Stormy Forecasts For Ad Tech And The Economy - a podcast by AdExchanger

from 2022-09-01T14:05:37

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There’s a storm brewing and wildfires are raging. We’re not talking about hurricane season or climate change, though, but rather the fallout for ad tech from the macroeconomic downturn and privacy lawsuits, including the FTC’s recent complaint against Kochava which challenges the programmatic data-selling model writ large.