334: The #1 Social Selling Strategy for 2023 - a podcast by Bob Heilig

from 2022-12-06T12:00

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Hey everyone! I'm actually going to share with you a recording of a training that I did. It’s about what it takes to win selling on social in 2023.

We talked about this two different styles of selling - Transactional vs. Transformational.

I also touched on the current economic state of the world we’re living in today and the changes that we need to make as business owners. 

Basically, I’ll share with you the #1 social selling strategy for 2023.

I just felt there will be a lot of value to share this with you here on the show. Enjoy!

 

Episode Quotes

"Sales when done the right way is the ultimate form of service."

"Transactional selling doesn't create loyalty or retention."

"The way to create value in a sales conversation is not by talking, it's by listening."

"The most important sale that you must make is selling yourself on yourself."

"The secret to long term success and fulfillment is putting love at the center of your business and life."

 

Listen to Learn

03:29 - Understanding sales - 'sales is just a conversation'

07:30 - What is transactional selling?  

09:48 - Disadvantages of transactional selling   

13:46 - Transformational selling vs. Transactional selling

17:01 - The concept of perceived value 

21:28 - How to create value in a sales conversation

28:22 - Primary problems to identify in your business

37:53 - The secret to long term success and fulfillment

 

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