Podcasts by HRW Shift Podcast
Podcasts from HRW Shift, a specialist multidisciplinary behavioural science team of experts within the healthcare market research agency Healthcare Research Worldwide (HRW). HRW are a global agency dedicated to 'accessing reality'?; taking a scientifically-rigorous, collaborative, holistic approach, utilising and developing the best and most appropriate consumer and healthcare techniques (qual, quant and online), whatever the respondent type, anywhere in the world across the whole healthcare sector (pharma, device and diagnostics, OTC, personal care, medical nutrition, babycare....). It's research that reflects the real world, to help you make the right business decisions.
Further podcasts by HRW Shift Behavioural Science Consultancy
Podcast on the topic Wissenschaft
All episodes
Episode 19: Book recommendations from 2022-02-18T12:21:20
Hi Everyone,
Join us as we recommend some of the books we've read and enjoyed. The books revolve around psychology and sociology and we hope there is a flavour for everyone, with recommend...
Episode 18: Is social media good or bad for us? from 2021-12-09T14:51:50
In our second podcast on social media, we take a look on whether it is good or bad for us. Join Alexandra Petrache, behavioural science analyst, and Rhiannon Phillips, senior behavioural scientist,...
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Episode 17: Why do we waste our free time? from 2021-10-26T12:38:47
Our Shift team have set out to explore why do we spend our free time on seemingly mindless or unenriching activities instead of delving into what are known as "flow" activities.
Join Katy ...
Episode 16 - Resilience from 2021-08-25T19:56:19
On episode 16 we ask the question, what is resilience? In an inspirational and moving podcast two members of the shift team, Rhiannon Phillips and Caitlin Reddiex share their personal stories of ov...
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Episode 15 - Agony Aunt: answering your business questions live from 2021-05-13T08:42:57
This month on the HRW Shift podcast, four members of the Shift team act as behavioural science Agony Aunts to your business questions! What do patient support offerings need to keep in mind? How c...
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Podcast 14: Reflecting on a year of COVID-19 from 2021-03-26T10:27:57
It's been over a year since COVID reached our shores in the US and the UK and prompted a massive upheaval of our habits in nearly all aspects of our lives.
In this podcast, four core memb...
Podcast 13: The Cognitive Interview from 2021-02-23T11:14:38
Have you ever lost your keys or forgotten a friend's birthday?
Then you are familiar with just how fallible memory can be- we are very prone to forgetting.
Worse still, our memor...
Podcast 12: Recognising faces and voices from 2020-11-27T12:21:36
Human faces and voices are amongst the most information rich things our brains can process, giving us clues about who is communicating with us, what they are saying and how they are feeling. In thi...
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Podcast 11: In the know about Dementia from 2020-10-09T12:33:38
As health research progresses, we are learning more and more about risk factors for disease and how to prevent the onset of diseases before symptoms. But how useful is that information? In this edi...
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Podcast 10: Talking about Talking from 2020-07-30T15:59:09
We use words all day long, but what do the words we use reveal? In this podcast, (featuring HRW Behavioural Analyst and former discourse analyst at the Cambridge institute of public health Emma Ne...
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Podcast 9: COVID-19 'New Normal' from 2020-06-08T08:51:52
This edition of the HRW shift podcast explores the pros and cons of adapting to the COVID-19 'New Normal': an exploration of what it means to be 'normal', what's changed, and the benefits and drawb...
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Podcast 8: Technology and Behavioural Science Series - Designing tech with Adam Palanica from 2019-11-24T14:51:26
Technology seems like it offers nearly unlimited potential to support behaviour change. Healthcare companies have greater access to ways to reach patients and healthcare professionals and deliver r...
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Podcast 7: Technology and Behavioural Science Series - Engagement with Olga Perski from 2019-10-23T11:03:34
Digital technology seems like it offers nearly unlimited potential to support behaviour change. Healthcare companies have greater access to ways to reach patients and healthcare professionals and d...
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Podcast 6: Technology and Behavioural Science Series - User Experience with Jon Lovatt-Young from 2019-10-11T08:24:15
Digital technology seems like it offers nearly unlimited potential to support behaviour change. Healthcare companies have greater access to ways to reach patients and healthcare professionals and d...
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Podcast 5: Architects of choice from 2019-07-25T10:19:02
The way options are presented can inadvertently steer people towards particular choices, which may be in contrast with their best intentions. The HRW shift team discuss the Nobel Prize-winning them...
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Podcast 4: You lose some you gain some from 2019-03-22T21:28:40
You lose some, you gain some: using 'loss aversion' in consumer advertising and implications of where to use loss/gain framing of messages for healthcare marketing
Podcast from HRW Shift ...
Podcast 3: Behavioural Economics vs Psychology from 2018-10-30T17:26:53
Psychology vs Behavioural Economics: Comparing 2 ways of understanding humans, the benefits/ drawbacks, and applications for market research
Podcast from HRW Shift - team of behavioural sc...
Podcast 2: Representativeness from 2018-06-26T09:43:37
What’s the problem with Linda: the systematic error ‘representativeness’ and how to ensure this doesn’t affect your research results
Show notes:
Follow up to our first podcast with new...
Podcast 1: Personality from 2018-01-02T15:34:32
The deep OCEAN: diving in to the ‘Big 5’ and exploring how personality affects choices – applications for market research
Show notes:
Take the big 5 quiz and see your results here: htt...