027 // Conscious Beauty & Building a Brand That Reflects Who You Are with Divya Gugnani - a podcast by Meredith Wadsworth
from 2019-07-24T09:34:43
As a serial entrepreneur and mother of two, it’s safe to say that Divya Gugnani leads a crazy hectic lifestyle— which is exactly why she needed a beauty routine that was crazy simple. As the co-founder of Wander Beauty, a brand built on the principle that “less is more,” Divya and her business partner, supermodel Lindsey Ellingson, bonded over their need for a beauty routine that was as on-the-go as they were, and set out to create fewer, better beauty essentials. We discuss not only what goes into building a thriving beauty brand, but the importance of understanding how one’s business is a reflection of who they are. Divya shares how both motherhood and her personal health journey with autoimmune imbalances has made her a more conscious consumer and creator, from what she puts into her body to the products she puts on it, and all the lifestyle factors in between.
Episode HYElights:
Divya’s story leading up to Wander Beauty, and how her life has changed since
How to apply the principle of “minimum effort for maximum results” when it comes to skincare and lifestyle
Her personal health story and journey into going more plant-based
Divya's skincare essentials, and her surprising skincare secret weapon!
The ingredients to look out for in your skincare products
Divya’s “on/off” rule and why doing everything at once does not make you more efficient
How to create a routine that spices up your life
How your brand is a reflection of your beliefs, and vice versa
… and more!
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// The Right and Wrong Stuff by Carter Cast
// Forging an Iron-Clad Brand by Lindsey Pedersen
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