How to Create A Design Strategy That Your Customers Will Love - a podcast by Mod. Merchant

What would it feel like to design a fashion brand that is not only a manifestation of your design talent and vision but will also sell and increase your profit margin? 

Today’s topic is one that I’m so excited to share because it will help so many Designer CEO’s out there with the “how-to” of planning your design strategy and get you super focused on developing a salable line and successful fashion brand. 

I’m sharing how to develop a design strategy for your line that your customers WANT and will generate SALES. I’m laying the process of exactly what I used to do to plan my assortment strategy as a corporate product manager. You’ll hear what you need to do to get started and step by step how you should break down your design strategy. I’ll keep it nice and simple so you can plan EXACTLY what you need to do design your way into your customer's hearts and maximize your sales and profits.

If you are a Designer CEO just starting to plan your first line launch, working through your first year of your fashion brand, or if you are an established brand looking to improve your current design strategy process, this episode is for you!

Further episodes of The Designer CEO Podcast

Further podcasts by Mod. Merchant

Website of Mod. Merchant