120: The Achievement Trap - a podcast by Bob Heilig

What is driving you in your business? This episode is probably one of the most important episodes I’ve ever recorded. Today, I share with you something that I personally struggled with personally and professionally.  And I believe you can probably relate to this, too. 

The moment you stop striving to achieve something to feel worthy is the moment where you experience something much more powerful

I want to ask you a question, and your answer to this question will ultimately determine the kind of business you create and the quality of life that you experience.

Here’s the million-dollar question - What is driving you in your business?

If I look back on my own network marketing career, what was ALWAYS driving me was ‘the next thing.’  One month it was to sign a certain ‘A-player’ prospect.  The next it was to hit the next rank.  Then to win a company trip.  The car.  The ‘top earner.’….iti went on and on and on.

And each ‘nest thing’ was supposed to make me happy and feel better in my life.

But, after the initial happiness faded away from hitting my goals, I felt exactly the same as I did before. I was still miserable and I felt totally alone, actually I kind of feel worse.

That happiness is gone in seconds…and then you’re on to ‘the next thing’ again.

This is what I call the achievement trap. 

We have this mindset that our accomplishments in life will make us worthy, happy, and fulfilled in life. We do the hustle to reach our goals.  Then we realize that each new accomplishment has a very empty, hollow feeling.

I hope this episode sheds light on your own achievement trap. I’m going to teach you how to break free from this in your business so that you’ll start finding more sustainable happiness, joy, and fulfillment in the work that you do.

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