222: {Biz Tip Friday} Are You Afraid of Coming Across Too Salesy? - a podcast by Bob Heilig

Has this ever happened to you?

You have a great idea for a social media post, you get everything ready to go, ready to hit send, and a sneaking fear creeps in….

“Is this too salesy??”

Somehow through attraction and curiosity marketing, we’ve gotten to the point of actually being AFRAID to post about our products.

For years we’ve been petrified of coming across as an infomercial or a ‘Spamela Pamela’ so we stop posting about our products and business all together.

But here’s the thing: if you’re scared of being too salesy, you are already thinking like a sales person.

You need to completely re-wire your brain from thinking about sales to thinking about solving people’s problems. Once you do that, the way you share content about your products or business will be different.

Today’s episode will talk you through making the shift from sales to service and how to rid yourself of the fear of posting about your products and business.

 

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