Podcasts by The Designer CEO Podcast

The Designer CEO Podcast

Thinking about launching your own brand?
Feeling confused about how to get started and what to do first?
Wondering how the fashion and retail industries actually work?
Wishing you had a partner to take care of all the “business and strategy stuff”??
Or are you ready to scale your line and take it next level?

Welcome to The Designer CEO Podcast!

Each week, host Sarah Ferrence aka Mod. Merchant, brings you brand and retail strategies, merchandising how-to’s, organization and productivity tips, and business and professional advice simplified for Designer CEOs who are ready to launch the line they’ve been dreaming of Sarah shares her experience after working as a buyer and product manager, for Fortune 500 companies including Kohl’s and Harley-Davidson, and now as a coach and consultant.

Along with sharing proven business strategies, sales tactics, and how-to’s, she’ll invite a few of her friends along the way to offer their own insider tips including industry execs, entrepreneurs, and fellow designers who’ve successfully launched. Sarah’s here to be your go-to partner for navigating the business of retail and fashion and help you launch the line of your dreams.

Further podcasts by Mod. Merchant

Podcast on the topic Mode und Schönheit

All episodes

The Designer CEO Podcast
How To Prep Your Fashion Brand’s Inventory For The Holiday Season from 2019-10-21T01:00

Is your fashion brand ready to not just survive this holiday season, but thrive? 

Is your inventory prepped to drive those sales while still maintaining a healthy profit margin?    
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The Designer CEO Podcast
Blogging for Beginners - For Fashion Brands, With Kristin George from 2019-10-14T01:00

Are you blogging yet for your fashion brand?

A blog strategy is one of the best ways to create brand awareness and in time will generate sales for your fashion business. Blogging increases...

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The Designer CEO Podcast
How To Be Holiday Ready - For Fashion Brands from 2019-10-07T01:00

It may seem like the fall season is just getting started, but that means the holidays are quickly approaching.  

Are you and your fashion brand ready for the holidays? 

Do you hav...

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The Designer CEO Podcast
Business Loan Basics for Fashion Brands from 2019-09-30T01:00

Not sure how to get started with your fashion brand’s business plan? 

Or scarier yet securing that financing or a business loan? (gulp)

On today’s episode I’m chatting with Bako Ramb...

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The Designer CEO Podcast
Trusting Yourself To Know What's Right For Your Fashion Business from 2019-09-23T12:00

Do you trust yourself to make good decisions for your fashion business? 

Are you confident in all the decisions you make each and every day? 

Yes, of course you are trying to make th...

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The Designer CEO Podcast
Getting Started With Your Content Strategy With Sara Meadows from 2019-09-09T01:00

I’m so excited to be chatting with Sara Meadows - Founder of Match Point Consultants, a copywriting and content strategy boutique and co founder of The Edit Effect, which are tools to help small...

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The Designer CEO Podcast
Building A Fashion Brand Based in Passion&Intuition with Katherine Gramann, Designer CEO of Lake Effect Co. from 2019-08-26T01:00

This episode I am chatting with fellow ladypreneur, nature lover, and spirited soul - Katherine Gramann - Designer CEO of Lake Effect Co.

Katherine and I met about a year and a half ago an...

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The Designer CEO Podcast
Networking For Introverts: Expert Tips from An Extrovert from 2019-08-19T11:00

Imagine with me for a moment...

You are surrounded by complete strangers in a room where everyone seems to know everyone else, chatting merrily and exchanging business cards. You ho...

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The Designer CEO Podcast
When to Take Customer Feedback from 2019-08-12T01:00

Have you ever received unsolicited feedback or criticism about your fashion brand or collection?…. 

 Maybe it was from a customer sharing how the style they purchased wasn’t exactly what t...

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The Designer CEO Podcast
How to Get You&Your Fashion Business Organized from 2019-08-05T01:00

Are you struggling to “do all the things” and get everything done on the daily that it takes to run your fashion business? 

Or you are so passionate about designing and creating that it...

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The Designer CEO Podcast
The Brimful Life Podcast - Interview with Sarah Ferrence CROSSOVER EPISODE from 2019-07-29T01:00

Since I launched The Designer CEO Podcast, I’ve been sharing advice on the business of retail and fashion and offering how-to’s, strategy ideas, and interviews for fashion brands and Designer CE...

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The Designer CEO Podcast
How to Manage Your Fashion Brand’s Inventory AND Maximize Your Profits from 2019-07-22T01:00

What to do with your extra and old inventory is an issue that EVERY fashion brand has to figure out. It doesn’t matter if you are just starting out or are an established brand, inventory managem...

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The Designer CEO Podcast
Sacrificing for Sustainability with Laura Bavlnka, Designer CEO of Bavlnka Brand from 2019-07-15T01:00

Laura Bavlnka and I met recently at a local fashion event in Milwaukee and I absolutely loved the story of her and her brand.  

She is a fashion designer and textile artist and until very ...

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The Designer CEO Podcast
Negotiation 101 For Designer CEOs from 2019-07-01T01:00

It’s something you do every single day and you probably don’t even realize it. It affects every one of your partnerships including those between you and your employees, 3rd party business partne...

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The Designer CEO Podcast
How To Make Your Fashion Brand Irresistible To Retail Buyers And Get Your Line Bought from 2019-06-24T01:00

If you’ve started reaching out to fashion buyers you probably are realizing they can be a bit hot & cold.  One day you’ve seemingly got your foot in the door, are furiously emailing back and...

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The Designer CEO Podcast
Competitive Shopping 101 for Designer CEOs from 2019-06-17T01:00

How much time are you spending shopping? 

I know that question may be a little unexpected and maybe even ridiculous. You’ve got a lot going on - creating a brand, designing a lin...

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The Designer CEO Podcast
From Side Hustle to Bride Hustle with Amanda Ergen-Jennings, Designer CEO of Love Lives Here Bridal from 2019-06-10T01:00

If you’ve been dreaming about quitting your 9 to 5 to start you own fashion brand but feeling hopelessly frustrated that your dream may never become a reality - then listen up. 

...

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The Designer CEO Podcast
Q&A: Building an Authentic Connection with Your Customer, Defining Whitespace, and How Brick&Mortar Can Compete from 2019-06-03T01:00

I recently had the opportunity to lead a panel surrounding strategy, merchandising, and marketing with a room full of attendees just like you - Designer CEOs. I was asked so many amazing questio...

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The Designer CEO Podcast
How To Contact A Retail Buyer To Get Your Fashion Line Purchased from 2019-05-27T01:00

Does that idea of reaching out to a retail buyer and pitching your line sound overwhelming to you? 

Or maybe even a little scary?

“How do I approach retail stores to sell my products...

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The Designer CEO Podcast
Getting Started With Manufacturing With Kelly Mutsch from 2019-05-13T03:00

Finding a manufacturer and handing off your fashion line to a 3rd party can be one of the most exciting and terrifying parts of the evolution of your fashion business. You are trusting another t...

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The Designer CEO Podcast
How Designer CEOs Build Strong Business Relationships To Take Their Brand Next Level from 2019-05-06T03:00

It’s impossible to successfully launch, manage, and grow your fashion business alone. There will be things that you need to learn and people you need to meet in order to start and scale your fas...

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The Designer CEO Podcast
Q&A: Opening A Brick&Mortar, Getting Started With Instagram,&Defining Your Competition from 2019-04-28T14:00

I recently co-hosted a “How To Start A Line” speaking event including a Q&A session. We had so many fantastic questions from Designer CEOs that I had to share.  

On this episode, you’l...

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The Designer CEO Podcast
How to Create A Design Strategy That Your Customers Will Love from 2019-04-19T15:00

What would it feel like to design a fashion brand that is not only a manifestation of your design talent and vision but will also sell and increase your profit margin? 

Today’s topic is on...

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The Designer CEO Podcast
How to Know If You Have Lost Sight of Your Customer from 2019-04-19T13:00

For this episode, I’m going to share what’s becoming a common and devastating problem that I see more and more frequently in today’s retail marketplace.  

Its effects have lead to huge ret...

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The Designer CEO Podcast
Welcome to The Designer CEO Podcast from 2019-04-19T12:00

Welcome to The Designer CEO Podcast!

If you are:

  • Thinking about launching your own brand
  • Feeling confused about how to get started and what to do first
  • Wondering...

    Listen
The Designer CEO Podcast
Welcome to The Designer CEO Podcast from 2019-04-19T12:00

Welcome to The Designer CEO Podcast!

If you are:

  • Thinking about launching your own brand
  • Feeling confused about how to get started and what to do first
  • Wondering...

    Listen
The Designer CEO Podcast
Welcome to The Designer CEO Podcast from 2019-04-19T12:00

Welcome to The Designer CEO Podcast!

If you are:

  • Thinking about launching your own brand
  • Feeling confused about how to get started and what to do first
  • Wondering...

    Listen