Chapter 27 - A toast to success - a podcast by Gerrit Heijkoop & Paula Vos

Thursday - October 1 | 41 days until the conference | 468 registrations

The first sponsored photo Catja took with Pooky was tasteful and not too obviously commercial. She held Pooky in her hand and stroked him. In the background, a bag of power food was visible. PetFoodies kept their word: they shared the photo on various channels, leading to enthusiastic responses and new Pooky fans. 

They had been able to move the site visit to today and the four of them were now sitting at a beautifully set table in a separate room inside the conference center.

           ‘No way!’ Martine exclaimed, in the middle of swallowing her amuse-bouche of prawn mousse. She held up her phone.

           ‘I just posted a picture of this nicely set table on my Facebook profile, and a friend of mine responded. Her brother is coming to Rodentia!’

           ‘See,’ said Casper. ‘There’s always someone in your private circle to whom it applies.’

           ‘Shall we all take a picture?’ suggested Victor. ‘And share it on our personal profiles, see what else we can achieve.’

           Casper didn’t need to think twice, extended his selfie stick and took a picture of the entire group, then tagging everyone when he posted it online.

Victor saw a little red dot appear on his phone’s Facebook app. When he clicked it, it said:          

Casper DeVries has tagged you in his picture

He thought he looked old. He placed a more serious message on LinkedIn.

All perfectly taken care of here at the conference center. Hoping to have a bite with all the speakers at Rodentia 2015 soon. 

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Written by Gerrit Heijkoop & Paula Vos

 Narrated by Kevin Stillwell

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