Podcasts by Voices of Search // A Search Engine Optimization (SEO)

Tips to Score With Google’s Core Web Vitals -- Amir Glatt // Duda from 2021-10-29T12:00

Ben and Amir wrap up the conversation about about optimizing for search when you don't own the underlying technology of your website. Amir is the CTO and Cofounder of Duda, which is a leading we...

Optimizing Your Web Builder For SEO -- Amir Glatt // Duda from 2021-10-28T12:00

Ben and Amir continue the conversation about about optimizing for search when you don't own the underlying technology of your website. Amir is the CTO and Cofounder of Duda, which is a leading w...

How to Choose a Web Builder -- Amir Glatt // Duda from 2021-10-27T12:00

Ben and Amir talk about optimizing for search when you don't own the underlying technology of your website. Amir is the CTO and Cofounder of Duda, which is a leading website development platform...

SEO Strategy for YouTube -- Anatolii Ulitovskyi // SEOtools.TV from 2021-10-26T12:00

This is our 2nd episode with Anatolii Ulitovskyi, CEO of SEO Tools.TV. Yesterday, Anatolii and I talked about his strategies for taking advantage of LinkedIn algorithm and how he's built hi...

SEO Strategy for LinkedIn -- Anatolii Ulitovskyi // SEOtools.TV from 2021-10-25T12:00

Welcome to 1st our episode, SEO Strategy for Linkedin. Today, we're going to talk to an influencer in the SEO world. Joining us is Anatolii Ulitovskyi, who's the CEO of SEO Tools.TV, which ...

Creating and Managing SEO Engines -- Bill King // Frase from 2021-10-22T12:00

This is the final episode with Bill King, Director of Marketing at Frase. So far this week, Bill and I have talked about his experience as a poker player and how that influenced how he thin...

Starting&Scaling SEO at a Startup -- Bill King // Frase from 2021-10-21T12:00

This is the 2nd part of a 3-part episode. Joining us is Bill King, Director of Marketing at Frase. Bill and I talked about his experience as a professional poker player and how it rela...

SEO and Poker Analogies (Mental Models) -- Bill King // Frase from 2021-10-20T12:00

Welcome to the 1st part of our 3-part episode. Today, we're going to go through the math and the mindset of launching a successful question and answer driven SEO campaign. Joining us is Bil...

Future of digital, Voice,&Fraggles Search -- Cindy Krum // MobileMoxie from 2021-10-19T12:00

Cindy Krum, Founder and CEO of MobileMoxie, discusses mobile SEO and changes in the 2020s. Since the pandemic, the use of voice search has increased a whole lot. And that means that SEO is also ...

Mobile&Technical SEO -- Cindy Krum // MobileMoxie from 2021-10-18T12:00

Founder and CEO of MobileMoxie, Cindy Krum, talks about mobile SEO and changes in the 2020s. AMP was introduced years ago, but it was only in 2021 that Google switched to mobile-first indexing. ...

Optimizing How-to Content -- Boris Wartenberg // Searchmetrics from 2021-10-15T12:00

SEO specialist at Searchmetrics, Boris Wartenberg, talks about how to build ‘how-to’ content to help your audience master new skills. Some of your content might be evergreen and some may need an...

Determining What Type Of content is best for your audience -- Boris Wartenberg // Searchmetrics from 2021-10-14T12:00

SEO specialist at Searchmetrics, Boris Wartenberg, explains how you can build ‘how-to’ content to help your audience master new skills. It’s all in the data when you want to figure out your ‘how...

How How-To Differs Between Industries. Investing Content Is Not The Same As Rock Climbing Content -- Boris Wartenberg // Searchmetrics from 2021-10-13T12:00

SEO specialist at Searchmetrics, Boris Wartenberg, explains how you can build ‘how-to’ content to help your audience master new skills. You want to educate and inform your customer with your ‘ho...

Types Of How-To Content: Videos, Text, Images, etc. -- Boris Wartenberg // Searchmetrics from 2021-10-12T12:00

Boris Wartenberg, SEO specialist at Searchmetrics, discusses how you can build ‘how-to’ content to help your audience master new skills. Content comes in many different formats. And sometimes a ...

What Is How-To Content And Why It's Valuable From An SEO Perspective -- Boris Wartenberg // Searchmetrics from 2021-10-11T12:00

Boris Wartenberg, SEO specialist at Searchmetrics, talks about building ‘how-to’ content to help your audience master new skills. The best type of content eases your customers’ pain points. And ...

Tile Testing Your Way Out Of Trouble from 2021-10-08T12:00

Jordan Koene, SEO strategist and advisor to Searchmetrics, discusses how you can survive Google’s title updates. It’s been on everyone’s lips since Google started changing titles. But is there r...

Google's Suggestion For Your eComm Site from 2021-10-07T12:00

Jordan Koene, SEO strategist and advisor to Searchmetrics, gets into what’s new in the world of Google and eCommerce. Google released a guideline for eCommerce sites. And while the information i...

How Does Social Media Impact SEO? -- Dmitry Dragilev // JustReachOut.io from 2021-10-06T12:00

Dmitry Dragilev, founder of JustReachOut.io and CriminallyProlific.com shares his PR expert’s guide to building. Social media is a great tool for exposure and building awareness. So does that me...

A PR Hackers Guide To Link Building -- Dmitry Dragilev // JustReachOut.io from 2021-10-05T12:00

Dmitry Dragilev, is the founder of JustReachOut.io and CriminallyProlific.com. These companies help businesses get the most out of their PR, without spending the extra cash on a PR firm. Believe...

September Winners&Losers -- Tyson Stockton // Searchmetrics from 2021-10-04T12:00

Tyson Stockton, leading expert SEO consultant and advisor at Searchmetrics, dissects SEO performance for the month of September. We have seen the completion of the page experience update and thi...

Timing&Content Updates -- Cassie Dell // Searchmetrics from 2021-10-01T12:00

Senior SEO Client Success Manager at Searchmetrics, Cassie Dell gives her advice on how you can kick your content into high gear. You need a good content strategy if you want ro maintain a good ...

Competitive Research -- Cassie Dell // Searchmetrics from 2021-09-30T12:00

Senior SEO Client Success Manager at Searchmetrics, Cassie Dell talks about how you can kick start your content. There’s a lot that goes into outranking your competition. It all boils down to un...

Topic Intent -- Cassie Dell // Searchmetrics from 2021-09-29T12:00

Cassie Dell is the Senior SEO Client Success Manager at Searchmetrics. So far for Content Strategy Week, she’s discussed how you can get the most out of your content. Your content needs to answe...

Trending vs. Evergreen -- Cassie Dell // Searchmetrics from 2021-09-28T12:00

Cassie Dell, Senior SEO Client Success Manager at Searchmetrics, is back to talk some more about your content strategy. You have to know your audience to give them what they want. How can you ki...

Simple Keyword Research -- Cassie Dell // Searchmetrics from 2021-09-27T12:00

Senior SEO Client Success Manager at Searchmetrics, Cassie Dell, discusses how you can kick your content into high gear. Content is a big part of your SEO strategy. And the first step starts wit...

Big data Vs granular insights -- Tom Wells // Searchmetrics from 2021-09-24T12:00

SEO and content marketing consultant at Searchmetrics, Tom Wells, is back to wrap up the discussion about the changes in SEO data sources. You have big data and then you have your granular insig...

The Rise Of Web Builders, CMS, and Plugins -- Tom Wells // Searchmetrics from 2021-09-23T12:00

SEO and content marketing consultant at Searchmetrics, Tom Wells, continues the conversation about the changes in SEO data sources. Platforms like WordPress and Wix sure make it easier to build ...

The State Of Web Performance In 2021 -- Tom Wells // Searchmetrics from 2021-09-22T12:00

Tom Wells, SEO and content marketing consultant at Searchmetrics explains the changes in SEO data sources. Technology has improved over the years to help us build better websites. But as we rush...

Help Us Build a Podcast SEO Tool -- Jordan Koene // Searchmetrics from 2021-09-21T12:00

Jordan Koene, SEO strategists at Searchmetrics discusses Google’s move to start changing your titles. Your title was one of the only elements webmasters and marketers had full control of. So you...

Did Google Roll Back Your Titles Yet? -- Jordan Koene // Searchmetrics from 2021-09-20T12:00

Jordan Koene, SEO Strategist at Searchmetrics shares his thoughts on building an SEO tool specifically for podcasters. Verticalized search engines are very popular right now. And with Google cla...

Google Search Console API as the New Table Stakes -- Noah Learner // Two Octobers from 2021-09-17T12:00

Product Director for Two Octobers, Noah Learner explores and discusses SEO tools. As an SEO, you can understand the concept of weaving multiple tools together to create an effective process. The...

APIs, Automation, SEO Tools, and Finding Your Place in SEO -- Noah Learner // Two Octobers from 2021-09-16T12:00

Noah Learner is the Product Director for Two Octobers, a company dedicated to helping marketers achieve extraordinary results. It’s a common thing for SEOs to start out in a different field but ...

How To Create Your Own ROI-Driven B2B Content Strategy -- Brad Smith // Wordable and Codeless from 2021-09-15T12:00

Brad Smith, the Founder and CEO of Wordable and Codeless, talks in detail about B2B SEO. The pandemic moved us into a remote work environment. How has this affected overall content production? T...

The Framework For Producing SERP-Topping Viral B2B Content -- Brad Smith // Wordable and Codeless from 2021-09-14T12:00

Founder and CEO of Wordable and Codeless, Brad Smith talks about SEO content in the B2B space. B2B is much more rigid and technical than B2C. As such, many B2B marketers struggle to create ...

How To Build Your B2B Content Team in 2021 -- Brad Smith // Wordable and Codeless from 2021-09-13T12:00

Brad Smith is the Founder and CEO of Wordable and Codeless. Wordable is a CMS designed to make SEO smoother through automation. Codeless, on the other hand, is a content management agency that s...

3 Most Reliable SEO Wins: Original Research -- Andy Crestodina // Orbit Media Studios from 2021-09-10T12:00

Co-founder and CMO of Orbit Media Studios, Andy Crestodina, wraps up the conversation about the three most reliable SEO wins. A lot of the content online is simply reworked from someone else’s w...

3 Most Reliable SEO Wins: Updating Content -- Andy Crestodina // Orbit Media Studios from 2021-09-09T12:00

Andy Crestodina, the co-founder and CMO of Orbit Media Studios, continues the conversation about the three most reliable SEO wins. A lot of brands get stuck on what keyphrases to optimize for. A...

3 Most Reliable SEO Wins: Branded-keyphrase SEO -- Andy Crestodina // Orbit Media Studios from 2021-09-08T12:00

Andy Crestodina, the co-founder and CMO of Orbit Media Studios, discusses one of the three most reliable SEO wins. Any SEO will tell you that the first place to start is looking at your keywords...

Why Google Is Changing Your Titles -- Jordan Koene // Searchmetrics from 2021-09-07T12:00

Jordan Koene, SEO strategists and advisor at Searchmetrics, shares his thoughts on why Google is changing your site links. By now you must have noticed that your titles aren’t as descriptive and...

Winners and Losers -- Jordan Koene // Searchmetrics from 2021-09-06T12:00

Jordan Koene, Seo strategist and advisor at Searchmetrics, talks about the changes in SEO for the months of August. With Google still rounding out some of the updates started earlier this year, ...

Technical SEO Skills You Actually Need -- Patrick Stox // Ahrefs from 2021-09-03T12:00

Product advisor, technical SEO, and brand ambassador at Ahrefs, Patrick Stox continues the conversation about the role of technical SEO. Both technical and analytical skills are needed in SEO. B...

How To Rank Content Faster -- Patrick Stox // Ahrefs from 2021-09-02T12:00

Patrick Stox is a product advisor, technical SEO, and brand ambassador at Ahrefs. When it comes to SEO, your focus is around getting that content to rank. But what do you do if your best piece o...

Prioritizing SEO Efforts -- Patrick Stox // Ahrefs from 2021-09-01T12:00

Patrick Stox is a product advisor and technical SEO at Ahrefs. Patrick also wears the hat of brand ambassador for the company. Your SEO strategy is integral to the success of your business onlin...

Why Companies Fail At International Expansion -- Lidia Infante // Rise At Seven from 2021-08-31T12:00

Senior international SEO lead for Rise At Seven, Lidia Infante, talks in detail about the proper approach to SEO internationalization. There are many technical and non-technical things to consid...

5 Non-technical Factors Of International SEO Success -- Lidia Infante // Rise At Seven from 2021-08-30T12:00

Lidia Infante is a senior international SEO lead for Rise At Seven. As your business grows you’ll want to branch out into other markets. But first you must take time to do your market research a...

Gaining Goal Alignment With UX -- Joe Ford // Organic from 2021-08-27T12:00

Joe Ford is the Head of SEO for full-service digital marketing agency, Organic. There is now a welcomed overlap between your UX team and your SEO team. And based on the path that Google has been...

Teaming Up With UX Make Impactful Change -- Joe Ford // Organic from 2021-08-26T12:00

Joe Ford is the Head of SEO for Organic. Organic is a full-service digital marketing agency based in England. SEO and UX work together, for a better experience both internally as you get the sit...

How to Bring Humans and Search Bots Together -- Jeff Coyle // MarketMuse from 2021-08-25T12:00

Co-founder and chief product producer at MarketMuse, Jeff Coyle, has over 20 years of first-hand experience in the content management and tech space. Today, AI-generated content is becoming incr...

The Difference Between Keywords and Topics -- Jeff Coyle // MarketMuse from 2021-08-24T12:00

Co-founder and chief product producer at MarketMuse, Jeff Coyle, discusses SEO strategy. How do you write to cover a topic comprehensively? First you need to figure out your topic versus your ke...

SEO Content Strategy -- Jeff Coyle // MarketMuse from 2021-08-23T12:00

Jeff Coyle is the co-founder and chief product producer at MarketMuse. Working with an AI-based SEO and content strategy platform, Jeff has tons of knowledge to share about SEO and getting your ...

Evaluating SEO Across Multiple Countries -- Sarah Presch // Searchmetrics from 2021-08-20T12:00

Ben and Sarah Presch, Sr customer marketing manager at Searchmetrics talk about getting your SEO up to international standards. Keywords research and keyword mapping is the first thing you shoul...

Understanding Cultural Nuances In New Markets -- Sarah Presch // Searchmetrics from 2021-08-19T12:00

Ben meets with Sarah Presch, Sr customer marketing manager at Searchmetrics, for a third time to talk about getting your site to perform on the international level. So far we’ve found out that s...

Expanding your SEO Strategies To New Markets -- Sarah Presch // Searchmetrics from 2021-08-18T12:00

Once again, Sarah Presch, Sr customer marketing manager at Searchmetrics meets with Ben for the 4th day of International SEO Week. How can you make sure that your site will rank well in a foreig...

Optimizing Your Content For Multiple Languages SEO -- Sarah Presch // Searchmetrics from 2021-08-17T12:00

Today, Ben and Sarah Presch, Sr customer marketing manager at Searchmetrics, talk about setting up your international SEO strategy. How can you get your site to reach its best possible SEO perfo...

Structuring Your Site For International SEO -- Sarah Presch // Searchmetrics from 2021-08-16T12:00

Today, Ben chats with Sr customer marketing manager to Searchmetrics, Sarah Presch about how you can get your site to reach its best possible SEO performance worldwide. What are your best option...

SEO Battles : SEO vs Affiliates -- Lillian Haase // Searchmetrics from 2021-08-13T12:00

This week we're going to publish an episode every day, discussing how you should compare and prioritize SEO against other channels in your company's marketing mix. Joining us for SEO Battles Wee...

SEO Battles : SEO vs Direct -- Lillian Haase // Searchmetrics from 2021-08-12T12:00

This week we're going to publish an episode every day, discussing how you should compare and prioritize SEO against other channels in your company's marketing mix. Joining us for SEO Battles Wee...

SEO Battles : SEO vs AdWords -- Lillian Haase // Searchmetrics from 2021-08-11T12:00

This week we're going to publish an episode every day, discussing how you should compare and prioritize SEO against other channels in your company's marketing mix. Joining us for SEO Battles Wee...

SEO Battles : SEO vs Brand -- Lillian Haase // Searchmetrics from 2021-08-10T12:00

This week we're going to publish an episode every day, discussing how you should compare and prioritize SEO against other channels in your company's marketing mix. Joining us for SEO Battles Wee...

SEO Battles : SEO vs FB -- Lillian Haase // Searchmetrics from 2021-08-09T12:00

This week we're going to publish an episode every day, discussing how you should compare and prioritize SEO against other channels in your company's marketing mix. Joining us for SEO Battles Wee...

What To Do After A Site Migration -- Jordan Koene&Tyson Stockton // Searchmetrics from 2021-08-06T12:00

Jordan Koene and Tyson Stockton from Searchmetrics give advice on what you should be doing after a site migration. Jordan is an SEO strategist and advisor at Searchmetrics. While Tyson is the vi...

Google Attack On Spammy Verticales -- Jordan Koene // Searchmetrics from 2021-08-05T12:00

Ben and Jordan Koene, SEO strategist and advisor to Searchmetrics continue the conversation about the latest updates in search.We’ve seen, for the most part, that content quality is the major ra...

The Impact Of Google's Broad Core Update -- Jordan Koene // Searchmetrics from 2021-08-04T12:00

Jordan Koene, SEO strategist and advisor to Searchmetrics is back to chat with Ben about more algorithm news and updates. For many SEOs it’s a time of total confusion when deciding where to focu...

Impact of Core Web Vitals Rollout -- Jordan Koene // Searchmetrics from 2021-08-03T12:00

Ben sits down to chat with Jordan Koene, SEO strategist and advisor to Searchmetrics. Today is all about the latest algorithm news and updates. Core web vitals is only the latest step in the evo...

July Winners and Losers -- Jordan Koene&A Party Crasher from 2021-08-02T12:00

Searchmetrics’ SEO strategist Jordan Koene and VP of search Tyson Stockton, look into the SEO winners and losers for the month of July. SEO is a constantly changing environment. What were the le...

Generating 10 Quality Free Links Per Month -- Deepak Shukla // Pearl Lemon from 2021-07-30T12:00

Ben meets with Deepak Shukla, the founder of London-based SEO agency, Pearl Lemon to talk some more about link building. Link building is an important part of your SEO arsenal. So how can you en...

Scaling A Content Team To 50 Blogs Per Month -- Deepak Shukla // Pearl Lemon from 2021-07-29T12:00

Deepak Shukla, the founder of London-based SEO agency, Pearl Lemon, chats with Ben about content. Your content is how you relate with your target audience. How much content are you currently put...

Coat-tail Link Building -- Deepak Shukla // Pearl Lemon from 2021-07-28T12:00

Ben meets with Deepak Shukla, the founder of London-based SEO agency, Pearl Lemon. We want to outrank our competitors. That’s why we invest so much in our SEO strategy. Today, Ben and Deepak dis...

SEO As The Digital Epicenter And The Voice Of The Consumer -- Justin Abrams&Michael Rispoli // Cause of a Kind from 2021-07-27T12:00

Ben continues the chat with Justin Abrams and Michael Rispoli, the co-founders of Cause Of A Kind. Find out all you need to know about building an SEO agency. What position does SEO already hold...

The Importance Of An SEO First Developer Mentality -- Justin Abrams&Michael Rispoli // Cause of a Kind from 2021-07-26T12:00

Ben is joined by Justin Abrams and Michael Rispoli, the co-founders of Cause Of A Kind. Where should SEO sit in your business? And what does it take to build an SEO agency? Today, Ben, Justin, a...

The Importance Of Brand Building -- Michelle Robbins // Clearlink from 2021-07-23T12:00

Ben continues the discussion with Michelle Robbins, senior director of data and analytics at Clearlink, about data and SEO. The changing landscape of SEO affects your data. Focusing on your bott...

Pivoting With A Constantly Changing Landscape -- Michelle Robbins // Clearlink from 2021-07-22T12:00

Michelle Robbins, senior director of data and analytics at Clearlink, stops in for a second day to discuss data with Ben. Data will always be changing because SEO and search continues to evolve....

The Problem With Data -- Michelle Robbins // Clearlink from 2021-07-21T12:00

Ben chats with Michelle Robbins, the senior director of data and analytics at Clearlink. For a lot of people in search, data is everything. Or at least it makes up a great chunk of what you work...

Content Frameworks That Convert Visitors Into Customers -- Greg Digneo // Content Guppy from 2021-07-20T12:00

Ben meets with Greg Digneo, founder of Content Guppy to talk shop on what it takes to create quality content. They talk about creating content for B2B businesses. Is your website content convert...

Content Methodology That Builds B2B Audiences -- Greg Digneo // Content Guppy from 2021-07-19T12:00

Greg Digneo, founder of Content Guppy sits in with Ben to talk about what it takes, content-wise, to build B2B audiences. Your content should be the bridge between you and your audience. Are you...

Scoping The Content Creation Process -- Phillip Thune // Textbroker from 2021-07-16T12:00

Today we're talking about SEO strategy with a powerhouse in the content creation world. Joining us is Phillip Thune, the CEO of Textbroker, which is the leading online platform in the US for cus...

Content Strategy Case Study -- Phillip Thune // Textbroker from 2021-07-15T12:00

Today we're talking about SEO strategy with a powerhouse in the content creation world. Joining us is Phillip Thune, the CEO of Textbroker, which is the leading online platform in the US for cus...

Is It Time To Leave Your SEO Platform? -- Shari Srebnick // Searchmetrics from 2021-07-14T12:00

Ben and Shari Srebnick, the head of client success for the US at Searchmetrics talk about how to decide when to move on from your current SEO tool. Change can be hard in any aspect of life or bu...

Driving Team Adoption Of Your SEO Stack -- Shari Srebnick // Searchmetrics from 2021-07-13T12:00

Ben continues the conversation with Shari Srebnick, the head of client success for the US at Searchmetrics. They talk about making sure that you’re onboarding the right SEO tools for your busine...

Onboarding Your Team To A New SEO Tool -- Shari Srebnick // Searchmetrics from 2021-07-12T12:00

Shari Srebnick, the head of client success for the US at Searchmetrics, meets with Ben to talk about using the right SEO tools. The whole purpose behind SEO is getting as much visibility as you ...

SEO Planning -- Securing SEO Resources // Jordan Koene from 2021-07-09T12:00

Welcome back to the 5th and final installment of our SEO Planning Week. This week we've been planning and strategizing to help you better plan and strategize your SEO efforts in 2021. ...

SEO Planning -- Creating A Flexible SEO Roadmap // Jordan Koene from 2021-07-08T12:00

This is the 4th installment of our SEO Planning Week. Joining us is Jordan Koene, who is a world renowned SEO, Strategist and Advisor to Searchmetrics. So far this week. Jordan and I h...

SEO Planning -- Setting SMART SEO Goals // Jordan Koene from 2021-07-07T12:00

Welcome to the 3rd installment of our planning week. So far this week, Jordan and I have talked about the first steps of planning and aligning to your company's goals. Second, we talked about&nb...

SEO Planning -- Defining Yearly Initiatives // Jordan Koene from 2021-07-06T12:00

This is the 2nd installment of our SEO planning week. Joining us for SEO planning week is Jordan Koene, SEO Strategis and Advisor to Searchmetrics. Jordan and I talked about how to mak...

SEO Planning -- Aligning To Corporate Goals // Jordan Koene from 2021-07-05T12:00

Welcome to the SEO planning week. This week, we're going help you understand how you can better plan and strategize your SEO efforts for 2021. Joining us for SEO planning week is Jordan Koene, w...

June Winners and Losers -- Jordan Koene // Searchmetrics from 2021-07-02T12:00

Ben meets with Jordan Koene, SEO strategist at Searchmetrics. It’s the end of the month again so it’s time to look at the winners and losers, the movers and shakers in SEO for the month. Today, ...

CWV Rollout? Page Experience Update -- Jordan Koene // Searchmetrics from 2021-07-01T12:00

Jordan Koene, SEO strategist and advisor at Searchmetrics, discusses the Google Page Experience update with Ben. SEOs have been waiting patiently for the Google Page Experience update since it w...

Google Core Update Alert (June 2021) -- Jordan Koene // Searchmetrics from 2021-06-30T12:00

Today, Jordan Koene, SEO strategist and advisor at Searchmetrics, gets together with Ben again to talk about the Google Core Algorithm update. The roll-out of the Google Core update is something...

MUM AI Algorithm Update -- Jordan Koene // Searchmetrics from 2021-06-29T12:00

Jordan Koene, SEO strategist and advisor at Searchmetrics, drops in with Ben to talk about the MUM update. What really is the MUM update? As we have come to know and accept, a Google update mean...

Semantic Search's Impact On SEO -- Kathy Brown // Searchmetrics from 2021-06-28T12:00

Kathy Brown, SEO consultant at Searchmetrics joins Ben to talk about the impact of semantic search on SEO. What is semantic search? And why is Google investing in it? Today, Ben and Kathy talk a...

Why Sales Is The Most Important Skill For SEO -- Deepak Shukla // Pearl Lemon from 2021-06-25T12:00

Today, Ben continues the conversation with the founder of Pearl Lemon SEO agency, Deepak Shukla. Are you getting the best possible SEO results for your business? What is the most important skill...

Brand Vs SEO Which Is More Important Why Sales Is The Most Important Skill For SEO -- Deepak Shukla // Pearl Lemon from 2021-06-24T12:00

Deepak Shukla, the founder of Pearl Lemon SEO agency talks with Ben about what you should focus on in the early stages of your website. Both your brand and your SEO strategy are major factors th...

Reverse Engineering Keyword Research -- Deepak Shukla // Pearl Lemon from 2021-06-23T12:00

Ben talks with Deepak Shukla, the founder of Pearl Lemon SEO agency. As an SEO strategist, Deepak Shukla helps clients across the world to outrank their competitors. Getting to that number one s...

Google + Shopify -- What's In It For Shopify? -- Jordan Koene // Searchmetrics from 2021-06-22T12:00

Ben continues his conversation with Jordan Koene, SEO strategist and Advisor to Searchmetrics. Google has partnered with Shopify and there are many benefits for Google with this move. As a big p...

Google + Shopify -- What's In It For Google? -- Jordan Koene // Searchmetrics from 2021-06-21T12:00

Jordan Koene, SEO strategist and Advisor to Searchmetrics, drops in to talk with Ben about the Google and Shopify integration. With the merger, Shopify now has access to Google’s search results....

Search&Market Insights -- Lisann Kohnke // Searchmetrics from 2021-06-18T12:00

Lisann Kohnke, Head of Market Insights at Searchmetrics, continues the conversation with Ben about leveraging SEO data to better understand your target market. Are you getting the most out of yo...

You don't know your market yet -- Lisann Kohnke // Searchmetrics from 2021-06-17T12:00

Today, Ben sits down with the Head of Market Insights at Searchmetrics, Lisann Kohnke, to chat about leveraging SEO data to better understand your target market. The truth is that a lot of marke...

Core Web Vitals Study Review -- Marcus Tober // Searchmetrics from 2021-06-16T12:00

Today, Marcus Tober, founder and chief evangelist of Searchmetrics joins Ben to talk about Google’s Core Web Vitals update. How do core web vitals affect your online presence? After 15 years of ...

Measuring Brand Efficiency In Real Time -- Anastasia Leng // CreativeX from 2021-06-15T12:00

Ben and Anastasia Leng, CEO of CreativeX, speak about how you can measure brand efficiency in real time. Is there a correlation between brand efficiency and the science behind effective content ...

Data-Backed Creative Content -- Anastasia Leng // CreativeX from 2021-06-14T12:00

Today, Ben speaks with Anastasia Leng, CEO of CreativeX, about the science behind effective content creation. Do you need science behind your art of content creation? As the CEO of CreativeX, An...

Common Misconceptions About Baidu -- Marcus Pentzek // Searchmetrics from 2021-06-11T12:00

Ben chats with Chief SEO consultant at Searchmetrics, Marcus Pentzek, about some common misconceptions about Baidu. How can you drive organic marketing success in the Chinese market that is domi...

How Baidu Is Similar&Different From Google -- Marcus Pentzek // Searchmetrics from 2021-06-10T12:00

Today, Chief SEO consultant at Searchmetrics, Marcus Pentzek, chats with Ben about differences between Baidu and Google. So far in ‘marketing in China’ week we’ve learned how to enter the Chines...

Why It Is Baidu And Not Google In China -- Marcus Pentzek // Searchmetrics from 2021-06-09T12:00

Marcus Pentzek, chief SEO consultant at Searchmetrics, continues to talk with Ben about moving into the Chinese marketplace. The Chinese market is different from the U.S. market in many ways bot...

How Different The Internet Works In China -- Marcus Pentzek // Searchmetrics from 2021-06-08T12:00

Ben and Marcus Pentzek, chief SEO consultant at Searchmetrics talk about how you can drive organic marketing success in the Chinese market. The fact that China is a communist country directly af...

Does It Make Sense To Enter The Chinese Market -- Marcus Pentzek // Searchmetrics from 2021-06-07T12:00

Ben discusses with Marcus Pentzek, chief SEO consultant at Searchmetrics about marketing in the Chinese market. This entire week is ‘marketing in China’ week for those thinking about entering th...

Educating The SEO Market -- Cyrus Shepard // Moz from 2021-06-04T12:00

Ben and Cyrus Shepard, SEO Strategist at Moz, discuss the topic of educating the SEO market. Educating the SEO market has been one of the central pillars of Moz throughout the years since incept...

Identifying The Best Audience For Links -- Cyrus Shepard // Moz from 2021-06-03T12:00

Today, Ben and Cyrus Shepard, SEO Strategist at Moz, talk about getting your links from the right place. How do you figure out what is the best audience for the links that you’re building? Ben a...

Link-Building Tactics From Moz -- Cyrus Shepard // Moz from 2021-06-02T12:00

Ben chats with Cyrus Shepard, an SEO Strategist at Moz, about link-building strategies. What are some effective link-building tactics that you can apply to your business? Today, Cyrus shares lin...

May Winners And Losers -- Tyson Stockton // Searchmetrics from 2021-06-01T12:00

Ben and Tyson Stockton, vice president of services at Searchmetrics, reflect on some of the winners and losers in SEO over the past month. With update season well underway and the latest Google ...

Was That A Google Algo Update Or An Earthquake?!? -- Jordan Koene // Searchmetrics from 2021-05-31T12:00

Did Google really just have a surprise algorithm update? Jordan Koene, SEO strategist and advisor at Searchmetrics, discusses with Ben about whether or not Google has updated its algorithm and w...

Is SEO Still A Dark Art? -- Eli Schwartz // elischwartz.co from 2021-05-28T12:00

Today, Ben talks with author and SEO growth advisor, Eli Schwartz, about his thoughts on what SEO means in the current marketing climate. Is SEO still considered a dark art? Getting to the top o...

Should You Bother Doing SEO In 2021? -- Eli Schwartz // elischwartz.co from 2021-05-27T12:00

Author and SEO growth advisor, Eli Schwartz, drops in to chat with ben about product-led growth strategies. Eli recently completed his book titled ‘Product-Led SEO: The Why Behind Building Your ...

Importance Of Marketing To Mobile Devices -- Steve Wiideman // Wiideman Consulting Group from 2021-05-26T12:00

Ben and Steve Wiideman, CEO and Founder of Wiideman Consulting Group, discuss the importance of marketing to mobile devices. With the launch of Google Mobile Crawl, how important is it for you t...

How To Scale Multi-Location SEO -- Steve Wiideman // Wiideman Consulting Group from 2021-05-25T12:00

Ben connects with Steve Wiideman, CEO and Founder of Wiideman Consulting Group, to talk shop about multi-location SEO. While the pandemic has impacted how SEOs work, data still remains at the he...

Adjusting SEO Strategies During A Pandemic -- Steve Wiideman // Wiideman Consulting Group from 2021-05-24T12:00

Ben chats with Steve Wiideman, CEO and Founder of Wiideman Consulting Group, about how the pandemic has affected the world of SEO. Steve is a veteran of the SEO industry in both the agency and t...

SEO Stakeholder Alignment -- Tyson Stockton // Searchmetrics from 2021-05-21T12:00

This is the final installment of SEO Reporting Week. So far this week, Tyson and I have talked about SEO KPI funnels, leading versus lagging SEO metrics, evaluating SEO brand metrics, and whethe...

Does Zero Click Have Any Real Value? -- Tyson Stockton // Searchmetrics from 2021-05-20T12:00

This is the 4th installment of SEO Reporting Week. So far this week, Tyson and I have discussed SEO KPI funnels, the difference between leading and lagging SEO metrics, and how you can eval...

Evaluating SEO Brand Metrics -- Tyson Stockton // Searchmetrics from 2021-05-19T12:00

Welcome to the 3rd instalment of SEO Reporting Week with Tyson Stockton of Searchmetrics. Tyson and I have talked about the SEO KPI funnel and yesterday we talked about leading versus lagging SE...

Leading vs Lagging SEO Metrics -- Tyson Stockton // Searchmetrics from 2021-05-18T12:00

This is the 2nd installment of SEO Reporting Week with Tyson Stockton, Vice-President of Services at Searchmetrics. Tyson and I talked about the SEO KPI funnel, and today we're going to continue...

SEO KPI Funnel -- Tyson Stockton // Searchmetrics from 2021-05-17T12:00

Welcome to SEO Reporting Week on The Voices of Search Podcast. This week, we're going to publish an episode every day discussing everything you need to know about how to evaluate and commun...

Core Web Vital Testing Questions -- Karl Kleinschmidt // Searchmetrics from 2021-05-14T12:00

This is the 2nd and final part episode with Karl Kleinschmidt of Searchmetrics. Yesterday, Karl and I started answering user questions about core web vitals specifically talking about ...

Core Web Vital Q&A -- Karl Kleinschmidt // Searchmetrics from 2021-05-13T12:00

Welcome to the 1st part of a 2-part episode talking about the hottest topic of the year in the SEO community, the Core Web Vitals. Joining us today is Karl Kleinschmidt, Senior SEO Consulta...

How To Communicate SEO With Agency Clients -- Eric Enge // Perficient from 2021-05-12T12:00

This is our 2nd part conversation about how SEO agencies can and should function and better equip their clients for success. Joining us is Eric Enge, Principal for Digital Marketing Solutio...

Agency SEO Tech Stack -- Eric Enge // Perficient from 2021-05-11T12:00

Welcome to The Voices of Search Podcast. This is the 1st part conversation about how SEO agencies can and should function and better equip their clients for success. Joining us is a veteran...

Is Domain Splitting Worth The Headache? -- Jordan Koene from 2021-05-10T12:00

Welcome to The Voices of Search Podcast. Today, we're going to talk about the topic of Domain Splitting. Joining us is Jordan Koene, SEO Strategist and Advisor for Searchmetrics. Listen

Is Bing Underestimated? -- Jordan Koene from 2021-05-07T12:00

Welcome to The Voices of Search Podcast. Today, we'll be discussing is Bing actually underestimated? Joining us today is Jordan Koene, SEO strategist and Advisor for Searchmetrics. Listen

Process Modeling -- Corey Northcutt // Northcutt.com from 2021-05-06T12:00

This is our 3rd and final part conversation with Corey Northcutt, Founder and CEO of Northcutt. So far this week, Corey and I have talked about some of the SEO myths that he's unearthed and...

Technical SEO -- Corey Northcutt // Northcutt.com from 2021-05-05T12:00

This is the 2nd part conversation with Corey Northcutt, Founder and CEO of Northcutt. Yesterday, Corey and I talked about his process for unearthing the myths of SEO. And today, we're going...

SEO Myths -- Corey Northcutt // Northcutt.com from 2021-05-04T12:00

Welcome to The Voices of Search Podcast. Today we're going to talk to a rising star in the SEO community. Joining us as Corey Northcutt, Founder and CEO of Northcutt. Corey and his team app...

April Winners&Losers -- Tyson Stockton // Searchmetrics from 2021-05-03T12:00

Welcome to the April 2021 edition of Winners and Losers on The Voices of Search Podcast. Today, we're going to take a look back on the month and talk about some of the trends behind the biggest ...

Google Moves The Core Web Vital Goal Posts -- Jordan Koene // Searchmetrics from 2021-04-30T12:00

This is the 2nd part of the conversation with Jordan Koene, SEO Strategist and Advisor for Searchmetrics. Yesterday, we talked about some of the changes happening with core web vitals, like...

Changes To How Google Calculates The CLS Core Web Vital Metric -- Jordan Koene // Searchmetrics from 2021-04-29T12:00

Welcome to the Voices of Search Podcast. This is the 1st part of a 2 part conversation with Jordan Koene, SEO Strategist and Advisor for Searchmetrics. Today, we’re going to discuss some of Goog...

Build vs Buying An SEO toolkit -- Adam Chronister // Enleaf (via SEMRush) from 2021-04-28T12:00

This is the 3rd and final part conversation with Adam Chronister of Enleaf. So far this week, Adam and I have talked about how to teach traditional writers how to write for SEO and yes...

Using Ego Bait&Roundup Links To Generate High Authority Content -- Adam Chronister // Enleaf (via SEMRush) from 2021-04-27T12:00

This is the 2nd part conversation with Adam Chronister of Enleaf. Yesterday, Adam and I talked about how to teach traditional writers how to write for SEO and today, we're going...

Teaching Traditional Writers How To Write For SEO -- Adam Chronister // Enleaf (via SEMRush) from 2021-04-26T12:00

Welcome to our 1st episode about teaching traditional writers how to write for SEO. Joining us is Adam Chronister who is the Principal at Enleaf which is an SEO and web design agency that h...

Do Google Properties Ignore Core Web Vitals? -- Marcus Tober // Searchmetrics from 2021-04-23T12:00

This is the last installment of our Core Web Vitals Week with Marcus Tober, Founder and Chief Evangelist of Searchmetrics. So far this week, Marcus and I have talked about his study of core web ...

How Many Core Web Vital Metrics Exist? -- Marcus Tober // Searchmetrics from 2021-04-22T12:00

This is the 4th installment of Core Web Vitals Week with Marcus Tober of Searchmetrics. So far this week, Marcus and I have discussed his study of core web vitals and we talked about which core ...

How To solve Core Web Vital Issues -- Marcus Tober // Searchmetrics from 2021-04-21T12:00

Welcome to the 3rd installment of Core Web Vitals Week with Marcus Tober of Searchmetrics. So far this week, Marcus and I have discussed his study of core web vitals and how he's looked at ...

Industry Specific Core Web Vital Benchmarks -- Marcus Tober // Searchmetrics from 2021-04-20T12:00

Today’s the 2nd installment of Core Web Vitals Week. Joining us is Marcus Tober, Founder and Chief Evangelist of Searchmetrics. So far this week, Marcus and I have talked abo...

Core Web Vital Prioritization -- Marcus Tober // Searchmetrics from 2021-04-19T12:00

Welcome to the 1st installment of Core Web Vitals Week on The Voices of Search Podcast. We're going to talk to a search industry innovator about what the launch of core web vitals means for...

How Wix Uses SEO To Build Brand Perception -- Mordy Oberstein // Wix from 2021-04-16T12:00

This is our 2nd part conversation. Yesterday, Mordy and I talked a little bit about how Wix uses SEO to support not only the Do It Yourself community, but also the SEO community. Today...

Website Builder SEO Development -- Mordy Oberstein // Wix from 2021-04-15T12:00

Welcome to the Voices of Search Podcast. Today we're going to talk SEO with a liaison from one of the biggest publishing platforms in the world. Joining us is Mordy Oberstein, SEO Liaison a...

Navigating Company Politics And Other SEO Traps -- Nick Wilsdon // Torque (via SEMRush) from 2021-04-14T12:00

This is the last part conversation with Nick Wilsdon of Torque. Nick and I have talked about how he designs his enterprise SEO stacks. Yesterday, we talked about the use and flow of data primari...

Using Data Studio&SEO Tools To Support Campaigns -- Nick Wilsdon // Torque (via SEMRush) from 2021-04-13T12:00

Yesterday, Nick and I talked about how to design an enterprise SEO stack the difference between using point solutions and platforms and a lot of our conversation centered around how to get data ...

Designing An Enterprise SEO stack -- Nick Wilsdon // Torque (via SEMRush) from 2021-04-12T12:00

Welcome to the 1st part of our conversation. Today we're going to talk to an SEO consultant to some of the world's most well recognized enterprise brands. Joining us today is Nick Wilson, Consul...

What Future Holds For Content And SEO -- Liraz Postan // Liraz Postan LTD (via SEMRush) from 2021-04-07T12:00

Today is our final episode with Liraz Postan of LP Marketing Services . So far this week Liraz and I have talked about her work as an in house marketer and how that changed when she decided to g...

What Had Changed In SEO This Decade -- Liraz Postan // Liraz Postan LTD (via SEMRush) from 2021-04-06T12:00

Yesterday Laura's and I talked about her experience going from being an in house marketer to running her own business and also how she recommends you work with limited resources. Today, we're go...

How To Work As Inhouse With No Team, No Resources -- Liraz Postan // Liraz Postan LTD (via SEMRush) from 2021-04-05T12:00

Welcome to part 1 of our 3 part episode. Today, we're going to talk to an internationally renowned in house SEO strategist gone rogue. Joining us today is Liraz Postan, who is the founder of LP ...

March Winners&Losers -- Tyson Stockton // Searchmetrics from 2021-04-02T12:00

Welcome to The March 2021 Edition of Winners and Losers on The Voices of Search Podcast. Today, we're going to look back on the end of the month and talk about some of the trends behind the bigg...

Analyzing Core Web Vitals -- Marcus Tober // Searchmetrics from 2021-04-01T12:00

Welcome to the voices of search podcast. Today we're talking to an innovator and the founder of one of the most important SEO companies in the world. Joining us today is Marcus Tober, Founder an...

The impact of Establishing E-A-T -- Deepak Shukla // Pearl Lemon (via SEMRush) from 2021-03-31T12:00

Welcome to the final installment of our episode with Deepak Shukla of Pearl Lemon. So far this week, Deepak and I have talked about link building strategies, whether they are important or n...

Cold-Emailing Tactics Impact on SEO -- Deepak Shukla // Pearl Lemon (via SEMRush) from 2021-03-30T12:00

Today’s the 2nd part of our conversation with Deepak Shukla of Pearl Lemon. Yesterday, Deepak and I discussed whether link building strategies were still valuable in 2020. Today, we're...

Link-Building Strategies For The 2020s -- Deepak Shukla // Pearl Lemon (via SEMRush) from 2021-03-29T12:00

Welcome to the 1st of 3 our part episode. Today we're going to talk to a world renowned SEO strategist who is known for getting his clients to outrank bigger and better funded competitors. ...

Measuring Mobile Search Performance -- Jordan Koene // Searchmetrics from 2021-03-26T12:00

Welcome to the final part of our mobile only indexing week, So far Jordan and I have talked about why Google is moving towards mobile only indexing, what the impact of that change will be how SE...

Should SEOs Keep a Different UX for Mobile&Desktop -- Jordan Koene // Searchmetrics from 2021-03-25T12:00

This is the 4th part of our mobile only indexing week. So far this week, Jordan and I have talked about why Google is moving towards mobile only indexing, what we think the impa...

How to Prepare for Mobile-Only indexing -- Jordan Koene// Searchmetrics from 2021-03-24T12:00

This is our 3rd installment of mobile only indexing week wherein we discuss how you can prepare for that shift towards mobile only indexing. So far this week, Jordan and I ...

What Is the Impact of Mobile-Only Indexing? -- Jordan Koene // Searchmetrics from 2021-03-23T12:00

This is our 2nd part of mobile indexing week. So far this week, Jordan and I have talked about why Google is moving towards mobile only indexing and today, we're gonna talk about what ...

Why Is Google Moving to Mobile-Only Indexing? -- Jordan Koene // Searchmetrics from 2021-03-22T12:00

Welcome to the 1st part of mobile indexing week on the voices of search podcast. This week, we're going to discuss everything you need to know to get ready for Google's big switch to mobile only...

SEO Data Beyond Search -- Patrick Reinhart // Conductor from 2021-03-19T12:00

This is the last installment of our Evolution of Search Week. So far this week, Patrick and I have talked about the evolution of search, including how you can improve your agility in search...

The Evolution of Technical SEO -- Patrick Reinhart // Conductor from 2021-03-18T12:00

This is our 4th installment of the Evolution of Search Week. So far this week, Patrick and I have talked about improving agility in search, SEO enablement, and communication and customer centric...

Customer-centric SEO -- Patrick Reinhart // Conductor from 2021-03-17T13:00

Today is the 3rd installment of the Evolution of Search Week. So far this week, Patrick and I have discussed improving agility in search and yesterday, we talked about SEO enablement and co...

SEO Enablement&Communication -- Patrick Reinhart // Conductor from 2021-03-16T13:00

Today’s the 2nd installment of our Evolution of Search Week with Patrick Reinhardt, Vice-President of Digital Strategies at Conductor. Yesterday, Patrick and I talked about how to improve agilit...

Improving Agility in Search -- Patrick Reinhart // Conductor from 2021-03-15T13:00

Welcome to the Evolution of Search Week on the voices of search podcast. This week, we're gonna publish an episode every day talking about how you can modernize your SEO strategies and oper...

How to prepare for Mobile-Only Indexation -- Mike King // iPullRank from 2021-03-12T13:00

This is the 2nd part episode with Mike King of iPullRank. Yesterday, Mike and I talked about why mobile indexation is a problem that a lot of businesses are not prepared for. Today, we...

Why Mobile Only Indexation is a Problem -- Mike King // iPullRank from 2021-03-11T13:00

Welcome to the voices of search podcast. Today, we're going to talk with a hip-hop recording artist turned world renowned SEO. Joining us again as a friend of the program, Mike King, Founde...

Personal SEO: Reputation management, schema,&digital footprinting -- Andy Crestodina // Orbit Media Studios (via SEMRush) from 2021-03-10T13:00

Welcome to our 3rd and final episode with Andy Crestodina, Co-founder and Chief Marketing Officer at Orbit Media. So far this week, Andy, and I have talked about his content strategy for the top...

How to write a blog post that ranks -- Andy Crestodina // Orbit Media Studios (via SEMRush) from 2021-03-09T13:00

This is the 2nd part conversation with Andy Crestodina of Orbit Media. Yesterday, Andy and I talked about his tips for creating a content strategy that will put you in the top 1% of brands....

The Content Strategy Of the Top 1% of Brands -- Andy Crestodina // Orbit Media Studios (via SEMRush) from 2021-03-08T13:00

Welcome to our first part of our 3 part episode and we're gonna be talking about SEO from the perspective of a marketer who runs a high profile web design development firm. Joining us is Andy Cr...

Subtopic/Passages in SERP -- Tyson Stockton // Searchmetrics from 2021-03-05T13:00

In Today’s episode, we're going to talk about what Google used to call passage indexing and now they're calling it passage ranking. Joining us to discuss passage rankings is Tyson Stockton,...

February Winners&Losers -- Tyson Stockton // Searchmetrics from 2021-03-01T13:00

Welcome to our February 2021 edition of Winners and Losers on the voices of search podcast. Today, we're gonna take a look back on the month and talk about some of the trends behind the big...

Google's unconfirmed update? -- Jordan Koene // Searchmetrics from 2021-02-26T13:00

Welcome to our 2nd episode with Jordan Koene, SEO Strategist and Advisor at Searchmetrics. Yesterday, Jordan and I talked about some perceived changes to Google’s algorithm. Today, we’...

Google's UI Changes to Mobile Results -- Jordan Koene // Searchmetrics from 2021-02-25T13:00

Welcome to today’s 1st episode where we discuss some potential changes from Google. Joining me is Jordan Koene, SEO Strategist and Advisor at Searchmetrics. Listen

The impact of COVID on SEO -- Collin Colburn // Forrester from 2021-02-24T13:00

Welcome to our last part conversation with Collin Colburn, of Forrester. So far this week, Colin and I have talked about some of his thoughts about what happened in 2020, and his prediction...

Google, Amazon, and Shopify's battle for ecommerce supremacy -- Collin Colburn // Forrester from 2021-02-23T13:00

Today’s our 2nd part conversation with Collin Colburn, Senior Analyst at Forrester. Yesterday, Colin and I talked about some of his predictions for SEO and some of the impacts of 2020 and t...

Content Marketing trends&behavior changes -- Collin Colburn // Forrester from 2021-02-22T13:00

Welcome to our 1st part conversation with Collin Colburn, Senior Analyst at Forrester, which is one of the most influential research and advisory firms in the world. Collins research focuses on ...

Core Web Vitals for Ecommerce -- Tyson Stockton // Searchmetrics from 2021-02-19T13:00

Welcome to the last episode of E-commerce SEO Strategy Week on the voices of search podcast. This week, we've been publishing episodes every day talking about what you need to know to moder...

Top of Funnel eComm Content -- Tyson Stockton // Searchmetrics from 2021-02-18T13:00

This is our 4th installment of E-Commerce SEO Strategy Week. So far this week, Tyson and I have talked about the evolving SERP landscape, product feeds and some of the changes in Google Shopping...

Faceted Search Pages -- Tyson Stockton // Searchmetrics from 2021-02-17T13:00

This is our 3rd installment of E-Commerce SEO Strategy Week. Joining us for E commerce SEO strategy Week is Tyson Stockton. Vice- President of Services at Searchmetrics. So far th...

Product Feeds&Google -- Tyson Stockton // Searchmetrics from 2021-02-16T13:00

Welcome to our 2nd installment of E-commerce SEO Strategy Week . Yesterday, Tyson and I discussed the evolving SERP landscape and today, we're going to continue the conversation b...

Evolving SERP Landscape -- Tyson Stockton // Searchmetrics from 2021-02-15T13:00

Welcome to our 1st installment of E-commerce SEO Strategy Week . This week, we're going to publish an episode every day discussing everything that you need to know to monetize your e-commer...

What's the demand for SEO consultants these days? -- Jordan Koene // Searchmetrics from 2021-02-12T13:00

Welcome to today’s episode wherein we're gonna be talking about what are some of the hottest topics, brands are looking for when it comes to hiring SEO consultants? Joining us today is Jordan Ko...

Google's house Cleaning of Search Console -- Jordan Koene // Searchmetrics from 2021-02-11T13:00

Welcome to our conversation today about Google's Cleanup Of Their Search Console. I am with Jordan Koene, SEO Strategist and Advisor at Searchmetrics.  Listen

Google's "About This Results" SERP Update -- Jordan Koene // Searchmetrics from 2021-02-10T13:00

Welcome to today’s episode wherein we'll be discussing A New Update to Google's Search Engine Results Page. Joining us is Jordan Koene, SEO Strategist and Advisor for Searchmetrics. Listen

SEO Thinking beyond keywords -- Steve Clark // Tangent from 2021-02-09T13:00

This is our 2nd episode with Steve Clark, Head of Digital Growth at Tangent. Yesterday, Steve and I talked about his five minute fundamentals for growth marketing. It was his first podcast,...

5 minute fundamentals of Growth Marketing -- Steve Clark // Tangent from 2021-02-08T13:00

Welcome to our 1st episode about the connection between growth marketing and SEO. Joining us is Steve Clark, who's the Head of Digital Growth at Tangent, which is a hybrid digital consultancy an...

Where SEO fits into the Enterprise Marketing Mix? -- Jordan Koene // Searchmetrics from 2021-02-05T13:00

This is our 2nd episode about SEO Strategy and joining me is friend of the program, SEO Strategist and Advisor of Searchmetrics, Jordan Koene. Yesterday, we we’re talking about if companies...

Where should SEO fit into your marketing mix? -- Jordan Koene // Searchmetrics from 2021-02-04T13:00

Welcome to our 1st episode talking a little bit about SEO Strategy. Joining me is Jordan Koene, SEO Strategist and Advisor for Searchmetrics. Today, we’ll be discussing, where SEO fits...

Jan 2021 Winner and Losers -- Tyson Stocton // Searchmetrics from 2021-02-03T13:00

Welcome to our January 2021 Edition Of Winners And Losers. Today, we're gonna look back on the month and talk about some of the biggest trends behind the biggest movers, shakers and slacker...

Advanced Core Web Vitals Solutions -- Kathy Brown&Karl Kleinschmidt // Searchmetrics from 2021-01-29T13:00

This is the last installment of our Core Web Vitals Week. Again, joining me are Kathy Brown and Karl Kleinschmidt , Senior SEO Consultants for Searchmetrics. So far this week, we've ta...

Understanding CLS (Cumulative Layout Shift) -- Kathy Brown&Karl Kleinschmidt // Searchmetrics from 2021-01-28T13:00

Welcome to the 4th installment of our Core Web Vitals Week. So far this week, Kathy, Karl and I have talked about how to make a business case for implementing core web vitals related change...

Understanding FID (First Input Delay) -- Kathy Brown&Karl Kleinschmidt // Searchmetrics from 2021-01-27T13:00

Welcome to the 3rd installment of our Core Web Vitals Week. I am joined by Kathy Brown and Karl Kleinschmidt, Senior SEO Consultants for Searchmetrics. So far this week, Kathy, Karl an...

Understanding LCP (Largest Contentful Paint) -- Kathy Brown&Karl Kleinschmidt // Searchmetrics from 2021-01-26T13:00

This is the 2nd installment of our Core Web Vitals Week. Joining us for Core Web Vitals Week are both Kathy Brown and Karl Kleinschmidt who are Senior SEO Consultants for Searchmetrics.&nbs...

Preparing for Core Web Vitals -- Kathy Brown&Karl Kleinschmidt // Searchmetrics from 2021-01-25T13:00

Welcome to 1st installment of our Core Web Vitals Week. This week, we're going to publish an episode every day discussing what you need to know to utilize Google's core web vitals metrics. ...

How to Determine a Search Marketing Tech Stack That Works -- Garrett Mehrguth // Directive from 2021-01-20T13:00

Today we're going to discuss thinking about SEO strategy from a general marketing strategy perspective. Joining us is Garrett Mehrguth, the CEO of Directive Consulting, which is a B2B and enterp...

Mastering "WHO" With Your SEO Campaigns -- Garrett Mehrguth // Directive from 2021-01-19T13:00

Today we're going to discuss thinking about SEO strategy from a general marketing strategy perspective. Joining us is Garrett Mehrguth, the CEO of Directive Consulting, which is a B2B and enterp...

Determining an SEO campaigns Total Addressable Market (TAM) -- Garrett Mehrguth // Directive from 2021-01-18T13:00

Today we're going to discuss thinking about SEO strategy from a general marketing strategy perspective. Joining us is Garrett Mehrguth, the CEO of Directive Consulting, which is a B2B and enterp...

2021 Predictions -- Jordan Koene&Tyson Stockton // Searchmetrics from 2021-01-15T13:00

Welcome to the final episode of our 2021 SEO Predictions week.   

So far this week, Jordan, Tyson, and I have talked about our predictions for 2021, which include ...

Content Optimization Week: Using data to optimize content for each stage of the funnel -- Marlon Glover // Searchmetrics from 2021-01-09T13:00

Content Optimization Week: Using data to optimize content for each stage of the funnel -- Marlon Glover // Searchmetrics

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