The Business Case for Service Design | Jod Kaftan of Fjord - a podcast by Why Service Design Thinking

Jod Kaftan is the Group Design Director at Fjord in Los Angeles, overseeing the LA design practice and developing the team and quality of work. As a proponent of meaning in design, he provides valuable insights about how creating meaning can lead to customer loyalty.

Check out the show notes for all references and links.

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Special thanks to Monica Shriver of BraveMusician.com for this episode's theme music.

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