Whom are you Talking to? Why Creating a Buyer’s Persona is a Critical First Step in your Marketing (Episode #50) - a podcast by Flex Media

So you’re ready to dive into social media, video, email, or other marketing. Have you taken a moment to consider whom you’re talking to? Think it’s everyone? Think again before throwing away precious marketing dollars.

In this episode of Watch Time, Flex Media’s producer Kathie Taylor talks with Allison Halco, Vice President of Neighborhood Marketing for Cleveland Neighborhood Progress, which works to revitalize Cleveland neighborhoods by strengthening the community development ecosystem. Listen to learn about the importance of knowing your audience before you start any marketing campaign to maximize its effectiveness. We also discuss why you should hire a professional content creator when you can rely on AI, and when you really need an expert to deliver your message to be successful.

Connect with Cleveland NP and Allison: www.clevelandnp.org  

Connect on LinkedIn: www.linkedin.com/in/allisonhalco/ 

 

Connect with Flex Media: info@flexmediacle.com

To watch the video version of our podcast check out www.Flexmediacle.com/watchtime  

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