The Business Value of Customer Data Platforms - a podcast by Blue Acorn iCi

Navin Kumar, Principal Consultant, Digital Marketing at Infosys, shares what business value customer data platforms (CDPs) provide:

• What business challenges customer data platforms (CDPs) solve
• How a CDP can enhance the customer experience
• How to choose and implement a CDP solution

Further episodes of The Funnel: A Digital Experience Podcast

Further podcasts by Blue Acorn iCi

Website of Blue Acorn iCi