The Hero Factor with Jeffrey Hayzlett from 2019-01-31T00:18:32







Jeffrey Hayzlett is a primetime television host of ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 436 – 5 Main Reasons Why Marketing May Be Failing You? from 2019-01-29T00:29:09









People often treat marketing like the lottery... All you need to do is SCRATCH & WIN! That was easy? But in reality, if you just play the lotte...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 435 – Save Time And Make More Money Using Virtual Assistants with Kathy Goughenour from 2019-01-24T01:33:06







After finding the courage to say "bye-bye" to her corporate marketing career, Kathy Goughenour built a 6-figure virtual assistant business from her tiny house...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 434 – What Helps Your Drip Email The Most? Great Content! from 2019-01-21T21:34:42







The rumor of emails death is greatly exaggerated. In fact, it's kind of having a renaissance since corporations are required to use it for legal and tracking ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 433 – Building Better Business Reationships with Rocket Notes and Brad Banyas from 2019-01-17T03:54:45







Brad Banyas is an entrepreneur, executive and technology advocate with over 22 years of experience in the Software as a Service (SaaS) industry. Brad started ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 432 – How-To Prospect For New Clients With Emotional Intelligence? from 2019-01-15T00:23:40

Some of you may laugh because the words "Emotional" and "Intelligence" generally do go together in your business universe. Emotional Intelligence - is the ability to recognize your own emotions and...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 431 – Building A Phone Based Software App For Your Business with Michael Hesek from 2019-01-10T03:23:19









Michael has been writing software for nearly 20 years.  Working as a consultant for most of his career, he has been exposed to a variety of technol...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 430 – How To Improve Business Relationships – 5 Easy Tips from 2019-01-07T23:55:05

We all have them... CRMs (Customer Relationship Manager). They can be as simple as an address book and as complex as a custom database system. The bottom line is they all have one thing in common.....

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 429 – What Business Trends to watch in 2019 with Mark S.A. Smith from 2019-01-03T01:32:20







Mark S A Smith: Working in the world of technology since 1982, Mark uses systems thinking to help organizations successfully bring new, disruptive technology ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 428 – What Will Be The Most Impactful New Marketing Trends For 2019? from 2019-01-01T00:04:26







As the year draws to a close, I reflect back about all I have learned. I had so man great interviews with CEOs, CMO's and an whole bunch of other Os who helpe...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 427 – Creating A Business With A Social Cause with Pete Leonard of I Have A Bean from 2018-12-26T21:21:33







In 2007 Social Entrepreneur Pete Leonard blended Passion, and Purpose to found Second Chance Coffee Co.; His passion is roasting and delivering the highest qu...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 426 – 5 Favorite Time Saving Hacks To Be More Productive In The New Year from 2018-12-24T18:36:55









At this time of the year, most business people have some down time. In between the festive event you have to attend, you may have some bandwidth to...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 425 – What Is A Flash Brief On Amazon with The Alexa Guy Jeff Smith from 2018-12-19T03:52:24







Jeff Smith is the Alexa Guy. He creates Alexa skills for companies, entrepreneurs, coaches and speaker to help them engage with their followers on a daily bas...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 424 – 5 New Ways On How-To Use Audio & Video In Your Marketing from 2018-12-17T20:35:16

Creating Content is a great way to distribute your marketing messages, but Audio 7 Video Can be intimidating to some people. It's really easier than you think?



There are simple...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 423 – Better Relationship Emotional Intelligence Using Crystal with Drew D’Agostino from 2018-12-12T01:55:54







Founder of Crystal for the past 4 years, a personality platform that of...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 422 – How Can Emotional Intelligence Make LinkedIn More Powerful? from 2018-12-11T00:14:12







LinkedIn is the business to business social network. But many people spend very little time on the platform. Why? It's often one of two reasons... Either they...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 421 – CRM Relationship Building Principles with Brad Banyas of 366º from 2018-12-05T01:37:05







Brad Banyas is an entrepreneur, executive and technology advocate with over 22 years of experience in the Software as a Service (SaaS) industry. Brad started ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 420 – How To Build An Effective Content Marketing Strategy from 2018-12-03T23:49:38







You can drive in a nail with a screwdriver... and you can pound in a screw with a hammer... but why would you? Often times that's they way people treat market...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 419 – Creating Better Business Relationships Using Nimble with Shannon Eckroth from 2018-11-28T01:51:57







Back in the day when MySpace was all the rage, my friends obsessed over profile pictures and sharing memes while I geeked out for hours learning how to code n...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 418 – Want to Make More Money? Start A Relationship! from 2018-11-27T01:59:57







What business are you in? I can tell you that no matter what your position or what you are selling or servicing... You are in the relationship business. All o...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 417 – Local Websites That Work For Businesses with Mike Cooper from 2018-11-21T03:33:25







Mike is the founder of Black Mountain Media, which provides consulting & marketing services designed for service providers. His proven strategy is designe...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 416 – 5 Common Mistakes People Make With Their Websites? from 2018-11-19T23:41:15

Is your business messaging ready for 2019? Has your business changed over the last year? Do they reflect current business trends? There is no time like now to start verbalizing what you want to pro...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 415 – Stop Selling By Getting Clients To Imagine Success with Tom Poland from 2018-11-14T02:07:43







Tom is the best-selling author of the Leadsology® series and has started and managed numerous business with multi-million dollar revenues.  He is voluntarily ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 414 – Want More Social Engagement? Have Fun With It! from 2018-11-12T22:57:24







I hear it all the time... "How do I get more engagement on social media?". It's easier than you think... Just have fun with it!

It takes a little mo...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 413 – Why You May Be Leaving 74% Of Your Sales On The Table – with Arthur Carmazzi from 2018-11-07T17:28:55







Arthur is ranked as one of the world’s Top 10 most influential thought leaders in leadership and organizational culture by Global Gurus. As a bestselling auth...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 412 – The Big Lie That Limits Your Business Growth? from 2018-11-05T20:18:21







Many business owners and marketers are living a lie. Too often they say to themselves "If I Could Just...". We think that we are missing just one piece of the...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 411 – Help A Teacher – Cause Marketing with Debbie Scott from 2018-10-31T00:54:55







My name is Debbie Scott.  I am married to Roy Scott, and have been for 22 years. He is an attorney who practices family and criminal law.  I am 64 years old, ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 410 – Why Your Story Matters? Marketing Is Easy and Strategy Is Hard! from 2018-10-29T20:12:09







Marketing is the process of composing brand messages, delivering those messages, and measuring those results. A strategy is a bit more complex. It has multipl...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 409 – Lay Off The Rah-Rah Or BSOS & Get Back To Business Basics with Chris Voss from 2018-10-24T15:45:15







Chris Voss has been a CEO and Serial Entrepreneur for over 31 years, building and managing a multitude of corporations in differing fields of industry. He's a...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 408 – What Is a Marketing Strategy and Should You Want One? from 2018-10-22T19:56:33

Many people try to create marketing plans but lack a strategy to execute it successfully. A Strategy is - a plan of action or policy designed to achieve a major or overall aim. That is why I subscr...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 407 – Why Do 4 Out Of 5 Doctors Need A Marketing Prescription? with Paul Pavlik from 2018-10-17T16:56:18







As a healthcare provider and business professional with more than 40 years experience, Dr. Pavlik has “walked the walk” and understands the daily and long-ter...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 406 – How-To Own Your Website And Save Time & Money from 2018-10-15T16:01:42





I believe that one of the fundamentals of running a business is creating and managing your own website. If you use a free service like Squarespace, Wix, and others, you may ha...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 405 – Stop Boosting Facebook Posts – Start Adding Up with Emily Hirsh from 2018-10-10T12:56:20







Emily Hirsh is an industry-leading Facebook Ad Manager and Sales Funnel Strategist who has built an expert team of top-level professionals to help entrepreneu...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 404 – The Ultimate Sales Question – How Can I Help You? from 2018-10-08T19:23:54







Most 12 step programs start with this... "Do you realize you have a problem?" When it comes to the sales process, most people seel to needs, but customers buy...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 403 – Who Is Gen Z and How Do They Spend $600 Billion a Year with Kathleen Hessert and Krista Jasso from 2018-10-03T02:36:23







Kathleen Hessert, who was an early adopter in the sports and entertainment industries. The former broadcast journalist has spent a professional lifetime conne...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 402 – How-To Simplify Your Marketing – What Would Mr. Rogers Do? from 2018-10-01T20:36:06







When I was a boy and I would see scary things in the news, my mother would say to me, "Look for the helpers. You will always find people who are helping.”. - ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 401 – Creating Influence and Awareness With Interviews with Cathy Demers from 2018-09-27T02:17:05







Founder of BusinessSuccess.com and Host of the popular Business Success Cafe, Cathy Demers is not a “wanna be” when it comes to proven business success. In fa...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 400 – Lessons Learned in 4 Years and 400 Episodes? from 2018-09-24T17:00:40







On November 2nd, 2014, this podcast was launched. It was originally called "My Marketing Magnet" because I thought people would not get the BACOn reference ab...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 399 – Creating Viral Social Video In Animoto with Jason Hsiao from 2018-09-18T22:46:21







Jason Hsiao is the co-founder and Chief Video Officer of Animoto, an award-winning online video maker that makes it easy for anyone to create professional-qua...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 398 – How-To Learn The KEY To Your Success? from 2018-09-17T22:58:06









Every business person is on the lookout for new business. What stands between you and success is the KEY. KEY stands for "Knowledge Empowers You!"<...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 397 – Business Success Strategies with Cathy Demers from 2018-09-12T01:06:41







Founder of BusinessSuccess.com and Host of the popular Business Success Cafe, Cathy Demers is not a “wanna be” when it comes to proven business success. In fa...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 396 – How Do YOU Define Success In Your Business? from 2018-09-10T22:44:26







Have you ever found something not working only to find you never turned the power on? In the world of electronics and troubleshooting, you start at the end fi...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 395 – How To Make More Money? Change Your Money Mindset! with Marla Tabaka from 2018-09-06T00:48:47







Marla Tabaka is an internationally known small business strategist, national radio show host, and leading Listen

The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 394 – How To Be More Productive By Taming Your Technology from 2018-09-03T23:01:26









Today is Labor Day and I am laboring over the podcast to keep you informed and in the loop. Most entrepreneurs or solopreneurs work more hours than...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 393 – Little Voice – Big Business and Scaling Success with Nadia Finer from 2018-08-29T15:41:22







Are you sick of working crazy hours for tiny profits? Are you stuck playing small?

Nadia Finer, a powerhouse business coach, wickedly funny internat...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 392 – How To Improve Your Business Growth? – Hunt vs Gather from 2018-08-27T18:48:58









I was having a conversation with a friend and client where we started to dig into his sales team and the different takes on the sales process in ge...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 391 – Making Magical Memes with Jeff Herring from 2018-08-22T03:32:36







Do you know how so many online entrepreneurs have great expertise inside them but they struggle with how to get it out into the marketplace for more prospects...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 390 – I’ll Have What She’s Having… The Secret of Success from 2018-08-20T20:32:09





Have you ever seen the movie "When Harry Met Sally"? There is a famous Restaurant Scene where Harry and Sally are talking about relationships and Sally starts to act out a Fak...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 389 – The Art of Power and Process and Packages in Sales with Gabe Arnold from 2018-08-15T03:33:45







In business, sales cures all. If you want to start generating a steady flow of leads for your business.

Gabe Arnold creates affordable, long-term ma...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 388 – How To Effectively Deal With Difficult Clients? from 2018-08-13T17:09:36

Have you ever had a client or project that just did not go as planned? Business is filled with learning lessons and If it was easy, that client may not have chosen you! You possess a level of exper...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 387 – How to eSCAPE from Employee to Entrepreneur with Anik Singal from 2018-08-08T13:44:51







Anik Singal is the Founder and CEO of Lurn, Inc. Having trained over 300,000 Entrepreneurs all over the World - Anik Singal is recognized as one of the World'...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 386 – How To Become A True Entrepreneur And Owning It? from 2018-08-06T17:59:59













What is the difference between an Entrepreneur and a Wantrepreneur? Entrepreneurs own it!



What is "it...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 385 – LinkedIn Secrets with Estie Rand from 2018-08-01T01:51:50







Estie Rand is not your average business coach. This mom of five guides business owners ranging from multi-millionaires to freelancers on how to earn more mone...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 384 – How To Increase Profits With Sales & Marketing Alignment? from 2018-07-30T21:59:57

In small businesses, Sales & Marketing are often two hats worn by the same person. In larger companies, they are often two groups separated by cubicles, Ideology, and methodology. Yet, Sales &a...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 383 – Growth Hacking Your Way To Faster Profits with Vin Clancy from 2018-07-26T03:33:47







Infamous growth hacker Vin Clancy’s went from being on social welfare in the UK to launching 2 online magazines that got over 20 million page views in their f...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 381 – Who Is The Villain And Hero In Your Marketing Copy with Nathan Fraser from 2018-07-19T04:33:35







"Hi, I’m Nathan Fraser, the founder of Copy and Funnels.

I know I’m supposed to start off with a bunch of impressive accomplishments, but I have an ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 380 – How To Build A Powerful Brand With Passion, Purpose And Payoffs from 2018-07-16T19:07:12

Building a tribe is one of the hardest and long-term games in marketing your business. A tribe is a group of people who have a passion, purpose, and payout when your brand is involved. Here is the ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 379 – Being Part Of A Local News Column Through Public Relations with Jim Kendall from 2018-07-11T01:25:36







An entrepreneur and advisor to small, mid-size businesses since 1989, with first-hand awareness of the challenges business owners, face. Will ask questions, l...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 378 – What Is The Perfect Marketing Strategy For Your Business? Wrapping It Up from 2018-07-09T19:29:47







When it comes to marketing, there is no one-size-fits-all, Easy Button strategy that will help you get rich quick. It takes a plan and a process.

In...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 377 – Delivering Great Content and Authenticity Through Podcasts with Daniel Gefen from 2018-07-04T19:08:04







Daniel Gefen is a serial entrepreneur and founder of Gefen Media Group - a podcast production and booking agency helping clients build a loyal following throu...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 376 – What Is The Perfect Marketing Strategy For Your Business? Part 6 – Making It Count from 2018-07-02T22:00:05







People when they mow their lawn often run out of gas... literally. Cars have gas gauges to avoid that problem. Your website has a gauge also when you install ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 375 – Working in The Gig Economy with Ryan McShane from 2018-06-27T05:34:16







Ryan McShane, has been serving the Human Resources Profession for over 20 years and currently operates a consulting firm specializing in Human Resources, Lead...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 374 – What Is The Perfect Marketing Strategy For Your Business? Part 5 – Social Proof from 2018-06-26T00:19:48







Social Media (in my humble opinion) is three things in this order...



* A Relationship Building Tool 1st

* A Content Delivery Pl...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 373 – Using Online Sales Funnels In Your Business with Cindy Bidar from 2018-06-20T06:28:02







Cindy Bidar is a highly sought after online business manager specializing in marketing and systems automation for coaches, digital course sellers, and freelan...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 372 – What Is The Perfect Marketing Strategy For Your Business? Part 4 – Telling Your Story from 2018-06-18T22:37

Telling your story or your customer's stories is one of the best ways to create a connection with your perfect audience. That is what Content Marketing is all about. You have to find a compelling w...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 371 – High Consideration vs Low Consideration Sales with Mark S. A. Smith from 2018-06-13T13:51:55







Mark S A Smith: Working in the world of technology since 1982, Mark uses systems thinking to help organizations successfully bring new, disruptive technology ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 369 – Using Disruption To Become A Person Of Interest with Mark S. A. Smith from 2018-06-06T14:46:04







Mark S A Smith: Working in the world of technology since 1982, Mark uses systems thinking to help organizations successfully bring new, disruptive technology ...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 367 – Expanding Your Social Reach On LinkedIn with Nimble and CEO Jon Ferrara from 2018-05-31T00:58:24







Jon is a CRM and Relationship Management entrepreneur and noted speaker about Social Media's effects on Sales and Marketing. He has re-imagined CRM by buildin...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 363 – What YOU Need To Know About GDPR with Lawyer Bobby Klinck from 2018-05-16T05:11:13







Bobby Klinck is an intellectual property attorney, but he’s not your typical lawyer. Sure, he went to Harvard Law School and worked at some of the most presti...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 362 – How To Use Email Marketing? The Money Is In The List! from 2018-05-14T22:27:02









There has been a lot of talk about online marketing and privacy and data collection lately. GDPR is a new regulation, primarily that affects contac...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 361 – A Deep Dive About SEO For Small Business with Ryan Stewart from 2018-05-10T05:06:53







Ryan Stewart is a marketing professional with over 10 years of experience in the field. He has worked directly with clients like Target, Best Buy, and Deloitt...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 360 – What Do You Stand For And Who Will Sit For You? from 2018-05-07T22:33:23







Whether you are speaking from a stage or on Social Media, you are standing on a platform.

Glossophobia is the fear of public speaking. It's an anxie...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 359 – Adding Some Sizzle To Your Sales with The Pitch Queen Michelle Weinstein from 2018-05-02T14:02:04







Michelle Weinstein is a Sales Strategist, Entrepreneur, and Innovator. She has over 20 years of sales experience, selling everything from multi-million dollar...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 358 – This Is Why Digging A Well Will Make You More Money Than Buying A Faucet? from 2018-04-30T21:08:26







What is the difference between getting water from a faucet or a well?

A faucet is easier, but you have to pay for what is being delivered. Also, you...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 357 – Search Engine Optimization For Small Business with Claudia Pennington from 2018-04-25T05:45:20









Claudia helps small business owners, entrepreneurs, and nonprofits grow by leveraging marketing.

With more than a decade’s worth of exper...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 356 – Accountability… Your Success Hangs In The Balance! from 2018-04-23T22:21:48









There is a secret sauce that separates successful people in business from the just getting by crowd. It's accountability. It's defined as "The qual...

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The Bacon Podcast with Brian Basilico | CURE Your Sales
Episode 355 – The Psychology Of Social Media with Brian Kinghorn – Part 2 from 2018-04-18T14:25:58







Brian E. Kinghorn, Ph.D. is an assistant professor of Curriculum, Instruction, and Foundations at Marshall University. He earned his doctorate in educational ...

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