Xandr And BOPIS - E93 - a podcast by AdExchanger
from 2020-05-07T15:51:03
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Xandr, recently folded into WarnerMedia, entered the world in 2018 with grand aspirations. But the complexities of the TV market and external pressure on AT&T's business have made its goals more modest. Also, we'll look at how BOPIS - buy online, pick up in-store - has become the new hotness during the pandemic.
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