Circle of Fellows #95: From Meh to Marvelous - a podcast by The FIR Podcast Network Everything Feed

The goal of communication in any organization is for the recipient to think, feel, or do something. Most often, the outcome we seek is a behavior: We want the recipient to do more of what they’re already doing, do something differently, or do something new. Conveying information alone will rarely inspire someone to action. That requires communicators to add creativity to the mix. In this Circle of Fellows episode, four IABC Fellows explore the application of creativity to business outcomes, including the various approaches one might take, the differences between influencing employees and other stakeholders, and convincing leadership that creativity is an appropriate business communication technique.
Continue Reading →

The postCircle of Fellows #95: From Meh to Marvelousappeared first onFIR Podcast Network.

Further episodes of The FIR Podcast Network Everything Feed

Further podcasts by The FIR Podcast Network Everything Feed

Website of The FIR Podcast Network Everything Feed