Podcasts by IAB.THERE

The Washington Post's Joy Robins: From Context to Consumption from 2020-12-18T19:32:52

The Washington Post's Joy Robins discusses important signals for brand marketers with IAB's Sheryl Goldstein.

Hosted on Acast. See from 2020-12-18T19:29:34

IAB's Sue Hogan and Brad Berens discuss the buy-side COVID impact study.

Hosted on Acast. See from 2020-12-18T19:27:37

Facebook's Nada Stirratt discusses how all businesses are now Ecommerce businesses with IAB's Brad Berens.

Hosted on Acast. See from 2020-12-18T19:25:38

StrawberryFrog's Scott Goodson discusses movement marketing with IAB's Sheryl Goldstein.

Hosted on Acast. See from 2020-11-25T00:32:44

Gameloft's Suellen Aguiar and The Coca-Cola Company's Carla Dart discuss the power of gaming as a marketing channel with IAB and IAB Tech Lab's Zoe Soon.

from 2020-11-25T00:29:48

Profitero's Bryan Wiener and Johnson & Johnson's Surabhi Pokhriyal discuss COVID's impact on eCommerce and consumer shopping behavior with IAB's Brad Berens.

from 2020-11-25T00:27:23

Google's Sarah Carberry discusses culture-driven marketing with IAB's Sheryl Goldstein.

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SeeHer and ANA's Nadine Karp McHugh: If You Can See Her, You Can Be Her from 2020-11-25T00:21:51

SeeHer and ANA's Nadine Karp McHugh joins IAB's Sheryl Goldstein to discuss next level marketing to advance the stature of women.

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Terry Bond, Robin Amos Kahn, and Dan Moriarty on Burst Training from 2020-11-25T00:19:50

Burst Training's Terry Bond, Robin Amos Kahn, and Dan Moriarty discusses burst training with IAB's Sheryl Goldstein.

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Encore: Hubble Contact's Jesse Horwitz on Bringing a Brand to Life from 2020-11-25T00:17:48

Hubble Contacts founder Jesse Horwitz joins IAB’s Randall Rothenberg to share the experiences, challenges and best practices he learned on his journey to build a new brand for today’s connected con...

Encore: Megaphone's Brendan Monaghan: Listen Up Listen Hard, Podcasts Are Here to Stay from 2020-11-24T23:56:27

Megaphone's Brendan Monaghan and IAB's Zoe Soon discuss the future of podcasts.

Hosted on Acast. See from 2020-11-24T23:54:04

OpenSlate's Mike Henry and IAB's David Cohen discuss the future of brand safety and brand suitability on emerging platforms.

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GumGum's Phil Schraeder: Is Contextual the Future of Audience Targeting in a Post-Cookie World? from 2020-11-24T23:51:28

GumGum CEO Phil Schraeder and IAB and IAB Tech Lab's Angelina Eng discuss how audience targeting will need to evolve amidst a wave of privacy regulations and third-party cookie phase-outs. They wil...

Nielsen's Susan Lauinger: Measurement from 2020-11-24T23:48:51

Nielsen's Susan Lauinger discusses measurement with IAB's Rick Berger.

Hosted on Acast. See from 2020-11-24T23:46:08

iHeartMedia's Bob Pittman discusses boundless potential and the future of audio with IAB's David Cohen.

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IAB's Eric John and Nina Munoz: 2020 IAB Audience Week Preview Show from 2020-11-24T23:40:31

IAB's Eric John and Nina Munoz discuss the 2020 IAB Audience Week preview show with IAB's Brad Berens.

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Fyllo's Nicole Cosby: Will Cannabis Spark Ad Revenue Across the U.S.? from 2020-11-24T23:38:25

Fyllo's Nicole Cosby and IAB's Joe Pilla discuss if cannabis will spark ad revenue across the U.S.

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CNN Digital and WarnerMedia's Christine Cook and CNN's Robin Garfield: Supporting the Value of News Advertising from 2020-09-24T16:39:09

CNN Digital and WarnerMedia's Christine Cook and CNN's Robin Garfield discuss supporting the value of news advertising with IAB's Sheryl Goldstein.

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LiveIntent's Kerel Cooper: The Dual Challenges of Identity from 2020-09-24T16:36:04

LiveIntent's Kerel Cooper and IAB's Rick Berger discuss The Dual Challenges of Identity: Addressing Technology and Diversity Issues in AdTech

Host...

Red Antler’s Emily Heyward and Soko Glam and Then I Met You’s Charlotte Cho: How to Build a Brand People Love From Day One from 2020-09-22T17:28:19

Red Antler’s Emily Heyward and Soko Glam and Then I Met You’s Charlotte Cho discuss how to build a brand people love from day one with IAB’s Brad Berens.

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2020 IAB Podcast Upfront Preview Show with IAB’s Brad Berens, Craig Coleman, Sue Hogan, and Zoe Soon from 2020-09-22T17:18:56

IAB’s Brad Berens discusses what we can expect to see at the 2020 IAB Podcast Upfronts with Craig Coleman and Zoe Soon and breaks down the findings from IAB’s latest pulse survey with Sue Hogan. Listen

Roku’s Tim Natividad on The Continued Growth of Streaming During the Pandemic from 2020-09-22T17:09:52

Roku’s Tim Natividad discusses the continued growth of streaming during the pandemic with IAB’s Randall Rothenberg.

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Taboola’s Adam Singolda: What Drives Readership Across Today’s Multichannel Digital Ecosystem from 2020-09-22T17:05:51

Taboola’s Adam Singolda discusses how publishers and brands can examine what drives readership across today’s multichannel digital ecosystem with IAB’s Chris Bruderle.

from 2020-08-31T21:28:04

Dentsu Aegis Network's Brian Monahan and IAB's Brad Berens discuss evolving from media planning to audience planning.

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The Ignited Company's Denice Torres on Leadership and Business Transformation in a Time of Crisis from 2020-08-31T21:25:01

The Ignited Company's Denice Torres discusses leadership and business transformation in a time of crisis with IAB's Sheryl Goldstein.

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Centro's Shawn Riegsecker: Innovation in a Time of Automation and Recovery from 2020-08-31T21:21:31

Centro's Shawn Riegsecker dicusses how to innovate in a time of crisis with IAB's and IAB Tech Lab's Angelina Eng.

Hosted on Acast. See from 2020-08-28T20:57:51

Altice USA's Jon Steinberg discusses innovations in brand safety on news platforms during this time of uncertainty with IAB's Brad Berens.

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Comscore's Bill Livek and LiveRamp's Scott Howe on Ushering in the Next Generation of TV from 2020-08-14T02:35:21

Comscore’s Bill Livek and LiveRamp’s Scott Howe discuss how the industry can help usher in the next generation of TV with IAB’s David Cohen.

Hoste...

BidSwitch's Barry Adams on Emerging Challenges Around Cookie and IDFA Deprecation from 2020-08-14T02:32:11

BidSwitch’s Barry Adams discusses emerging challenges around cookie and IDFA deprecation with IAB and IAB Tech Lab’s Angelina Eng.

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eBay’s Suzy Deering on Leading in Unprecedented Times from 2020-08-14T02:25:41

eBay’s Suzy Deering shares strategies for leading in unprecedented times with IAB’s David Cohen.

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IAB and IAB Tech Lab's Dennis Buchheim and Angelina Eng: IAB Tech's Lab Mid-Year Report from 2020-08-14T02:12:48

IAB Tech Lab’s Dennis Buchheim and IAB and IAB Tech Lab’s Angelina Eng share IAB Tech’s Lab Mid-Year Report

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MAGNA Global's Luke Stillman on Programmatic Advertising in 2020 and Beyond from 2020-08-05T15:30:39

MAGNA Global’s Luke Stillman and IAB’s David Cohen on Programmatic Advertising in 2020 and Beyond

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Flashtalking’s John Nardone on Better and More Measurement Standards from 2020-07-31T01:56:32

Flashtalking’s John Nardone joins IAB and IAB Tech Lab’s Angelina Eng to discuss what brands need from their advertising and marketing technology platforms as well as the need for VAST 4.0 adoption...

Wavemaker's Amanda Richman on Leadership During Difficult Times from 2020-07-31T01:54:42

Wavemaker’s Amanda Richman discusses how to leadership can shine in difficult and challenging times with IAB’s David Cohen.

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Cadillac’s Melissa Grady: From Obstacles to Opportunities from 2020-07-31T01:52:37

Cadillac’s Melissa Grady: From Obstacles to Opportunities

How this Crisis Accelerated Business and Customer Innovation

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IBM Watson Advertising’s Dave Olesnevich on The Need for A.I. Standards from 2020-07-25T16:16:32

IBM Watson Advertising’s Dave Olesnevich and IAB’s Joe Pilla on The Need for of A.I. Standards

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IAB's Sue Hogan and Orchid Richardson on the IAB State of Data Report from 2020-07-22T21:00:10

IAB’s Sue Hogan and Orchid Richardson discuss key findings and takeaways from the 2020 IAB State of Data Report.

Hosted on Acast. See from 2020-07-22T20:53:29

AdColony’s Matt Barash and IAB Tech Lab’s Alex Cone on Getting in the Hands and Minds of Consumers

Innovative Trends in Mobile Advertising

Hosted on Acast. See from 2020-07-21T19:19:25

Media.net’s Vaibhav Arya’s on Identity, Privacy and Contextual in a Rapidly Changing Marketplace

Hosted on Acast. See from 2020-07-17T00:32:49

Accenture Interactive’s Scott Tieman and GSK’s Scott Grenz on Programmatic In-Housing Beyond 2020

Benefits and Challenges of Moving In-House

Knockout Music's Franke Previte on One World: A Global Anthem for Change Lead by Oscar and Golden Globe Winner Franke Previte from 2020-07-15T19:00:05

IAB’s Sheryl Goldstein discusses One World: A Global Anthem For Change with Oscar and Golden Globe winner Franke Previte, songwriter for Dirty Dancing’s iconic hits “I’ve Had the Time of My Life” a...

IAB's Chris Bruderle and Zoe Soon: 4th Annual IAB Podcast Ad Revenue Report from 2020-07-15T03:17:23

IAB’s Chris Bruderle and Zoe Soon on the 4th Annual IAB Podcast Ad Revenue Report

2019 Results and Projected 2020 COVID Impact

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Trestle’s Jennifer Johnson on Transparency and Brand Success from 2020-07-15T03:13:45

Trestle’s Jennifer Johnson discusses the relationship between transparency and brand success with IAB’s Brad Berens.

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Engine Group’s Kasha Cacy on The Pulse of the Consumer During COVID-19 from 2020-07-15T03:12:10

Engine Group’s Kasha Cacy discusses how agencies can be on the pulse of the consumer during COVID-19 with IAB’s David Cohen.

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Gameloft's Quentin Moreau Defarges on Mobile eSports and Gamification: Creative Ways to Reach Unreachables from 2020-07-15T03:10:36

Gameloft’s Quentin Moreau Defarges on Mobile eSports and Gamification

Creative Ways to Reach Unreachables

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Titanium Worldwide's Robyn Streisand-Luppino and The Phluid Project's Rob Smith on Next Generation LGBTQ from 2020-07-09T00:21:34

Titanium’s Robyn Striesand and The Phluid Project’s Rob Smith on Next Generation LGBTQ

A Discussion on Trends, Insights and How to Reach This Dynamic Audience

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Communo’s Ryan Gill on The Sharing Economy’s Impact on the Ad World from 2020-07-03T13:00:06

Communo’s Ryan Gill discusses the sharing economy’s impact on the ad world with IAB’s Brad Berens.

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Criteo’s Megan Clarken: The Future of Addressable Targeting from 2020-07-02T20:30:15

Criteo’s Megan Clarken discusses the future of addressable targeting with IAB & IAB Tech Lab’s Angelina Eng.

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On today’s IAB THERE Streaming Edition powered by Hulu, MaryJane Kroll of Lexus, Catherine Sullivan of Omnicom Media Group, Adam Gerber of Essence join IAB’s David Cohen, Eric John, and Nina Munoz ...

NewFronts 2020 Kick-Off Show with Content Ink's John McCarus and BrandVerge's Lynn Browne and Mollie Kehoe from 2020-06-20T16:23:28

IAB’s Brad Berens and David Cohen discuss what we can expect to see during NewFronts 2020 with Mollie Kehoe and Lynn Browne of BrandVerge and Content Ink’s John McCarus.

from 2020-06-20T16:18:07

MeetingScience’s Eric Porres on Meetings, Productivity, and What’s Changed During the Coronavirus Crisis

Hosted on Acast. See from 2020-06-20T16:16:04

IAB’s Sue Hogan and Brad Berens discuss findings from the latest buy-side survey pulse, COVID Impact on Ad Spend 2020: The Transformation of the Television Marketplace

from 2020-06-20T16:03:51

Matter More Media’s Tracey Scheppach and Beam Suntory’s Brittney Duncan join IAB’s Brad Berens, Eric John, and Nina Munoz on a special IAB THERE Streaming Edition powered by Hulu.

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Method Media Intelligence’s Shailin Dhar on Misperceptions of Ad Verification During COVID-19 from 2020-06-12T00:13:11

Method Media Intelligence’s Shailin Dhar joins IAB & IAB Tech Lab’s Angelina Eng to discuss misperceptions of ad verification during COVID-19.

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PubMatic’s Rajeev Goel: The Internet Is Going To Double In Two Years. Advertising Will, Too. from 2020-06-10T18:58:03

Rajeev Goel of PubMatic joins IAB’s Randall Rothenberg to discuss growth and change in the digital advertising industry.

See from 2020-06-10T18:55:10

Mike Bloxham, Senior Vice President, Global Media & Entertainment, Magid and Asaf Davidov, Vice President, Ad Sales Research of Hulu join IAB’s Eric John on a special edition of IAB THERE power...

Magid's Mike Bloxham and Hulu's Asaf Davidov: Streaming Edition Powered by Hulu: June 8, 2020 from 2020-06-10T18:55:10

Mike Bloxham, Senior Vice President, Global Media & Entertainment, Magid and Asaf Davidov, Vice President, Ad Sales Research of Hulu join IAB’s Eric John on a special edition of IAB THERE power...

Magid's Mike Bloxham and Hulu's Asaf Davidov: Streaming Edition Powered by Hulu: June 8, 2020 from 2020-06-10T18:55:10

Mike Bloxham, Senior Vice President, Global Media & Entertainment, Magid and Asaf Davidov, Vice President, Ad Sales Research of Hulu join IAB’s Eric John on a special edition of IAB THERE power...

Eargo’s Shiv Singh on How to Navigate with Savviness in a Post-Trust Era from 2020-06-06T03:35:36

Shiv Singh, Chief Marketing Officer of Eargo joins IAB’s Brad Berens on IAB THERE.

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GroupM's Joe Barone, World Federation of Advertisers's Rob Rakowitz, and Publicis Media Exchange's Yale Cohen on Brand Safety & Suitability from 2020-06-05T19:16:59

GroupM’s Joe Barone, Managing Partner Brand Safety Americas, World Federation of Advertisers’ Rob Rakowitz, Initiative Lead, Global Alliance for Responsible Media, and Publicis Media Exchange’s Yal...

TVSquared’s Jo Kinsella on Shaping a Better Future Through Diversity & Inclusion from 2020-06-04T22:30:19

TVSquared’s Jo Kinsella joins IAB THERE with IAB’s Sheryl Goldstein to discuss shaping a better future through diversity and inclusion.

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Encore: Facebook's Carolyn Everson on Adapting Leadership in Times of Crisis from 2020-06-03T21:46:33

Encore Presentation:

Facebook’s Carolyn Everson joins Sheryl Goldstein on IAB THERE to discuss adapting leadership in times of crisis.

from 2020-06-03T21:44:34

Encore Presentation:

Diversity and inclusion programs are necessary for corporations to build an organization that reflects the society and marketplace in which they o...

Frameplay’s Cary Tilds: Next Gen Advertising in Video Games from 2020-06-03T21:33:01

Frameplay’s Cary Tilds and IAB’s Brad Berens discuss next generation advertising in video games.

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Digitas's Adam Buhler: The Art of The Hack And How It Stimulates Agency Innovation from 2020-06-03T21:18:23

Digitas’s Adam Buhler and IAB’s Brad Berens discuss the art of the hack and how it stimulates agency innovation.

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Roku’s Alison Levin on Streaming, OTT and Advertising Opportunities During this Pandemic from 2020-06-03T21:16:25

Roku’s Alison Levin and IAB’s David Cohen discuss streaming, OTT, and advertising opportunities during the Coronavirus pandemic.

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USC Annenberg School for Communication and Journalism, Center for the Digital Future's Jeffrey Cole on The Coronavirus Disruption Project from 2020-06-03T21:04:24

USC Annenberg School for Communication and Journalism, Center for the Digital Future’s Jeffrey Cole and IAB’s Brad Berens discuss The Coronavirus Disruption Project.

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Sports Media Challenge | WeRGenZ's Kathleen Hessert on How Gen Z is Redefining Media and Technology from 2020-06-03T17:34:09

Sports Media Challenge | WeRGenZ’s Kathleen Hessert on How Gen Z is Redefining Media and Technology

May 18, 2020 / 2:00 PM EST Listen

Upstream Group’s Doug Weaver: Effective Selling Strategies During a Crisis from 2020-06-03T17:32:57

Sales veteran Doug Weaver of Upstream Group knows it’s difficult to be a salesperson right now. He offers strategies and tactical advice to sell in a market in crisis.

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Wet Cement’s Jennifer Willey on Fearlessness at Work from 2020-06-03T17:23:31

IAB recently teamed up with Wet Cement’s Jennifer Willey to bring our industry much needed leadership training around the five fearless strategies for professional growth – Confidence, Communicatio...

Rhone’s Nate Checketts & Dagne Dover’s Deepa Gandi on the Brands X Better Initiative from 2020-06-03T17:22:34

Randall Rothenberg sits down with successful founders Nate Checketts from Rhone and Deepa Gandhi from Dange Dover to discuss their current challenges and share insights on managing business in time...

Amobee's Philip Smolin on an Upfront Reboot: Reimagining the Cross-Platform Video Marketplace from 2020-06-03T17:20:58

The ability to have all forms of video be addressable and measurable against high-quality data will unlock the value of cross-screen deals and break silos between digital and traditional. IAB’s Eri...

Profitero’s Sarah Hofstetter on Coronavirus & Shopping Behaviors from 2020-06-03T17:00:11

On this episode of IAB THERE, we chat with Profitero’s Sarah Hofsetter about the state of the retail industry and how e-commerce will be shaped beyond the pandemic.

from 2020-06-03T16:57:38

On today’s IAB THERE, ZEFR’s Rich Raddon and Unilever’s Jennifer Gardner believes discuss why contextual targeting tools, like keyword blocklists or broad content labelling, can come up short, lead...

Amplifi US | Dentsu Aegis Network's Mike Law on the Impact of COVID-19 on Ad Spend: Buy-Side Trends from 2020-06-03T16:56:02

What are buy-side professionals saying now about the impact of COVID-19 on ad spend and messaging strategies? IAB’s Sue Hogan and Amplifi’s Mike Law walk through new findings and trends from the mo...

Beeswax’s Ari Paparo on Consolidation, Machine Learning & the Future of Programmatic from 2020-06-03T16:54:49

Consolidation is the name of the game in the demand-side platform (DSP) industry, but don’t count out the independent DSP category. Tune into IAB THERE to hear Beeswax’s Ari Paparo discuss how the ...

Index Exchange's Andrew Casale: COVID-19 & the Current & Future Impact on Programmatic Ad Buying from 2020-06-03T16:25:26

According to IAB’s COVID-19 Ad Spend Impact report, 29% of advertisers are increasing programmatic buying through June 2020. Will this trend continue? Andrew Casale from Index Exchange joins IAB TH...

Rakuten Advertising's Julie Van Ullen on Rakuten Advertising's Direct to Consumer Study from 2020-06-03T16:21:27

Rakuten Marketing’s Julie Van Ullen joins IAB THERE to discuss a new study uncovering the revolutionary changes happening to the marketing ecosystem, as technology, and now COVID-19 are shaping the...

NBCUniversal's Josh Feldman: Innovations in Shoppable Television with NBCUniversal Checkout from 2020-06-03T16:19:25

NBCUniversal’s Josh Feldman stops by IAB THERE to discuss the future of shoppable television and the company’s latest innovation, the NBCU Checkout system.

from 2020-06-03T15:52:19

Industry veteran Sir Martin Sorrell believes COVID-19 is an unprecedented global crisis that will accelerate the digital revolution. Tune into IAB THERE to hear his predictions for a bullish Q4, wh...

UWG's Monique Nelson on Driving Meaningful & Measurable Business Results Through Diversity & Inclusion from 2020-06-03T15:47:45

Diversity and inclusion programs are necessary for corporations to build an organization that reflects the society and marketplace in which they operate. UWG’s Monique Nelson sits down with IAB’s S...

Ampersand’s Nicolle Pangis on Remaining Resolute to Stay Connected: Why AudiencesMatter Through Disruption from 2020-06-03T15:45:45

The media industry is experiencing a dramatic disruption on many fronts—driven by seismic shifts in consumer behavior. Ampersand’s Nicolle Pangis joins IAB THERE to discuss how brands can make sure...

IAB’s Sue Hogan on Coronavirus’s Impact on Advertising Revenue: Sell-Side from 2020-06-03T15:44:18

More than 200 sellers shared insights into the current changes and future predictions of the impact of the COVID-19 pandemic on advertising revenue. IAB’s Sue Hogan walks us through the sell-side p...

Rubicon Project’s Michael Barrett on The Power of Two: The Future of Connected TV and the Evolution of the SSP from 2020-06-03T15:27:27

As streaming becomes more and more popular, the demand for connected TV inventory is growing every day. Rubicon Project’s Michael Barrett talks about how 2020 will be a defining year for CTV, how m...

SHE Media’s Samantha Skey on Women, Media Consumption & Business in the Coronavirus Crisis from 2020-06-03T15:25:32

The changes in media consumption due to home quarantining are meaningful to advertisers and media buyers. SHE Media’s Samantha Skey examines the shifts in these behavioral trends and how marketers ...

Nextdoor's Maryam Banikarim on The Importance of the Brand-Customer Relationship in Today's Climate from 2020-06-03T15:23:50

The impact for brands is real during times of crisis as they must continue to earn trust and brand loyalty. Maryam Banikarim from Nextdoor stops by IAB THERE to discuss how brands can keep share of...

National Public Media's Gina Garrubbo: Audio & Brand Messaging in a Time of Crisis from 2020-06-03T15:22:15

In times of public crises, the sudden and dramatic shifts in consumer behaviors affect marketers’ abilities to grab attention with typical messaging and media strategies. National Public Media’s Gi...

Pandora's Priscilla Valls: "Ads That Talk Back to Me?!" Voice & Conversational Advertising from 2020-06-03T15:19:31

Interactive voice ads are the new thing on audio streaming platforms. But are listeners ready to talk back? Pandora’s Priscilla Valls and IAB’s Zoe Soon talk about how voice assistance technology i...

Publicis Group's Rishad Tobaccowala on Business Leadership During Challenging Times from 2020-06-03T15:17:18

For many business leaders, the coronavirus pandemic is a crisis unlike any other in recent times. Former Publicis executive Rishad Tobaccowala talks about the new demands on leaders and how they ca...

The View from Xandr: Kirk McDonald on Post-Coronavirus Advanced Advertising & Beyond from 2020-06-03T15:15:23

Chief Business Officer and Interim Lead of Xandr and IAB Board of Directors Co-Chair, Kirk McDonald, sits down with IAB CEO Randall Rothenberg on IAB THERE to talk about the evolution of advanced a...

Thompson Reuters's Hazel Baker: Navigating the Various Categories of Coronavirus Misinformation from 2020-06-03T15:11:42

During times of crisis, there is an overabundance of information—some accurate and some not. Misinformation and fake news can be dangerous and costly. Hazel Baker from Reuters joins IAB THERE to di...

Bridges Insight & Center for the Digital Future's Kumar Mehta on Innovation in a Crisis from 2020-06-03T15:10:10

Even though Coronavirus hasn’t even peaked in the U.S., it’s already time to start planning after the virus recedes. On today’s episode of IAB THERE, innovation expert Kumar Mehta of Bridges Insigh...

GroupM’s John Montgomery on Measuring Brand Safety During a Crisis from 2020-06-03T14:26:21

In this current climate, how do advertisers measure brand safety and what are the financial implications of content blocking? IAB and IAB Tech Lab’s Vice President of Measurement & Attribution,...

BritePool's David Moore: How I Survived the 2000 Crash, the 2008 Crash, and How to Survive This One from 2020-06-03T14:23:44

According to a new IAB survey, 74% of media buyers and brand marketers think the coronavirus pandemic will have a larger impact on their advertising spend than the 2008 financial crisis. BritePool’...

GroupM's Michael Palmer on Project Rearch: How Did We Get To Where We Are Today? from 2020-06-03T14:17:12

With impending changes to third-party cookies and other identifiers, Project Rearc is a global call-to-action for stakeholders across the digital supply chain to re-think and re-architect digital m...

IAB's Sue Hogan on the Impact of COVID-19 on Digital Ad Spend from 2020-06-01T02:35:27

IAB initiated a series of bi-weekly surveys to get a pulse on how the pandemic has impacted advertising spend, marketing strategies and business operations across our industry. Sue Hogan, IAB’s SVP...

Innovid’s Tal Chalozin on The State of Streaming: Marketing in a Time of COVID-19 from 2020-06-01T02:32:17

Eric John, Deputy Director of the IAB Digital Video Center of Excellence and Tal Chalozin, CTO and Co-Founder of Innovid have an in-depth conversation about the state of streaming video marketing i...

Facebook’s Michelle Klein on How Publishers are Responding to COVID-19 from 2020-06-01T02:12:16

Michelle Klein, Vice President of Global Business Marketing at Facebook joins Executive Vice President of Public Policy at IAB to talk about the current thinking and perception around privacy and t...

The New York Time’s Tiffany Hsu on How News Saves Lives from 2020-06-01T02:10:02

IAB’s President David Cohen sits down with Tiffany Hsu, Reporter at the New York Times, to discuss business trends they are seeing in the wake of COVID-19 and how brands should approaching advertis...

IAB’s Randall Rothenberg on What’s Going On In Media & Advertising? from 2020-06-01T01:40:45

IAB’s CEO Randall Rothenberg joins Brad Berens, Editor in Chief, IAB, to discuss the digital media and marketing industry’s response to COVID-19 in the inaugural episode of IAB THERE.

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