Episode 112 - The Truth about Syrups - a podcast by Eric Kozlik

from 2019-08-22T08:30

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In this episode, we interview Tory Pratt, founder of Pratt Standard Cocktail Co. Some of the things we discuss include:

  • How a childhood spent in and around the catering industry gave Tory the inspiration to start her own company and taught her to approach cocktails from a culinary perspective.
  • What it means to get back to the true roots of a traditional cocktail ingredient, and why it sometimes takes 47 test batches until you’re happy with the end result.
  • The intricacies of sourcing ingredients like exotic Kola nuts and Turkish Pomegranates
  • How Tory built her business from a kitchen concept to brand being sold in 14 States and Partnering with Whole Foods.
  • Strategies for re-branding a line of existing products.
  • Equipment you need and mistakes to avoid when you’re making syrups in your own home kitchen
  • And much, much more.

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