(IAB Executive Series) TV 2.0: The World of Ad-Funded CTV - with Mark Zagorski of Telaria - a podcast by IAB Australia
from 2018-06-06T09:56:20
::
::
In a world where growing numbers of subscription platforms are driving the growth of connected TV, what room is there for ad-funded models? Mark Zagorski, CEO of Telaria, believes that the future of Connected TV is the time-tested, ad-funded model of TV past. And it’s a move that presents significant advantages and challenges to the industry.
Further episodes of The IAB Australia Podcast
Further podcasts by IAB Australia
Website of IAB Australia