Podcasts by The PPC Show Podcast
Each week The PPC Show covers all the headlines in marketing and paid advertising. We cover Google, Facebook, Instagram, Twitter, Quora, LinkedIn, Snap, TikTok and more! We also occasionally bring you interviews with the movers and shakers in paid marketing. Listen today!
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This Week in Marketing News (May 8th, 2020) from 2020-05-15T04:27:17
This week we dive into all the marketing headlines you care about. A new better, faster, stronger Facebook desktop experience is rolling out. Dark Mode is here (Do you really care? Does anyone u...
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This Week in Marketing News (May 1st, 2020) from 2020-05-08T04:35:20
Special guest alert! Joe Martinez from Clix Marketing joins us to talk about the Etsy boom, Amazon's copy cat business, Facebook placement tactics, and he successfully sneaks in a plug for his Y...
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This Week in Marketing News (April 27th, 2020) from 2020-04-29T00:34:07
What's going on this week? Atlas Shrugged book reviews meets Google Ads advertiser disclosures as Paul Wicker of TapClicks (you read that right) and JD Prater of Quora discuss the latest headlin...
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This Week in Marketing News (April 17th, 2020) from 2020-04-21T00:24:25
This week Paul Wicker of AdStage and JD Prater of Quora discuss the brand new, very new, totally redesigned, and absolutely new, Quora SuperNew Ads UI. (You'll have to listen to get the joke) Re...
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This Week in Marketing News (April 3rd, 2020) from 2020-04-17T05:12:31
A week late but still just as exciting! Listen in as JD of Quora and Paul of AdStage talk about work-from-home, #passiveincome strategies, and all the latest headlines from Facebook, Googl...
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This Week in Marketing News (Mar 27th, 2020) from 2020-03-31T17:48:18
Is there anything to talk about other than COVID-19!? Listen as Paul Wicker (@wickerpedia) and JD Prater (@JDPrater) share their views on the marketing and economic impact of the pandemic. Our h...
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Between Two Marketers: Big Agency Life with Keith Stoeckeler from MKTG from 2020-03-26T18:01:31
They met on Twitter a mere week ago and now these two marketing pros sit down in their home offices to talk WFH tips (or lack thereof), coffee, gin, and what exactly "strategy" people do at big ...
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This Week in Marketing News (Mar 20th, 2020) from 2020-03-23T19:25:56
Etsy adds mandatory advertising fee for sellers, LinkedIn goes live with Conversation Ads, eMarketer drops the advertising forecast due to COVID19, and more! Most importantly Baby Jude makes his...
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Between Two Marketers: Performance Marketing for Software with Garrett Mehrguth from 2020-03-18T17:15:07
In today's interview Paul sits down with Garrett Mehrguth from Directive. They discuss how to get quickly get educated on SEO, reasons to reallocate midfunnel spend to top/bottom funnel, and how...
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This Week in Marketing News (Mar 13th, 2020) from 2020-03-13T23:43:31
Happy Friday the 13th! Live from their respective home offices, Paul Wicker of AdStage and JD Prater of Quora discuss the latest headlines in AdTech while comparing WFH tips. Reddit launches a n...
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This Week in Marketing News (Mar 6th, 2020) from 2020-03-10T00:16:01
Cornonavirus impacts everything! Tech events get canceled, travel budgets cut, and everyone in silicon valley has been told to WFH. In other news, Twitter launches their version of stories calle...
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Between Two Marketers: Deep Funnel Conversion Optimization with Harry Hawk from 2020-03-06T23:48:17
In the first of our "Between Two Marketers" interview series, Paul sits down with Harry Hawk from Birdeye. Harry explains how he improved revenue by 4x by switching Facebook and Google AI to run...
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This Week in Marketing News (Feb 28th, 2020) from 2020-02-29T00:59:50
Join us for episode 200 🔥 and listen in as Paul Wicker of AdStage and JD Prater of Quora dig into issues affecting marketers. From canceled conferences due to the Cornona virus to Tik Toks late...
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This Week in Marketing News (Feb 21st, 2020) from 2020-02-21T23:45:13
Google is changing up their agency partner program, Amazon Ads and Amazon Twitch are booming, Bloomberg spends more on marketing than all other candidate combined, TikTik adds a watch warn...
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This Week in Marketing News (Feb 13th, 2020) from 2020-02-14T00:33:18
Happy Valentine's Day marketing lovers! This week we cover the new social video platform, Byte. What's App breaks 2 billion users. LinkedIn shuts down part of their product. Amazon sues the Pent...
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This Week in Marketing News (Feb 7th, 2020) from 2020-02-07T22:49:46
Ad Tech Revenue Roundup Part 2! Twitter, Snap, and Pinterest all released earnings. The Linkedin CEO is gone. Facebook is getting out of parts of their audience network and more! Join Paul...
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This Week in Marketing News (Jan 35th?, 2020) from 2020-02-01T00:01:23
Revenue Roundup Part 1! Apple, Microsoft, Amazon and Facebook release their quarterly numbers and Paul Wicker of AdStage and JD Prater of Quora dig in. Also, welcome to the #postfacts world we l...
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This Week in Marketing News (Jan 27, 2020) from 2020-01-28T02:03:03
This week Paul Wicker of AdStage and JD Prater of Quora talk about influencer marketing, chocolate rain, Google's search results' backpedal, Pinterest, Etsy and more. Listen now!
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This Week in Marketing News (Jan 17, 2020) from 2020-01-17T23:29:13
This week Paul Wicker of AdStage and JD Prater of Quora breakdown the top headlines in marketing. TikTok ad revenues are through the roof, Facebook backpedals from placing ads on WhatsApp, Chrom...
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This Week in Marketing News (Jan 10, 2020) from 2020-01-10T22:17:23
Listen in as JD Prater of Quora and Paul Wicker of AdStage cover the latest headlines in paid marketing. Apologies in advance... JD was onsite in our AdStage "studio" but it STILL took us 10 min...
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This Week in Marketing News (Dec 1, 2019 - Jan 3, 2020) from 2020-01-04T00:04:46
Welcome to the New Year and the exciting marketing headlines it will bring! Will TikTok be a real thing? Will the Google and Facebook monopolies get broken up? Can I finally get a VR headset tha...
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The PPC Show: Wins and Fails of 2019 from 2019-12-18T01:59:15
Why, hello there stranger! JD Prater of Quora and Paul Wicker of AdStage are back with the marketing wins and fails of 2019. Find out if JD ever learned to surf, if Paul got a haircut, and what ...
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The PPCShow Special Edition: Quora and Paid Reporting AMA from 2019-10-16T18:15:29
This episode JD Prater of Quora and Paul Wicker of AdStage answer listener questions about the world of Reporting on Paid Ads and Quora Ads.
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This Week in Marketing News (Sep 7 - Sep 20, 2019) from 2019-09-23T20:43:29
This week Paul Wicker of AdStage and JD Prater of Quora cover surfing, birthdays, and oh yeah... some marketing headlines. The Facebook conversion pixel was down, Instagram restricts diet ads, m...
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This Week in Marketing News (Aug 31 - Sep 6, 2019) from 2019-09-10T19:19:30
This week Paul Wicker of AdStage and JD Prater of Quora talk about all the headlines in marketing that you need to know! Twitter explodes as the brand keyword debate takes center stage. Facebook...
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This Week in Marketing News (Aug 24 - Aug 30, 2019) from 2019-08-30T20:34:29
This week Paul Wicker of AdStage and JD Prater of Quora cover the 🔥 marketing headlines. Instagram kills the Discover tab and tests a new messenger app. YouTube fined up to $200M de...
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This Week in Marketing News (Aug 17 - Aug 23, 2019) from 2019-08-27T17:09:33
This week Paul Wicker of AdStage and special guest Emma Franks of Hanapin Marketing cover the headlines. Twitter introduces more video bidding options while Google removes some. The browser privacy...
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This Week in Marketing News (Aug 10 - Aug 16, 2019) from 2019-08-19T16:41:17
This week Paul Wicker of AdStage and JD Prater of Quora cover the latest marketing headlines. Tumblr got sold to Wordpress, Snap tries Spectacles once again, Facebook launches some new ad units for...
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This Week in Marketing News (Aug 3 - Aug 9, 2019) from 2019-08-12T17:21:14
This week Paul Wicker of AdStage and JD Prater of Quora talk about Whiskey, changes to Google match types, Facebook/Twitter privacy issues and more! We even finally do Wins and Fails inspired by th...
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This Week in Marketing News (July 27 - Aug 2, 2019) from 2019-08-05T05:43:13
Paul from AdStage and JD from Quora are reunited for this week's marketing headlines. Spotify adds more targeting options, sex tech CEOs revolt, Facebook shuts down old interest targets, Hearst lau...
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This Week in Marketing News (July 13 - July 26, 2019) from 2019-07-26T01:07:23
The show must go on. This week Paul Wicker from AdStage flies solo while JD commutes home. Contained within are all the headlines you need to know from Google, Facebook, Snap and Twitter crammed in...
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This Week in Marketing News (June 29 - July 12, 2019) from 2019-07-12T06:34:21
Happy 4th everyone! Big news following the break... Paul from AdStage and JD from Quora made it official. ❤️AdStage and Quora are now integrated! Official launch to follow. Tweet at @wickerpedia if...
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This Week in Marketing News (June 22 - June 28, 2019) from 2019-06-29T00:19:35
This week we catch up with JD of Quora and Paul Wicker of AdStage to talk about home ownership, the presidential debates and, oh yeah, even some marketing headlines. The two talk about new Google f...
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This Week in Marketing News (June 15 - June 21, 2019) from 2019-06-22T00:14:12
This week we catch up with JD of Quora and Paul Wicker of AdStage while he's at a B2B marketing conference. The two talk about UI redesigns, the latest Amazon acquisition, Facebooks new training co...
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This Week in Marketing News (June 8 - June 14, 2019) from 2019-06-17T23:06:38
This week Paul Wicker of AdStage and JD Prater of Quora talk about the latest headlines in marketing. Mary Meeker dropped her massive tome of tech trends, Snapchat Baby and Gender Swap Lenses lead...
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This Week in Marketing News (June 1 - June 7, 2019) from 2019-06-10T19:44:53
This week Paul Wicker of AdStage and JD Prater of Quora talk about the antitrust news, updates to IG and Snap, the Google acquisition of Looker, equal pay for influencers, and a whole lot more! --...
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This Week in Marketing News (May 25 - May 31, 2019) from 2019-05-31T23:22:35
This week Paul Wicker from AdStage talks headlines and haircuts with the 4th most influential PPC expert in 2019, JD Prater from Quora. Google removes bidding options and tweaks targeting, Facebook...
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This Week in Marketing News (May 11 - May 24, 2019) from 2019-05-25T00:00:04
We had a week off since SOMEONE had a daycare interview but we're back with tons of news! Privacy updates, Facebook chucks out 150M fake accounts, Quora is worth $2B, Twitter increasing ad load, an...
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This Week in Marketing News (May 4 - May 10, 2019) from 2019-05-11T17:08:34
This week Paul from AdStage and JD from Quora shamelessly ask for podcast ratings and reviews (Do it! Give us all the stars!). They then cover the latest marketing numbers (there were A LOT of stat...
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This Week in Marketing News (Apr 26 - May 3, 2019) from 2019-05-03T20:43:30
Facebook announces a handful of new features at their F8 conference. Bing Ads becomes Microsoft advertising (again). Verizon wants to dump Tumblr and Pornhub is buying. Google has bad data for May ...
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This Week in Marketing News (Apr 20 - April 26, 2019) from 2019-04-27T04:12:22
This week we dive into the revenue and growth numbers from all the ad tech companies that just released their financials. Also, JD has returned from his big keynote presentation with a trophy for b...
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This Week in Marketing News (Apr 13 - April 19, 2019) from 2019-04-19T22:52:17
Marketing conference season is in full force and JD Prater of Quora and Paul Wicker of AdStage talk about the latest marketing conferences, tech headlines and product launches! Listen in! You can ...
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This Week in Marketing News (Apr 6 - April 12, 2019) from 2019-04-15T20:10:44
This week we're joined by a duo of agency founders, Duane Brown and AJ Wilcox as JD and I discuss the latest news from Google, Snap, Facebook, and more. If you want early access to our Google She...
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This Week in Marketing News (Apr 1 - April 5, 2019) from 2019-04-06T01:10:33
This week we talk about a whole string of Facebook fails, the Snapchat stock bump, Amazon's exit from their private label business, and Twitter's Promote Mode. --- Send in a voice message: https...
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This Week in Marketing News (Mar 23 - Apr 1, 2019) from 2019-04-02T16:35:14
OMG did you hear the news about SNAP?! We cover this bombshell of a story along with the latest news about Facebook's new Ad Gallery, Apple's new News product, Pinterest going public and more! ---...
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This Week in Marketing News (Mar 9 - Mar 22, 2019) from 2019-03-23T00:02:44
This week we cover a TON of stories. Snap's new lens, LinkedIn Lookalikes, the Facebook outage, and Amazon banning C.R.A.P. products. Listen now! --- Send in a voice message: https://anchor.fm/t...
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This Week in Marketing News (Mar 2 - Mar 8, 2019) from 2019-03-08T17:39:27
This week Paul and JD record from PubCon and bring along marketing gurus, Emma Franks from Hanapin and AJ Wilcox from B2Linked. Sure we did the headlines but we also laughed a lot! Google average p...
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This Week in Marketing News (Feb 16 - Feb 22, 2019) from 2019-02-23T00:41:46
We are 🔥! All our comments from last week turned into headlines! We mocked AT&T for putting their ads back on YouTube and thinking they wouldn't have brand issues. This week, they had brand issue...
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This Week in Marketing News (Feb 9 - Feb 15, 2019) from 2019-02-16T00:46:35
Hope you had a lovely Valentines Day! This week Paul Wicker of AdStage and JD Prater of Quora get WAY too philosophical about the role of Social Media in determining what is truth and what is fake ...
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This Week in Marketing News (Feb 2 - Feb 8, 2019) from 2019-02-11T04:54:40
Germany declares Facebook illegal! (kind of) This week we take a look at earnings reports from Google, Snap, Twitter, and LinkedIn and all the headlines in marketing from this past week. --- Sen...
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This Week in Marketing News (Jan 26 - Feb 1, 2019) from 2019-02-04T03:35:51
Happy Super Bowl Sunday! This week Paul Wicker of AdStage and JD Prater of Quora talk Google Tag Manager, Reddit PPC ads, Quora Impression Share and get into politics WAY TOO too much. --- Send ...
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This Week in Marketing News (Jan 19 - Jan 25, 2019) from 2019-01-28T05:46:08
This week Paul Wicker of AdStage is rocking it solo! New metrics from Amazon Ads, Facebook announces they are combining What's App and Instagram(kind of), and LinkedIn launches interested-based tar...
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This Week in Marketing News (Jan 12 - Jan 18, 2019) from 2019-01-19T19:44:53
This week Paul Wicker of AdStage and JD Prater of Quora continue to pick on Snapchat relentlessly. The Yahoo brand value plummets and we review some great research on social media marketing trends....
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This Week in AdTech (Jan 5 - Jan 11, 2019) from 2019-01-12T02:04:12
This week Paul Wicker of AdStage and JD Prater of Quora discuss latest headlines in ad tech. Er...wait or is it martech? You'll have to listen to understand that joke. ;) --- Send in a voice mes...
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This Week in AdTech: 2019 Trends in PPC from 2019-01-04T19:02:26
Grab your popcorn and settle in as Paul Wicker of AdStage and JD Prater of Quora discuss their 2019 predictions in Tech, Advertising, and Marketing! Also, hello to the Prof Alley's Digital Marketi...
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This Week in AdTech (Dec 8 - Dec 14, 2018) from 2018-12-15T02:21:11
This week Paul Wicker of AdStage and JD Prater of Quora discuss the tech highlights of 2018, results from a Google Responsive Ad test run by from Clix, YouTube updates, AppNexus going transparent w...
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This Week in AdTech (Dec 1 - Dec 7, 2018) from 2018-12-08T00:45:19
Come listen in while Paul Wicker of AdStage and JD Prater of Quora discuss the latest happenings in marketing and ad tech. This week they discuss marketing predictions for 2020, the Quora hack, the...
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This Week in AdTech (Nov 24 - Nov 30, 2018) from 2018-12-03T21:53:36
This week in AdTech - Facebook is making political ads more transparent; media measurement is getting serious with Facebook providing data for 3rd party verification; Quora gets promoted answers; G...
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This Week In AdTech (Nov 19 - Nov 23, 2018) from 2018-11-26T20:39:49
This week in AdTech - Digital ad spends hit record highs; 2018 paid search trends to watch; and tips on LinkedIn ads. --- Send in a voice message: https://anchor.fm/the-ppc-show-podcast/message
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This Week In AdTech (Nov 12 - Nov 16, 2018) from 2018-11-19T07:00:38
This week in AdTech - Stay Ahead of the Pack With the Bing Competition Tab; Instagram Unveils 3 New Shopping Features Ahead of Holidays; Must read: LUMA State of Digital Marketing 2018; and Introdu...
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This Week in AdTech (Nov 5-Nov 9, 2018) from 2018-11-12T20:39:31
WhatsApp Found a Place to Show Your Ads; Instagram's Next Cash Cow: Instant Promote Ads for Stories; Pinterest Gets Its Advertising House in Order, Carousel Ads Are Up Next --- Send in a voice m...
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This Week in AdTech (Oct 29-Nov 2, 2018) from 2018-11-03T20:18:52
Facebook Launches a New API for Marketers; CPM Bidding Now Available on the Quora Ads; Google Ads Announces New Click-to-Message Ad Features --- Send in a voice message: https://anchor.fm/the-pp...
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This Week in AdTech (Oct 22-26, 2018) from 2018-10-26T17:20:51
This week in AdTech: Facebook Attribution helps you measure the impact of your ads across the Facebook family of apps; Apple App Store search ads are expected to drive $500 million in revenue this ...
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This Week in AdTech (Oct 15-19, 2018) from 2018-10-22T16:47:10
This week in AdTech: YouTube now counts "engagement" as 10 seconds; best practices for LInkedIn Sponsored InMail campaigns; and Pinterest unveils updates to self-server ads manager. --- Send in ...
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This Week in Ad Tech (October 1-5, 2018) from 2018-10-05T23:54:06
Facebook adding more choices for video ad buyers; unlocking global revenue through In-Stream video ads; and Google announces custom metrics, Unique Reach, and Brand Lift capabilities. --- Send i...
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This Week in Ad Tech (September 24 - 28, 2018) from 2018-09-28T04:07:51
How to untangle your B2B attribution, Amazon and Snapchat form a powerful partnership, and Facebook stories ads now available to all advertisers. Tune in to this week's top headlines with AdStage's...
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This Week In Ad Tech (September 17 - 21, 2018) from 2018-09-21T12:00:26
Amazon forecast to be No. 3 digital advertising player in 2018, vertical ads are coming to YouTube, and Spotify can tell if you're sad. Tune in to this week's top headlines with AdStage's Anya and ...
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This Week in Ad Tech (September 10-14, 2018) from 2018-09-14T23:58:38
This week, Facebook opened up more data on ad placements, Dynamic Ads got a pre-holiday touch-up, and NASA looked into alternative monetization options. --- Send in a voice message: https://anch...
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How to Navigate the Change from Google AdWords to Google Ads from 2018-09-13T12:00:36
With more powerful targeting options on Google properties including GDN and YouTube and more sophisticated algorithms for automated bidding, PPC is very different from what it used to be just a few...
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This Week in Ad Tech (September 3-7, 2018) from 2018-09-07T12:00:16
This week in ad tech, Instagram is building a new shopping app, Facebook users are changing their social habits, and Amazon is testing a new attribution tool. Tune in to hear the latest news and ti...
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This Week in Ad Tech (August 27-31, 2018) from 2018-08-31T22:30:14
This week in ad tech: You can now apply to get verified on Instagram, Snapchat can track people's emotions, and Pandora launches shorter, more personalized ads. Tune in to hear the latest stories i...
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This Week in Ad Tech (August 20-24, 2018) from 2018-08-27T23:26:39
Last week, Facebook removed 5,000 targeting options, Google shared tips on food advertising, Instagram Sponsored Content became the new summer job for Generation Z, and Paul Wicker finally made a c...
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This Week in Ad Tech (August 13-17, 2018) from 2018-08-17T23:08:35
This week in ad tech: Amazon is testing video ads in search, Google Analytics to launch cross-device reporting, and Facebook now requires all Pages with large audiences in the U.S. to go through ad...
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This Week in Ad Tech (August 6-10, 2018) from 2018-08-14T22:15:22
Facebook has asked large banks to share data on card transactions; a new ad format for app marketers; why Snapchat DAUs dropped 2% QoQ. Listen to this week's top headlines in ad tech. Hosted by Any...
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This Week in Ad Tech (July 30 - August 3, 2018) from 2018-08-03T22:33:36
Facebook updates video metrics; WhatsApp launches ads; LinkedIn overhauls Campaign Manager, and other top headlines in advertising, by Paul Wicker and Anya Pratskevich. --- Send in a voice mess...
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Episode #093 - Joe Martinez - How to Create Non-Boring Google Text Ads from 2018-07-31T08:00:04
Welcome to episode #93of The PPC Show. This week we're joined by Joe Martinez, Director of Paid Media and Community at Granular, to discuss how to create non-boring text ads with ad customizers and...
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This Week in Ad Tech (July 23-27, 2018) from 2018-07-27T23:48:25
This Week in Ad Tech (July 23-27, 2018) by AdStage --- Send in a voice message: https://anchor.fm/the-ppc-show-podcast/message
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Episode #092 - James Tabor - How Blockchain Technology is Changing the Future of Advertising from 2018-07-24T08:00:04
Welcome to episode #92 of The PPC Show. This week we're joined by James Tabor, CEO of MEDIA Protocol to talk about about blockchain technology, data, ad fraud, and developing better relationships b...
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Episode #091 - Louis Belpaire - Facebook Political Ads: How We Got a Mayor Elected from 2018-07-17T08:00:04
Welcome to episode #91 of The PPC Show. This week we're joined by Louis Belpaire, Director of Paid Media and Analytics at Silverback Strategies, to talk about running Facebook political ads and the...
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The Week In Ad Tech Headlines (July 9th - July 13th) from 2018-07-16T21:34:46
Hey everyone, I’m Paul Wicker and I’m JD Prater. Today is July 16th 2018 and these are your top 7 PPC Headlines from this week. Google Marketing Live: Here Come Fully Automated Ads During the key...
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Episode #090 - Cory Henke - YouTube Ads: Where Branding & Direct Response Collide from 2018-07-10T08:00:14
This week we're joined by Cory Henke, the Founder and CEO of Variable Media, to discuss the benefits of YouTube advertising for branding and direct response marketers. You’ll learn: - How Cory g...
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The Week In Ad Tech Headlines (July 2nd - July 6th) from 2018-07-06T18:12:19
Instagram Testing Open-Ended Questions in Stories Instagram is testing open-ended questions within Stories to make the content more interactive. Currently, the app only lets users post polls with ...
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Episode #089 - Ben Childs - The Latest B2B SaaS Demand Gen Trends in 2018 from 2018-07-03T08:00:04
Welcome to episode #89 of The PPC Show where we interview the best and brightest in paid marketing. This week we're joined by Ben Childs, President of Digital Reach agency, to get a better understa...
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The Week In Ad Tech Headlines (June 25th - 29nd) from 2018-06-29T18:54:14
Hey everyone, I’m Paul Wicker and I’m JD Prater. Today is June 29nd 2018 and these are your top 6 PPC Headlines from this week. Goodbye, dark posts: How Facebook’s and Twitter’s ad-transparency t...
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This Week In Ad Tech Headlines (June 18th - 22nd) from 2018-06-22T18:17:02
Instagram hits 1 billion monthly users, up from 800M in September Instagram’s meteoric rise continues, dwarfing the stagnant growth rates of Snapchat and Facebook. Today Instagram announced that it...
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Episode #088 - Chadd Powell - Understanding Facebook Analytics: Breaking Down the Core Features from 2018-06-19T09:00:04
Welcome to episode #88 of The PPC Show where we interview the best and brightest in paid marketing. This week we're joined by Chadd Powell, Sr. Social Analyst at Hanapin Marketing, to dive into Fac...
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The Week In Ad Tech Headlines (June 11 - 15th) from 2018-06-15T21:54:42
Hey everyone, I’m Paul Wicker and I’m JD Prater. Today is June 15th 2018 and these are your top 7 PPC Headlines from this week. 1) Facebook Adds New Requirements for Custom Audience Targeting 2) ...
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Episode #087 - Emma Franks - Why PPC People Need Google Tag Manager from 2018-06-12T15:06:46
Welcome back to another episode of the PPC Show brought to you by AdStage. I'm your host JD Prater, Director of Growth Marketing at AdStage. This week we're joined by Emma Franks, Account Manager ...
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The Week In Ad Tech Headlines (June 4th - June 8th) from 2018-06-08T17:10:02
Hey everyone, I’m Paul Wicker and I’m JD Prater. Today is June 8th 2018 and these are your top 7 PPC Headlines from this week. - Facebook Expands Marketplace Ads - Instagram Might Soon Let You Po...
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Episode #086 - Puja Ramani - Quora Ads Celebrates 1 Year Anniversary from 2018-06-05T08:00:12
This week we're joined by Puja Ramani, Head of Business Marketing at Quora to discuss and celebrate their ads platform one year anniversary. Stay tuned as we walk through - All the products they ...
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Episode #085 - Candace Kim - The Best Tips for Using LinkedIn Sponsored InMail for Lead Gen from 2018-05-29T20:29:07
Welcome to episode #85 of The PPC Show where we interview the best and brightest in paid marketing. This week we're joined by Candace Kim, Product Marketing Manager at LinkedIn to discuss Sponsored...
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Episode #084 - Merry Morud - Trusting the Facebook Algorithm To Deliver Results (part 2) from 2018-05-22T08:00:02
Welcome to episode #84 of The PPC Show. This is second half of our interview with Merry Morud, Associate Creative Director at Aimclear, to discuss the recent Facebook changes in light of Cambridge ...
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The Week In Ad Tech Headlines (May 14th - May 18th) from 2018-05-18T19:41:08
Q1 2018 Paid Media Benchmark Report: https://www.adstage.io/resources/q1-2018-ppc-benchmark-report/ Facebook Suspends Some 200 Apps in Data-Abuse Investigation Following the Cambridge Analytica sc...
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Episode #083 - Merry Morud - Recent Facebook Changes and the Impact on Advertisers (part 1) from 2018-05-15T10:00:02
Welcome to episode #83 of The PPC Show, where we interview the best and brightest in paid marketing. Over the next two weeks we'll be joined by Merry Morud, Associate Creative Director at Aimclear ...
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Episode #082 - Closed Loop - The Evolution of Digital Advertising Agency from 2018-05-09T14:00:04
Welcome to episode #82 of The PPC Show, where we interview the best and brightest in paid marketing. This week we’re joined by Lance Loveday and Amanda Evans from Closed Loop agency. We're going t...
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The Week In Ad Tech Headlines (April 30 - May 4th) from 2018-05-04T19:07:51
Today is May 4th 2018 (may the fourth be with you & happy Cinco de Mayo) and these are your top 7 PPC Headlines from this week. --- Send in a voice message: https://anchor.fm/the-ppc-show-podcas...
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Episode #081 - Nate Velazquez - The Explosive Growth of AdWords Shopping Campaigns from 2018-05-02T01:07:21
Welcome to episode #81 of The PPC Show, where we interview the best and brightest in paid marketing. This week we're joined by Nate Velazquez, PPC Account Manager at Seer Interactive, to talk about...
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Episode #080 - Heather Cooan - Unlocking PPC Revenue Growth with CRM Data from 2018-04-10T00:32:10
Welcome to episode #80 of The PPC Show, where we interview the best and brightest in paid marketing. This week we're joined by Heather Cooan, Founder and Principal Growth Strategist at HDC Digital....
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Episode #079 - Vernon Johnson - The Pinterest Ads Playbook for Social Marketers from 2018-04-03T16:41:44
Welcome to episode #79 of The PPC Show, where we interview the best and brightest in paid marketing. This week we're joined by Vernon Johnson, Social Account Manager at 3Q Digital. Search is all a...
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Episode #078 - The Big YouTube Problem with John Belcher from 2018-03-19T22:21:13
Welcome to the PPC Show where we interview the best and brightest in paid marketing. I'm your host JD Prater, Director of Growth Marketing at AdStage. Most advertisers are getting maxed out and pr...
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Episode #077 - The Price of AdWords Branded Traffic Increased & How to Combat It from 2018-03-14T05:01:25
Welcome to episode #77 of The PPC Show, where we interview the best and brightest in paid marketing. This week we're joined by Andy Taylor, Associate Director of Research at Merkle. Brands may be ...
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The Week In Ad Tech Headlines (Mar 5 - 9th) from 2018-03-09T18:11:56
Today is Mar 9th 2018 and these are your top 6 PPC Headlines from this week. 1) Facebook Unveils Trip Consideration For Travel Advertisers 2)Study Shows That Every $1 Spent on Radio Ads Returns $1...
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Episode #076 - What is ROI and How to Calculate It? from 2018-03-06T01:06:08
Welcome to episode #76 of The PPC Show, where we interview the best and brightest in paid marketing. This week we're joined by Andrew Breen, the President at Outshine. In this episode, Andrew disc...
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The Week In Ad Tech Headlines (Feb 26 - Mar 2nd) from 2018-03-02T21:49:47
Hey everyone, I’m Paul Wicker and I’m JD Prater. Today is Mar 2nd 2018 and these are your top 9 PPC Headlines from this week. 1) Google's App Ads Chief On Why Less Is More When It Comes To App Ca...
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Episode #075 - The Importance of Ad Copy and Content in Online Advertising from 2018-02-27T00:06:06
Welcome to episode #75 of The PPC Show, where we interview the best and brightest in paid marketing. This week we're joined by Ferdinand Götzen, the Head of Growth at Recruitee. In this episode, F...
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Episode #074 - What Makes a Great Facebook Video Ad from 2018-02-19T23:54:35
Welcome to episode #74 of The PPC Show, where we interview the best and brightest in paid marketing. This week we're joined by Akvile DeFazio, President of AKvertise Inc. In this episode, Akvile t...
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The Week In Ad Tech Headlines (Feb 12 - 16th) from 2018-02-16T22:18:44
This week on The PPC Show, Paul Wicker and JD Prater break down the top nine headlines in ad tech and digital advertising for the week of Feb 12-16th. Tune in as they cover the latest on Chrome ad...
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Episode #073 - Making the Move from Freelancer to Running a Small Agency from 2018-02-13T01:18:19
Welcome to episode #73 of the PPC Show, where we interview the best and brightest in paid search and social media advertising. This week we're joined by Jon Quinton, founder of Overdrive Digital. ...
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Episode #072 - The Rise of the Technical Paid Marketer from 2018-02-05T22:16:54
Welcome to episode #72 of the PPC Show, where we interview the best and brightest in paid search and social media advertising. This week we're joined by Gianluca Binelli, founder of Booster Box Dig...
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The Week In Ad Tech Headlines (Jan 29 - Feb 2th) from 2018-02-02T19:03:19
This week on The PPC Show, Paul Wicker and JD Prater break down the top nine headlines in ad tech and digital advertising for the week of Jan 29 - Feb 2th. Tune in as they cover the latest on Face...
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Episode #71 - Janes of Digital: The Importance of Diversity & Inclusion in Digital Marketing from 2018-01-30T00:55:21
Welcome to episode #71 of the PPC Show, where we interview the best and brightest in paid search and social media advertising. This week we're joined by Frances Donegan-Ryan, Bing Ads Global Commun...
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The Week In Ad Tech Headlines (Jan 22 - Jan 26th) from 2018-01-26T19:48:28
Hey everyone, I’m Paul Wicker and I’m JD Prater. Today is Jan 26th 2018 and these are your top 9 PPC Headlines from this week. --- Send in a voice message: https://anchor.fm/the-ppc-show-podcas...
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Episode #070 - The 9 Biggest Facebook Changes from 2017 from 2018-01-22T22:02:25
Welcome to the #70 episode of the PPC Show, where we interview the best and brightest in paid search and social media advertising. This week we're joined by Tim Halloran, Head of Social Advertising...
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Episode #069 - 4 Predictions for PPC in 2018 with Matt Macchia from 2018-01-15T21:51:20
Welcome to the #69 episode of the PPC Show, where we interview the best and brightest in paid search and social media advertising. This week we're kicking off 2018 with our guest Matt Macchia, CEO ...
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The Week In Ad Tech Headlines (Jan 8 - Jan 12th) from 2018-01-13T00:39:35
Hey everyone, I’m Paul Wicker and I’m JD Prater. Today is Jan 12th 2018 and these are your top 9 PPC Headlines from this week. --- Send in a voice message: https://anchor.fm/the-ppc-show-podcas...
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Episode #068 - Setting Up Advanced Event Tracking and A/B Testing with Google Optimize from 2017-12-18T21:58:46
Welcome to episode #68 of the PPC Show where we interview the best and brightest paid search and paid social marketers. I'm your host JD Prater. This week I'm joined by Brandon Green, Director of ...
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Episode #067 - Experimenting with Facebook Campaign Budget Optimizer from 2017-12-11T22:58:56
Welcome to episode #67 of the PPC Show, where we interview the best and brightest in paid search and paid social advertising. This week I'm joined by Nash Haywood, Senior Paid Media Manager at Elem...
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The Week In Ad Tech Headlines (Dec 4th - Dec 8th) from 2017-12-08T22:10:15
This week on The PPC Show, Paul Wicker and JD Prater break down the top seven headlines in ad tech and digital advertising for the week of Dec 4th - Dec 8th. --- Send in a voice message: https:/...
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Episode #066 - Expanded Test Ads: The Latest Research & Optimization Tips - Mark Irvine from 2017-12-04T22:49:36
Welcome to the #66 episode of the PPC Show, where we interview the best and brightest in paid search and social media advertising. This week I'm joined by Mark Irvine, Senior Data Scientist at Word...
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Episode #065 - How to Build Advanced Google Analytics Audiences - Sayf Sharif from 2017-11-27T20:03:54
Welcome back another episode of the PPC Show where we interview the best and brightest in pid search and social media advertising. This week I'm joined by Sayf Sharif, Director of Analytics at Seer...
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The Week In Ad Tech Headlines (Nov 13th - Nov 17th) from 2017-11-17T21:14:27
This week on The PPC Show, Paul Wicker and JD Prater break down the top eight headlines in ad tech and digital advertising for the week of Nov 13 - Nov 17th. Tune in as they cover the latest on F...
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Episode #064 - How to Revive a Failing Facebook Campaign - Matt Mason from 2017-11-14T04:13:55
It’s Monday morning. I just sat down with my favorite cup of coffee and opened up my computer. I’m about to dive into my weekly reports, ready to count the pennies I’ve gained over the past week fr...
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This Week in Ad Tech Headlines (Oct 30th-Nov 3rd) from 2017-11-02T22:03:43
This week on The PPC Show, Paul Wicker and JD Prater break down the top eight headlines in ad tech and digital advertising for the week of October 30-Nov 3rd. Tune in as they cover the latest on Fa...
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This Week In Ad Tech Headlines (Oct 23 - 27) from 2017-10-27T00:20:49
This week on the PPC Show, Paul and Mike break down the top nine headlines in ad tech and digital marketing for the week of October 23-27th. Show Notes Facebook Tests Removing Organic Page Posts...
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Episode #063 - How I Got 14,000 Customers Using the Google Display Network - Justin Brooke from 2017-10-24T08:34:12
This week on The PPC Show podcast, JD is joined by Justin Brooke, Founder of AdSkills, to discuss his tactics for scaling Google Display Network campaigns that eventually got 14,000 customers. Tun...
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The Week In Ad Tech Headlines (Oct 16-20th) from 2017-10-19T21:36:01
This week on The PPC Show, Paul and JD break down the top nine headlines and trends in ad tech and digital marketing for the week of October 16-20th. Facebook Adds New Custom Audience Options to I...
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Episode #062 - Running a Remote PPC Agency - Josh Bretag from 2017-10-17T00:00:49
Welcome to episode #62 of the PPC Show. I'm your host JD Prater. This week I'm joined by Josh Bretag,Founder of Blue Print Solutions Group, to talk about running a remote PPC agency. --- Send i...
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The Week In Ad Tech Headlines (Oct 9-12th) from 2017-10-12T23:27:41
This week on The PPC Show, Paul and JD break down the top nine headlines and trends in ad tech and digital marketing for the week of October 9-12th. AdWords rolls out new interface to all advertis...
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The Week In Ad Tech Headlines (Oct 2-6th) from 2017-10-06T17:32:28
Google Doubles AdWords Budgets and Advertisers are Unhappy Google has made a significant change to the way AdWords budgets can be used, and the advertising community is not the least bit happy. C...
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Episode #061 - Marketing & Sales at a PPC Agency - Kayla Kurtz from 2017-10-02T21:59:42
This week on The PPC Show, we're joined by Kalya Kurtz, Associate Director of Sales at Hanapin Marketing to talk about sales and marketing at a PPC agency. She brings an unique perspective to the P...
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The Week In Ad Tech Headlines (Sept 25-29) from 2017-09-28T19:36:04
Twitter Doubles Character Limit to 280 We understand since many of you have been Tweeting for years, there may be an emotional attachment to 140 characters – we felt it, too. But we tried this, saw...
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Episode #060 - Mike McEuen - Facebook, LinkedIn, and Twitter Trends Report (Q1 & Q2) from 2017-09-25T20:23:57
This week on The PPC Show, Mike McEuen and I walk-through AdStage's latest ad network trends reports for Facebook, LinkedIn, and Twitter. Tune in as we discuss and analyze: 1) Facebook's CPMs inc...
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The Week In Ad Tech Headlines (Sept 18-22) from 2017-09-21T23:28:13
This week on The PPC Show, Paul and JD break down the top 9 headlines and trends in ad tech and digital marketing for the week of September 18-22nd. 1) Facebook Removes 4 Ad Targeting Options of P...
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Episode #059 - PPC Automation and The Great Attribution Myth with Julie Friedman Bacchini from 2017-09-18T18:52:08
This week on The PPC Show, Julie Friedman Bacchini, President at Neptune Moon, shares her dinosaur perspective on the future of PPC automation in paid search and the great attribution myth. Julie'...
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The Week In Ad Tech Headlines (Sept 11-15) from 2017-09-14T21:49:53
Show Notes 1) Facebook Announces Major Updates to Ads Manager The updated Ads Manager interface is designed to feel familiar without sacrificing any capabilities advertisers enjoyed from the old P...
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Episode #058 - Purna Virji - Conversions in a Landing Page-Less World from 2017-09-12T01:44:03
This week on The PPC Show, Purna Virji, Senior Training Manager at Microsoft, shares how advertisers can capture conversions in a landing page-less world. Three big highlights from this week's sho...
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The Week In Ad Tech Headlines (Sept 5-8) from 2017-09-07T23:26:19
This week on The PPC Show, Paul and JD break down the top 8 headlines and trends in ad tech and digital marketing. 1) LinkedIn Launches Audience Network To Serve Sponsored Content 2) New AdWords M...
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The Week In Ad Tech Headlines (Aug 28- Sept 1) from 2017-08-31T20:09:16
This week on The PPC Show, Margo and JD break down the top six headlines and trends in ad tech and digital marketing. 1) Facebook Blocking Ads from Pages that Repeatedly Share False News 2) AdWord...
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Episode #057 - Quora's Laser Focus on Advertiser ROI with Sarah Smith from 2017-08-28T21:39:23
This week on The PPC Show we're joined by Sarah Smith, VP of Sales and Operations at Quora. Fun Fact: She's the 45th user on Quora and a former music teacher from Wisconsin. Four big highlights f...
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The Week In Ad Tech Headlines (Aug 21-25) from 2017-08-24T20:42:20
This week on The PPC Show, Paul and JD break down the top 9 headlines and trends in ad tech and digital marketing. Enjoy! 1) Facebook News Feed Update: Taking Action Against Video Click-Bait 2) Te...
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Episode #056 - Breaking Down the B2B Funnel with Garrett Mehrguth, CEO of Directive Consulting from 2017-08-21T21:15:33
This week on The PPC Show we're joined by Garrett Mehrguth, CEO of Directive Consulting, to break down the B2B marketing funnel. My top three takeaways from this show: 1) Everyone says they valu...
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Episode #055 - Data Driven Design with Oli Gardner, Co-founder of Unbounce from 2017-08-14T04:24:04
This week on The PPC Show we're joined by Oil Gardner, Co-founder of Unbounce to discuss data-drive design. Follow him on Twitter. And don't forget to register for PPC WEEK sponsored by Unbounce! ...
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The Week In Ad Tech Headlines (August 7-11th) from 2017-08-10T22:31:31
This week on The PPC Show, Paul and JD break down the top news and trends in ad tech and digital marketing. 1) More informative sitelinks, callouts and snippets 2) Google Settles case 3) Facebook ...
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Episode #054 -Demystifying Power BI with John Lee of Bing Ads from 2017-08-07T19:51:13
This week we're joined by John Lee, Senior Manager Client Training and Development - Bing Ads to demystify Power BI. This episode is just a teaser to his detailed session next week at PPC Week. My...
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Episode #053 - Susan Wenograd - Facebook Audits and Lookalike Audiences from 2017-07-31T21:56:41
On episode #53 of the The PPC Show, we're joined by Susan Wenograd, Partner at Fivemill, to all things Facebook ads. Connect with Susan on Twitter @SusanEDub Top 3 Takeaways 1) Her career path a...
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The Week In Ad Tech Headlines (July 24-28) from 2017-07-27T21:45:16
1) Facebook Q2 2017 Numbers – Users Up Again 2)Twitter’s user growth goes nowhere and the stock is collapsing 3)New Features to the Instagram Platform API 4)Ramp up your calls with call bid adjustm...
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The Week In Ad Tech Headlines (July 17-21) from 2017-07-21T20:39:10
This week on The PPC Show, Mike and JD break down the top news and trends in ad tech and digital marketing. In this episode we breakdown LinkedIn Adds New Data Tools, Google Analytics natural lang...
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Episode #052 - Gil Hong - When It Comes To Shopping Ads, How Well Do You Know Your Products? from 2017-07-19T18:29:29
On episode #52, we're joined by Gil Hong, PPC Account Manager at Seer Interactive to discuss "When It Comes To Shopping Ads, How Well Do You Know Your Products?" On this episode of The PPC Show we...
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The Week In Ad Tech Headlines (July 10 -14) from 2017-07-14T22:42:50
This week on The PPC Show, Paul and JD break down the top news and trends in ad tech and digital marketing. 1) YouTube remarketing lists 2) AdWords new UI 3)Verizon's Oath Breaks 1st Campaign Post...
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The Week In Ad Tech Headlines (July 3-7) from 2017-07-07T20:36:59
Today is July 7th 2017 and these are your PPC Headlines from this week. Here are the 10 articles we're covering this week! 1) Twitter can now quantify the impact of Promoted Tweets on sales 2)Face...
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Episode #051 - Michelle Morgan - Negative Audience Targeting and Audience Shaping from 2017-07-03T13:53:44
All about being purposeful with your negative audiences and how that’s almost just as important as your positive audiences. On episode #51, we’re joined by Michelle Morgan, Director of Client Servi...
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This Week In Ad Tech Headlines (June 26-30) from 2017-06-30T14:57:36
This week on The PPC Show, Paul and JD break down the top news and trends in ad tech and digital marketing. In this episode we breakdown: - Facebook’s new landing page view optimization, - 2 bil...
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Episode #050 - Matt Umbro - AdWords Updates and Ad Customizers from 2017-06-26T22:22:22
Episode #50 is here and we're joined by Matt Umbro, Associate Director of Services at Hanapin Marketing. On this episode of The PPC Show we discuss the history of #PPCChat, hiring best practices, a...
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The Week In Ad Tech Headlines (June 19 - 23) from 2017-06-23T00:00
This week on The PPC Show, Paul and JD break down the top news and trends in ad tech and digital marketing. In this episode we breakdown Facebook’s new Group tools, Creative Hub updates, Periscope...
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Episode #049 - Duane Brown - Starting a PPC Agency from 2017-06-20T23:09:21
On this episode Duane Brown, Founder at Take Some Risk, joins The PPC Show. A global citizen with 11+ years experience working across digital marketing and branding for clients including ASOS, Mop...
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The Week In Ad Tech Headlines (June 12-16th) from 2017-06-16T18:19:03
This week on The PPC Show, Paul and JD break down the top news and trends in ad tech and digital marketing. In this episode we breakdown Facebook's new value-based lookalike audiences, Bing's new ...
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Episode #048 - Jason WU - Machine Learning and The Future of Advertising from 2017-06-12T22:18:01
On this episode Jason Wu, CTO and Co-Founder at AdStage, joins The PPC Show. Besides leading the engineering effort there, he also loves running and is constantly learning about new tech topics ran...
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This Week In Ad Tech News and Headlines (June 6-9th) from 2017-06-07T00:00
This week on The PPC Show, Paul and JD break down the top news and trends in ad tech and digital marketing. In this episode we breakdown Safari's blocking third-party ad trackers, Facebook's Relat...
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Episode #047 - Aaron Levy - Growing an Agency PPC Team from 2017-06-06T02:08:48
On this episode Aaron Levy, Sr. Team Lead at Elite SEM, joins The PPC Show. Aaron's a frequent speaker at conferences worldwide, usually around one a month. He tries to be selective as he greatly p...
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This Week in Ad Tech Headlines - May 29-June 2nd from 2017-06-01T22:31:30
This week on The PPC Show, JD is joined by a special guest AJ Wilcox who is a ‎LinkedIn Advertising Consultant/Evangelist/Speaker at ‎B2Linked. We’re breaking down the latest news and trends in a...
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Episode #046 - Joe Martinez - Youtube Shopping Campaigns from 2017-05-29T14:20:06
Have you ever run Youtube TrueView shopping campaigns? Do you even know what they are? On this episode Joe Martinez, Senior Manager of Paid Media and Community for Granular Marketing, joins The PPC...
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This Week In Ad Tech News and Headlines (May 22-26th) from 2017-05-25T22:07:51
This week on The PPC Show, Paul and JD break down the top news and trends in ad tech and digital marketing. In this episode we dissect Google's new attribution tool, Pinterest Autoplay videos, AdWo...
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This Week In Ad Tech News and Headlines (May 15-19th) from 2017-05-18T23:51:44
This week on The PPC Show, Paul and JD break down the top news and trends in ad tech and digital marketing. Show Notes. GOOGLE Google advertisers can now see historical Quality Score data in AdW...
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Episode #045 - Irina Skripnik - LinkedIn Matched Audiences from 2017-05-15T21:11:05
Are you wondering how to get started with LinkedIn's new Match Audiences? Or if LinkedIn is a good platform to reach your target audience? On this episode Irina Skripnik, Senior Product Marketing ...
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Special Edition - This Week in Ad Tech Headlines for May 9th from 2017-05-08T00:00
This week Paul Wicker is joined by JD Prater as they break down the latest news and trends in ad tech and digital marketing. Article Links: Facebook Offline Conversions https://www.facebook.com/bu...
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Episode #044 - Peter Green - Managing In-House/Agency Relations from 2017-05-02T21:42:47
Peter Green joins The PPC Show to discuss Managing In-House/Agency Relations. --- Send in a voice message: https://anchor.fm/the-ppc-show-podcast/message
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Episode #043 - Will Larcom of Hanapin Marketing talks Leveraging Analytics for Remarketing from 2017-04-25T20:27:26
Leveraging Analytics for Remarketing - Picking the Ripest Fruit --- Send in a voice message: https://anchor.fm/the-ppc-show-podcast/message
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Episode #042 - Samantha Kerr - CRO & Tailor-made Landing Pages to Custom Fit Your Audience from 2017-04-25T20:04:51
This week Samantha Kerr, CRO Manager at Hanapin Marketing joins us to discuss conversion rate optimization and creating landing pages that convert. --- Send in a voice message: https://anchor.fm...
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Episode #041 - PPC: When not to test - with Caitlin Halpert of 3Q Digital from 2017-04-04T20:31:18
Caitlin Halpert, Senior Director of Client Services at 3Q Digital, joins us in this episode of The PPC Show to give us a preview of her talk at Hero Conf LA. http://www.heroconf.com/los-angeles/s...
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Episode #040 - Jay Stampfl - Hidden Costs in Your Facebook Bid Strategy from 2017-03-28T20:15:58
Jay Stampfl, founder of BlackBird PPC, stopped by AdStage HQ to talk PPC strategy and how hidden costs can affect your bottom line. --- Send in a voice message: https://anchor.fm/the-ppc-show-po...
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Episode #039 - Programmatic for PPC Managers with Bryan Gaynor from 2017-03-16T00:31:07
In this episode of The PPC Show we talk with Bryan Gaynor from Hanapin Marketing about programmatic PPC. --- Send in a voice message: https://anchor.fm/the-ppc-show-podcast/message
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Episode #038 - Is PPC the Smartest Way to Sell Your Agency's Services? from 2017-02-20T23:00:50
In this episode of The PPC Show we talk with Peter Levitan about advertising agencies, strategies that work, and what it takes to make a brand. --- Send in a voice message: https://anchor.fm/the...
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Episode #037 - Chris Goward, CEO of Wider Funnel from 2016-12-05T17:29:10
This Week on The PPC Show: Chris Goward, author of The Zen Marketer's Guide to Growth: Balancing Data And Intuition and CEO of Wider Funnel speaks with us on the psychology of marketing and custome...
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Episode #036 - Luke Alley, Director of PPC at Avalaunch Media from 2016-11-23T01:26:03
Luke Alley, Director of PPC at Avalaunch Media talks with us about lead gen, tracking, and optimizing for quality leads. --- Send in a voice message: https://anchor.fm/the-ppc-show-podcast/message
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Episode #035 - David Szetela, speaker and author of Pay-Per-Click Search Engine Marketing from 2016-11-07T00:00
This week on The PPC Show David Szetela, speaker and author of "Pay-Per-Click Search Engine Marketing: An Hour a Day" shares his top tips for optimizing AdWords campaigns. --- Send in a voice me...
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Episode #034 - The PPC Show with guest Khalid Saleh, CEO of Invesp from 2016-10-31T20:33:51
In this episode, we chat with Khalid Saleh, CEO of Invesp and best-selling author, about A/B testing, CRO practices, and recent ad tech news rocking the industry. --- Send in a voice message: ht...
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Episode #033 - This Week We Chat with Andrew Goodman, Founder of Page Zero from 2016-10-24T23:28:32
This week we chat with Andrew Goodman, Founder and President of Page Zero Media. Andrew wrote one of the very first e-books on AdWords. In this episode, we talked about Adwords bid adjustments, exp...
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Episode #032 - David Jaeger, CEO and Founder of Global SEM Partners from 2016-10-14T00:34:15
This week we talk with David Jaeger, CEO and Founder of Global SEM Partners about Ad Tech, PPC, Agencies, and The Revenue Quadrant. Revenue Quadrant PDF: https://1drv.ms/b/s!AuVsv9Zxdw-DpX1lL5yjXO...
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Episode #031 - Let's Chat Marketing & Ad Tech Startups with Growth Pilots CEO Soso Sazesh from 2016-09-30T22:43:08
Let's chat Ad Tech Startups and PPC Agencies with Growth Pilots founder & CEO Soso Sazesh --- Send in a voice message: https://anchor.fm/the-ppc-show-podcast/message
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Episode #030 - How to Crush Shopping Campaigns with Ty Martin, Founder of Ad Bacon from 2016-08-04T21:31:21
This week on The PPC Show Ty Martin shares his strategies to research and crush your shopping campaigns. --- Send in a voice message: https://anchor.fm/the-ppc-show-podcast/message
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Episode #029 -The Future of MarTech w/ Author of "Hacking Marketing" Scott Brinker from 2016-07-01T21:02:54
This week on The PPC Show we chat with Scott Brinker on the Future of Marketing Technology. --- Send in a voice message: https://anchor.fm/the-ppc-show-podcast/message
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Episode #028 - PPC Domination with Maddie Cary @maddiemarketer from 2016-06-15T20:38:30
Maddie Cary, Director of Paid Search @Point_It Digital joins us to talk about international paid search campaigns. --- Send in a voice message: https://anchor.fm/the-ppc-show-podcast/message
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Episode #027 - Using Insights to Improve Landing Pages with Majux founder Adam Lundquist from 2016-06-07T16:42:30
This on The PPC Show week we spoke with Adam Lundquist, Founder of Nerds Do It Better and now at Majux Marketing. Adam discusses balancing lead quantity versus lead quality and how to use insight d...
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Episode #026 - Target Your Facebook Ads Like a Pro with PaidInsights from 2016-05-27T16:53:29
This week on The PPC Show Ross Kaplin-Winn of PaidInsights chats with us about Facebook targeting. --- Send in a voice message: https://anchor.fm/the-ppc-show-podcast/message
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Episode #025 - Excel Nerds Rejoice, Excel Hacks for PPC from Rachael Law of Hanapin Marketing from 2016-05-26T23:59:20
This week we chat with Rachael Law, Account Analyst at Hanapin Marketing. Rachael started at Hanapin Marketing as an Account Manager, but quickly discovered her love for data and is now an Account ...
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Episode #024 - Learn Social Ads with Marketing Guru Charles Kirkland from 2016-04-26T23:41:08
This week we chatted with Charles Kirkland, founder of Media Buyer Association. Charles got his start selling barn blueprints online. It was this business where he learned the importance of identif...
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Episode #023 - Expanding Campaigns Using 1st Party Data with Joe Kerschbaum from 2016-04-05T16:17:22
This week on The PPC Show Joe Kerschbaum of 3Q Digital joins us this week. Joe shared his knowledge about email lists to create audiences for paid targeting campaigns, along with many other great P...
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Episode #022 - Learn From Your Favorite Canadian Marketing Coach Fleur Ottaway from 2016-03-22T23:00:12
Fleur spends a LOT of time coaching small businesses on how to advertise on all your favorite social networks: Facebook, Twitter, Instagram, Snapchat and Pinterest. Join us as we talk about the ins...
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Episode #021 - PPC News and Hiring Tips with The PPC Dictator™ Bryant Garvin from 2016-03-08T21:38:27
This week on The PPC Show we chat with Bryant Garvin on how to hire the right people for your advertising team. --- Send in a voice message: https://anchor.fm/the-ppc-show-podcast/message
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Episode #020 - Across the Table with Craig Rosenberg from 2016-03-04T01:18:52
I was lucky enough to sneak in some time in with Craig Rosenberg, Co-founder and Chief Analyst at TOPO. Craig works with some of the fastest growing B2B companies in the Valley, and has consistentl...
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Episode #019 - Learn "PPC Rules You Must Use" from Stephanie of Hanapin from 2016-03-04T00:19:49
This week we spoke to Stephanie White from one of my favorite agencies, Hanapin. She started her career selling jewelry online and next thing you know she had a career in PPC. Enjoy the episode! ...
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Episode #018 - Small Business eCommerce with Agency Founder Kirk Williams from 2016-02-25T17:30:02
This week we spoke to Small Business PPC wizard Kirk Williams. He's a prolific speaker and columnist on the PPC circuit and his fans, the #PPCchat crowd, showed up in force to have some fun with hi...
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Episode #017 - Let's Chat B2B Tactics with Melissa Mackey from 2016-02-19T19:17:17
This week we chat with #PPCChat legend Melissa Mackey about PPC tactics for B2B --- Send in a voice message: https://anchor.fm/the-ppc-show-podcast/message
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Episode #016 - Learn How to Pummel the Competition w/ Matthew Read from Jellyfish coNNect from 2016-02-10T19:12:01
This week on The PPC Show we chat with Matthew Read from Jellyfish coNNect. --- Send in a voice message: https://anchor.fm/the-ppc-show-podcast/message
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Episode #015 - Musings on the Future of Ad Platforms with Brian Quinn at Kenshoo from 2016-02-05T01:53:59
This week on The PPC Show we chat with Brian Quinn about the future of ad platforms. --- Send in a voice message: https://anchor.fm/the-ppc-show-podcast/message
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Episode #014 - Let's Chat AdWords Bidding Tips with HouseTrip's Rumyana from 2016-01-29T18:29:47
This week on The PPC Podcast we chat with Rumyana Miteva about AdWords Bidding. --- Send in a voice message: https://anchor.fm/the-ppc-show-podcast/message
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Episode #013 - Let's chat AdWords Affinity Segments with Laura Collins from 2016-01-13T01:18:50
This week we chat with Laura Collins and Scott Reynolds about AdWords Affinity Segments. --- Send in a voice message: https://anchor.fm/the-ppc-show-podcast/message
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HERO CONF: PPC Strategy for Start-ups Presentation by Sahil Jain & Esther Hwang from 2016-01-08T22:15:11
Sahil Jain (CEO, AdStage) & Esther Hwang (Acquisition Marketing Manager, Dollar Shave Club) talk about PPC strategy for fast growing startups. --- Send in a voice message: https://anchor.fm/the-...
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Episode #012 - Let's Talk Bing Ads with Amandine Carrey from 2016-01-06T14:44:58
This week we chat with Amandine about Bing Ads and learn what you need to know to run successful campaigns. --- Send in a voice message: https://anchor.fm/the-ppc-show-podcast/message
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Episode #011 - Let's Talk Account Restructure with Megan Ginecki from 2015-12-14T22:42:19
This week on The PPC Show: We chat with Megan Ginecki on tackling that giant account restructure. --- Send in a voice message: https://anchor.fm/the-ppc-show-podcast/message
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Episode #010 - Let's Talk Simplifying Attribution with Dave from Bizible from 2015-11-20T18:15:53
This week on The PPC Show: We chat with Dave Rigotti and Eva Scharf on Simplifying Attribution. --- Send in a voice message: https://anchor.fm/the-ppc-show-podcast/message
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Episode #009 - Let's talk Quality Score with Former Googler Frederick Vallaeys from 2015-11-11T16:59:45
This week on The PPC Show: We chat with Frederick Vallaeys on the secrets of AdWords Quality Score. --- Send in a voice message: https://anchor.fm/the-ppc-show-podcast/message
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Episode #008 - Let's talk AdWords RLSA Best Practices with Gil Hong from 2015-11-09T19:22:27
This week on The PPC Show: We chat with Gil Hong, Seer Interactive, on best practices for remarketing with AdWords RLSA. --- Send in a voice message: https://anchor.fm/the-ppc-show-podcast/message
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Episode #007 - Let's Talk the State of Marketing with Ginny Marvin from 2015-10-30T22:36:53
This week on The PPC Show: We chat with Marketing Land author Ginny Marvin on the State of Marketing --- Send in a voice message: https://anchor.fm/the-ppc-show-podcast/message
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Epside #006 - Let's Talk Twitter & Instagram Ads with JD Prater from 2015-10-21T18:29:09
This week on The PPC Show: We chat with JD Prater on getting the most out of your Twitter and Instagram Ads --- Send in a voice message: https://anchor.fm/the-ppc-show-podcast/message
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Episode #005 - Let's Talk Bing Ads with Scott Finholm from Microsoft from 2015-10-21T18:23:05
This week on The PPC Show: We chat about Bing Ads with Microsoft insider Scott Finholm. --- Send in a voice message: https://anchor.fm/the-ppc-show-podcast/message
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Episode #004 - Let's Talk Google Shopping with David Rothwell from 2015-09-26T00:29:07
This week on The PPC Show: We chat Google Shopping, with David Rothwell, author of, "The AdWords Bible of eCommerce". View the live show recording on Blab - https://blab.im/tedqcw --- Send in a ...
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Episode #003 - Let's Talk Video Ads & Product Development with Scott Reynolds from 2015-09-26T00:08:54
This week on The PPC Show: We chat about video ads and product dev, with Scott Reynolds, Director of Product at PointRoll. View the live show recording on Blab - https://blab.im/paul-wicker-ppcpodc...
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Episode #002 - Let's Talk LinkedIn Ads with AJ Wilcox from 2015-09-25T20:54:54
This week on The PPC Show: We chat LinkedIn Ads, with AJ Wilcox, founder of B2Linked and LinkedIn Ads Evangelist. View the live show recording on Blab - https://blab.im/d2nrqq --- Send in a voic...
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Episode #001 - LinkedIn Expert Viveka von Rosen from 2015-09-15T17:54:50
CEO Sahil Jain of AdStage, chats with LinkedIn Expert, Viveka von Rosen, author of "LinkedIn Marketing: An Hour a Day". --- Send in a voice message: https://anchor.fm/the-ppc-show-podcast/message
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