Replay: Rewriting the influencer playbook - a podcast by GfK

from 2021-01-11T14:36:37

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Despite the times, influencers have a growing market of opportunity- and their number of trusting followers continue to rise. Join us and catch-up on this discussion of Influencers in the pandemic era – their changing roles, the emergence of a new breed of content creators, and the pitfalls of sticking to old models in a time of upheaval.