Process: A Visual Journey - An interview with - a podcast by Ian Paget

When working on logo design a large bulk of the process is working through a visual journey. This is part of the process that’s rarely shared, and is often surrounded in mystery, but a new book published by Counter Print has worked to address this by highlighting the rarely shown sketching and process behind the making of marks and logotypes… Process: Visual Journeys in Graphic Design, created by Jonas Banker and Ida Wessel, the founders of the award winning Swedish design agency, BankerWessel.

In this interview we discuss the new book, but also learn how Jonas and Ida founded their agency as a couple, as well as their process for working with clients on a logo design project.

Books & Resources Mentioned 

• BankerWessel Website


• BankerWessel on Instagram


• Lance Wyman: The Visual Diaries


• Designing thinking is bullshit


• Process: Visual Journeys in Graphic Design

To view the full show notes, and interview transcription head here: https://logogeek.uk/podcast/process-banker-wessel/

Further episodes of The Logo Geek Podcast

Further podcasts by Ian Paget

Website of Ian Paget